Accidentally uploaded a podcast with a little boo-boo?

It happens!

Here are practical tips on replacing episodes with errors and why you may want to embrace imperfection instead. 

Warning - if you're letting your ego call the shots with your podcast, you may not want to hear what I have to say about being human and letting a few little slips slide.

Podcasting accidents and slip-ups happen. But, you don't have to live with it forever. There is a way to fix it and move on without losing your audience's trust or your download count. In this episode, I tackle what mistakes to correct and which ones you might just want to live with. I give you a step-by-step guide on how to handle those flub-ups like a pro.

I also cover what to do if your podcast is on YouTube as a video.

Making a mistake during an edit, mispronouncing someone's name, quoting a questionable fact, or uploading the wrong file - these things happen to all of us. You're human. It's part of what makes your podcast listenable. But, if you want your podcast to serve as a powerful marketing tool, you need to know what serves your listener, what's worth your time, and when your perfectionism is getting in the way of marketing effectively. 

Whether you're a seasoned podcaster or just starting out, this episode is packed with actionable advice and strategies to help you navigate the ups and downs of podcasting with confidence.

Want more specific help on how to make your podcast a marketing tool for your business?

Book your free coaching call now. https://calendly.com/timwohlberg

003 How to Listen to Your Own Podcast

https://podcastperformancecoach.com/

Congratulations!!!

You've been nominated for a podcast award (←that was me last month!). Would you consider yourself a podcasting success? Seems like an easy answer, but it's not.

Success in podcasting - especially if you're an entrepreneur - isn't just about accolades or download numbers; it's about leveraging your platform to achieve your business goals.

In this episode, we'll explore why chasing big download numbers might not be the best approach for every podcaster. I'll share insights from my own journey and real-life success stories from entrepreneurs who have redefined podcasting success on their terms.

Just like preparing a nutritious meal, your podcast should provide value and nourishment to your audience, rather than just focusing on superficial metrics.

I also highlight the various ways podcasting can benefit entrepreneurs, from building authority and attracting quality leads to driving sales and boosting search rankings - even with small numbers. It's about creating meaningful connections and making a lasting impact in your niche.

This is all especially true if you are podcasting for your business (instead of as a business — if you don't know the difference, I explain it all in episode 75)

Now, about that Ambie award nomination for the show I produce and edit, (Big Lash Energy)... it was a stark reminder that while it's nice to be nominated, it is not the end-all-be-all in podcasting success. It was a very nice feather in podcaster Jayna Marie's hat but her picture of success is oh so much bigger than this award! She is on her own path and by the way... she's the real deal!

Need some help determining what success looks like for your podcast? 

Maybe you need some help getting to that success. Let's connect and discuss how we can turn your podcasting dreams into reality. Book a free coaching call.

https://podcastperformancecoach.com/

Great scripts can flop or flourish - the difference is in the delivery.

And, the secret to a well-delivered script is what you're looking at when you read. In this episode, I'm sharing my top tips for marking up your script to get you the best, most engaging performance possible.

This is the art of script delivery and it's a game-changer for any podcaster. Learn how to transform your scripts from dull to dynamic with insider secrets I've gleaned from over 30 years in broadcasting.

Whether you're scripting top to tail or just framing your episodes with my Oreo Cookie method (check out episode 10 for more), I'll show you how to deliver like a seasoned pro.

First up, let's write like we speak.

Forget fancy writing – we're all about authenticity here! Embrace contractions, dropped g's, and misspellings to capture your natural voice.

Now, let's talk punctuation. 

It's not just for grammar nerds – it's your secret weapon for a killer performance. Add extra commas, slashes, and exclamation points to guide your delivery and keep your audience hooked. Anything that catches your eye and reminds you to... take... your... time!

Say goodbye to chunky paragraphs and hello to readability!

Break up your script into bite-sized chunks to make it easier to digest and deliver. Write out numbers and punctuations to avoid tripping up during your delivery. For example, my script don't have 'visit podcastperformancecoach.com' – it's 'visit podcast performance coach dot com'. Keep it smooth, keep it flowing!

Grab a pen and mark up your script like a pro!

Underline important words, add exclamation points, arrows – whatever helps you deliver your message with passion and conviction. Can't print your script? No problem! Use digital tools like bolding, italics, and emojis to mark up your script and enhance your delivery.

And here's a little trick I learned early on – restart and repeat!

After recording your full script, swing right back to the beginning and restart your read without stopping (like in episode 133). It's a surefire way to warm up and get into your flow for a flawless performance that sounds just as good out of the gate as it does on the CTA at the end.

Ready to take your podcast to the next level?

