The Fitness Entrepreneur Podcast

Phil Graham

Fitness Business Building | Personal Mastery

  • 14 minutes 24 seconds
    Do You Need A Low Ticket Offer

    https://fitnessindustrywealthandfinance.com/ - If you want to finally organise your finances, grow your profits and pay less tax, speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses.

    Low-ticket offers are often underestimated, but they can play a vital role in growing a successful fitness business. From cookbooks to workout plans, I’ve scaled various low-ticket offers, and the strategy has always been about more than just making a quick sale—it's about creating a bridge to high-ticket services. Understanding how to balance high, mid, and low-ticket offers is crucial. Many coaches worry about leaving money on the table, or missing out on helping clients who can't afford higher prices. If you're considering low-ticket offers, it's essential to think deeply about your motivations and how these products fit into your wider business strategy. Want to refine your approach and increase your revenue? Make sure to explore how this pricing model could elevate your business.

    7 November 2024, 3:00 pm
  • 9 minutes 13 seconds
    How To Legally Avoid Paying More Tax As You Grow

    If you want help growing your coaching business click here >> https://calendly.com/authority-network/plan-action-session https://fitnessindustrywealthandfinance.com/ - If you want to finally organise your finances, grow your profits and pay less tax, speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses.

    Settling for mediocrity is one of the biggest dangers in running a fitness business. I recently came across the idea that some business owners aim to stay just below the VAT threshold for the sake of comfort. It’s a mindset I can’t get behind. Comfort can lead to complacency, and that’s when you start losing the fire and passion that built your business in the first place. Growth isn’t just a target, it’s necessary for staying relevant and creating new opportunities. You need to drive demand and build relationships that give you confidence and wisdom. Feeling like your business is stagnating? Let’s work together to break through that ceiling and keep moving forward.

    30 October 2024, 3:00 pm
  • 17 minutes 48 seconds
    Why Are So Many Skint Coaches Going Viral

    Live workshop 30th October to fix cashflow, boredom and burnout at any level in the game👇

    https://fitness-entrepreneur.com/4-figure-offer-event/

    There’s a growing trend in the fitness industry that I find concerning – coaches producing attention-seeking content, particularly those high-energy reels filled with flashy visuals or controversial claims. While this can grab attention, does it really offer value? From my decade of experience coaching fitness professionals, I’ve seen how this approach often misses the mark in building genuine, lasting connections with your audience. Authenticity and depth matter far more than sensationalism. I even had a high-profile client attend a course promoting these tactics, only to find it centred around using outrageous hooks and props to go viral. If you’re serious about creating meaningful engagement and long-term success, it’s time to rethink these trends. Looking for ways to stay authentic and stand out? Let’s explore the real strategies that work.

    24 October 2024, 3:00 pm
  • 5 minutes 7 seconds
    Lessons from a $34 Million-Year Coaching Business That Failed

    Build Your 4-Figure Coaching Offer with me 👇 https://fitness-entrepreneur.com/4-figure-offer-event/

    In this episode of the Fitness Entrepreneur Podcast, host Phil Graham shares valuable insights on building your first four-figure offer, whether it be a $1,000 or $5,000 package. He emphasizes the importance of unpacking your expertise and crafting a well-presented set of deliverables that resonate with your target market. Phil introduces an upcoming no-nonsense training session scheduled for Wednesday, the 30th, aimed at helping listeners create or upgrade their high-ticket offers to increase sales and impact. He also references Sam Ovens, a notable figure in the high-ticket coaching space, who built a successful business before stepping away. Tune in to learn how to elevate your fitness business and become a dominant force in your marketplace. Don't forget to check the show notes for the training link!

    18 October 2024, 10:58 am
  • 13 minutes 25 seconds
    7 Behaviours You Must Avoid If You Want To Get Rich

    https://fitnessindustrywealthandfinance.com/ - If you want to finally organise your finances, grow your profits and pay less tax, speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses.

    While taking some time out in Corfu, reflecting on personal goals and upcoming projects, I've been thinking about the seven main reasons why coaches may hit a block in their coaching business. These factors are relevant whether you're just starting out or already making significant income. I also dive into the importance of authentic content creation and recommend using DJ mobile mics for content creation on the go. If you're looking for practical tips to navigate and overcome business challenges, make sure to follow and stay updated with our podcast for more on building a successful fitness business.

