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Etsy Success podcast

Etsy Success Podcast

The Etsy Success podcast is your source for tips on improving your creative business and inspiration from the Etsy community.

  • 31 minutes 11 seconds
    Search Tips: How to Optimize For Holiday Shoppers

    You’ve put a lot of hard work into creating and curating items for the holiday season. Now it’s time to make sure buyers find them! Learn about best practices for query matching, conversion, and customer service—three key factors in optimizing for holiday shoppers. Then hear our critiques segment, where we offer feedback and tips for specific listings submitted by sellers in the Forums.

    Listings critiqued in this episode:


    Resources mentioned in this episode:

    12 October 2022, 8:00 am
  • 7 minutes 24 seconds
    [Audio Article] Holiday Marketing Tips for Etsy Sellers

    The holidays are a great opportunity to appeal to seasonal shoppers. Help your shop shine throughout the coming months with these marketing tools and techniques.

    Resources and recommendations mentioned in this Audio Article:

    5 October 2022, 8:00 am
  • 10 minutes 12 seconds
    [Audio Article] How to Ship Smoothly This Holiday Season

    Having a clear shipping strategy is essential to ensure the best experience possible for both buyers and sellers. Use this checklist to help get your shop in shape for fulfilling holiday orders with our favorite shipping tools and best practices.

    Resources and recommendations mentioned in this Audio Article:

    5 October 2022, 8:00 am
  • 10 minutes 52 seconds
    [Audio Article] Help Build Buyer Loyalty This Holiday Season

    If buyers have a positive experience purchasing from your shop this holiday season, they're more likely to keep coming back long after the holiday season is over. Get tips for wowing shoppers with great customer service—and encouraging them to keep coming back for more.

    Resources and recommendations mentioned in this Audio Article:

    28 September 2022, 8:00 am
  • 24 minutes 30 seconds
    [Audio Article] Marketplace Insights: 2022 Holiday Trends

    No matter what you sell, our annual holiday trend report has you covered! Find out how to tap this season’s trends to reach more shoppers with these key insights based on industry forecasting and Etsy search data.

    Resources mentioned in this Audio Article:

    21 September 2022, 7:00 am
  • 6 minutes 51 seconds
    [Audio Article] Your September Shop Checklist and Holiday Calendar

    Each month, we highlight information on key shopping dates, upcoming seller events, and buyer trends. Listen to our guide for September to help prepare your shop for success.

    Resources and recommendations mentioned in this Audio Article:

    14 September 2022, 9:00 am
  • 21 minutes 55 seconds
    2022 Holiday Trends and Shop Trend Critiques

    From magical forest themes to posh pearlcore looks, find out what trends are rising to the top for the busy shopping season. We’ll be doing things a little differently from our usual trend episodes this time around: Etsy Trend Expert Dayna Isom Johnson and Community Education Manager Isabella Diaz will chat about key holiday trends and which categories and items are most relevant for each one. Then, in our trend critiques segment, they’ll give shop owners tips on how to incorporate the holiday trends into their work.

    For more on 2022 holiday trends, check out our Marketplace Insights report: etsy.me/3dCt4ND

    Here are links to the shops Dayna and Isabella critiqued in today’s episode, in chronological order:

    29 August 2022, 7:00 am
  • 15 minutes 43 seconds
    Etsy U Instructors Share Their Top Holiday Tips

    This week, we tapped some experienced sellers to get their advice on how to prep for the busy shopping season ahead. Etsy U instructors are seasoned shop owners who work with the community to help other sellers find success on the platform. These sellers have learned a lot over the years, so tune in to get insightful suggestions and time-saving ideas to help you have your best holiday season yet.

    • To learn more about Etsy Up, go to the event page: etsy.me/3CuAJrO
    • To learn about other upcoming events, check out our events space: etsy.me/3QIlZJq
    • To learn more about the Etsy U program, head to etsyu.etsy.com.
    24 August 2022, 7:00 am
  • 16 minutes 42 seconds
    Shop Talk Special: Your Most Memorable Custom Orders, Part 2

    You all have done it again: You sent in so many beautiful stories about your unforgettable custom orders that we couldn’t wait any longer to share them with the world. On this week’s installment, hear about extra-special memorial gifts, connections that inspired new products, and niche requests that made a meaningful impact on both the buyer and seller.

    If you’d like to share your own story about a memorable custom order, call 917-947-9704 and leave a message for us. Or you can record a voice memo on your phone and email it to [email protected]. Please keep your message under 60 seconds, and include your name and shop name at the start, like this: “I’m Isabella of Fido’s Flowers, and my most memorable custom order was...” Read more about this prompt over in the Forums: etsy.me/3InfTLI

    Note: By sharing your memo with us, you agree to our terms at etsy.me/recordingshare

    27 July 2022, 6:41 pm
  • 16 minutes 19 seconds
    Shop Talk Special: Your Most Memorable Custom Orders

    Heads up: This episode may make you laugh, cry, or both! You sent in your recordings about custom orders that made an impression on you, and we’re so glad you did. From strange coincidences and joyful celebrations to touching gestures of love and remembrance, Etsy sellers share stories about the custom requests they’ll never forget.

    If you’d like to share your own story about a memorable custom order, call 917-947-9704 and leave a message for us. Or you can record a voice memo on your phone and email it to [email protected]. Please keep your message under 60 seconds, and include your name and shop name at the start, like this: “I’m Isabella of Fido’s Flowers, and my most memorable custom order was...” Read more about this prompt over in the Forums: etsy.me/3InfTLI

    Note: By sharing your memo with us, you agree to our terms at etsy.me/recordingshare

    13 July 2022, 7:00 am
  • 11 minutes 6 seconds
    [Audio Article] Create Listings That Convert

    Picture this: A buyer clicks on your listing, then proceeds to favorite it or, even better, buy it. The dream scenario, right? This is what it means for a listing to convert. This week, learn how to help motivate shoppers to click on your listings and give them the info they need to make a purchase decision.

    Check out the Etsy Success product photography video: etsy.me/3A55YbD

    Read 4 Ways to Conquer Pricing Pitfalls: etsy.me/3QPcs4i

    Read our Ultimate Guide to Photography: etsy.me/2usmcYt

    Read 5 Tips for Writing Listing Descriptions: etsy.me/3yr4nLO

    Listen to last week’s episode, Etsy Search Tips: How to Optimize Your Listing Descriptions: etsy.me/3u3E77F

    Learn how to set up shipping upgrades: etsy.me/3I4app1

    Read How to Create a Competitive Shipping Strategy: etsy.me/3OJrRkP

    Note: Etsy search is always changing and every shop is different. These are some of the current best practices we recommend as of June 2022.

    29 June 2022, 8:47 am
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