Implement these tips in your next recording and watch your audience grow. Click play now to listen to the full episode and take your podcasting journey to the next level. And if you're ready to turn your podcast into a marketing powerhouse, book your free podcast coaching call today! Until next time, keep podcasting like a boss!

 

GET THE PODCAST TUNE-UP WORKING FOR YOU

https://members.podcastperformancecoach.com/ptu

BOOK A FREE PODCAST COACHING CALL

https://calendly.com/timwohlberg

Feel like your once-passionate podcast is turning into a chore?

Maybe it's time for a podcast divorce? Don't kick your show to the curb just yet - there may be a way to rekindle the flame and turn your show into a lead-generating, authority-boosting marketing machine (without the love loss).

This episode was inspired by one of my recent clients who reached out to me because he was bored. After a few hundred episodes, he was no longer feeling the love. Wisely, he reached out before doing something drastic!

In this episode, I explore what causes podcast boredom, what it looks like, and the crucial questions you NEED to ask yourself before throwing in the towel. If your podcast is worth saving, then I also share actionable steps you can take to reignite your love for your show (and make it profitable too!).

So, whether you're feeling uninspired, questioning the purpose of your podcast, or stuck in the comparison trap, this episode is for YOU. Let's turn that "meh" feeling back into podcasting passion and help you grow your business through the power of podcasting.

 

Click play to discover:

1. The sneaky signs your phoning it in (and how to fix it)

2. How to assess if it's YOU or your podcast that's the problem (and what to do about it)

3. Actionable tips to re-energize your content and approach

4. How to really get your podcast relationship to a good place by working with a Podcast Coach.

Don't let your podcast relationship fizzle out! Tune in and let's rekindle the magic together.

Want to turn your podcast into a marketing machine that you love to turn on? Check out The Podcast Tune-Up. https://members.podcastperformancecoach.com/ptu

Or to talk about it, get on my calendar and book a FREE Podcast Coaching Call

https://calendly.com/timwohlberg

Looking for the links?

CLICK HERE for FULL shownotes and ALL the links mentioned in this episode.

Google Podcasts bites the dust, BUT your podcast can THRIVE!

Discover the YouTube Music magic & explode your reach with my 3 ninja migration strategies. Hit play & future-proof your podcast NOW!

In this episode, I'm giving you everything you need to know about the podcast player shakeup and why you need to be on YouTube Music, like, yesterday.

We're talking:

1. Why Google Podcasts is joining the dodo (and what it means for you)

2. The MASSIVE potential of YouTube Music for podcast domination (think millions of new listeners!)

3. Migration made easy: 3 foolproof ways to get your podcast on YouTube Music in minutes (seriously, minutes!)

4. Bonus ninja tips: Optimize your podcast for maximum discoverability and growth on YouTube Music

 

Click here for links to all the video tutorials you need to get your show set up on YouTube Music.

 

Ditch the panic, grab your headphones, and get ready to explode your podcast reach like never before. Hit play and let's future-proof your podcast together!

 

A Bigger Audience Doesn't Always Equal Success

If your podcast isn't aligned with your business, attracting more listeners isn't going to mean more sales. I can help you get that podcast tuned up and serving your business goals.

It all starts with a free coaching call. Get on my calendar... what are you waiting for?

https://calendly.com/timwohlberg

https://podcastperformancecoach.com/

Don't Blow Your Interview with the First Question! Instead, Captivate Your Audience from the Start

In this episode, I want to convince you to NEVER start an episode with a LAME question again becasue it's killing your podcast.

Have you ever used these open-ended fluff-questions like, 'How did you get started?' 'Tell us about yourself' and 'What got you into this?' They're generic, bore our listeners, and leave your guest floundering.

These open-ended prompts lead to messy answers and uninteresting narratives.

Let me break down all of the reasons to skip generic questions in your podcast interviews:

 

1. Disrespectful to your listener: Their time is valuable, don't waste it on irrelevant details.

2. Messy for you: Sorting through rambling answers takes effort and detracts from the key points.

3. Lazy and unprofessional: Do your research and ask targeted questions in advance.

4. Undermines your authority: You lose control of the direction and length of the answer.

5. Awkward for your guest: They stumble through generic prompts, hindering their best performance.

So, how should podcasters start their interview?

Start with a direct question that delivers immediate value to your listener. Grab their attention with the most important information right away. Remember, you're the host, guide the conversation towards what matters most to the listener.

Pro Tip: Ask personal history questions during the pre-interview, then use that knowledge to craft insightful interview questions that showcase your expertise and set your guest up for success.

And, don't worry - this approach doesn't mean you can't ask the background questions. You can get their origin story or their background later - once the listener actually cares about them because they've gotten valuable information or ideas.

