You've built your sales funnel, filled it with potential customers, now it’s time to optimize it! 

In this episode, I dive into the essential, often overlooked strategies that transform mediocre funnels into high-converting machines. 

Discover how to leverage data and smart automation to make sure your funnel's fulfilling its full potential—whether you're a startup or scaling up.

===========================

P.S.  When you are ready, here are a few ways I can help…

• Get Your FREE Marketing Domination Checklist: https://www.seangarner.co/ 

• FREE Marketing Assessment | Discover what's wrong with your marketing & get a FREE customized plan to fix it: https://www.seangarner.co/marketingreport 

• Schedule A Call to Build, Fill and Optimize Your Sales Funnel For More Leads: https://www.seangarner.co/ 

===========================

Subscribe and Listen to the Podcast HERE:📱 

➡︎YT: https://www.youtube.com/seangarner 

➡︎Apple: https://podcasts.apple.com/us/podcast/marketing-domination 

➡︎Spotify: https://podcasters.spotify.com/pod/show/marketingdomination

===========================

Sean Garner is a marketing consultant and Certified StoryBrand guide dedicated to helping small business owners grow and dominate their industries. He created the Marketing Domination podcast to teach people how to combine storytelling with strategic marketing to help businesses connect with customers and stand out online.

===========================

Let’s Connect!   

Website: https://www.seangarner.co/ 

LinkedIn: https://www.linkedin.com/in/seanagarner/ 

Instagram: https://www.instagram.com/seangarner/ 

FaceBook: https://www.facebook.com/sean.garner.927/ 

Twitter: https://x.com/coachseang 

===========================

⏰ Timestamps ⏰

00:00 Introduction to Sales Funnel Optimization

01:29 Key Aspects of Funnel Optimization: Data and Automation

03:10 Key Data Points for Website Performance

03:48 Analyzing Traffic Sources and User Behavior

05:10 Leveraging SEO and Keywords

06:01 Evaluating On-Site User Engagement

07:07 Measuring Conversion Metrics and Calls to Action

08:59 Refining Lead Generation and Email Sequences

10:18 Timeline for Funnel Optimization

11:12 Social Media Content Performance Metrics

11:32 Assessing the Sales Process

14:53 Connect with Sean Garner Consulting

Are you thinking about running paid ads for your local service business? Hold up—you might be skipping some crucial steps. 

Too many small businesses rush into doing paid ads without making sure that their sales funnel is properly built, filled, and optimized.

I’m breaking down what local service businesses need to do before they hit 'go' on those ad campaigns. Learn the must-do prep work that could boost your ROI and convert traffic into paying customers.

===========================

P.S.  When you are ready, here are a few ways I can help…

• Get Your FREE Marketing Domination Checklist: https://www.seangarner.co/ 

• FREE Marketing Assessment | Discover what's wrong with your marketing & get a FREE customized plan to fix it: https://www.seangarner.co/marketingreport 

• Schedule A Call to Build, Fill and Optimize Your Sales Funnel For More Leads: https://www.seangarner.co/ 

===========================

Subscribe and Listen to the Podcast HERE:📱 

➡︎YT: https://www.youtube.com/seangarner 

➡︎Apple: https://podcasts.apple.com/us/podcast/marketing-domination 

➡︎Spotify: https://podcasters.spotify.com/pod/show/marketingdomination

===========================

Sean Garner is a marketing consultant and Certified StoryBrand guide dedicated to helping small business owners grow and dominate their industries. He created the Marketing Domination podcast to teach people how to combine storytelling with strategic marketing to help businesses connect with customers and stand out online.

===========================

Let’s Connect!   

Website: https://www.seangarner.co/ 

LinkedIn: https://www.linkedin.com/in/seanagarner/ 

Instagram: https://www.instagram.com/seangarner/ 

FaceBook: https://www.facebook.com/sean.garner.927/ 

Twitter: https://x.com/coachseang 

===========================

⏰ Timestamps ⏰

00:00 Introduction

00:19 Importance of a Well-Structured Sales Funnel

01:43 Common Mistakes Before Launching Paid Ads

02:50 Basics of an Effective Sales Funnel

04:11 Preparing Your Digital Front for Paid Traffic

06:46 Setting Up Google Local Service Ads (LSAs)

09:54 Optimizing Google Business Profile for LSAs

11:39 Introduction to Pay-Per-Click (PPC) Ads

13:40 Strategic Use of Retargeting Ads

16:28 Comprehensive Approach to Paid Advertising

===========================

#Marketing #SmallBusiness #SeanGarner

Most small business owners struggle with creating consistent content that actually drives traffic and fills their sales funnel. 

