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Build Your Tribe | Grow Your Business with Social Media

Chalene Johnson

Interviews, practical steps and resources to help you build your personal brand

  • 33 minutes 50 seconds
    5 Keys to Instagram Success in 2025 - 818

    Want to crush it on Instagram in 2025? This episode taken from a LIVE InstaClubHub training, Brock Johnson breaks down the five keys to Instagram growth, including how to define your niche, optimize your profile, create share-worthy content, and implement DM automation. Plus, learn why getting your followers off Instagram and onto your email list is a total game-changer for building a real business. Whether you're a total beginner or ready to level up, these tips will help you grow faster, engage smarter, and turn Instagram into a profit machine. Don't miss this one—it's packed with actionable advice!"

    Watch this episode on YouTube!

    👉 https://www.youtube.com/@BuildYourTribePodcast/videos

     

    🎯What you will Learn

    • How to Define Your Niche: Get crystal clear on your audience and what they need to grow your Instagram following faster.
    • Profile Optimization Tips: Discover the must-haves for your bio, profile picture, and keywords to attract the right followers.
    • Creating Share-Worthy Content: Learn the types of posts that get shared, drive engagement, and boost your reach.
    • DM Automation Basics: Find out how to use comment triggers and automation to boost sales and engagement.
    • Why Email Lists Matter: Understand how to turn followers into customers by getting them off Instagram and onto your email list.

    🎯Check out InstaClubHub!!  For $7! Plus Ultimate B-Roll Bundle 👉 https://instaclubhub.com/flash-sale-7/

     

    ⭐️⭐️Get 55 Story Ideas for FREE to Make MORE Sales

    👉https://instaclubhub.com/55

     

    🎯Related Episodes:

    • Watch This To Pick Your Niche
    • Ultimate Instagram Profile Makeover to Grow More Followers
    • Create 40 Instagram Posts In 1 Hour With AI Tools | ChatGPT
    • MORE SALES and engagement on INSTAGRAM with DM Automation
    • Start An Email List From Scratch With Instagram

     

    We would love to hear from you! Leave your questions or messages for Chalene and Brock RIGHT HERE

     

    Sign Up For MY WEEKLY NEWSLETTER  

     

    Connect with us on your fav social platform:

    Chalene:

    Brock:

    16 January 2025, 11:00 am
  • 31 minutes 12 seconds
    Is Your Instagram Account Dead? How To Start Over in 2025 - 817

    "Is Your Instagram Account Dead? Should You Start Over?" 🚨 Struggling with Instagram growth, shadowbans, or zero traction? 🤔 In this episode of the Build Your Tribe Podcast, Brock Johnson breaks down whether it's time to restart your account or revive your current one.

    Get tips on diagnosing growth issues, boosting engagement, and making the best choice for your Instagram journey. Don’t delete your account without listening to this! 👀 #InstagramGrowth #SocialMediaTips #BuildYourTribe

    Watch this episode on YouTube!

    🎯Check out InstaClubHub!!  For $7! Plus Ultimate B-Roll Bundle  👉https://instaclubhub.com/flash-sale-7/

     

    ⭐️⭐️Get 55 Story Ideas for FREE to Make MORE Sales

    👉https://instaclubhub.com/55

     

    Related Episodes:

     

    We would love to hear from you! Leave your questions or messages for Chalene and Brock RIGHT HERE

     

    Sign Up For MY WEEKLY NEWSLETTER  

     

    Connect with us on your fav social platform:

    Chalene:

    Brock:

    9 January 2025, 11:00 am
  • 13 minutes 30 seconds
    How To Create High Converting Landing Pages - 816

    In this episode of Build Your Tribe, Chalene Johnson is breaking down exactly what it takes to create a landing page that actually converts. If you're trying to grow your email list or get more sales, you’ll love these super practical tips. From writing headlines that grab attention to why your call-to-action button needs to stand out (hint: pretty isn’t always best!), she’s sharing everything you need to know. Plus, Chalene talks about why testing little details, like a photo or button color, can make a huge difference. If you want to make your landing pages work harder for you, don’t skip this one!

     

    🎯Check out InstaClubHub!!  For $7! Plus Ultimate B-Roll Bundle

      👉https://instaclubhub.com/flash-sale-7/

     

    🎯Related Episodes:

     

    Sign Up For MY WEEKLY NEWSLETTER  

     

    Connect with us on your fav social platform:

    Chalene:

    Brock:

    2 January 2025, 11:00 am
  • 46 minutes 13 seconds
    How To Grow A Business While You Sleep With Sales Funnels - 815

    In this episode, Brock sits down with Alisha Conlin-Hurd, co-founder of Persuasion Experience, to demystify the world of business funnels. Alisha shares her expertise in creating persuasive landing pages, irresistible offers, and actionable email sequences. Learn how to identify and fix revenue leaks, craft impactful landing pages, and leverage psychology to optimize your funnels. This conversation is packed with actionable insights and frameworks for coaches, consultants, and service providers looking to turn clicks into conversions.

