If you feel like you can't get ahead in your boutique, or like everything you're doing doesn't get you the outcome you want, Emily's here to give you the most common mistakes boutique owners make and ways to fix them.

In this conversation, Emily Benson discusses common mistakes made by boutique owners and provides actionable strategies to avoid them. She emphasizes the importance of niche marketing, effective inventory management, leveraging free marketing channels, understanding key business metrics, and the value of community support for entrepreneurs. Through her extensive experience, she aims to guide boutique owners towards building successful businesses by addressing these critical areas.

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Takeaways

• Avoid trying to cater to everyone; focus on a niche.

• Start with a smaller inventory budget to test the market.

• Utilize free social media for marketing your boutique.

• Track key metrics to understand your business performance.

• The entrepreneurial journey can be lonely; seek support.

• Boutiques can be profitable with the right strategies.

• Don't rely solely on friends and family for sales.

• Overbuying inventory can lead to financial issues.

• Engage with your audience regularly on social media.

• Consider joining a community for ongoing support and learning.

Say hi on social:

Instagram: https://www.instagram.com/stylishandsuccessful/

Facebook: https://www.facebook.com/stylishandsuccessful

Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher

https://bit.ly/boostyourboutique

Join the Facebook Group: https://www.emilyfbgroup.com

Website: https://www.boutiquetrainingacademy.com

Subscribe to my YouTube Channel: https://www.youtube.com/@Emilyboutique?sub_confirmation=1

Questions?

Comment below or email me at [email protected]

Disclaimer: This is not a sponsored video. Some links are affiliate links. Thank you for watching!

If you're a new boutique owner there's one major mistake you need to avoid if you want to build a successful boutique business! Many boutique owners start their boutique business full of passion but overlook this critical strategy that can make or break their boutique success. If you want to make money from your boutique business, then you'll want to listen to this episode to avoid this big mistake that could cost you big time in your boutique business.

In this episode, you’ll learn how to avoid the biggest mistake new boutique owners make, and why having a solid boutique strategy is the key to making money from your boutique business. Whether you’re just starting your boutique or looking for ways to improve sales, this episode will help you create a profitable boutique business.

Say hi on social:

Instagram: https://www.instagram.com/stylishandsuccessful/

Facebook: https://www.facebook.com/stylishandsuccessful

Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher

https://bit.ly/boostyourboutique

Join the Facebook Group: https://www.emilyfbgroup.com

Website: https://www.boutiquetrainingacademy.com

Subscribe to my YouTube Channel: https://www.youtube.com/@Emilyboutique?sub_confirmation=1

Questions?

Comment below or email me at [email protected]

Disclaimer: This is not a sponsored podcast episode. Some links are affiliate links. Thank you for watching!

Mentioned in this episode:

Join Boutique Training Academy Inner Circle Today!

Click here to join the BTA Inner Circle: https://www.boutiquetrainingacademy.com/offers/PYHppzpy

Is your boutique prepared to thrive in 2025 and beyond? If you want to make profit in your boutique business in 2025, this episode is for you!

Emily shares tips for preparing for upcoming tariffs, planning your buying and markdown strategies, adapting to trends, and much more. This rant-style episode is packed with insights to help boutique owners grow a successful and profitable boutique business in 2025 and beyond! 

Ready to level up your boutique in 2025? Grab the Boutique Calendar today at shopboutiqueceo.com and start planning your best year yet!

Say hi on social:

Instagram: https://www.instagram.com/stylishandsuccessful/ 

Facebook: https://www.facebook.com/stylishandsuccessful 

Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher

https://bit.ly/boostyourboutique

Join the Facebook Group: https://www.emilyfbgroup.com 

Website: https://www.boutiquetrainingacademy.com 

Subscribe to my YouTube Channel: https://www.youtube.com/@Emilyboutique?sub_confirmation=1

Questions?

Comment below or email me at [email protected]

Disclaimer: This is not a sponsored podcast episode. Some links are affiliate links. Thank you for listening!

#EmilyBenson #BoutiqueBusiness

Mentioned in this episode:

Join Boutique Training Academy Inner Circle Today!

Click here to join the BTA Inner Circle: https://www.boutiquetrainingacademy.com/offers/PYHppzpy

Have you ever dreamed of starting your own clothing boutique business or being your own boss? Juana first discovered Emily on YouTube while dreaming of starting her own clothing boutique business. Fast forward to today - she’s launched both a brick-and-mortar boutique and an online store, scaling her boutique business from $0 to $30K+ months in under two years! 

In this episode, Juana shares her inspiring story of building a successful boutique business in her 20s, even without prior retail experience. She reveals why she started a boutique, how she launched her clothing boutique, common mistakes she encountered, and key insights for new and seasoned boutique owners alike. Whether you’re curious about how to start a boutique business or looking to grow your boutique, Juana gives advice on each stage she’s encountered so far in her boutique journey.

