PwC U.S. Health Services Advisory Leader Thom Bales goes into top healthcare challenges, advancements in care delivery, digital health lowering costs, and how health systems should consider addressing diverse patients via digital health.

A change in administration and health policy shifts will be worth watching over the next 12 months, and so will an array of new developments for AI, cybersecurity, virtual care, devices and digital therapeutics, reimbursement and more.

Restore patients’ trust in voice calls with branded call authentication 

Discover practical applications that are driving measurable outcomes 

How technology, especially generative AI, can help healthcare organizations with the ongoing clinician shortage, and examples of successful use of digital tools to free up clinician time and improve access, experience and outcomes.

"We're at this place where we're still in the early days of what this technology looks like," says Oriana Beaudet, the American Nurses Association's VP of nursing innovation. ANA is watching the space closely.

The challenge of achieving clinical trials that are both accessible and scalable.

ERP connects to the EHR to tie financial records and patient information and create efficiencies in staffing and inventory control.

Cybersecurity expert Scott Alldridge of the IT Process Institute/IP Services discusses zero trust and micro-segmentation in healthcare, leadership's role in a security culture, and much more.

Trust takes center stage in a conversation about data on how people feel about doctors and AI with Mark Polyak, president of analytics at IPSOS, and Dr. Lukasz Kowalczyk, a physician at Peak Gastroenterology Associates

A physician VC exec talks about this kind of clinician involvement, as well as explores hybrid care models in telemedicine, the next 12 months in healthcare AI, and much more.