    📚 What You’ll Learn In This Episode:

    • Why every business has a funnel (even if you don’t think you do).

    • How to identify and fix revenue leaks in your funnels.

    • The four key components of a high-converting landing page.

    • Best practices for creating irresistible offers.

    • The importance of speaking your audience's language.

    • Frameworks for effective email sequences and automations.

    • How to leverage market research for more targeted marketing.

     

    🚀 Special Offer:

    • Try InstaClubHub for ONLY $7, Plus get the Ultimate B-Roll Bundle

    👉https://instaclubhub.com/flash-sale-7/

     

    Resources:

    Persuasion Experience: https://www.persuasionexperience.com 

    Free program: http://persuasionexperience.com/byt 

    Alisha’s YouTube Channel: https://www.youtube.com/@AlishaConlinHurd 

     

    📣 We’d Love to Hear From You!

    🔗 Connect with Us:

    26 December 2024, 11:00 am
  • 13 minutes 24 seconds
    AI Tools ALL Content Creators Over 40 NEED - 814

    Overwhelmed by AI tools? Let me simplify it for you! In this episode of Build Your Tribe, Chalene Johnson breaks down the top three AI tools that every content creator over 40 needs to master. Learn how tools like CapCut, ChatGPT, and Adobe Podcast can elevate your content, streamline your workflow, and help you stay competitive in the evolving digital landscape. Whether you’re a tech novice or just looking for practical tips, Chalene provides actionable advice and expert insights to help you thrive in 2025 and beyond.

    What You’ll Learn:

    🎥 How to use CapCut for simple and effective video editing.

    🤖 Why ChatGPT is your ultimate research assistant and copywriter.

    🎙️ The magic of Adobe Podcast for professional-quality audio.

    💡 Tips for leveraging AI tools to save time and boost creativity.

    🌟 Why paying for premium AI versions is worth the investment.

     

    🚀 Special Offer:

    • Try InstaClubHub for ONLY $7, Plus get the Ultimate B-Roll Bundle

    👉https://instaclubhub.com/flash-sale-7/

     

    Resources:

    CapCut: https://www.capcut.com 

    ChatGPT: https://chat.openai.com 

    Perplexity: https://www.perplexity.ai 

    Adobe Podcast: https://podcast.adobe.com 

     

    📣 We’d Love to Hear From You!

     

    🔗 Connect with Us:

     

    19 December 2024, 11:00 am
  • 17 minutes 16 seconds
    NEW Instagram Feature - Trial Reels - 813

    Want to unlock Instagram’s latest secret weapon for content creators? In this episode, Brock Johnson introduces Instagram's brand-new Trial Reels feature—a game-changing tool for testing content performance before posting. Brock dives into how this feature works, the benefits it offers for reaching non-followers, and why it’s perfect for experimenting with new content ideas. Whether you’re a business owner, content creator, or just looking to grow your reach, this episode provides the insights you need to make the most of Instagram’s latest update.

    What You’ll Learn:

    🚀 How Instagram's Trial Reels feature works and where to find it.

    🌟 Why this feature is a game-changer for testing content with non-followers.

    🛠️ Tips to optimize Trial Reels for higher engagement rates.

    💡 When and why to use Trial Reels over regular Reels.

    📈 How to analyze engagement metrics to decide whether to post.

    🤔 The pros and cons of Trial Reels and how to avoid analysis paralysis.

     

    Resources & Recommendations:

    Special Offer: Try InstaClubHub for ONLY $7, plus get the Ultimate B-Roll Bundle! 👉 https://instaclubhub.com/flash-sale-7/

    Instagram Help Center: Learn more about Trial Reels directly from Instagram: 👉 https://help.instagram.com/835643311711702/?ref=share

     

    📣 We’d Love to Hear From You!

     

    🔗 Connect with Us:

    12 December 2024, 11:00 am
  • 19 minutes 56 seconds
    New Shift in Algorithm - 812

    Feeling stuck with social media's changing algorithms? You’re not alone." In this episode of Build Your Tribe, Chalene Johnson breaks down the recent shifts in Instagram's and other platforms' algorithms. She reveals why the changes feel so drastic, what they really mean for your content, and how you can adapt to grow your business without losing your mind. Whether you’re battling low engagement, fewer followers, or algorithm fatigue, this episode provides actionable strategies to thrive in this evolving landscape.

    📚What You’ll Learn In This Episode:

    📉 Why engagement and vanity metrics (likes, comments, followers) are declining across all platforms.

    🚀 How to use the new algorithm to your advantage by targeting non-followers.

    💡 The power of freemiums, lead magnets, and low-ticket offers to grow your business.

    🔄 Why repurposing your own content is still a winning strategy.

    🤖 How automation tools like ManyChat can help drive engagement and sales.

    🔗 The importance of moving your audience from social media to an owned platform like email lists.

    🌟 How to focus on quality over quantity when creating content.