By following these tips, you can:

1. Hook your audience and keep them engaged.

2. Show your professionalism and preparation.

3. Guide the conversation towards valuable content.

4. Make your guest feel comfortable and prepared to shine.

5. Ultimately, create a winning podcast interview for everyone involved.

6. Ready to level up your podcast interviews? Tune in for more actionable tips and strategies!

Remember, interviewing skills are something to be honed over time. Pay attention to the questions you ask, how you respond, and make sure that you represent your listener every step of the way (the conversation is for them, after all). But most importantly, start strong with an intentional question right out of the gate you know is going to deliver value to your listener.

If you need help with your interview skills or aligning your show to your listener's needs (aka aligning it to your potential customer's needs), book a free coaching call.

https://calendly.com/timwohlberg

https://podcastperformancecoach.com/

Want to keep improving your interview skills on your own?

Check out these past episodes:

https://podcastperformancecoach.com/this-one-tip-will-make-you-a-much-better-interviewer/

https://podcastperformancecoach.com/185-why-your-podcast-guest-intros-suck-format/

https://podcastperformancecoach.com/040-how-to-properly-introduce-your-podcast-guest/

https://podcastperformancecoach.com/019-tell-us-not-question/

https://podcastperformancecoach.com/123-want-amazing-interview-skills-take-a-lesson-from-larry-king/

REALITY CHECK.

If your podcast isn't performing or your business is changing, it may be time for a podcast pivot.

From niche mastery to audience shifts, I reveal the secrets to skyrocketing downloads, leads, and sales.

In this episode, we look into the power of the podcast pivot. 

Discover how to pivot strategically, whether by narrowing your topic, targeting a specific audience, shifting your current audience, changing your show format, or refining your podcast's intention.

These intentional changes can lead to significant impacts on downloads, leads, and sales. 

Transform your podcast and see immediate results.

Ready to take action? 

Want personalized guidance on your podcast pivot journey?

Check out the Podcast Tune-Up Program for a comprehensive review and alignment with your current business goals. Whether you choose the self-study Tune-Up program or opt for one-on-one custom coaching, I'm here to help you attract your ideal customers and elevate your podcast's performance.

Go to podcastperformancecoach.com to book your free podcast coaching call.

Let's take your podcast to new heights!

Ready to transform your podcast into a business-booming tool?

In this special 200th episode, I share what I've learned from 7 years of podcasting success. Discover the secrets my clients use to grow their authority, generate leads, and convert effortlessly.

Highlights of this Milestone Episode:

1. Building Your Business Foundations:

Align your podcast with your existing business. Learn why clarity about your business's purpose and target audience is the first step to podcast success.

2. Unveiling Your Podcast's True Intentions:

Move beyond download numbers. Understand the true purpose of your podcast and how to set meaningful goals using KPIs.

3. Crafting a System: The Power of a Funnel:

Create a seamless listener journey by integrating your podcast into a well-defined funnel, mirroring your customer's journey.

4. The Ecosystem Approach: Beyond the Podcast:

Leverage your podcast as a vital tool within a broader marketing ecosystem. Drive engagement across various platforms to boost your authority.

5. Embracing Support: You Don't Have to Go It Alone:

Learn why successful podcasters invest in support. Discover how hiring experts and utilizing tools can make your podcasting journey more efficient and successful.

Taking Action for Your Podcast's Success:

Now it's your turn! Apply these insights to your podcast immediately. Clarify your business, set intentions, establish a system, create a marketing ecosystem, and don't hesitate to seek support. Your podcast growth means business growth.

Book Your Free Podcast Coaching Call:

Ready to be one of the success stories I brag about 100 episodes from now? Let’s dig into these areas in a free podcast coaching call.

https://calendly.com/timwohlberg

OR: 

Visit https://PodcastPerformanceCoach.com

 

Should you put ads in your podcast if the whole point is to increase your authority and drive traffic to your business?

Normally, it's a steadfast Heck No from me but I've got one caveat: dynamic ads.

In this episode, I explain how dynamic ads can increase your podcast ROI without compromising your message or your brand integrity.

Many of my clients have made the switch and it's given me a lot of insight into how to optimize this tool while staying on track with your podcast mission.

Here are the best practices that I share (in greater detail) in this episode:

1. Be Intentional: Avoid ads without a purpose.

2. Keep It Short: Engage without interrupting.

3. Make It Fun: Connect with your audience authentically.

4. Regular Updates: Keep your dynamic ads relevant.

 

When you get this right, you can serve your audience without selling them. And that is going to mean that you are also serving your business. Don't let third-party ads compromise your brand; leverage dynamic ads that guide your fans to the next step...with you!

