Mind Your Marketing covers all of the latest marketing news every week. We also talk about social updates and the hottest ads from the week that was. The show is hosted by Cave Social Founders Justin Kerby and Jordan Scheltgen. Listen to stay up to date on everything in the marketing world!
Take this 10-step process and create a social media plan for your business.
Content Pillars for Your Business: https://www.youtube.com/watch?v=r-TRWSW1xPQ
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X: https://twitter.com/jordanscheltgen
Get weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribe
Hire our agency: https://www.cavesocial.com
Get our Social System 1.0: https://jordan.bz/social-system
In this episode, we look at how you can use content pillars as the foundation of your social media plan.
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X: https://twitter.com/jordanscheltgen
Get weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribe
Hire our agency: https://www.cavesocial.com
Get our Social System 1.0: https://jordan.bz/social-system
Today we sit with Zhe Scott, The SEO Queen, to talk about all things SEO. Zhe brings a decade-plus of experience in SEO to the show. Enjoy!
Check The SEO Queen here: https://www.seoqueen.com/
The Algorithm Magazine: https://thealgorithmmagazine.com/
Zhe's LinkedIn: https://www.linkedin.com/in/theseoqueen/
Zhe's X: https://twitter.com/theseoqueen
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X: https://twitter.com/jordanscheltgen
Get weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribe
Hire our agency: https://www.cavesocial.com
Get our Social System 1.0: https://jordan.bz/social-system
Hear Jordan break down the top 5 reasons that agency and client relationships turn sour.
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X: https://twitter.com/jordanscheltgen
Get weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribe
Hire our agency: https://www.cavesocial.com
Get our Social System 1.0: https://jordan.bz/social-system
If you want to increase your UGC output or learn how to find creators for your brand then this video is for you. After hiring roughly 300 UGC creators for brand projects, here are the tips and tricks you can use in your business to have success with UGC.
Our Grin Partner Link: https://grin.partnerlinks.io/w70590a1rckv
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X: https://twitter.com/jordanscheltgen
Get weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribe
Hire our agency: https://www.cavesocial.com
Get our Social System 1.0: https://jordan.bz/social-system
Today, Jordan goes over how many platforms you should be on, how to evaluate competitors and how you can use a system to make sure your content calendar is full.
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X: https://twitter.com/jordanscheltgen
Get weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribe
Hire our agency: https://www.cavesocial.com
Get our Social System 1.0: https://jordan.bz/social-system
Today we look at the Doorman Fallacy and how it ties back to the social media world.
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X: https://twitter.com/jordanscheltgen
Get weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribe
Hire our agency: https://www.cavesocial.com
Get our Social System 1.0: https://jordan.bz/social-system
In this episode, Jordan looks at how you should weigh the importance of the algorithm versus your creativity.
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X: https://twitter.com/jordanscheltgen
Get weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribe
Hire our agency: https://www.cavesocial.com
Get our Social System 1.0: https://jordan.bz/social-system
Christina Garnett, founder of Pocket CCO, joins the show to talk about how brands can craft better customer experiences from top to bottom. Alongside this, Jordan and Christina examine the second-order effects of layoffs on customers.
Check Pocket CCO here: https://www.pocketcco.com/
Christina's LinkedIn: https://www.linkedin.com/in/christinamgarnett/
Christina's X: https://twitter.com/ThatChristinaG
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X: https://twitter.com/jordanscheltgen
Get weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribe
Hire our agency: https://www.cavesocial.com
Get our Social System 1.0: https://jordan.bz/social-system
Tas Bober, B2B marketer and consultant joins the show to talk about her transition from in-house to starting her own consultancy. She specializes in landing pages and helps companies understand the value of a great landing-page strategy.
Check Delphinium Solutions here: https://delphiniumsolutions.com/
Tas' LinkedIn: https://www.linkedin.com/in/tasbober/
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X: https://twitter.com/jordanscheltgen
Get weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribe
Hire our agency: https://www.cavesocial.com
Get our Social System 1.0: https://jordan.bz/social-system
We bring marketing leader, Sam Kuehnle, on to the show to talk about how he has built his marketing team. Along with that, Sam talks about how his team held their first marketing hackathon, and how it pushed some great ideas to the forefront of his team’s mind and output.
Check Loxo here: https://loxo.co/
Sam's LinkedIn: https://www.linkedin.com/in/samkuehnle/
Check Becoming a hiring machine Podcast here: https://podcasts.apple.com/us/podcast/becoming-a-hiring-machine/id1695496354
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X: https://twitter.com/jordanscheltgen
Get weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribe
Hire our agency: https://www.cavesocial.com
Get our Social System 1.0: https://jordan.bz/social-system
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