She discusses how Emily ’s boutique training courses and boutique consulting services helped her to navigate and thrive in the boutique industry, providing insight into some of the biggest lessons that she’s learned inside Boutique Training Academy. 

Join Profit Power Tools: https://www.boutiquetrainingacademy.com/power-tools

Join Boutique Basics Bootcamp: https://www.boutiquetrainingacademy.com/bbb-evergreen

Say hi on social:

Instagram: https://www.instagram.com/stylishandsuccessful/

Facebook: https://www.facebook.com/stylishandsuccessful

Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher

https://bit.ly/boostyourboutique

Join the Facebook Group: https://www.emilyfbgroup.com

Website: https://www.boutiquetrainingacademy.com

Subscribe to my YouTube Channel: https://www.youtube.com/@Emilyboutique?sub_confirmation=1

Questions?

Comment below or email me at [email protected]

Disclaimer: This is not a sponsored episode. Some links are affiliate links. Thank you for watching!

Mentioned in this episode:

Join Boutique Training Academy Inner Circle Today!

Click here to join the BTA Inner Circle: https://www.boutiquetrainingacademy.com/offers/PYHppzpy

Join Profit Power Tools today!

Join Profit Power Tools today!

Profit Power Tools

You don't work this hard in your boutique business to never pay yourself! That's why, as promised in my last episode, here is the exclusive recording of my recent training sessions: Underpaid.

>>> Sign up for Profit Power Tools with the exclusive limited-time discount here.

In this training, you'll learn:

• Why Increasing Engagement and Posting Isn't Working to Drive More Sales-- and what DOES!
• Why Inventory Planning should be done in-house and will Double and Triple Sales Without Paid Ads
•  The #1 Strategy that Helps Boutique Owners Make More in Less Time

Want to watch the video version of the training? Sign up here for free access to the video recording.

>>> Sign up for Profit Power Tools with the exclusive limited-time discount here.

Mentioned in this episode:

Join Profit Power Tools today!

Join Profit Power Tools today!

Profit Power Tools

Join Profit Power Tools today!

Join Profit Power Tools today!

Profit Power Tools

Monday November 4, 2024 LIVE type recording- not edited! Getting my thoughts to you quickly

Article Referenced:

https://www.nytimes.com/interactive/2024/10/26/upshot/census-relative-income.html

Create a Profitable 2025:

https://youtu.be/WiD-wEGr-18

How Do You Get Rid of Dead Inventory?

https://youtu.be/ViLH_RlC2cw

How to Plan to Grow Your Boutique in the Next 12 Months:

https://youtu.be/J_xK-ebWtPk

Profit Power Tools:

https://www.boutiquetrainingacademy.com/power-tools-deadline

If you want to increase profits in January in your boutique and learn how to prepare your boutique for Q1, this episode is for you! The J-months in boutiques are often dreaded by boutique owners, but with the right fall financial strategy for boutiques you can prepare your boutique for j-months and a profitable Q1!

Join Profit Power Tools: https://www.boutiquetrainingacademy.com/power-tools

Say hi on social:

Instagram: https://www.instagram.com/stylishandsuccessful/

Facebook: https://www.facebook.com/stylishandsuccessful

Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher

https://bit.ly/boostyourboutique

Join the Facebook Group: https://www.emilyfbgroup.com

Website: https://www.boutiquetrainingacademy.com

Subscribe to my YouTube Channel: https://www.youtube.com/@Emilyboutique?sub_confirmation=1

Questions?

Comment below or email me at [email protected]

Disclaimer: This is not a sponsored episode. Some links are affiliate links. Thank you for watching!

How do I get rid of all my old inventory? How can I sell through old stock in my boutique? Why is my boutique inventory not selling? If you are asking yourself any of these questions, you're in the right place! Today I'm sharing ideas for how you can get rid of old inventory you're stuck with in your boutique!

If you have old inventory from the previous season or inventory that has been sitting for a while, first you need to understand WHY you are in this situation to begin with and THEN you need to make a PLAN! In this episode, I share how to know exactly why you have too much leftover inventory, and practical ways of getting rid of that dead stock in your boutique business (i.e., inventory which you've been trying to sell with no success).

Sign up for my FREE TRAINING, Underpaid: https://www.boutiquetrainingacademy.com/underpaid

Watch the video version of this episode on YouTube: https://youtu.be/ViLH_RlC2cw

Say hi on social:

Instagram: https://www.instagram.com/stylishandsuccessful/ 

Facebook: https://www.facebook.com/stylishandsuccessful 

Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher

https://bit.ly/boostyourboutique

Join the Facebook Group: https://www.emilyfbgroup.com 

Website: https://www.boutiquetrainingacademy.com 

Subscribe to my YouTube Channel: https://www.youtube.com/@Emilyboutique?sub_confirmation=1

Questions?

