Think Like an Owner

Alex Bridgeman

  • 59 minutes
    Craig Fuller - Acquiring Flying Magazine and Building a Media Playbook - Ep.250 [Replay]

    My guest on this episode is Craig Fuller. Craig is the founder of FreightWaves, a data and media business focused on freight and supply chains. FreightWaves is a VC backed company with $19 million in revenue with editorial content, a data product, job board, video content, and multiple podcasts. Prior to FreightWaves, Craig had no background in media but has built quite a playbook for media businesses with a data component. Craig, as of a month ago, is also the new owner of Flying Magazine, an iconic, blue-chip publishing brand in the general aviation community which we discuss extensively in this episode. For a deeper background on FreightWaves, I highly recommend his episode on A Media Operator, which we’ll link to in the show notes.

     

    During our conversation, we discuss his fascinating background in his family’s trucking business, starting a tech business before FreightWaves, launching FreightWaves, and his acquisition of Flying Magazine and his plans for growth and improvement.


    Listen weekly and follow the show on Apple Podcasts, Spotify, Google Podcasts, Stitcher, Breaker, and TuneIn


    Learn more about Alex and Think Like an Owner at https://tlaopodcast.com/


    Links:

    Craig on X

    Flying Magazine

    FreightWaves


    Topics:

    (00:00:00) - Intro

    (00:01:47) - Craig's career and background

    (00:06:46) - The Birth of Freight Waves

    (00:12:41) - Building a Media Business

    (00:27:05) - The Importance of Unique Content

    (00:29:42) - Acquiring Flying Magazine

    (00:35:36) - Revitalizing Flying Magazine for the Digital Age

    (00:43:07) - The Future of Media and Content Marketing

    (00:52:30) - Balancing Leadership and Letting Go

    (00:55:05) - The Best Business Model: Industrial Real Estate

    (00:57:17) - Conclusion and Final Thoughts


    19 November 2024, 11:50 am
  • 46 minutes 11 seconds
    Craig Picken - Recruiting Top Aerospace Execs - EP.249

    My guest on this episode is Craig Picken, an executive recruiter for C-suite executives in the aviation industry. We discuss key trends in aviation recruiting, top firms' strategies to attract and retain talent, and how small companies can have recruiting advantages over larger competitors.


    We also touch on the importance of having an external-facing CEO and fostering a dynamic, fast-moving organizational culture. Additionally, we chat about the benefits of podcasting, as Craig has been hosting his executive recruiting podcast since March 2018, six months longer than I have. 


    Listen weekly and follow the show on Apple Podcasts, Spotify, Google Podcasts, Stitcher, Breaker, and TuneIn


    Learn more about Alex and Think Like an Owner at https://tlaopodcast.com/


    Links:

    Craig's website

    The Aerospace Executive Podcast


    Topics:

    (00:00:00) - Intro

    (00:02:41) - Craig’s career

    (00:06:48) - What has changed the most in aviation recruiting over your career?

    (00:08:13) - What are companies doing to attract top talent?

    (00:15:43) - Are there any CEOs you admire?

    (00:17:37) - Where do you see decisions being made faster?

    (00:21:20) - How do you see smaller companies using their size as an advantage in recruiting?

    (00:23:49) - How do companies retain culture and speed as they grow?

    (00:26:35) - Merging cultures through M&A

    (00:30:18) - Where are people entering the industry from?

    (00:36:01) - What are companies doing to attract good technicians?

    (00:37:51) - Advice for executive hiring

    12 November 2024, 11:00 am
  • 52 minutes 45 seconds
    Build Series EP.3: Profitable Growth with Kush Das - EP.248

    My guest for this third episode in our Build Series is Kush Das, CEO of Ennoble Care, to talk about profitable growth. Or as he calls it, sustainable growth; something that goes to the heart of his mission to serve patients with the best possible care alongside a disciplined and motivated team.


    Kush and I discuss how they measure return on investment internally to remain profitable, how keeping that profit margin affects growth hires, the culture created with a sustainable model, and some tactics Kush employs to manage his growing team effectively. This episode was phenomenal and filled with tons of great strategies and tactics widely applicable in other businesses, and I hope you enjoy the conversation.


