Boost Your Boutique with Emily Benson

Boutique Advice, Life Coaching, Business Tips

Known for her no nonsense approach and bold teaching style, Emily mixes boutique strategies to help you grow your business, and interviews with experts to teach to you improve your life outside your store.

  • 1 hour 3 minutes
    From Zero to $300K: How Juana Built a Six-Figure Boutique Business in Under 2 Years

    Have you ever dreamed of starting your own clothing boutique business or being your own boss? Juana first discovered Emily on YouTube while dreaming of starting her own clothing boutique business. Fast forward to today - she’s launched both a brick-and-mortar boutique and an online store, scaling her boutique business from $0 to $30K+ months in under two years! 

    In this episode, Juana shares her inspiring story of building a successful boutique business in her 20s, even without prior retail experience. She reveals why she started a boutique, how she launched her clothing boutique, common mistakes she encountered, and key insights for new and seasoned boutique owners alike. Whether you’re curious about how to start a boutique business or looking to grow your boutique, Juana gives advice on each stage she’s encountered so far in her boutique journey.

    She discusses how Emily ’s boutique training courses and boutique consulting services helped her to navigate and thrive in the boutique industry, providing insight into some of the biggest lessons that she’s learned inside Boutique Training Academy. 

    Join Profit Power Tools: https://www.boutiquetrainingacademy.com/power-tools

    Join Boutique Basics Bootcamp: https://www.boutiquetrainingacademy.com/bbb-evergreen

    Say hi on social:

    Instagram: https://www.instagram.com/stylishandsuccessful/

    Facebook: https://www.facebook.com/stylishandsuccessful

    Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher

    https://bit.ly/boostyourboutique

    Join the Facebook Group: https://www.emilyfbgroup.com

    Website: https://www.boutiquetrainingacademy.com

    Subscribe to my YouTube Channel: https://www.youtube.com/@Emilyboutique?sub_confirmation=1


    Questions?

    Comment below or email me at [email protected]


    Disclaimer: This is not a sponsored episode. Some links are affiliate links. Thank you for watching!

    Mentioned in this episode:

    Join Boutique Training Academy Inner Circle Today!

    Click here to join the BTA Inner Circle: https://www.boutiquetrainingacademy.com/offers/PYHppzpy

    Join Profit Power Tools today!

    Join Profit Power Tools today!

    Profit Power Tools

    7 November 2024, 9:00 pm
  • 1 hour 50 minutes
    [EXCLUSIVE] Underpaid Training for Boutique Owners

    You don't work this hard in your boutique business to never pay yourself! That's why, as promised in my last episode, here is the exclusive recording of my recent training sessions: Underpaid.

    >>> Sign up for Profit Power Tools with the exclusive limited-time discount here.


    In this training, you'll learn:

    • Why Increasing Engagement and Posting Isn't Working to Drive More Sales-- and what DOES!
    • Why Inventory Planning should be done in-house and will Double and Triple Sales Without Paid Ads
    •  The #1 Strategy that Helps Boutique Owners Make More in Less Time


    Want to watch the video version of the training? Sign up here for free access to the video recording.


    >>> Sign up for Profit Power Tools with the exclusive limited-time discount here.

    Mentioned in this episode:

    Join Profit Power Tools today!

    Join Profit Power Tools today!

    Profit Power Tools

    Join Profit Power Tools today!

    Join Profit Power Tools today!

    Profit Power Tools

    5 November 2024, 11:15 pm
  • 43 minutes 6 seconds
    Boutiques are closing | AHHH! Are you freaking out? BONUS

    Monday November 4, 2024 LIVE type recording- not edited! Getting my thoughts to you quickly

    Article Referenced:

    https://www.nytimes.com/interactive/2024/10/26/upshot/census-relative-income.html

    Create a Profitable 2025:

    https://youtu.be/WiD-wEGr-18

    How Do You Get Rid of Dead Inventory?

    https://youtu.be/ViLH_RlC2cw

    How to Plan to Grow Your Boutique in the Next 12 Months:

    https://youtu.be/J_xK-ebWtPk

    Profit Power Tools:

    https://www.boutiquetrainingacademy.com/power-tools-deadline



    4 November 2024, 10:30 pm
  • 11 minutes 13 seconds
    STOP dreading January! Boutique Money Advice to Prepare for a Profitable Q1

    If you want to increase profits in January in your boutique and learn how to prepare your boutique for Q1, this episode is for you! The J-months in boutiques are often dreaded by boutique owners, but with the right fall financial strategy for boutiques you can prepare your boutique for j-months and a profitable Q1!

