Creating and marketing online courses sounds like it's difficult. But it doesn't have to be! Each week Julie Hood breaks down what it takes to create and sell amazing online courses. She'll share shortcuts, success stories and secrets to go from idea to completed course to successful sales - in no time flat! So if you're ready to share your expertise, make the world a better place and find your perfect students (but you're not sure exactly how!), this podcast is perfect for you. "A must listen for anyone interested in online courses!!" Wondering if your course idea is any good? Grab your free training at https://www.CourseCreatorsHQ.com/idea
Let's talk Pinterest with my favorite Pinterest guru, Jana O. She's got some incredible secrets about Pinterest to share with you. In fact, did you know Pinterest is not really a social media tool? She explains what it REALLY is in this episode. And grab the full show notes and links at https://CourseCreatorsHQ.com/189
LINKS MENTIONED
Course Profits Workshop - Get on the list so you can get the full workshop, the interviews, special offers and gifts - for FREE - at https://CourseCreatorsHQ.com/PodcastCPW
Mini-Course Magic Workshop - Learn new ways to create a mini-course using micro-learning, specifically on mobile devices AND with free hosting!
https://CourseCreatorsHQ.com/MiniCourseMagic
Jana's FREE Masterclass - https://coursecreatorshq.com/PinterestMC
Pinterest With Purpose Course - https://coursecreatorshq.com/JanaPinterestWithPurpose
Jana's Website - https://coursecreatorshq.com/JanaWebsite
Come connect with Jana - all sites are @JanaOMedia
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
Pinterest has tripled in size in the last few years - and is perfect for folks who do Self-Improvement (health, wealth, relationships & hobbies).
Jana explains why Pinterest is not a social media channel - and is actually a search engine! (Listen in for the full explanation.)
The difference between content posting:
Jana's course is "Pinterest with Purpose" which is perfect for people who are new to Pinterest and are trying to use Pinterest to grow your biz & make money. It teaches you to set up your profile properly and get amazing results from keyword research plus clarity on your audience.
Plus jump into her FREE Pinterest Marketing Masterclass to learn:
Do you need to pay for Pinterest tools? Jana says no, you don't.
How often do you need to post? Only 1-2 per day maximum.
How does Pinterest compare to Facebook ads? Pinterest is more organic and has a snowball effect of long-term results. Facebook ads (that have been optimized and tested already) and tend to be quicker, but you have to first optimize them and pay for them.
Is Pinterest good for repurposing your content? Yes!
Should I use my regular VA or social media manager for Pinterest? Since Pinterest is not really a social media site, regular VAs may not understand exactly how Pinterest works.
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcast
Get this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/idea
GoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)
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https://www.CourseCreatorsHQ.com
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https://www.facebook.com/CourseCreatorsHQ
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https://www.Twitter.com/CourseHQ
Threads
https://www.threads.net/@coursecreatorshq
Disclaimers
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Do you tell stories to connect with your audience? Maybe you should! This episode gives you some ideas on why stories are so effective - plus how to get started using them to reach your perfect students. Get the links and shownotes at https://CourseCreatorsHQ.com/188
LINKS MENTIONED
Course Profits Workshop - Get on the list so you can get the full workshop, the interviews, special offers and gifts - for FREE - at https://CourseCreatorsHQ.com/PodcastCPW
Mini-Course Magic Workshop - Learn new ways to create a mini-course using micro-learning, specifically on mobile devices AND with free hosting!
https://CourseCreatorsHQ.com/MiniCourseMagic
Get the storytelling book by Jim Edwards (this is my affiliate link) -
The Story Selling Secret: A Simple, 5-Step Blueprint For Using Personal Stories To Create Emotional Connections, Make Yourself Unique, and Increase Sales
https://coursecreatorshq.com/JimEdwardsStorytellingBook
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
Stories connect in a way no other technique can.
It gives your audience a way to put themselves in your shoes and see themselves in similar situations.
You become more credible and authentic, especially when you can share vulnerable story that you have overcome or survived.
It helps them remember easier! It sticks in their mind.
It can make complex ideas easier to understand.
You might even be able to motivate your audience to take action with a really good story.
Jim's book gives you a 5-step process for doing this!
Balance storytelling with "just get to the point" options for your audience.