    Listen weekly and follow the show on Apple Podcasts, Spotify, Google Podcasts, Stitcher, Breaker, and TuneIn


    Learn more about Alex and Think Like an Owner at https://tlaopodcast.com/


    Links:

    Trilogy Search Partners

    Pacific Lake

    Kush on LinkedIn

    Ennoble Care


    Topics:

    (00:00:00) - Intro

    (00:06:27) - Recapping Kush’s journey in acquiring Ennoble Care

    (00:07:39) - Talent-to-value ratio

    (00:12:37) - Timing for growth hires

    (00:13:45) - Defining key hires

    (00:18:29) - Tradeoffs to achieve profitability

    (00:21:57) - Measuring internal ROI

    (00:25:17) - Encouraging decision making

    (00:31:05) - Profitability incentives

    (00:33:12) - Messy growth vs. clean and simple

    (00:36:40) - factors in M&A

    (00:39:03) - Communication & cash management

    (00:45:09) - Developing an EMR

    (00:48:58) - What is top of mind for you in sustainability?

    5 November 2024, 11:00 am
  • 54 minutes 39 seconds
    Jim Derry - “Culture is the lowest level of behavior you’ll tolerate” - EP.247

    My guest on this podcast episode is Jim Derry, the CEO of Field Fastener, a $180 million fastener business based in the Midwest with a unique vendor-managed inventory system. We discuss two main topics: culture and maintaining a multi-generational family business.


    Jim shares insights on creating a measurable, data-driven culture where talented people thrive and the importance of values in defining company culture. We also discuss preparing Field Fastener for future generations, covering the essential questions and strategies. My favorite quote from Jim on culture is, 'Culture is the lowest level of behavior you'll tolerate.'


    Listen weekly and follow the show on Apple Podcasts, Spotify, Google Podcasts, Stitcher, Breaker, and TuneIn


    Learn more about Alex and Think Like an Owner at https://tlaopodcast.com/


    Links:

    Jim on LinkedIn

    Field Fastener


    Topics:

    (00:00:00) - Intro

    (00:03:33) - The family history of Field Fastener

    (00:15:47) - How does your culture separate you from competitors?

    (00:18:37) - New Hire key characteristics

    (00:23:25) - Getting teams to buy in

    (00:26:01) - Firing customers for cultural reasons

    (00:31:24) - Unique data uses

    (00:39:16) - Designing a multi-generational family business

    29 October 2024, 10:00 am
  • 46 minutes 13 seconds
    Integrating MSP and Cyber at Worklyn Partners - EP.246

    Episode 246: Alex (@aebridgeman) is joined by Johnny Lieberman (@JohnnyLieberman) and Zack Miller (@ZackMiller).


    In this episode I am joined by Johnny Lieberman and Zack Miller, co-founders of Worklyn Partners, about their approach to integrating cybersecurity and IT services for middle-market companies. We discuss their multi-acquisition strategy and the integration of these services under one platform, as well as the challenges and benefits of merging tech-driven service providers. Insights include aligning incentives, addressing people-related challenges, and restructuring sales strategies for different customer segments. The importance of AI in combating cyber threats, especially during mergers and acquisitions, and the necessity of employee training and robust incident response plans are also highlighted. Additional insights from cybersecurity expert John Flory emphasize the role of AI tools and the rising risk of third-party breaches.


    Listen weekly and follow the show on Apple Podcasts, Spotify, Google Podcasts, Stitcher, Breaker, and TuneIn


    Learn more about Alex and Think Like an Owner at https://tlaopodcast.com/


    Links:

    Worklyn Partners

    Johnny on LinkedIn

    Zack on LinkedIn


    Topics:

    (00:00:00) - Intro

    (00:02:29) - Catching up

    (00:05:02) - Advantages to separation or integration

    (00:06:50) - Challenges in integrating MSP providers

    (00:12:50) - Building a Sales org

    (00:18:58) - The importance of pace

    (00:20:51) - Learnings from investors and peers

    (00:32:30) - AI, & First lines of defense to implement in cybersecurity

    15 October 2024, 10:00 am
  • 1 hour 5 minutes
    Jim Lindstrom - Lessons from Being a 3x CEO - EP.245

    Ep.245: Alex (@aebridgeman) is joined by James Lindstrom (@James-Lindstrom).


    The episode features Jim Lindstrom, a seasoned CEO with experience in leading companies like IES, Providence Service Corp and Verdian. The discussion covers his experiences with accelerating company growth, executing turnarounds, managing balance sheets, and strategic value creation. Jim shares insights on governance, operations, capital allocation, team alignment, and business simplification, drawing from his extensive experience in various leadership roles.


    Listen weekly and follow the show on Apple Podcasts, Spotify, Google Podcasts, Stitcher, Breaker, and TuneIn


    Learn more about Alex and Think Like an Owner at https://tlaopodcast.com/


    Links:

    James on LinkedIn

    Verdian Insights


    Topics:

    (00:00:00) - Intro

    (00:03:55) - Is there a model you try to follow as a new CEO in the early days?