    Join Profit Power Tools: https://www.boutiquetrainingacademy.com/power-tools

    Say hi on social:

    Instagram: https://www.instagram.com/stylishandsuccessful/

    Facebook: https://www.facebook.com/stylishandsuccessful

    Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher

    https://bit.ly/boostyourboutique

    Join the Facebook Group: https://www.emilyfbgroup.com

    Website: https://www.boutiquetrainingacademy.com


    Subscribe to my YouTube Channel: https://www.youtube.com/@Emilyboutique?sub_confirmation=1


    Questions?

    Comment below or email me at [email protected]


    Disclaimer: This is not a sponsored episode. Some links are affiliate links. Thank you for watching!

    31 October 2024, 9:00 pm
  • 14 minutes 19 seconds
    How do I get rid of old inventory in my boutique? | Dead stock, old stock, too much inventory

    How do I get rid of all my old inventory? How can I sell through old stock in my boutique? Why is my boutique inventory not selling? If you are asking yourself any of these questions, you're in the right place! Today I'm sharing ideas for how you can get rid of old inventory you're stuck with in your boutique!

    If you have old inventory from the previous season or inventory that has been sitting for a while, first you need to understand WHY you are in this situation to begin with and THEN you need to make a PLAN! In this episode, I share how to know exactly why you have too much leftover inventory, and practical ways of getting rid of that dead stock in your boutique business (i.e., inventory which you've been trying to sell with no success).

    Sign up for my FREE TRAINING, Underpaid: https://www.boutiquetrainingacademy.com/underpaid

    Watch the video version of this episode on YouTube: https://youtu.be/ViLH_RlC2cw

    Say hi on social:

    Instagram: https://www.instagram.com/stylishandsuccessful/ 

    Facebook: https://www.facebook.com/stylishandsuccessful 

    Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher

    https://bit.ly/boostyourboutique

    Join the Facebook Group: https://www.emilyfbgroup.com 

    Website: https://www.boutiquetrainingacademy.com 

    Subscribe to my YouTube Channel: https://www.youtube.com/@Emilyboutique?sub_confirmation=1


    Questions?

    Comment below or email me at [email protected]


    Disclaimer: This is not a sponsored episode. Some links are affiliate links. Thank you for watching!

    #EmilyBenson #BoutiqueBusiness


    24 October 2024, 9:00 pm
  • 11 minutes 24 seconds
    Here's how I would plan the next 12 Months to Make More Money in my Boutique [BOUTIQUE CALENDAR]

    Want to make more money from your boutique business? Listen to this episode to learn how to plan the next 12 months in your boutique business, so that you don't miss out on any money!

    In this episode, I break down the exact steps you can take to plan your year for more profit, increase sales revenue, and build a successful boutique business. Stick around to see how you can plan the next 12 months in your boutique.

    Don’t forget to grab the full Boutique Calendar! Order your copy of the latest Boutique Calendar here: https://shopboutiqueceo.com/

    P.S. Don't forget to subscribe for more weekly boutique tips and advice!

    Say hi on social:

    Instagram: https://www.instagram.com/stylishandsuccessful/

    Facebook: https://www.facebook.com/stylishandsuccessful

    Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher

    https://bit.ly/boostyourboutique

    Join the Facebook Group: https://www.emilyfbgroup.com

    Website: https://www.boutiquetrainingacademy.com

    YouTube: https://www.youtube.com/@Emilyboutique?sub_confirmation=1

    Questions?

    Comment below or email me at [email protected]


    Watch the video version of this episode on YouTube: https://youtu.be/J_xK-ebWtPk


    Disclaimer: This is not a sponsored episode. Some links are affiliate links. Thank you for listening!