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcast
Get this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/idea
GoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)
Website
https://www.CourseCreatorsHQ.com
Facebook
https://www.facebook.com/CourseCreatorsHQ
Instagram
https://www.instagram.com/CourseCreatorsHQ
Twitter
https://www.Twitter.com/CourseHQ
Threads
https://www.threads.net/@coursecreatorshq
Disclaimers
https://coursecreatorshq.com/disclaimers/
What happens when you have 3 events colliding in the same week? You break the podcast into 3 segments! This episode shares ideas for better funnels, better emails and better messaging! Plus access to three FREE events to help you with all three, and Julie's email secrets that she usually only shares with students. Get the links and listen in at https://CourseCreatorsHQ.com/187
LINKS MENTIONED
Course Profits Workshop - Get on the list so you can get the full workshop, the interviews, special offers and gifts - for FREE - at https://CourseCreatorsHQ.com/PodcastCPW
I’m thrilled to announce that I’m a featured speaker at Wendy Breakstone’s upcoming Micro Audio Summit, Ditch The Algorithms! Win In The Inbox. These interviews are going to give you specific steps that you can start today to make email pay off for you BIG TIME. Don't miss out on this incredible opportunity and get your 100% ticket free here:
https://coursecreatorshq.com/WinInTheInboxSummit
Introducing the free Funnel Cure Bundle! Inside this free bundle, you’ll gain access to over $1,768 free gifts and resources designed to help you sell your offers on autopilot without any of the sleazy sales tactics.
https://coursecreatorshq.com/FunnelCure
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
SEGMENT 1: Funnels
Will you have a longer email funnel, with multiple messages? Or just one welcome message with your lead magnet?
Typically the email programs call those by different names: Funnel, Autoresponder, Campaign
Then you can do weekly "broadcast" emails.
It also depends on whether your courses are always open or only available during your launch.
SEGMENT 2: Emails
Listen in because Julie shared her idea generation and content tracking strategy (that she typically only shares with students).
SEGMENT 3: Better Messaging
Are you listing WHAT your course provides - or the benefits of each item?
Listen in to hear the examples from Samantha Hoilett - to help you better describe what your course is worth to your students.
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcast
Get this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/idea
GoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)
Website
https://www.CourseCreatorsHQ.com
Facebook
https://www.facebook.com/CourseCreatorsHQ
Instagram
https://www.instagram.com/CourseCreatorsHQ
Twitter
https://www.Twitter.com/CourseHQ
Threads
https://www.threads.net/@coursecreatorshq
Disclaimers
https://coursecreatorshq.com/disclaimers/
In this episode, get a preview of the Course Profits Workshop audio series - and the guests who are sharing their ideas for you to help you find more profits with your online courses. Get the full links and show notes at https://CourseCreatorsHQ.com/186.
LINKS MENTIONED
Get on the list so you can get the full workshop, the interviews, special offers and gifts - for FREE - at
https://CourseCreatorsHQ.com/PodcastCPW
Find out more about Wendy Breakstone's Micro Audio Summit & how you can use it to get 100-1000 leads here:
https://coursecreatorshq.com/MicroAudioSummit
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
The guests:
- Lindsay Padilla of HelloAudio.FM talks about selling more courses when you put your course lessons into a private podcast.
- Samantha Hoilett shares her 5 steps to better messaging including making sure you ahve a unique point of view
- Lou Bortone shares how Descript can save you hours and hours of time and headaches.
- Jana Osofsky talks about how Pinterest keyword research is essential to making Pinterest send you students (sometimes for years).
- Ellen Finkelstein shares how to use simple stories to connect with your email audience, in a much deeper way.
- And I'll be talking about AI prompts and tools you can use to improve your sales and write better.
Get everything here when you sign up:
https://CourseCreatorsHQ.com/PodcastCPW
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcast
Get this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/idea
GoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)
Website
https://www.CourseCreatorsHQ.com
Facebook
https://www.facebook.com/CourseCreatorsHQ
Instagram
https://www.instagram.com/CourseCreatorsHQ
Twitter
https://www.Twitter.com/CourseHQ
Threads
https://www.threads.net/@coursecreatorshq
Disclaimers
https://coursecreatorshq.com/disclaimers/
In this episode, discover the 3 secrets host Julie Hood came across from "2 Threads and a Text" she received this week. Then use the questions to brainstorm where you should focus next! Get the full show links and notes at https://CourseCreatorsHQ.com/185
LINKS MENTIONED
Get your sales, email and collaboration systems in place - with help from Julie and the mastermind! Bi-weekly live sessions when you get stuck. Come join Julie for the Course Sales Launchpad! On incredible special through April 30, 2024 with coupon code SELL2024...
https://coursecreatorshq.com/podcastlaunchpad
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
#1 – “I'm done buying online courses.”
#2 – “I sold one of each of my courses today!” and “I’m on holiday”
#3 – “The Girl Scouts on campus got me!”
Questions to ask yourself – don’t worry - you can’t fix all these today! It takes anywhere from 90 days to a year to get these systems set up. Then you are constantly tweaking!