    (00:07:26) - Identifying problems and meeting philosophies

    (00:13:37) - Encouraging urgency

    (00:16:54) - James’ first executive role

    (00:21:54) - Formative career experiences

    (00:25:26) - Preventing layoffs

    (00:31:15) - Discovering a company’s opportunities before becoming involved

    (00:37:11) - How do you approach a turnaround?

    (00:43:21) - What is a “normal” level of company debt?

    (00:47:53) - How do you manage cyclical businesses?

    (00:52:27) - Fostering imagination

    (01:00:39) - Are there any industries you would stay away from?

    (01:02:40) - Advice for CEOs

    8 October 2024, 10:00 am
  • 1 hour 8 minutes
    Collin Hathaway - Big Ambition, Dogged Simplicity - EP.244

    Ep.244: Alex (@aebridgeman) is joined by Collin Hathaway (@CollinHathaway).


    I'm excited to welcome Collin Hathaway back for his third appearance on the podcast. Collin has a wealth of experience in the home services industry and company operations, and today we dive into his recent exit from Flint Group, which he sold to General Atlantic.


    We get into what he might have done differently, his belief that "good is usually enough," and the deeply personal process of exiting businesses. We also chat about long-term hold strategies and how they play into the bigger picture.


    Plus, this is a special episode for me—it's my first time recording in person with Collin, right at his office in Seattle.


    Listen weekly and follow the show on Apple Podcasts, Spotify, Google Podcasts, Stitcher, Breaker, and TuneIn


    Learn more about Alex and Think Like an Owner at https://tlaopodcast.com/


      

    Links:

    Collin on LinkedIn

    Flint Group


    Topics:

    (00:00:00) - Intro

    (00:05:31) - Exits are personal

    (00:14:49) - Bringing on a COO to become CEO

    (00:18:11) - Aligning incentives

    (00:24:02) - Keeping a sense of urgency

    (00:27:31) - Pretty good vs. Perfect

    (00:30:47) - Hiring styles

    (00:38:59) - Maintaining culture and values

    (00:44:43) - What would you change if you were starting the company today?

    (00:49:26) - What are you working on today that gives you energy?

    (00:52:33) - How have your views on a long-term hold changed?

    (01:04:06) - Misplaced CEO advice


    1 October 2024, 10:00 am
  • 1 hour 8 minutes
    Build Series EP.2: Upleveling as CEO with Rob Southern and James Bergeron - EP.243

    In this second episode of the Build Series, I speak to Rob Southern and James Bergeron about their experiences and strategies for upleveling as CEOs. We discuss their journeys in acquiring and running companies, the importance of executive coaching, and actionable habits and practices that contribute to continuous personal and professional growth. We also delve into distinguishing signal from noise, the evolution of leadership style, and the inner drivers that motivate long-term improvement as a CEO. This episode mixes profound personal stories, practical advice, and in-depth analysis aimed at current and aspiring CEOs.


    Listen weekly and follow the show on Apple Podcasts, Spotify, Google Podcasts, Stitcher, Breaker, and TuneIn.


    Learn more about Alex and Think Like an Owner at https://tlaopodcast.com/


    Links:

    Trilogy Search Partners

    Pacific Lake

    Rob Southern on LinkedIn

    Ascend Software

    James Bergeron on LinkedIn


    Topics:

    (00:00:00) - Intro

    (00:05:36) - James’ and Rob’s backgrounds

    (00:12:15) - Upleveling as a CEO

    (00:32:19) - Measuring progress as a CEO

    (00:35:36) - Discerning signal from noise

    (00:43:21) - FInding your management style

    (00:48:26) - Adapting to increasingly complex business environments

    (00:51:26) - Studying other leadership styles

    (00:56:40) - Developing and living inner values in the CEO role

    24 September 2024, 10:00 am
  • 38 minutes 34 seconds
    Steve Swinney - Scaling Kodiak Building Partners - EP.242

    Ep.242: Alex (@aebridgeman) is joined by Steve Swinney (@steveswinney).


    My guest today is Steve Swinney, founder and CEO of Kodiak Building Partners. The company, which started in 2011 with the acquisition of Barton Supply in Denver, has grown to 45+ acquisitions and $3 billion in sales by 2024. We cover Steve’s extensive experience in building product distribution, Kodiak's diversification strategy, communication as a CEO, hiring practices, acquisition strategy, company history, and future challenges.


    Listen weekly and follow the show on Apple Podcasts, Spotify, Google Podcasts, Stitcher, Breaker, and TuneIn


    Learn more about Alex and Think Like an Owner at https://tlaopodcast.com/


    Links

    Steve on LinkedIn

    Kodiak Building Partners


    Topics:

    (00:00:00) - Intro

    (00:04:05) - Starting Kodiak

    (00:06:09) - Why did you focus on lumber as a commodity?