    10 October 2024, 3:00 pm
  • 11 minutes 51 seconds
    How To Grow Your Business When You're Spread Thin

    https://fitnessindustrywealthandfinance.com/ - If you want to finally organise your finances, grow your profits and pay less tax, speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses.

    Growth in the fitness business can be both exhilarating and overwhelming. I’ve been there myself—facing the pressure that comes with scaling, and realising that your business will only expand as far as your own beliefs, skills, and actions allow. It’s not just about making more sales or taking on more clients; it's about managing the stress that comes with that growth and ensuring you have the right strategies in place. Whether you're already feeling the strain or you're preparing to step up, it's crucial to understand how to balance progress with sustainability. Need help navigating these challenges? Let’s make sure you’re ready for the next phase of your business.

    3 October 2024, 3:00 pm
  • 21 minutes 39 seconds
    The Importance of Team Wealth: Transforming Your Business and Elevating Your Team
    https://fitnessindustrywealthandfinance.com/ -  If you want to finally organise your finances, grow your profits and pay less tax speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses.

    Reflecting on a recent personal experience in Italy, where I witnessed a team member's wedding, I’ve come to appreciate even more deeply the importance of creating experiences for your team and helping them achieve wealth. Elevating your business isn't just about lifting yourself up; it's about lifting your team too. As we grow individually in financial success, we must also consider the collective growth and the experiences and wealth we provide for our team members. If you’re keen to learn more about how to foster this kind of environment and build a supportive, thriving team, remember to subscribe and join our discussion on collective growth in the Fitness Entrepreneur Podcast.

    12 September 2024, 10:00 pm
  • 18 minutes 15 seconds
    How To Take Your Marketing Up A Level And Get What You Want

    https://fitnessindustrywealthandfinance.com/ -  If you want to finally organise your finances, grow your profits and pay less tax speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses. Dive deep into the art of building unbeatable confidence in marketing with me, Phil Graham, on the Fitness Entrepreneur Podcast. I emphasize that the strength of your message in marketing will determine how many people engage with you and ultimately buy from you. I highlight that the measure of success in business is how many lives you can influence and change even before making a sale. Learn about the significance of creating impactful content that resonates with your audience and leads to life-changing results.

    5 September 2024, 6:26 pm
  • 19 minutes 47 seconds
    Courage, Risk, and Reward with Vince Del Monte: The Journey of Being Yourself in the Fitness Industry

    https://fitnessindustrywealthandfinance.com/ -  If you want to finally organise your finances, grow your profits and pay less tax speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses. Delve into the extensive experience Vince Del Monte and I have gathered in the fitness industry as we share insights and lessons learned over the years. We cover everything from focusing on coaching to navigating the evolution of money-making strategies, including low ticket, mid ticket, and high ticket services, membership sites, live events, merchandise, supplements, affiliate marketing, and more. Gain valuable knowledge from our journey as seasoned entrepreneurs in the fitness business world.

    29 August 2024, 10:00 pm
  • 23 minutes 34 seconds
    The Power of Consistency: How Dan Go Grew His Audience to 1.8 Million
    https://fitnessindustrywealthandfinance.com/ -  If you want to finally organise your finances, grow your profits and pay less tax speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses. Ever wondered how to build a massive online fitness business? Join me as I chat with Dan Go, a renowned fitness business owner, who shares his marketing and business secrets.  With 1.8 million followers and 275,000 newsletter subscribers, Dan reveals his journey from humble beginnings to an impressive audience. He emphasises the importance of consistency and continuous improvement over time. Dan also highlights the top three benefits of having a large audience, focusing on the incredible impact and reach you can achieve.
    22 August 2024, 10:00 pm
  • 26 minutes 13 seconds
    The Art of Hiring for Success with Sonny Webster

    Picture this: you’re diving into the world of strength training and Olympic lifting with none other than Sonny Webster, a successful entrepreneur in the niche.  I help Sonny tackle his biggest business challenges while emphasising the importance of powerful marketing, a predictable sales process, and world-class delivery to achieve success and live life on your own terms.

    Join us as we delve into strategies for growing and scaling a fitness business while living life on our own terms.

    15 August 2024, 3:00 pm
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