Podcast Quick Tips

Ray Ortega - Professional podcast producer. Teacher and avid listener.

Single, actionable tips to help you improve and grow your podcast. Plan, record and promote better podcasts one tip at a time.

  • 4 minutes 41 seconds
    PQT – ID3 Artwork File Size
    ID3 artwork is your podcast’s logo (see mine on the right) that gets inserted into every episode( mp3) file you create (see below for the differences between show level artwork and episode level (i.e. ID3)). When designing your show’s artwork there are special specifications to be aware of. 1. Image size should be square (300 […]
    12 January 2014, 12:51 am
  • 5 minutes 3 seconds
    PQT – YouTube Subscribe Button
    YouTube took a page out of the podcasting playbook and released a one-click subscription button that you can place on your website (see mine in the sidebar on the right). While YouTube is not podcasting because you cannot host and place your hosted files into an RSS feed, I do recommend that those podcasters who […]
    14 August 2013, 12:30 am
  • 4 minutes 12 seconds
    PQT – Audio File Size vs Quality
    When you compress/export your final edited version of your podcast into an .mp3 audio file you have a couple decisions to make. How big or small do you want the file to be versus how good do you want it to sound? There are many factors that can lead to a final decision regarding your […]
    11 June 2013, 3:41 am
  • 5 minutes 48 seconds
    PQT – Naming Your Podcast with Dave Jackson

    Naming your podcast is kind of a big deal. Yet some people might just jump into it without ever asking anyone if the name is any good or more importantly, makes any sense? I know I did, oops. Yes, some podcasters will start a podcast with a name that tells you nothing about the content […]

    23 April 2013, 12:52 am
  • 2 minutes 40 seconds
    PQT – Names in Titles
    If you have a podcast where you have on guests/interviewees, you should include those names in the title of your episode(s) for better search results in iTunes. I’ve noticed that when I search for someone’s name on iTunes I get results not only for their own podcast, assuming they have set up their feed correctly, […]
    3 March 2013, 6:50 pm
  • 3 minutes 51 seconds
    PQT – Focus Your Podcast’s Budget
    Most podcasts are a hobby endeavor which usually means budgets for gear, websites, software and everything else involved in making a podcast is limited. When deciding where to put your money first, focus on the elements of your podcast that are most likely to affect the overall quality of your show. The best place to […]
    6 February 2013, 2:25 am
  • 4 minutes 36 seconds
    PQT – iTunes Affiliate Program
    Learn how you can earn money when someone uses your iTunes subscription link to subscribe to your podcast. Every podcaster should have a link to their podcast in the iTunes store on their website. You can see mine in the upper right hand corner widget area of this site. It’s important to make it easy […]
    16 January 2013, 7:21 am
  • 7 minutes 43 seconds
    PQT – FeedBurner Status Update
    Is FeedBurner shutting down? I cover this topic, the fear going around the Internet and the truth about what is really happening. The key takeaway here is not to worry. Don’t panic and scramble to move your podcast RSS feed(s) away from FeedBurner. If you are currently using it, there has been no official announcements […]
    23 December 2012, 6:25 pm
  • 4 minutes 34 seconds
    PQT – Gravatar
    Creating a free Gravatar account for your podcast, will allow you to automatically insert your branded logo or personal image alongside comments you make on the internet. For example, if you leave a comment below this post and you have a Gravatar account, when you type your email into the email section of the submission, […]
    6 December 2012, 3:19 pm
  • 5 minutes 9 seconds
    PQT – Speaker Test Your Podcast
    Listening to your podcast while you edit with headphones on might lead you to think your audio is just right. That everything sounds perfect. But what about the most important listener…your audience? Make sure the audio you’re publishing sounds as good to your audience as it does to you. Take your podcast for a trial […]
    11 August 2012, 3:07 pm
  • 5 minutes 27 seconds
    PQT – YouTube SEO: Creating Relevant File Names
    Once you’ve edited your video you need to export it, add some metadata and then upload it to YouTube. But before you do that, make sure that the name of your actual video file is something relevant to the information contained in the video itself. This is because YouTube indexes the file name as well […]
    6 July 2012, 12:57 am
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