In this episode of SEO 101, Ross and Scott share their predictions for 2025, and Bing's removal of the cache link and Google's December 2024 core update; analyzing their potential impacts on search rankings. They also explore the features of ChatGPT Search now available to free users, highlighting its usefulness for research and its limitations for commercial queries.

 In this episode of SEO 101, we explore key insights from ChatGPT's search results, discuss ongoing volatility following Google's core update, and examine recent indexing issues. We also cover the importance of long-form content, local SEO, and Google's Gemini 2.0 and what Project Mariner may mean for search in 2025. 

In this episode of SEO 101, we discuss the ongoing November Core Update and its ranking volatility, the recently launched Google Search Console Recommendations that suggest SEO actions, and John Mueller's insights on why generic names struggle to rank. We also provide essential tips for a successful domain rebranding transition. Tune in for essential tips to navigate these critical SEO developments!

In this episode of SEO 101, we discuss recent Google Analytics data issues, the importance of both page-level and site-wide ranking signals, and the updated policies against site reputation abuse. Tune in for insights on how these changes impact SEO strategies and best practices for maintaining strong website rankings.

 In this episode of SEO 101, we discuss the November 2024 Core Update's impact on search results, updated crawl budget guidelines for mobile and desktop sites, and six outdated SEO practices to abandon. We also cover the implications of the FTC's new review policy and a fundamental tip on how to be found with SearchGPT. Tune in for practical insights to enhance your SEO strategy and improve your website's visibility in search engines!

In this episode of SEO 101, we explore Google’s upcoming search ranking update and the frustrations voiced by content creators affected by the Helpful Content Update. We discuss a recent Google Search Console bug that caused panic among site owners and provide insights into the evolving landscape of SEO best practices.

In this episode of SEO 101, we explore October's search ranking volatility, potential penalties for Fortune Recommends due to site reputation abuse, and the removal of the sitelinks search box. We also discuss Google's new "People's Insights," expandable knowledge panels, and John Mueller’s insights on Core Web Vitals and ideal content length.

In this episode, we discuss SEMRush's acquisition of Third Door Media, including Search Engine Land. We explore the pending uproar around Google and Bing using recipes without permission, the removal of key fields from Google Business Profiles, and insights from Martin Splitt on multilingual SEO. Tune in for valuable updates!

In this episode of SEO 101, we analyze the Department of Justice's discussions on breaking up Google and what it could mean for SEO. We also examine a case study that highlights the severe negative impact of interstitials on organic traffic and keyword rankings, along with best practices for their use.

In this episode of SEO 101, we explore Google’s controversial data practices and the implications of mobile-first indexing. We discuss the phasing out of the no-archive meta tag, provide insights on Bing's generative search experience, and highlight warnings about JavaScript-generated product markup in SEO strategies. Stay informed on the latest trends!

Explore the latest Google updates in SEO, including the recognition of content creators in search results, fixes in the Google Search Console, removal of the cache feature, warnings about fake reviews on Google Maps that will likely prove disastrous, and the display of blue map pins in search snippets.