Hotel Marketing Podcast

TravelBoom. The hotel industry's best podcast for practical marketing advice. The BoomSquad are as entertaining as they are informative. A must listen for any hotelier!

We drive growth for independent hoteliers

  • 1 hour 4 minutes
    268 - AI’s Search Marketing Predictions for 2025
    Episode 268 of the Hotel Marketing Podcast reveals the trends AI (chatGPT) sees as the biggest shifts in the world of SEO for hoteliers. Do you think these 7 predictions will come true? Get the full show notes at www.TravelBoomMarketing.com/podcast Welcome to the first episode of the new year! 🎉 In this exciting installment of the Hotel Marketing Podcast by TravelBoom, we dive into AI’s impact on search marketing and what hoteliers need to know to stay ahead in 2025. 📊 What We Cover in This Episode: 2024 Recap: Milestones in AI-driven search and evolving SEO strategies. Search Marketing Predictions for 2025: Generative AI, zero-click searches, voice search, and visual search optimization. PPC Evolution: AI-powered automation, cost-efficient campaigns, and diversification beyond Google and Meta. Local SEO in the AI Era: Hyper-personalized results and new tools for local visibility. Sustainability in Search: How ethical practices and user experience will influence rankings. 🎧 Fun Moments and Features: Meet the cast’s New Year’s resolutions (Pete’s races, Mackenzie’s 50 books, and more)! “Room for Improvement” – A humorous take on what hotels can do better. Shoutout to Duncan in Australia for his kind feedback! 🔥 Don’t miss this fun and informative start to the year—subscribe now and join the conversation at https://www.travelboommarketing.com
    8 January 2025, 12:00 am
  • 52 minutes 20 seconds
    267 - The Hospitality Show Wrap Up
    Welcome to episode 267 of The Hotel Marketing Podcast by TravelBoom. In this episode, we are sharing our key takeaways from the 2024 Hospitality Show in San Antonio, TX. SHOW NOTES AND MORE! https://www.TravelBoomMarketing.com/podcast
    1 December 2024, 12:00 am
  • 52 minutes 37 seconds
    266 - Hotel Marketing Trends to Watch in 2025
    Welcome to episode 266 of The Hotel Marketing Podcast by TravelBoom. Today we have a big show where we’ll be the top trends to watch in 2025. SHOW NOTES AND MORE! https://www.TravelBoomMarketing.com/podcast
    23 October 2024, 10:00 am
  • 58 minutes 7 seconds
    265 - Ranking The Biggest Blunders Hotel Digital Marketers Make
    Before you kick off 2025, let’s talk about the biggest blunders you can avoid as a hotel marketer. The cast goes down the list and groups the biggest blunders into a simple list that will save you thousands and drive your overall performance in today's Hotel Marketing Podcast. SHOW NOTES AND MORE! https://www.TravelBoomMarketing.com/podcast
    1 October 2024, 10:00 am
  • 1 hour 15 minutes
    264 - What great hoteliers do but most people don't. Being A Better Hotelier with Bart Berkey
    Join TravelBoom for an amazing conversation with Bart Berkey. Bart brings decades of hotel management experience, award winning author, host of “Most People Don’t… But you Do” podcast and TEDx Speaker. SHOW NOTES AND MORE!https://www.TravelBoomMarketing.com/podcast
    20 September 2024, 12:00 am
  • 53 minutes 46 seconds
    263 - Last Minute Solutions To Drive Fall Hotel Occupancy
    Today on the Hotel Marketing Podcast we are pouring a nice Pumpkin Spice latte and talking about how hotels can drive fall occupancy. Tune in to get the latest hotel news, tips and more. SHOW NOTES AND MORE!https://www.TravelBoomMarketing.com/podcast
    7 September 2024, 12:00 am
  • 1 hour 2 minutes
    262 - Battle of the 2025 Hotel Budgets: Are You Ready
    Episode 262 of the Hotel Marketing Podcast pits the cast members against each other to pick the top line items every hotel needs in their 2025 hotel marketing budget. Is your budget set to drive RevPAR in 2025? This episode will show you exactly want you want to invest in next year. SHOW NOTES AND MORE!https://www.TravelBoomMarketing.com/podcast
    20 August 2024, 10:00 am
  • 51 minutes 1 second
    261 - 4 Easy Ways To Save Time & Money with Generative AI
    The Hotel Marketing Podcast is coming out with a fresh new format to help hoteliers succeed online. Tune in today to find out what AI strategies hoteliers can put in place today to save money, time, and drive direct bookings. SHOW NOTES AND MORE! https://www.TravelBoomMarketing.com/podcast
    6 August 2024, 12:00 am
  • 24 minutes 52 seconds
    260 - Maximizing Your Direct Bookings & Revenue with ThinkReservations - LIVE at HITEC 2024
    We're live at HITEC 2024 with special guest Richard Aday, CEO of ThinkReservations! Join us as we learn how boutique properties can drive direct bookings, own search results, and create packages that drive ancillary revenue. Now let's get this show at HITEC started SHOW NOTES AND MORE! https://www.TravelBoomMarketing.com/podcast
    26 June 2024, 11:58 am
  • 37 minutes 24 seconds
    259 - Creating Personal Guest Journeys - LIVE at HITEC 2024
    We're live at HITEC 2024 with special guest Ed St.Onge of Flip.to! Join us as we learn how creating a truly personalized guest journey can expand your property awareness, increase conversion rates, and lead to an amazing RevPAR. SHOW NOTES AND MORE! https://www.TravelBoomMarketing.com/podcast
    25 June 2024, 12:21 pm
  • 31 minutes 11 seconds
    258 - Universal Analytics Sunset: Don't Lose Your Hotel's Data
    The era of Google’s Universal Analytics (UA) is ending, and its successor, Google Analytics 4 (GA4), is transforming the world of website data analytics. While this shift shares exciting new insights into customer behavior, it also spawns challenges for today’s hotel marketers. Are you prepared for the impending Universal Analytics sunset? SHOW NOTES AND MORE! https://www.TravelBoomMarketing.com/podcast 2024 Hotelier Sentiment Study: https://travelboommarketing.com/hotelier/
    7 May 2024, 10:00 am
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