In this episode, I show you how video podcasting can help you create content that positions you as the expert in your industry while allowing you to scale. Discover how a simple 30-minute weekly show can be repurposed into YouTube videos, blogs, social media posts, and more, driving traffic back to your sales funnel. 

===========================

P.S.  When you are ready, here are a few ways I can help…

• Get Your FREE Marketing Domination Checklist: https://www.seangarner.co/ 

• FREE Marketing Assessment | Discover what's wrong with your marketing & get a FREE customized plan to fix it: https://www.seangarner.co/marketingreport 

• Schedule A Call to Build, Fill and Optimize Your Sales Funnel For More Leads: https://www.seangarner.co/ 

===========================

Subscribe and Listen to the Podcast HERE:📱 

➡︎YT: https://www.youtube.com/seangarner 

➡︎Apple: https://podcasts.apple.com/us/podcast/marketing-domination 

➡︎Spotify: https://podcasters.spotify.com/pod/show/marketingdomination

===========================

Sean Garner is a marketing consultant and Certified StoryBrand guide dedicated to helping small business owners grow and dominate their industries. He created the Marketing Domination podcast to teach people how to combine storytelling with strategic marketing to help businesses connect with customers and stand out online.

===========================

Let’s Connect!   

Website: https://www.seangarner.co/ 

LinkedIn: https://www.linkedin.com/in/seanagarner/ 

Instagram: https://www.instagram.com/seangarner/ 

FaceBook: https://www.facebook.com/sean.garner.927/ 

Twitter: https://x.com/coachseang 

===========================

⏰ Timestamps ⏰

00:00 Introduction

03:44 How to Structure and Leverage a Video Podcast

06:08 Expanding Your Network and Driving Traffic with Podcasting

08:30 Connecting with Prospective Customers Through Podcasting

10:22 Tools and Tips for Starting Your Own Video Podcast

18:00 The Benefits of Consistency and Staying Organized

===========================

#Marketing #SmallBusiness #SeanGarner

Are you posting on social media but not seeing the growth you expected? 

Most small business owners are missing out on the benefits of social media because they're just not using it right. 

Learn how to avoid the common mistakes most small business owners make and leverage social media to truly capture and engage your audience!

===========================

P.S.  When you are ready, here are a few ways I can help…

• Get Your FREE Marketing Domination Checklist: https://www.seangarner.co/ 

• FREE Marketing Assessment | Discover what's wrong with your marketing & get a FREE customized plan to fix it: https://www.seangarner.co/marketingreport 

• Schedule A Call to Build, Fill and Optimize Your Sales Funnel For More Leads: https://www.seangarner.co/ 

===========================

Subscribe and Listen to the Podcast HERE:📱 

➡︎YT: https://www.youtube.com/seangarner 

➡︎Apple: https://podcasts.apple.com/us/podcast/marketing-domination 

➡︎Spotify: https://podcasters.spotify.com/pod/show/marketingdomination

===========================

Sean Garner is a marketing consultant and Certified StoryBrand guide dedicated to helping small business owners grow and dominate their industries. He created the Marketing Domination podcast to teach people how to combine storytelling with strategic marketing to help businesses connect with customers and stand out online.

===========================

Let’s Connect!   

Website: https://www.seangarner.co/ 

LinkedIn: https://www.linkedin.com/in/seanagarner/ 

Instagram: https://www.instagram.com/seangarner/ 

FaceBook: https://www.facebook.com/sean.garner.927/ 

Twitter: https://x.com/coachseang 

===========================

⏰ Timestamps ⏰

00:00 Introduction

02:10 Why Consistency and Volume Matter for Social Media Success

06:37 The Real Reason Your Content Isn’t Working

10:31 Focusing on Quality Content Over Production Value

13:27 Crafting a Content Strategy That Works for Your Business

22:55 Building Systems and Getting Help to Stay Consistent

===========================

#Marketing #SmallBusiness #SeanGarner

SEO agency owners will hate me for this…

But I am going to show you what you really need to know about SEO as a small business owner. 

From essential SEO tools to analyzing the right data, I’ll show you how to spot if your team is doing the work or just taking your cash. 

