Do you want to start your own business? Great! But how do you actually do it? Don't worry, we've got you covered on Shopify Masters, an official podcast from Shopify. Each week, hosts Shuang Esther Shan and Adam Levinter sit down with entrepreneurs and e-commerce experts as they share their experiences running successful online stores. Learn how to create social media ads that pay off, how to optimize your website for sales, what it takes to find the right supplier and so much more.
Marcus Milione launched and scaled his business, Minted New York, by sharing his journey online. Throughout development, he brought customers for the ride, incorporating their feedback along the way. Learn how to build in public and earn trust as the face of your brand.
Laura Low Ah Kee and Shannon Savage started Left on Friday, a swimwear and activewear brand, applying what they learned from their careers at Lululemon. They discuss how their commitment to fit and fabric and customer feedback led to success both online and in stores, and landed them an opportunity to outfit Canada's beach volleyball teams for the Olympics.
To learn more about Left on Friday and for show notes: https://www.shopify.com/blog/left-on-friday-feedback
Subscribe to the Shopify Masters YouTube channel for video episodes.
Nik Sharma is the founder of Sharma Brands and is known as "The DTC Guy." He discusses his marketing playbook, from boiling down the brand's message to figuring out how much to spend on paid advertising.
To watch the video version of this episode, head over to the Shopify Masters YouTube channel and subscribe.
To read more about Nik Sharma: https://www.shopify.com/blog/nik-sharma-marketing
Stylist Rima Vaidila and model Eddy Vaidila wanted to make swimwear that spoke to them, so they created Goldie Swimwear — a company that lives by its bold, statement pieces. The sisters share how they found their design aesthetic, learned to manage inventory, and collaborated with TikTok star Victoria Paris.
To learn more about Goldie Swimwear, check out the blog post: https://www.shopify.com/blog/goldie-swimwear-design
Subscribe to Shopify Masters on YouTube for video interviews.
Jonathan Grahm transformed Compartés Chocolate from a family-owned shop into a luxury brand. Discover how he blends LA-inspired flavors with fashion-forward packaging and ecommerce innovation.
NUDESTIX cofounder Taylor Frankel has been responsible for keeping the brand relevant and ahead of the trends since its inception 10 years ago. Learn how to build authentic communities, leverage trends, and scale thoughtfully.
People are dying to get their hands on Ghost Town Oats, a special milk blend created by baristas. Find out how to gain community support, and create social change through entrepreneurship.
Shopify on Location is back with another miniseries from our studio in Los Angeles, showcasing some of the most notable founders in the city:
Subscribe to Shopify Masters on YouTube to watch these in-person video interviews. New episodes on Thursdays.
Moment, a camera gear company, is 10 years old. Founder Marc Barros shares why connecting at the heart level is key to finding the next customer, and how he used this principle to expand Moment into a marketplace for creatives. Moment now sells everything from lenses and bags to digital courses and photography presets.
To learn more about Moment, read the blog post: https://www.shopify.com/blog/moment-customer-acquisition
Subscribe to Shopify Masters on YouTube for video interviews.
How did Charlotte Palermino build a tight-knit community on TikTok and launch her brand, Dieux Skin? Tune in to discover her formula for standing out on social media and creating community with your marketing machine.Â
Watch the video episode on YouTube.Â
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Peter Maldonado and Rashid Ali launched Chomps to fill a need of their own. Six years later, they developed an analytics and feedback strategy that allowed them to earn $20 million in revenue the first year they quit their day jobs.Â
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