Comment below or email me at [email protected]

Disclaimer: This is not a sponsored episode. Some links are affiliate links. Thank you for watching!

#EmilyBenson #BoutiqueBusiness

Want to make more money from your boutique business? Listen to this episode to learn how to plan the next 12 months in your boutique business, so that you don't miss out on any money!

In this episode, I break down the exact steps you can take to plan your year for more profit, increase sales revenue, and build a successful boutique business. Stick around to see how you can plan the next 12 months in your boutique.

Don’t forget to grab the full Boutique Calendar! Order your copy of the latest Boutique Calendar here: https://shopboutiqueceo.com/

P.S. Don't forget to subscribe for more weekly boutique tips and advice!

Say hi on social:

Instagram: https://www.instagram.com/stylishandsuccessful/

Facebook: https://www.facebook.com/stylishandsuccessful

Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher

https://bit.ly/boostyourboutique

Join the Facebook Group: https://www.emilyfbgroup.com

Website: https://www.boutiquetrainingacademy.com

YouTube: https://www.youtube.com/@Emilyboutique?sub_confirmation=1

Questions?

Comment below or email me at [email protected]

Watch the video version of this episode on YouTube: https://youtu.be/J_xK-ebWtPk

Disclaimer: This is not a sponsored episode. Some links are affiliate links. Thank you for listening!

Get an exclusive sneak peek into the Boutique Training Academy’s ‘Inner Circle’ membership community! This episode offers a look into an exclusive live Black Friday preparation training, offering strategies to help boutique owners like you create a profitable plan for the biggest shopping event of the year. From setting sales goals to optimizing your marketing strategy, this live training snippet will give you the tools to boost your boutique’s performance during the holiday season. Don’t miss out on expert tips that can take your Black Friday sales to the next level!

Want more trainings like this + Emily's advice for your boutique business? Join the Boutique Training Academy Inner Circle: https://www.boutiquetrainingacademy.com/circle

Say hi on social:

Instagram: https://www.instagram.com/stylishandsuccessful/ 

Facebook: https://www.facebook.com/stylishandsuccessful 

Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher

https://bit.ly/boostyourboutique

Join the Facebook Group: https://www.emilyfbgroup.com 

Website: https://www.boutiquetrainingacademy.com 

Subscribe to my YouTube Channel: https://www.youtube.com/@Emilyboutique?sub_confirmation=1

Questions?

Comment below or email me at [email protected]

Disclaimer: This is not a sponsored episode. Some links are affiliate links. Thank you for listening!

#EmilyBenson #BoutiqueBusiness

Did you know that you can more effectively market your business with less stress, by syncing up your content creation with your monthly cycle?! It's true, and in this episode we're breaking it all down for you!

In this episode, host Emily Benson is joined by special guest Deb Laflamme, a content coach for business owners who struggle with staying consistent with their online marketing. She shares with us how to create content in alignment with your hormonal cycle in order to connect more deeply with your dream customers and decrease stress. Deb shares powerful insights on cyclical content creation, productivity hacks, and how aligning your work with your natural energy ebbs and flows can prevent burnout. Whether you’re an entrepreneur or a boutique business owner, you’ll discover how to improve your marketing strategy, manage your time, and boost creativity by syncing your tasks with your cycle.

Listen to episode 16 with Deb: https://player.captivate.fm/episode/7f4aa469-57d4-4cf9-9ee1-120a37d159e1/

Say hi on social:

Instagram: https://www.instagram.com/stylishandsuccessful/ 

Facebook: https://www.facebook.com/stylishandsuccessful 

Listen to the Podcast: Boost Your Boutique on Apple Podcast, Spotify and Stitcher

https://bit.ly/boostyourboutique

Join the Facebook Group: https://www.emilyfbgroup.com 

Website: https://www.boutiquetrainingacademy.com 

Subscribe to my YouTube Channel: https://www.youtube.com/@Emilyboutique?sub_confirmation=1

Connect with Deb:

Instagram: https://www.instagram.com/fortheloveofyourbiz/

LinkedIn: https://www.linkedin.com/in/deblaflamme

Website: https://ftloyb.com/

Email: [email protected]

Questions?

Comment below or email me at [email protected]

Disclaimer: This is not a sponsored podcast episode. Some links are affiliate links. Thank you for listening!

Mentioned in this episode:

Join Profit Power Tools today!

Join Profit Power Tools today!

Profit Power Tools

Join Boutique Training Academy Inner Circle Today!

Click here to join the BTA Inner Circle: https://www.boutiquetrainingacademy.com/offers/PYHppzpy