===========================

P.S.  When you are ready, here are a few ways I can help…

• Get Your FREE Marketing Domination Checklist: https://www.seangarner.co/ 

• FREE Marketing Assessment | Discover what's wrong with your marketing & get a FREE customized plan to fix it: https://www.seangarner.co/marketingreport 

• Schedule A Call to Build, Fill and Optimize Your Sales Funnel For More Leads: https://www.seangarner.co/ 

===========================

Subscribe and Listen to the Podcast HERE:📱 

➡︎YT: https://www.youtube.com/seangarner 

➡︎Apple: https://podcasts.apple.com/us/podcast/marketing-domination 

➡︎Spotify: https://podcasters.spotify.com/pod/show/marketingdomination

===========================

Sean Garner is a marketing consultant and Certified StoryBrand guide dedicated to helping small business owners grow and dominate their industries. He created the Marketing Domination podcast to teach people how to combine storytelling with strategic marketing to help businesses connect with customers and stand out online.

===========================

Let’s Connect!   

Website: https://www.seangarner.co/ 

LinkedIn: https://www.linkedin.com/in/seanagarner/ 

Instagram: https://www.instagram.com/seangarner/ 

FaceBook: https://www.facebook.com/sean.garner.927/ 

Twitter: https://x.com/coachseang 

===========================

⏰ Timestamps ⏰

00:00 Introduction

00:57 SEO Across Google, Bing, and Social Media

03:56 Starting Local with SEO for Faster Results

04:33 Understanding Domain Authority for SEO

07:12 Mastering Keywords with SEMrush

08:43 Keyword Research for Business Impact

11:24 Why SEO Is A Continuous Process

17:34 Gaining Access to Your SEO Data

21:30 Regular SEO Updates to Boost Ranking

29:34 Need Someone To Handle Your SEO?

===========================

#Marketing #SmallBusiness #SeanGarner

So you’ve built your funnel but you’re still not getting leads?

Just because you built it doesn’t mean it will automatically start filling up with your dream customers.  

Learn the system and processes you need to attract and guide prospects through each stage—until they're ready to buy.

===========================

P.S.  When you are ready, here are a few ways I can help…

• Get Your FREE Marketing Domination Checklist: https://www.seangarner.co/ 

• FREE Marketing Assessment | Discover what's wrong with your marketing & get a FREE customized plan to fix it: https://www.seangarner.co/marketingreport 

• Schedule A Call to Build, Fill and Optimize Your Sales Funnel For More Leads: https://www.seangarner.co/ 

===========================

Subscribe and Listen to the Podcast HERE:📱 

➡︎YT: https://www.youtube.com/seangarner 

➡︎Apple: https://podcasts.apple.com/us/podcast/marketing-domination 

➡︎Spotify: https://podcasters.spotify.com/pod/show/marketingdomination

===========================

Sean Garner is a marketing consultant and Certified StoryBrand guide dedicated to helping small business owners grow and dominate their industries. He created the Marketing Domination podcast to teach people how to combine storytelling with strategic marketing to help businesses connect with customers and stand out online.

===========================

Let’s Connect!   

Website: https://www.seangarner.co/ 

LinkedIn: https://www.linkedin.com/in/seanagarner/ 

Instagram: https://www.instagram.com/seangarner/ 

FaceBook: https://www.facebook.com/sean.garner.927/ 

Twitter: https://x.com/coachseang 

===========================

⏰ Timestamps ⏰

00:00 Introduction

06:08 Local SEO and Google Business Listing

09:49 SEO and Content Marketing

11:36 Optimizing Social Media Profiles

16:25 The Evergreen Power of YouTube

17:22 Local Networking Events

18:00 Local Paid Press Opportunities

19:09 Utilizing Local Service Ads (LSA)

21:35 Accelerating SEO with PPC

23:03 Retargeting with Social Ads

24:09 Traditional Local Marketing Strategies

25:35 Engaging Cold Traffic with Social Ads

===========================

#Marketing #SmallBusiness #SeanGarner

Most people, myself included, have a love-hate relationship with social media.

But if you truly want to DOMINATE your industry, it’s a tool you have to leverage.

Learn how to transform your social media profiles and Google listings into a compelling online storefront. Discover the strategies you need to stand out and turn browsers into loyal customers.

===========================

P.S.  When you are ready, here are a few ways I can help…

• Get Your FREE Marketing Domination Checklist: https://www.seangarner.co/ 

• FREE Marketing Assessment | Discover what's wrong with your marketing & get a FREE customized plan to fix it: https://www.seangarner.co/marketingreport 

• Schedule A Call to Build, Fill and Optimize Your Sales Funnel For More Leads: https://www.seangarner.co/ 

===========================

Subscribe and Listen to the Podcast HERE:📱 

➡︎YT: https://www.youtube.com/seangarner 

➡︎Apple: https://podcasts.apple.com/us/podcast/marketing-domination 

➡︎Spotify: https://podcasters.spotify.com/pod/show/marketingdomination

===========================

Sean Garner is a marketing consultant and Certified StoryBrand guide dedicated to helping small business owners grow and dominate their industries. He created the Marketing Domination podcast to teach people how to combine storytelling with strategic marketing to help businesses connect with customers and stand out online.