     

    🚀 Special Offers:

    Try InstaClubHub for ONLY $7, Plus get the Ultimate B-Roll Bundle

    👉https://instaclubhub.com/flash-sale-7/

    Give ManyChat a try! Use code TRIBE to get a free month of ManyChat Pro

    👉http://chalene.com/manychat

     

    📣 We’d Love to Hear From You!

    🔗 Connect with Us:

    5 December 2024, 11:00 am
  • 29 minutes 17 seconds
    How To Grow On TikTok In 2025 - From Zero Followers - 811

    Are you ready to conquer TikTok in 2025? 🚀 In this episode, Brock Johnson shares a step-by-step guide to growing on TikTok, even if you're starting from scratch. Learn how to define your niche, create engaging content, and leverage the latest trends to build your following. Brock also dives into the secrets of monetizing your TikTok account and using the platform as a powerful business tool. Whether you're looking to become an influencer, grow your brand, or just have fun creating, this episode is packed with actionable tips and strategies to help you thrive.

    What You’ll Learn In This Episode:

    🔍 How to find your niche and train TikTok’s algorithm to work for you.

    🎥 The importance of "easy mode" content: talking head videos and trends.

    💰 How to monetize your account and turn TikTok into a revenue-generating platform.

    ⏰ Best posting practices, including the ideal frequency and timing.

    ✨ Tips for improving SEO and boosting discoverability on TikTok.

     

    🚀 Special Offer:

    Try InstaClubHub for ONLY $7, Plus get the Ultimate B-Roll Bundle

    👉https://instaclubhub.com/flash-sale-7/

     

    📚Resources Mentioned:

    Metricool 👉https://metricool.com

     

    📣 We’d Love to Hear From You!

     

    🔗 Connect with Us:

    26 November 2024, 11:00 am
  • 14 minutes 10 seconds
    Why NOW Is The Time to Build a Personal Brand After 40 - 810

    Are you over 40 and ready to take control of your future? 🚀 In this episode, Chalene Johnson dives into why now is the perfect time to build your personal brand. Learn why people are more likely to trust and engage with individuals over 40, and discover five actionable strategies to help you stand out online. Chalene shares her personal insights and favorite tools to simplify content creation, boost engagement, and embrace the power of AI. Whether you're just starting or looking to level up, this episode is packed with everything you need to succeed.

    📚What You’ll Learn In This Episode:

    ✨ Why being over 40 gives you an edge in personal branding.

    🧩 How to identify and showcase what makes you unique.

    🎥 Content creation tips for "easy mode" videos that perform well.

    💬 The importance of audience engagement and starting conversations.

    🤖 How to leverage AI tools like ChatGPT and Perplexity for faster growth.

    🎞️ Tools like VideoLeap and CapCut to streamline your video editing.

     

    🚀 Special Offer:

     

    📣 We’d Love to Hear From You!

     

    🔗 Connect with Us:

    21 November 2024, 1:12 am
  • 36 minutes 59 seconds
    New Instagram Algorithm in 2025 | Trends and Predictions - 809

    Are you ready for what’s coming on Instagram in 2025? 🚀 Join Brock Johnson as he dives deep into the future of Instagram content creation. Discover how the Instagram algorithm will change, what trends to expect, and how to optimize your strategy to stay ahead. From the death of faceless accounts to the rise of carousels, Brock shares his predictions on what will help you grow and thrive on the platform. Plus, learn how AI and new engagement strategies will reshape how we create and interact with content. Don't miss out on these insights to prepare your business for the upcoming year!

    What You’ll Learn:

    • 📈 How Instagram’s algorithm will evolve in 2025 and what it means for your content.

    • 🤳 Why faceless accounts are on the decline and how to build trust with your audience.

    • 🖼️ The return of carousels and how they can boost your engagement.

    • 🤖 Leveraging AI tools like ChatGPT for Instagram content creation.

    • 💰 The rise of financial transparency and ethical marketing on social media.

     

    🎯 Resources & Tools Mentioned:

    14 November 2024, 11:00 am
  • 9 minutes 50 seconds
    Unlock The SECRET of "Easy Mode" NO EDIT Content Creation - 808

    Are you over 40? It’s time to tap into the power of "easy mode" in content creation. In this episode, Chalene Johnson shares how embracing simplicity in producing content can actually enhance its effectiveness and appeal, particularly among mature audiences. Let’s talk about reducing the polish on your videos, the psychological impact of overly edited content, and why authenticity resonates more than perfection.

    Watch this episode on YouTube!

     

    🎯Check out InstaClubHub!!  For $7! Plus Ultimate B-Roll Bundle

     👉 https://instaclubhub.com/flash-sale-7/

     

    Related Episodes:

    Personal Branding for Beginners over 40 years old - How to start

    Build A Brand That Makes You Stand Out

    If I Was Starting A Brand From Scratch | Over 40

     

    We would love to hear from you! Leave your questions or messages for Chalene and Brock RIGHT HERE

     

    Sign Up For MY WEEKLY NEWSLETTER  

     

    Connect with us on your fav social platform:

    Chalene:

    Brock:

    7 November 2024, 11:00 am
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