    17 October 2024, 9:00 pm
  • 29 minutes 37 seconds
    Black Friday Boutique Success Plan (Inner Circle Training Sneak Peek)

    Get an exclusive sneak peek into the Boutique Training Academy’s ‘Inner Circle’ membership community! This episode offers a look into an exclusive live Black Friday preparation training, offering strategies to help boutique owners like you create a profitable plan for the biggest shopping event of the year. From setting sales goals to optimizing your marketing strategy, this live training snippet will give you the tools to boost your boutique’s performance during the holiday season. Don’t miss out on expert tips that can take your Black Friday sales to the next level!

    Want more trainings like this + Emily's advice for your boutique business? Join the Boutique Training Academy Inner Circle: https://www.boutiquetrainingacademy.com/circle

    Say hi on social:

    Instagram: https://www.instagram.com/stylishandsuccessful/ 

    Facebook: https://www.facebook.com/stylishandsuccessful 

    Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher

    https://bit.ly/boostyourboutique

    Join the Facebook Group: https://www.emilyfbgroup.com 

    Website: https://www.boutiquetrainingacademy.com 

    Subscribe to my YouTube Channel: https://www.youtube.com/@Emilyboutique?sub_confirmation=1

    Questions?

    Comment below or email me at [email protected]

    Disclaimer: This is not a sponsored episode. Some links are affiliate links. Thank you for listening!

    #EmilyBenson #BoutiqueBusiness

    11 October 2024, 6:00 am
  • 1 hour 32 seconds
    Marketing Your Boutique Around Your Time of the Month with Deb Laflamme

    Did you know that you can more effectively market your business with less stress, by syncing up your content creation with your monthly cycle?! It's true, and in this episode we're breaking it all down for you!

    In this episode, host Emily Benson is joined by special guest Deb Laflamme, a content coach for business owners who struggle with staying consistent with their online marketing. She shares with us how to create content in alignment with your hormonal cycle in order to connect more deeply with your dream customers and decrease stress. Deb shares powerful insights on cyclical content creation, productivity hacks, and how aligning your work with your natural energy ebbs and flows can prevent burnout. Whether you’re an entrepreneur or a boutique business owner, you’ll discover how to improve your marketing strategy, manage your time, and boost creativity by syncing your tasks with your cycle.

    Listen to episode 16 with Deb: https://player.captivate.fm/episode/7f4aa469-57d4-4cf9-9ee1-120a37d159e1/


    Say hi on social:

    Instagram: https://www.instagram.com/stylishandsuccessful/ 

    Facebook: https://www.facebook.com/stylishandsuccessful 

    Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher

    https://bit.ly/boostyourboutique

    Join the Facebook Group: https://www.emilyfbgroup.com 

    Website: https://www.boutiquetrainingacademy.com 

    Subscribe to my YouTube Channel: https://www.youtube.com/@Emilyboutique?sub_confirmation=1


    Connect with Deb:

    Instagram: https://www.instagram.com/fortheloveofyourbiz/

    LinkedIn: https://www.linkedin.com/in/deblaflamme

    Website: https://ftloyb.com/

    Email: [email protected]


    Questions?

    Comment below or email me at [email protected]


    Disclaimer: This is not a sponsored podcast episode. Some links are affiliate links. Thank you for listening!

    Mentioned in this episode:

    Join Profit Power Tools today!

    Join Profit Power Tools today!

    Profit Power Tools

    Join Boutique Training Academy Inner Circle Today!

    Click here to join the BTA Inner Circle: https://www.boutiquetrainingacademy.com/offers/PYHppzpy

    27 September 2024, 1:00 pm
  • 10 minutes 47 seconds
    Why Your Kids Boutique Will Fail UNLESS You Do THIS | How To Start A Successful Kids Boutique

    Why do so many kids clothing boutique businesses fail? There are unique challenges of starting a kids boutique that you need to consider if you want to start and scale a successful children's boutique or kid's boutique. Listen to this episode to learn top kids boutique store tips and the best advice for children's boutique success. Starting a kids boutique in 2024 looks different than it used to, and there are mistakes you'll want to avoid when starting a children's boutique if you want to build a successful and profitable boutique business. Watch this video to learn why kids clothing businesses fail and why kids stores are hard to run, so you can learn how to succeed with your children's boutique.

