Alex and Ross reunite to discuss the significant strides made by Blue Fish Mortgage Solutions, particularly in content creation through SEO, which has led to an increase in leads by targeting niche markets. They emphasise how this strategy has not only enhanced visibility but also positioned the company as a thought leader in the mortgage industry. Additionally, they highlight the crucial role of a robust social media presence in complementing the website, driving traffic, and further engaging potential customers, thus reinforcing the overall marketing strategy.

Follow Ross on LinkedIn.

Listen back to episode 260. 

Brought to you from the team at The Lead Engine who specialise in lead generation, web design and content marketing for financial services.  

In this engaging conversation, Alex talks with award-winning business owner and mentor Paul Flavin, who shares insights from his journey transitioning from running multiple mortgage businesses to becoming a business coach. They discuss how Grow Partnership offers valuable strategic guidance and support tailored for small mortgage businesses, including startups, helping them navigate challenges and achieve sustainable growth through targeted coaching services.

Follow Paul on LinkedIn.

Visit Grow Partnership here.

Follow Grow Partnership on YouTube.

Brought to you from the team at The Lead Engine who specialise in lead generation, web design and content marketing for financial services.  

In this episode of Room 101, The Lead Ladies sit down with Paul Huby, a Mortgage and Protection Adviser whose passions extend beyond finance to include Hyrox competitions and hiking adventures.

Paul delves into his biggest pet peeves, touching on issues like the chaos of supermarkets, the commercialisation of Christmas markets, the annoyance of product surveys, and the disruptive use of phones at concerts and festivals, offering a candid look at the societal habits that frustrate him.

Follow Paul on socials:

 @LinkedIn

@Instagram

@Facebook

Brought to you from the team at The Lead Engine who specialise in lead generation, web design and content marketing for financial services.  

In the latest episode of Talking Ads, the team welcomes LinkedIn expert Louise Brogan, who discusses three innovative messaging-style ads from the platform, offering fresh insights while sharing valuable LinkedIn strategies. Alongside her advertising analysis, Louise updates listeners on her YouTube journey and its new goals, all infused with plenty of humour to keep the conversation lively and engaging!

Follow Louise on LinkedIn.

Subscribe and follow Louise on YouTube. 

We recommend you view all the adverts before or during listening to this episode to engage in the discussion.

Immerse yourselves here.

If you would like to send in an advert that has caught your eye, please Whatsapp us on +44 7874 469647 and tell us why this made you stop and look, and we will include this on the next episode of Talking Ads. 

Brought to you from the team at The Lead Engine who specialise in lead generation, web design and content marketing for financial services.  

In this discussion, Alex Curtis is joined by Sam Mears, Regional Account Manager at LV= General Insurance to elaborate on the company's innovative service approach tailored for GI intermediaries, highlighting initiatives like awareness-raising round table events and user-friendly smartphone technology designed to streamline the client experience and enhance adviser efficiency.

Visit LV= General Insurance Intermediaries here.

Find out more about the comparison tool here.

Follow Sam on LinkedIn.

Contact Sam via Tel:  07385533169 or email him [email protected]  

Brought to you from the team at The Lead Engine who specialise in lead generation, web design and content marketing for financial services.  

Following  the solo episodes on Google Campaign Types and Google Bidding Types, Alex Curtis is back to talk more about Google Ads but this time to focus specifically on Keyword Types. 

Brought to you from the team at The Lead Engine who specialise in lead generation, web design and content marketing for financial services.  

This time The Lead Ladies are joined by the managing director of Essex-based brokerage, EHF Mortgages to share his personal pet peeves and a few light-hearted, industry related ones!

Follow Justin on  LinkedIn.

Visit EHF Mortgages here.

Visit Newspage here.

Brought to you from the team at The Lead Engine who specialise in lead generation, web design and content marketing for financial services.  

Alex, Steph and Tessa share the adverts that have caught there eye this time, including Hannah's advert in her absence that has them fooled!

Cats and dogs, roofing and makeup take the lead for this episode...

We recommend you view all the adverts before or during listening to this episode to engage in the discussion.

Immerse yourselves here.

If you would like to send in an advert that has caught your eye, please Whatsapp us on +44 7874 469647 and tell us why this made you stop and look, and we will include this on the next episode of Talking Ads. 

Brought to you from the team at The Lead Engine who specialise in lead generation, web design and content marketing for financial services.  

Alex continues to breakdown the Google Ads jargon this time with focus on the different bidding types. He shares what Google says about them, how they work and his experience using them.

On this episode, Alex covers the following:

1. Manual CPC Bidding

2. Maximise Clicks Bidding

3. Smart Bidding

4. Target CPA Bidding

Brought to you from the team at The Lead Engine who specialise in lead generation, web design and content marketing for financial services.  

Part two of a two-part episode, Alex Curtis is back to focus on the last three different types of Google Ads campaigns. He shares what Google says about them, how they work and his experience using them.

Part 2 breakdown:

1. Demand Gen Campaigns

2. Call Campaigns

3. Search Campaigns

Brought to you from the team at The Lead Engine who specialise in lead generation, web design and content marketing for financial services.  

The first of a two-part episode, Alex Curtis is back on the Advisers Assemble podcast to focus on three out of six different types of Google Ads campaigns. He shares what Google says about them, how they work and his experience using them.

Part 1 breakdown:

1. Performance Max Campaigns

2. Google Display Campaigns

3. Video  Campaigns

Brought to you from the team at The Lead Engine who specialise in lead generation, web design and content marketing for financial services.