Taking your Etsy shop from a side hobby to a full time income while working from home to maintain flexibility for your family
In this episode, Julie Berninger interviews Cody McGuffie founder and CEO of Everbee, an e-commerce platform that assists Etsy sellers in product research and marketing.
Try Everbee: https://go.goldcityventures.com/everbee
Cody shares insights on seasonal trends, particularly the significant sales spikes during Q4, and dispels myths about summer sales being slow. He also reveals upcoming features for Everbee that will enhance data accuracy and trend tracking for sellers. The conversation emphasizes the challenges and rewards of entrepreneurship, particularly in the digital product space.
Q4 is a critical time for sales, often doubling revenue for sellers. Here is what you can do to prepare.
Chapters
00:00 Introduction and Guest Introduction
03:36 Trends in Etsy Selling and Personalization
07:53 Niche Markets and Successful Selling Strategies
10:48 The Role of Social Media in Etsy Sales
13:44 Holiday Sales Trends and Insights
17:44 Summer Sales and Market Activity
19:47 Upcoming Features in Everbee
24:07 Data Accuracy and Sources
30:48 Final Thoughts and Advice
Resources:
Gold City Ventures: https://goldcityventures.com/
Everbee: https://go.goldcityventures.com/everbee
Watch on YouTube: https://youtu.be/zE4LiP4jIEk
Etsy's Cat Craze: A Purrfect Opportunity for Sellers
The cat niche on Etsy is booming! In this video, we dive into the surprising popularity of cat-related products and how you can capitalize on this trend.
Key Takeaways:
Specific Product Ideas:
By understanding the current trends and tapping into the growing cat niche, you can significantly boost your Etsy sales. Remember, creativity is key! Think outside the box and find unique ways to incorporate cat-themed elements into your products.
Watch on YouTube (this Episode): https://youtu.be/tJ1qCveLymg
Watch on YouTube (Dog ideas): https://youtu.be/HfsCujPHzuc
Everbee: https://go.goldcityventures.com/everbee
Gold City Ventures: https://goldcityventures.com/
This episode delves into the potential of medical subspecialties as lucrative niches on Etsy for digital products. While popular niches like nurses and doctors are often saturated, exploring subspecialties can offer a more unique and less competitive market.
Key Points:
Subspecialty Examples include EMT, pharmacy techs, veterinary techs, radiology techs, lab techs, surgical techs.
Use tools like eRank to estimate search volume for specific keywords.
Product ideas include digital study guides, notes, flashcards, printable gifts, badge reels, funny jokes, and more.
Resources:
Gold City Ventures: https://goldcityventures.com/
eRank: https://go.goldcityventures.com/erank
Everbee: https://go.goldcityventures.com/everbee
Watch on YouTube: https://youtu.be/FOGhPLsQF1A
This episode dives deep into the lucrative potential of dog-related products on Etsy, highlighting highly searched but often overlooked niches. From practical items like dog stairs and ramps to personalized gifts and themed merchandise, the dog-centric market on Etsy is booming.
Key Points:
High-Demand Dog Products: Dog stairs, ramps, food scoops, crates, bowls, ornaments, apparel, and more.
Personalized Products: Customize items with dog names, pictures, and breed-specific designs for increased appeal.
Niche-Specific Ideas: Explore subcategories like dog weddings, Halloween costumes, and memorial items.
Vintage-Inspired Trends: Capitalize on the popularity of vintage-themed dog products, as seen with 90s-style personalized shirts.
Profit Potential: Discover examples of Etsy listings generating substantial revenue from dog-related items, including custom phone cases and personalized shirts.
Resources:
About Gold City Ventures: https://goldcityventures.com/
eRank: https://go.goldcityventures.com/erank
Everbee: https://go.goldcityventures.com/everbee
Julie interviews eRank Founder, Anthony Wolf, to find out if eRank accurate and where is the data from? See below for an eRank free trial link.