===========================

Let’s Connect!   

Website: https://www.seangarner.co/ 

LinkedIn: https://www.linkedin.com/in/seanagarner/ 

Instagram: https://www.instagram.com/seangarner/ 

FaceBook: https://www.facebook.com/sean.garner.927/ 

Twitter: https://x.com/coachseang 

===========================

⏰ Timestamps ⏰

00:00 Introduction to Small Business Online Storefronts

04:14 Practical Ways To Use Social Media for Businesses

05:15 Choosing the Right Social Media Platforms

09:25 Setting Up Professional Profiles Across All Platforms

14:14 Building A Clear and Consistent Brand Image Across All Social Media

16:19 Crafting Effective Social Media Bios

18:17 Leveraging Platform Features for Visibility

22:05 Managing Business and Personal Accounts on Instagram

25:09 Importance of a Google My Business Listing

28:04 Leveraging Google My Business for Local SEO

Do customers keep forgetting about you? 

Find out how to turn your neglected email list into a value-driven tool that keeps your business front and center in your customers' minds. 

Learn the steps to create email nurture sequences that actually get read and convert!

📒 Show Notes and Resources 📒

https://www.seangarner.co/podcast/

===========================

P.S.  When you are ready, here are a few ways I can help…

• Get Your FREE Marketing Domination Checklist: https://www.seangarner.co/ 

• FREE Marketing Assessment | Discover what's wrong with your marketing & get a FREE customized plan to fix it: https://www.seangarner.co/marketingreport 

• Schedule A Call to Build, Fill and Optimize Your Sales Funnel For More Leads: https://www.seangarner.co/ 

===========================

Subscribe and Listen to the Podcast HERE:📱 

➡︎YT: https://www.youtube.com/seangarner 

➡︎Apple: https://podcasts.apple.com/us/podcast/marketing-domination 

➡︎Spotify: https://podcasters.spotify.com/pod/show/marketingdomination

===========================

Sean Garner is a marketing consultant and Certified StoryBrand guide dedicated to helping small business owners grow and dominate their industries. He created the Marketing Domination podcast to teach people how to combine storytelling with strategic marketing to help businesses connect with customers and stand out online.

===========================

Let’s Connect!   

Website: https://www.seangarner.co/ 

LinkedIn: https://www.linkedin.com/in/seanagarner/ 

Instagram: https://www.instagram.com/seangarner/ 

FaceBook: https://www.facebook.com/sean.garner.927/ 

Twitter: https://x.com/coachseang 

===========================

⏰ Timestamps ⏰

00:00 Introduction to Nurture Email Sequences

00:50 Why Your Email List Is Your Most Valuable Asset

03:01 Why Email Marketing Is Timeless

04:05 Initial Setup for Effective Email Marketing

05:11 Learning from Successful Email Campaigns

06:10 Crafting Your Content Strategy

09:00 Subject Lines That Grab Attention

10:55 Optimizing Email Deliverability and Engagement

14:11 Building and Testing Your Email Templates

15:01 How Often You Should Send Emails

17:13 Using Data to Update Your Email Strategies

18:14 How to Leverage Emails with Social Media 

27:21 ACTION STEP OF THE WEEK

Struggling to convert your website visitors into loyal customers?

Discover the strategies you need in order to successfully follow up with your potential leads, once they’ve engaged with your transitional call action and downloaded your lead generator.

📒 Show Notes and Resources 📒

https://www.seangarner.co/podcast/

===========================

P.S.  When you are ready, here are a few ways I can help…

• Get Your FREE Marketing Domination Checklist: https://www.seangarner.co/ 

• FREE Marketing Assessment | Discover what's wrong with your marketing & get a FREE customized plan to fix it: https://www.seangarner.co/marketingreport 

• Schedule A Call to Build, Fill and Optimize Your Sales Funnel For More Leads: https://www.seangarner.co/ 

===========================

Subscribe and Listen to the Podcast HERE:📱 

➡︎YT: https://www.youtube.com/seangarner 

➡︎Apple: https://podcasts.apple.com/us/podcast/marketing-domination 

➡︎Spotify: https://podcasters.spotify.com/pod/show/marketingdomination

===========================

Sean Garner is a marketing consultant and Certified StoryBrand guide dedicated to helping small business owners grow and dominate their industries. He created the Marketing Domination podcast to teach people how to combine storytelling with strategic marketing to help businesses connect with customers and stand out online.