If you want some help to save you time, please come join me for the Course Sales Launchpad here:
https://coursecreatorshq.com/podcastlaunchpad
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcast
Get this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/idea
GoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)
Website
https://www.CourseCreatorsHQ.com
Facebook
https://www.facebook.com/CourseCreatorsHQ
Instagram
https://www.instagram.com/CourseCreatorsHQ
Twitter
https://www.Twitter.com/CourseHQ
Threads
https://www.threads.net/@coursecreatorshq
Disclaimers
https://coursecreatorshq.com/disclaimers/
In this episode, host Julie Hood shares 4 problems she has seen come up with online course hosting - so you can avoid these headaches when you pick your favorite tool! Get the full links and show notes at https://CourseCreatorsHQ.com/184
LINKS MENTIONED
Get 45 days for free with Kajabi + 90 days of coaching with Julie + Kajabi Kickstart + 3 more FREE courses -
https://CourseCreatorsHQ.com/SpecialOffer
Where's the best place to host your course? Free training from Julie -
https://coursecreatorshq.com/PodcastHost
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
Some problems popping up for course hosting -
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcast
Get this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/idea
GoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)
Website
https://www.CourseCreatorsHQ.com
Facebook
https://www.facebook.com/CourseCreatorsHQ
Instagram
https://www.instagram.com/CourseCreatorsHQ
Twitter
https://www.Twitter.com/CourseHQ
Threads
https://www.threads.net/@coursecreatorshq
Disclaimers
https://coursecreatorshq.com/disclaimers/
Do you introduce yourself well? Is it intriguing and inspiring? Does it grab people's attention and make them want to find out more? Today's guest, Antony Gaddie, explains exactly how to use the "Gaddie Pitch" to introduce yourself in a new and unique way. Get the full links and show notes at https://CourseCreatorsHQ.com/183
LINKS MENTIONED
Check out Antony Gaddie and the Gaddie Pitch at:
https://GaddiePitch.com
Be sure to jump into his next inexpensive Gaddie Pitch masterclasses:
https://www.gaddiepitch.com/masterclass-dates
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
Does it pass the test? So it's simple enough for a 15-year-old!
Step 1: Who are you trying to reach and target? Don't say "everyone!"
Step 2: What are some of their biggest problems?
Step 3: Create your pitch at 42 seconds or less - consisting of 3 sentences -
Focus on the feelings to connect at a much deeper level.
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcast
Get this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/idea
GoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)
Website
https://www.CourseCreatorsHQ.com
Facebook
https://www.facebook.com/CourseCreatorsHQ
Instagram
https://www.instagram.com/CourseCreatorsHQ
Twitter
https://www.Twitter.com/CourseHQ
Threads
https://www.threads.net/@coursecreatorshq
Disclaimers
https://coursecreatorshq.com/disclaimers/
Getting ready to launch? Here are some more launch ideas for you... including 4 tips from Julie's friends on Threads & 4 events you can build your launch around. Get the full links and show notes at https://CourseCreatorsHQ.com/182
LINKS MENTIONED
Ready to Launch Like a Pro? Join Julie LIVE, get started for just $177 and get your plan & emails written with help from Julie!
https://coursecreatorshq.com/LaunchLikeAPro
Thanks to my connections here on Threads who added their secrets - you should follow them all!
https://coursecreatorshq.com/ThreadsLaunchPost
Discover more from Wendy and the Micro Audio Summit here:
https://coursecreatorshq.com/MicroAudioSummit
Check out Adam's Pod Pals Party here:
https://coursecreatorshq.com/podpals
Get the full playlist on launching - with all the launch episodes - at this link. Click Subscribe and then Playlists to find it:
https://CourseCreatorsHQ.com/YouTubePodcast
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
Four Tips:
Four Events:
RELATED EPISODES
E181:7 Steps to Launch Your Online Course Like a Pro
E156: Launching to Crickets? Here are 15 Questions to Ask Yourself
E132: Re-Launching Your Online Course – Remember These 8 Things
E114: Not Launched Your Online Course Yet?