 

Needs some support aligning your podcast to your business?

Visit https://PodcastPerformanceCoach.com

 

Book your FREE PODCAST COACHING and elevate your podcasting game.

https://calendly.com/timwohlberg

In this episode, we explore the real impact of mouth noises on your listener's experience.

Ever had someone eat too close to your ear? Imagine subjecting your audience to that. The University of York's survey reveals that 71% of podcast listeners use headphones, making mouth noises more pronounced than ever.

But fear not!

We don't just talk about the problem; we offer practical solutions. From identifying different mouth noises to finding the right level of mouth moisture, we've got you covered. Discover why addressing these issues at the source is crucial for maintaining a professional podcast.

When a client and I were working together once, we disovered a mouth click she had. But it only showed up when she was doing solo episodes. Find out how we tackled and eliminated the clicks without letting it become a confidence-killing distraction.

Learn the importance of testing and experimentation, from keeping a drier mouth to trying different liquids. We even share an unconventional solution that worked for our client – hint: it involves a glass of wine.

Your podcast deserves a distraction-free listening experience.

Don't let mouth noises take the spotlight. Tune in now for actionable tips and a deep dive into solving this common issue. Elevate your podcasting game and keep your audience engaged – because every click and smack counts. Hit play and transform your podcasting journey today!"

 

Want to take your podcast to the next level?

Check out these other helpful links:

https://podcastperformancecoach.com/194-5-mistakes-podcasters-make-with-their-microphone-and-how-to-fix-them/

https://podcastperformancecoach.com/007-smile-when-you-podcast/

https://podcastperformancecoach.com/020-shit-shit/

https://podcastperformancecoach.com/009-headphones-not-optional/

 

Book a FREE PODCAST COACHING CALL

https://calendly.com/timwohlberg

Transform your podcast from 'meh' to 'mind-blowing' with the power of storytelling!

Dive into the magic of classic storytelling in this episode and discover how to captivate your audience, build connections, and make your podcast unforgettable.

In a world saturated with podcasts, standing out is crucial. It's not just about information; it's about the connection you forge with your audience. Stories are the key to achieving that connection and leaving a lasting impression.

In episode 107, I shared the science behind storytelling, exploring its ability to deepen connections and enhance memorability. Take a journey into the back library and give it a listen to uncover the secrets.

Episode 108 further enriches your storytelling arsenal by exploring different types of stories you can incorporate into your podcast. Dust off that episode and unearth valuable insights.

Now, let's unleash the power of classic storytelling. No more monotone facts; we want your audience on the edge of their seats, eagerly anticipating your every syllable.

Here are the essential parts of a compelling story:

1. **Set the Stage:**

- Describe the setting, transporting your listener to the heart of the story. Create an atmosphere that hooks them instantly.

2. **Create a Connection with the Characters:**

- Make your audience care about the main characters, including yourself. Foster a connection by revealing shared traits and experiences.

3. **Build Tension with Conflict:**

- Every great story needs tension. What conflict drives the narrative? Why is the character embarking on a journey?

4. **Climax:**

- Take your listeners to the crux of the story. Describe the turning point, the climax, and the aha moment where resolution begins to unfold.

5. **Bring it Home, Baby!:**

- Conclude your story with a resolution. Whether it's a happy ending or a lesson learned, reveal the reason behind the story and connect it to your podcast, business, or offer.

Bonus Tip: Infuse emotion and energy throughout your story. Pizzazz is the secret sauce to making your storytelling truly come alive. Play with pacing, leverage the power of the pause, and add drama through volume adjustments or changes in proximity to the mic.

Remember, your storytelling style is as crucial as the story's components. Develop your unique style, surprise your listeners, and make your stories truly memorable.

If you're hungry for more than just quick tips, check out my Podcast Tune-up program. Let's work together to transform your podcast into a marketing machine. Grab your free 15-minute coaching session [here](insert-link).

Tune in, turn up the storytelling magic, and let's make your podcast an irresistible experience for your ideal clients!

More Storytelling Episodes:   https://podcastperformancecoach.com/107-why-you-need-more-stories-in-your-podcast/   https://podcastperformancecoach.com/108-how-to-use-storytelling-effectively-in-your-podcast/   https://podcastperformancecoach.com/167-how-to-pull-stories-from-your-podcast-guests-that-will-wow-your-listeners/   https://podcastperformancecoach.com/192-how-to-make-your-content-more-relatable-for-your-listener-with-one-simple-phrase/   Book a FREE PODCAST COACHING CALL here: https://podcastperformancecoach.com/