===========================

Let’s Connect!   

Website: https://www.seangarner.co/ 

LinkedIn: https://www.linkedin.com/in/seanagarner/ 

Instagram: https://www.instagram.com/seangarner/ 

FaceBook: https://www.facebook.com/sean.garner.927/ 

Twitter: https://x.com/coachseang 

===========================

⏰ Timestamps ⏰

00:00 The Importance of Having A Lead Follow-Up System

00:50 The Difference Between Strategies and Tactics

04:02 Using CRM Systems for Lead Management

08:26 How To Collect Customer Information

09:51 How To Write A Lead Follow-Up Email Sequence

09:59 #1 Deliver The Asset

11:12 #2 Problem + Solution

13:14 #3 Testimonial

14:28 #4 Overcome An Objection

15:55 #5 Paradigm Shift

17:18 #6 Sales Letter

23:19 Email Deliverability and Effectiveness

27:06 Real Example Of A Follow Up Sales Email

28:52 Need Help Building A Lead Follow-Up System?

Struggling to capture leads from your website that aren't immediately ready to buy? Learn to craft an irresistible lead generator that captures visitor info and nurtures them until they're ready to buy. 📒 Show Notes and Resources 📒 https://www.seangarner.co/podcast/ P.S.  When you are ready, here are a few ways I can help… • Get Your FREE Marketing Domination Checklist: https://www.seangarner.co/  • FREE Marketing Assessment | Discover what's wrong with your marketing & get a FREE customized plan to fix it: https://www.seangarner.co/marketingreport  • Schedule A Call to Build, Fill and Optimize Your Sales Funnel For More Leads: https://www.seangarner.co/  =========================== Subscribe and Listen to the Podcast HERE:📱  ➡︎YT: https://www.youtube.com/seangarner  ➡︎Apple: https://podcasts.apple.com/us/podcast/marketing-domination/id1330661519?mt=2  ➡︎Spotify: https://podcasters.spotify.com/pod/show/marketingdomination/ =========================== Sean Garner is a marketing consultant and Certified StoryBrand guide dedicated to helping small business owners grow and dominate their industries. He created the Marketing Domination podcast to teach people how to combine storytelling with strategic marketing to help businesses connect with customers and stand out online. =========================== Let’s Connect!    Website: https://www.seangarner.co/  LinkedIn: https://www.linkedin.com/in/seanagarner/  Instagram: https://www.instagram.com/seangarner/  FaceBook: https://www.facebook.com/sean.garner.927/  Twitter: https://x.com/coachseang  =========================== ⏰ Timestamps ⏰ 00:00 Introduction to Lead Generators for Small Business Websites 00:17 Why Your Small Business Website Needs a Lead Generator 01:01 Transitional Calls to Action vs. Lead Generators 02:13 Qualifying Leads for Small Businesses 03:20 Building Trust and Credibility Through Lead Generators 05:22 Common Mistakes in Small Business Lead Generation 06:48 Creating Valuable Lead Generators to Attract Small Business Leads 08:27 Using Lead Generators as a Stepping Stone for Larger Projects 09:50 Optimizing the Sales Process Through Lead Generators 11:13 Examples of Effective Lead Generators 29:59 ACTION STEP OF THE WEEK: Create Your Lead Generator =========================== #MarketingDomination #SmallBusinessGrowth #StoryBrand

I see it all the time—small business websites that don't convert because they're all about the product and not enough about the customer. I’m here to show you how to flip that script to start making more money.

Using our tried-and-true BrandScript, I'll guide you through setting up your homepage like a pro. Think of it like Lego blocks—there are some pieces that have to go in certain places, and others you can shuffle around to fit your unique business style.

Quick Note! Make sure to check out this episode on YouTube! I’m rolling out tons of examples so you can visually grasp what a strong homepage looks like.

👉 P.S.  When you are ready, here are a few ways I can help…

• Get Your FREE Marketing Domination Checklist: https://www.seangarner.co/ 
• FREE Marketing Assessment | Discover what's wrong with your marketing & get a FREE customized plan to fix it: https://www.seangarner.co/marketingreport 

• Done-For-You Complete Marketing Funnel: https://www.seangarner.co/contact