    Join My Inner Circle + Access my Children's Boutique Masterclass: https://www.boutiquetrainingacademy.com/circle

    How To Start A Children's Boutique video: https://youtu.be/jMrxgpNnpY8

    Say hi on social:

    Instagram: https://www.instagram.com/stylishandsuccessful/

    Facebook: https://www.facebook.com/stylishandsuccessful

    Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher

    https://bit.ly/boostyourboutique

    Join the Facebook Group: https://www.emilyfbgroup.com

    Website: https://www.boutiquetrainingacademy.com

    Subscribe to my YouTube Channel: https://www.youtube.com/@Emilyboutique?sub_confirmation=1


    Link to the video version of this episode: https://youtu.be/kyST7fUnNfo


    Questions?

    Comment below or email me at [email protected]


    Disclaimer: This is not a sponsored episode. Some links are affiliate links. Thank you for listening!

    19 September 2024, 11:15 pm
  • 23 minutes 24 seconds
    Boutique Owner Horror Stories | Shopify problems, truck crashes, payout holds

    Boutique owners beware! Payout issues, payment holds, account freezes, and missing funds... all this and more can come up when you own a boutique! In this episode, Emily discusses some of the biggest roadblocks that boutique owners face, and what you can do if problems like Shopify holding your funds is affecting your store. Hear real boutique horror stories (including Emily's personal experiences!) and avoid costly problems in your boutique business.

    Need some help with your boutique? Send me an email at [email protected]

    Join my inner circle: https://www.boutiquetrainingacademy.com/circle

    Say hi on social:

    Instagram: https://www.instagram.com/stylishandsuccessful/ 

    Facebook: https://www.facebook.com/stylishandsuccessful 

    Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher

    https://bit.ly/boostyourboutique

    Join the Facebook Group: https://www.emilyfbgroup.com 

    Website: https://www.boutiquetrainingacademy.com 

    Subscribe to my YouTube Channel: https://www.youtube.com/@Emilyboutique?sub_confirmation=1


    Questions?

    Comment below or email me at [email protected]

    Disclaimer: This is not a sponsored podcast episode. Some links are affiliate links. Thank you for watching!

    Mentioned in this episode:

    Join Profit Power Tools today!

    Join Profit Power Tools today!

    Profit Power Tools

    Join Boutique Training Academy Inner Circle Today!

    Click here to join the BTA Inner Circle: https://www.boutiquetrainingacademy.com/offers/PYHppzpy

    16 September 2024, 7:00 pm
  • 19 minutes 19 seconds
    The Real Reason Sales Are Slow In Your Boutique | How To Save Your Boutique Business

    If you’re wondering why you are not making money in your boutique or why your boutique sales are down, listen to this episode to learn how to fix slow sales in your boutique! I’m sharing exactly how I’ve helped many of my clients to increase their boutique sales revenue and make more profit from their boutique business, and the key strategies you can implement to do the same!

    If you are wondering why boutique sales are down or why your boutique isn't making a lot of sales, in this episode you'll learn 3 simple steps to increase sales in your boutique business. You can boost sales even when business is slow in your boutique!

    Say hi on social:

    Instagram: https://www.instagram.com/stylishandsuccessful/ 

    Facebook: https://www.facebook.com/stylishandsuccessful 

    Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher

    https://bit.ly/boostyourboutique

    Join the Facebook Group: https://www.emilyfbgroup.com 

    Website: https://www.boutiquetrainingacademy.com 

    Join my Inner Circle: https://www.boutiquetrainingacademy.com/circle

    Subscribe to my YouTube Channel: https://www.youtube.com/@Emilyboutique?sub_confirmation=1


    Questions?

    Comment below or email me at [email protected]


    Disclaimer: This is not a sponsored podcast. Some links above are affiliate links. Thank you for listening!

    #EmilyBenson #BoutiqueBusiness

    Mentioned in this episode:

    Join Profit Power Tools today!

    Join Profit Power Tools today!

    Profit Power Tools

    Join Boutique Training Academy Inner Circle Today!

    Click here to join the BTA Inner Circle: https://www.boutiquetrainingacademy.com/offers/PYHppzpy

    9 September 2024, 9:00 pm
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