E098: After the Launch: 6 Essential Follow-Up Steps for Your Online Course
E040: Sneak Peek – How I’m Using Affiliate Marketing To Launch My Online Course
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcast
Get this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/idea
GoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)
Website
https://www.CourseCreatorsHQ.com
Facebook
https://www.facebook.com/CourseCreatorsHQ
Instagram
https://www.instagram.com/CourseCreatorsHQ
Twitter
https://www.Twitter.com/CourseHQ
Threads
https://www.threads.net/@coursecreatorshq
Disclaimers
https://coursecreatorshq.com/disclaimers/
What does it take to launch your online course like a pro? Listen in to this episode for 7 Steps to take to create a rockstar launch. Get the full show notes and links at https://CourseCreatorsHQ.com/181
LINKS MENTIONED
Ready to Launch Like a Pro? Join the 6 week program here:
https://coursecreatorshq.com/LaunchLikeAPro
Get the full playlist - with all the launch episodes - at this link. Click Subscribe and then Playlists to find the Super Bowl playlist:
https://CourseCreatorsHQ.com/YouTubePodcast
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
RELATED EPISODES
E156: Launching to Crickets? Here are 15 Questions to Ask Yourself
E132: Re-Launching Your Online Course – Remember These 8 Things
E114: Not Launched Your Online Course Yet?
E098: After the Launch: 6 Essential Follow-Up Steps for Your Online Course
E040: Sneak Peek – How I’m Using Affiliate Marketing To Launch My Online Course
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcast
Get this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/idea
GoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)
Website
https://www.CourseCreatorsHQ.com
Facebook
https://www.facebook.com/CourseCreatorsHQ
Instagram
https://www.instagram.com/CourseCreatorsHQ
Twitter
https://www.Twitter.com/CourseHQ
Threads
https://www.threads.net/@coursecreatorshq
Disclaimers
https://coursecreatorshq.com/disclaimers/
Did you watch the Super Bowl? Come get 7 Sales and Marketing Lessons from host Julie Hood on how to use the same savvy techniques as they use in the Super Bowl - to market & sell your online course! Get the full show notes & listen in at https://CourseCreatorsHQ.com/180
LINKS MENTIONED
Get the full Super Bowl episode playlist at this link. Click Subscribe and then Playlists to find the Super Bowl playlist:
https://CourseCreatorsHQ.com/YouTubePodcast
Wondering which commercials were the most popular? Check out USA Today's Ad Meter:
https://admeter.usatoday.com/lists/super-bowl-commercial-2024-usa-today-ad-meter-top-10/
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
SECRET #1 – Build Your Community
SECRET #2 – Figure out where your students are hanging out
SECRET #3 – Be in it for the long haul – no matter what!
SECRET #4 – Don’t ignore AI
SECRET #5 – Talk about what’s FREE!
SECRET #6 - Use events to be the centerpiece of your launch & announcements
SECRET #7 – Have a theme
Listen in for which ads did this well!
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcast
Get this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/idea
GoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)
Website
https://www.CourseCreatorsHQ.com
Facebook
https://www.facebook.com/CourseCreatorsHQ
Instagram
https://www.instagram.com/CourseCreatorsHQ
Twitter
https://www.Twitter.com/CourseHQ
Threads
https://www.threads.net/@coursecreatorshq
Disclaimers
https://coursecreatorshq.com/disclaimers/
Could any of these 4 thoughts be holding you back? In this episode, host Julie Hood shares four thoughts that could be stopping you from moving forward, from creating & selling your course. Get the full show notes & listen in at https://CourseCreatorsHQ.com/179
LINKS MENTIONED
Mini-Course Magic - save $50 and save your spot. Use a brand-new tool that lets you create a course with free hosting - and uses AI to help you create it. Let's work on your mini-course together:
https://CourseCreatorsHQ.com/PodcastMinicourse
Wondering how to find & nurture your students? Get a structured plan of what to do now... includes twice-weekly coaching calls (to hit all the time zones) plus courses to help you with collaborations, email marketing, planning your launch and writing your sales pages. Come join us:
https://CourseCreatorsHQ.com/PodcastLaunchpad
Get Noah Kagan's new book, Million Dollar Weekend here:
https://coursecreatorshq.com/MillionDollarWeekendBook
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
From Noah's book -
1. Do you have a fear of starting a business?
2. Do you have a fear of asking?
From Julie -
3. Do you tell yourself, "If I just learn enough, I'll be successful."
4. Do you have Creator Guilt?
Listen in for the solutions!
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcast
Get this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/idea
GoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)
Website
https://www.CourseCreatorsHQ.com
Facebook
https://www.facebook.com/CourseCreatorsHQ
Instagram
https://www.instagram.com/CourseCreatorsHQ
Twitter
https://www.Twitter.com/CourseHQ
Threads
https://www.threads.net/@coursecreatorshq
Disclaimers
https://coursecreatorshq.com/disclaimers/
Your feedback is valuable to us. Should you encounter any bugs, glitches, lack of functionality or other problems, please email us on [email protected] or join Moon.FM Telegram Group where you can talk directly to the dev team who are happy to answer any queries.