    (00:09:17) - What were the first few years at Kodiak like?

    (00:12:28) - What was your capital raise strategy?

    (00:13:51) - Consolidation & Acquisitions

    (00:17:08) - How have you constructed your team as the company has grown?

    (00:21:15) - Recruiting executives

    (00:22:51) - How do you foster an environment of continuous learning?

    (00:24:46) - How has your communication style evolved?

    (00:31:45) - Keeping values consistent across companies in Kodiak

    (00:34:01) - Is there ever a breaking point with the house-of-brands approach?

    (00:34:53) - What key challenges are you most excited to solve over the next decade?

    17 September 2024, 10:00 am
  • 1 hour 6 minutes
    Ed Manfre - Leadership is an Inside Job - EP.241

    Ep.241: Alex (@Aebrigeman) is joined by Ed Manfre (@emanfre).


    My guest today is Ed Manfre, a business leader, executive coach, and co-author of Lead Through Anything alongside recent guest Dustin Seale. He has two decades of experience helping CEOs and C-Suite leaders align themselves and their companies for success. He’s served leadership roles at firms Heidrick & Struggles and Spencer Stuart as a business builder and people leader and is here today to talk through a core concept of his, that being leadership is an inside job. His conclusion through his work is that great leadership starts with an internal, reflective focus before being an external force within your company.


    We also talk about resilience, advice for new leaders and leading integrations, driving results through people, and much more!


    One last note: I’ve launched my own search called Airframe Group, and I’m looking for great companies and experts in industrial services and value-added distribution. Please reach out. I'm always excited to meet industry owners and experts. Please email me at [email protected].


    Listen weekly and follow the show on Apple Podcasts, Spotify, Google Podcasts, Stitcher, Breaker, and TuneIn


    Learn more about Alex and Think Like an Owner at https://tlaopodcast.com/


    Links:

    Ed on LinkedIn

    Lead Through Anything by Ed Manfre


    Topics:

    (00:00:00) - Intro

    (00:03:07) - Ed’s background and career

    (00:12:40) - What do the best leaders do to make the acquisition and integration process smoother?

    (00:16:43) - Leadership as an inside job

    (00:23:47) - How leaders can shine a light on behavior they want to see more of

    (00:25:%7) - What are some good questions to ask yourself when trying to discover your own leadership style?

    (00:33:25) - Maintaining stability during internal struggles

    (00:43:04) - Building resilient leaders

    (00:46:21) - Seeking out new challenges

    (00:54:40) - Where do new CEOs tend to get off track?

    (00:58:39) - How can a new CEO put their best foot forward?

    10 September 2024, 10:00 am
  • 1 hour 6 minutes
    Build Series EP.1: Sarah Rowell on Utilizing Your Board - EP.240

    Ep.240: Alex (@aebridgeman) is joined by Sarah Rowell (@sarahrowell).


    This is the first episode in our new series called the Build Series, in partnership with Pacific Lake Partners and Trilogy Search Partners. Over the six Build Series episodes, we will explore how CEOs can accelerate their company’s growth trajectory, as well as their own professional growth as leaders. The Build Series continues the foundation set by last year’s Launch Series in growing transformative companies as ambitious CEOs and leaders.


    Our guest in this first episode is Sarah Rowell to talk all things board construction, getting the most value from your board relationships, and key points along her journey where her board played a critical role. Sarah and her husband acquired Kantola Training Solutions in 2018 before selling to Traliant in December 2023 after some incredible growth years at the helm.


    Listen weekly and follow the show on Apple Podcasts, Spotify, Google Podcasts, Stitcher, Breaker, and TuneIn


    Learn more about Alex and Think Like an Owner at https://tlaopodcast.com/


    Links:

    Sarah on LinkedIn

    Traliant (Kantola)

    Trilogy Search Partners

    Pacific Lake Partners


    Topics:

    (00:00:00) - Intro

    (00:05:00) - Sarah’s experience acquiring a company

    (00:07:13) - Building the infrastructure for a company board

    (00:15:10) - Building chemistry with investors

    (00:20:34) - Establishing a board

    (00:24:42) - What do you hope for the future of this acquisition?

    (00:29:16) - Involving investors and the board in the business

    (00:39:47) - Building out Sales and Marketing

    (00:48:51) - Board meeting structures

    (00:58:17) - Emotionally connecting with Board members

    (01:02:47) - Closing advice

    3 September 2024, 10:00 am
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