Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.Join fellow online course creators and coaches as we delve into things like CEO mindset, sales and marketing optimization, and systems and processes for seamless scaling.Hosted by Rick Mulready, Online Business Coach to 6 & 7-figure course creators and coaches, and Ads Expert, this podcast also celebrates the diversity and inclusivity of the online business world.Enjoy a mix of actionable solo episodes, interviews with online experts, coaching case studies, and more to elevate your business.You’ll get weekly insights on values-driven business, team building, ads mastery, productivity, scaling courses and memberships, evergreen funnels, podcasting, YouTube growth, and more.Hit "Subscribe" and let's gooooo!
Justin Moore, sponsorship coach and founder of Creator Wizard, shares his journey from a corporate job to pioneering in the brand partnership space. He details how a simple request to collaborate on YouTube with his wife led to unexpected financial success and a shift towards helping creators secure sponsorships.
Justin discusses the evolution of buyer behavior post-pandemic and offers insights into creating effective partnerships that resonate with empowered buyers. His strategies focus on accelerating trust-building and authority to convert audiences faster.
Learn from Justin’s transition into a niche influencer agency and gain practical advice on negotiating better deals and enhancing your platform’s profitability!
Watch the next episode on YouTube 'Secure Paid Partnerships and Grow Your Revenue with Justin Moore' (releases January 22nd)
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
Justin's Links:
It's 2025! Let's talk about the signs that Meta ads could work well for your business.
It's key not to start ads too soon or wait too long when your business is ready to grow.
Cut your lead gen costs in HALF with my $17 mini-course–NOW only $1.
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
We are back with Lindsay Burgess, a leader in marketing and behavioral psychology, where she breaks down how shifting focus from problem-aware to solution-ready content can accelerate business growth.
This strategy is all about connecting with buyers who are already looking for solutions, ensuring that our engagements lead to quicker conversions.
Plus, let's talk about how you can tailor your business strategies to attract these decisive buyers effectively!
Watch previous episode on YouTube 'Six Figures as a Behavioral Psychology & Content Marketing Coach Featuring Lindsay Burgess'
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
Lindsay's Links:
Lindsay Burgess, an expert in behavioral psychology and content marketing, introduces her unique Empowered Buyer Funnel and talks about her return to VIP one-on-one coaching.
She explains how using core values in content creation helps attract the right audience and encourages meaningful interactions.
She also highlights the importance of knowing yourself and being kind to yourself, which helps in personal and professional growth, getting us ready to connect with tomorrow's empowered buyers.
Watch the next episode on YouTube 'Reach Empowered Buyers and Sell More Even in a Saturated Market Featuring Lindsay Burgess'
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
Lindsay's Links:
I’m excited to share a behind-the-scenes look at a recent collaboration where I joined forces with four dynamic professionals that serve course creators and coaches:
Together, we explore the power of offering digital products for just $1 to significantly grow our email lists!
You'll get firsthand insights into our strategic approach, learn what we’d change for future projects, and understand the key elements that made our collaboration a success.
Cut your lead gen costs in HALF with my $17 mini-course–NOW only $1.
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
Allison’s Links:
Kelly’s Links:
Lacey’s Links:
Sam’s Links:
Frenchie Ferenczi joins us again to share her expert insights on making your marketing strategies work harder for your sales. With a track record of scaling businesses and mentoring over a thousand entrepreneurs, she knows what it takes to convert marketing efforts into real revenue and impact.
We break down how to ensure your marketing isn't just consuming time but actively contributing to your business growth. We also talk about the importance of having clear goals for each marketing task and how a strategic approach can transform your efforts from mere activities into results-driven campaigns.
If you're looking to get your marketing to do more heavy lifting for your sales, this discussion is a goldmine!
Watch the previous episode on YouTube 'Six Figures Helping Founders, Creatives, and Business Leaders Increase Revenue & Impact featuring Frenchie Ferenczi'
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
Frenchie's Links:
Meet Frenchie Ferenczi, a seasoned business consultant who helps founders, creatives, and business leaders boost their revenue and impact. Frenchie has experience scaling companies like The Wing to $100 million, managing teams of over 50 people, and mentoring over 1,000 entrepreneurs.
She shares powerful strategies that have helped her clients maximize their business potential, with insights on scaling strategically, leadership, and fostering meaningful growth.
She also discusses the critical role of mindset in driving growth and how to overcome common obstacles when scaling a business.
Watch the next episode on YouTube 'Money First: How to Make Sure Your Marketing Does its Job to Grow Your Sales With Frenchie Ferenczi'
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
Frenchie's Links:
Let's talk about broad audience targeting for Facebook and Instagram ads. You'll learn the ins and outs of broad targeting—what it is, when it works, and the strategic way to employ it without diluting your ad effectiveness.
I'll share with you when to let the Facebook algorithm take the wheel and how to do it smartly to boost your ad performance.
Cut your lead gen costs in HALF with my $17 mini-course–NOW only $1.
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
Jamie Sampany-Kessie’s Links:
We're back with Mindy Huebner, an expert in intuitive mindset mastery and neuro-linguistic programming. She specializes in helping high-achieving women overcome self-sabotage by rewiring their brains.
We talk about Mindy's proven strategies to release limiting beliefs and embody your best self. She's got some golden insights that can transform the way you approach both life and business, so tune in for some actionable tips that could really change the game for you.
Watch the previous episode on YouTube '6-Figures Rewiring the Mindsets of High Achieving Women For More Success Featuring Mindi Huebner'
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
Mindi's Links:
Mindi Huebner is an Intuitive Mindset Mastery Coach, certified NLP practitioner and Clinical Hypnotherapist. She knows rewiring your brain is the key to creating a soul aligned business and extraordinary life.
She shares her journey of building a soul-aligned business by rewiring the brain to break free from self-sabotage and limiting beliefs. Mindy also gives us a peek into her current offerings and how she's helping high-achieving women step into their power.
Plus, we talk about the seven keys to success in our next episode. Join us for an episode of transformative power of mindset mastery!
Watch the next episode on YouTube '7 Keys to Getting All the Course Sales You Want with Mindi Huebner'
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
Mindi's Links:
Let's talk about my top ads management strategies from 2024 that I'll definitely be using again in 2025. We've had a year full of testing, discovering some great tactics, and weeding out a few that just didn't cut it. Jamie joins me as we wrap up the year, literally wrapping presents for Christmas while sharing insights. We'll discuss the Olympic gold medal testing framework, advantage plus audiences, and creative strategies to boost your ad performance. Join us as we share the strategies that have significantly reduced ad costs and improved outcomes for our clients.
Cut your lead gen costs in HALF with my $17 mini-course–NOW only $1.
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
Jamie Sampany-Kessie’s Links:
Your feedback is valuable to us. Should you encounter any bugs, glitches, lack of functionality or other problems, please email us on [email protected] or join Moon.FM Telegram Group where you can talk directly to the dev team who are happy to answer any queries.