They discuss eRank's features, data sources, and how it aids Etsy sellers in optimizing their listings. They delve into buyer insights from an annual survey, emphasizing the importance of quality images, effective communication, and shipping strategies.
Resources: If you want to try a premium eRank plan for 7 days sign up using the Gold City Ventures link below and then navigate to the second linked page to sign up for the free trial.
Resources:
eRank Account: https://go.goldcityventures.com/erank
eRank Free Trial: https://members.erank.com/a/goldcityventures
Gold City Ventures: https://goldcityventures.com/
Watch on YouTube: https://youtu.be/5KaYX3fesSw
Key Takeaways:
By focusing on these areas and understanding the specific needs of teachers, sellers can effectively tap into this lucrative niche on Etsy.
Gold City Ventures: https://goldcityventures.com/
eRank: https://go.goldcityventures.com/erank
Everbee: https://go.goldcityventures.com/everbee
Watch on Youtube: https://youtu.be/7H_1t9gUa5k
Nurse Niche Etsy Opportunities
Lucrative Niche: The nurse niche is highly profitable on Etsy, with some shops having hundreds of thousands of sales.
Popular Products: Nursing school notes, study guides, t-shirts, sweatshirts, badge reels, ornaments, and gifts are in demand.
Niche Down: Targeting specific subniches like oncology or NICU nurses can increase search visibility and sales.
Customization: Holiday-themed and personalized products can stand out in a competitive market.
Repurposing: Existing products can be relabeled to appeal to nurses, such as labeling a retirement gift for a nurse. By focusing on these areas and leveraging Etsy's search features, sellers can tap into the lucrative nurse niche and increase their sales.
About Gold City Ventures: https://goldcityventures.com/
Everbee: https://go.goldcityventures.com/everbee
eRank: https://go.goldcityventures.com/erank
Watch on YouTube: https://youtu.be/ETkOL5DW8iY
Julie covers ideas for Etsy sellers in the coffee lover gifts niche. She discusses various trends and opportunities within this niche, such as combining food and non-food items, emotional support items, teacher gifts, Christmas tree decor, and mug wraps. The host also highlights the popularity of iced coffee candles and suggests that sellers in the homemade soy candle industry could tap into this trend. The conversation concludes with the importance of social media presence and the potential for viral marketing.
Gold City Ventures: https://goldcityventures.com/
Everbee: https://go.goldcityventures.com/everbee
Watch on YouTube: https://youtu.be/Nb9VHAg07sY
Julie Berninger discusses unique gift basket ideas for Etsy sellers. She explains Etsy's new creativity standards for gift baskets and provides examples of traditional gift baskets for women and men. Julie then explores creatively assembled gift baskets that meet Etsy's standards, such as seasonal gift baskets, goth gift baskets, and gift baskets for teenagers and tweens. She also suggests ideas like book blind date gift sets, flower girl gift groups, DIY slime kits, and Play-Doh sensory kits. Julie emphasizes the potential for sellers to repurpose their existing products as gift baskets and highlights the importance of understanding trends and using social media to promote these unique gift baskets.
Takeaways
Resources:
Gold City Ventures:
Everbee:
https://go.goldcityventures.com/everbee
Watch on YouTube:
Emily, a successful 6-figure Etsy seller, shares her journey of starting and growing her print on demand and digital product shops. She emphasizes the importance of research and finding niche markets to target. Emily also discusses her graphic design skills and the importance of practice and simplicity in creating professional-looking designs. She shares her productivity strategies, including using templates and setting goals, and how she balances creation and consumption of content.
Contact Emily: https://www.instagram.com/ecommemily/
Gold City Ventures: https://goldcityventures.com/
Watch on YouTube: https://youtu.be/AeBYEexJZeA
Watch on YouTube: https://youtu.be/AOFfA5lgWgM
Connect with Meagan: https://printstouplift.com/
Gold City Ventures: https://goldcityventures.com
Beyond: https://goldcityventures.com/beyond
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