Summary

In this episode of the GoToPhysio podcast, Dave O'Sullivan discusses the critical importance of improving the initial assessment rebook rate (IA Rebook Rate) for therapists. He emphasizes that this metric is a key indicator of patient engagement and clinic success. The conversation covers various strategies to enhance the IA Rebook Rate, including building patient trust, effectively communicating treatment plans, and ensuring patients feel progress in their treatment. O'Sullivan also highlights the significance of understanding patient-defined value outcomes and how they relate to the overall patient journey.

Takeaways

Improving the IA Rebook Rate can significantly impact clinic success.

The IA Rebook Rate is a leading indicator of patient engagement.

Building patient trust is essential for treatment adherence.

Effective communication of treatment plans enhances patient buy-in.

Patients need to feel progress in their first session to rebook.

Self-trust is a major barrier for patients in committing to treatment.

Therapists must understand patient-defined value outcomes.

Reassurance plays a crucial role in patient satisfaction.

Therapists need a structured approach to clinical reasoning.

The IA Rebook Rate should be a focus for all clinics.

Titles

Maximizing Your Therapist's IA Rebook Rate

The Key to Patient Retention: IA Rebook Rate

Sound Bites

"Patients come in looking for help."

"The IA Rebook percentage is king."

"Reassurance is a painkiller."

Chapters

00:00 Understanding the Importance of IA Rebook Rate

02:50 Key Actions to Improve Patient Engagement

05:40 Overcoming Patient Objections

08:56 The Role of Subjective Assessment

11:41 Building Trust and Confidence in Treatment

14:59 Effective Communication of Treatment Plans

18:07 Strategies for Immediate Patient Progress

20:56 Aligning Treatment with Patient Goals

23:51 Final Thoughts on Improving IA Rebook Rate

28:43 Podcast Outro (audio fixed).mp4

Additional Resources: 

Free Head Physio Systems 6 Step Checklist: ⁠https://thegotophysio.com/checklist/⁠

Our Flagship ‘Go To’ Therapist Mentorship Program: ⁠https://thegotophysio.com/mentorship/⁠

Our Clinic Owner Business Mentorship Program: ⁠https://thegotophysio.com/business-mentorship/⁠

Happy Progressing Patients Book: ⁠https://thegotophysio.com/book/⁠

For our Latest Updates, Be Sure To Follow Us On Social Media:

Facebook: ⁠www.facebook.com/daveosullivansportsphysio⁠

Instagram: ⁠www.instagram.com/daveosullivanphysio/⁠

LinkedIn: ⁠www.linkedin.com/in/daveosullivanphysio/

summary

In this episode, Dave O'Sullivan discusses the importance of creating self-managing therapists in private practice. He emphasizes the need for clinic owners to empower their therapists with the right tools, knowledge, and a supportive culture that prioritizes patient value outcomes. The conversation covers the significance of having high-will therapists, establishing a patient value outcome culture, and utilizing resources like the head physio dashboard to ensure accountability and success. Ultimately, the goal is to foster a self-managing environment that allows clinic owners to focus on growth and patient care without micromanaging their staff.

takeaways

Self-managing therapists are accountable and deliver results.

Empower therapists with tools and knowledge for success.

High-will therapists are essential for a positive clinic culture.

Patient value outcomes are crucial for accountability.

The head physio dashboard helps track therapist performance.

Clinical leadership is vital for guiding therapists.

Creating a self-managing culture leads to clinic freedom.

Therapists must understand their numbers for improvement.

Investing in therapist training enhances patient outcomes.

A supportive environment fosters self-management in clinics.

titles

Creating Self-Managing Therapists in Private Practice

Empowering Therapists for Better Patient Outcomes

Sound Bites

"You can't manage people, empower them instead."

"Therapists need to understand their numbers."

"Empower your team for better patient outcomes."

Chapters

00:00 Introduction to Self-Managing Therapists

02:45 Empowering Therapists for Accountability

06:01 Building a High-Will Therapist Culture

09:03 Implementing Patient Value Outcomes

11:47 Tools for Self-Management

14:40 The Role of the Head Physio Dashboard

18:00 Clinical Leadership and Accountability

20:51 Summary of Key Steps for Self-Managing Therapists 

27:12 Podcast Outro (audio fixed).mp4

Additional Resources: 

Free Head Physio Systems 6 Step Checklist: ⁠https://thegotophysio.com/checklist/⁠

Our Flagship ‘Go To’ Therapist Mentorship Program: ⁠https://thegotophysio.com/mentorship/⁠

Our Clinic Owner Business Mentorship Program: ⁠https://thegotophysio.com/business-mentorship/⁠

Happy Progressing Patients Book: ⁠https://thegotophysio.com/book/⁠

For our Latest Updates, Be Sure To Follow Us On Social Media:

Facebook: ⁠www.facebook.com/daveosullivansportsphysio⁠

Instagram: ⁠www.instagram.com/daveosullivanphysio/⁠

LinkedIn: ⁠www.linkedin.com/in/daveosullivanphysio/

Summary

In this episode of the GoToPhysio podcast, Dave O'Sullivan discusses strategies for clinic owners to ethically double their profits without needing to acquire new patients. He emphasizes the importance of defining success, understanding financial metrics, and optimizing the patient journey. By leveraging patient value outcomes and focusing on retention, clinic owners can significantly increase their profitability. The episode also highlights the need for effective training and accountability among clinicians to ensure that patients achieve their desired outcomes, ultimately leading to a more successful practice.

Takeaways

Doubling profits can be achieved ethically without new patients.

Defining success is crucial for financial planning.

Key metrics include rebooking rates, patient visit averages, and drop-off rates.

Understanding the patient journey is essential for clinic success.

Patient value outcomes hold clinics accountable to their patients.

Comparative analysis shows the impact of retention on profits.

Optimising marketing strategies is important for sustainable growth.

Training and accountability for clinicians enhance patient outcomes.

Clinics can dominate their market by understanding their numbers.

Many clinics are underutilizing their potential for profit.

Sound Bites

"Double your clinic's profit today!"

"What is your definition of success?"

"We want that to be around 90%."

Chapters

00:00 Introduction to Doubling Profits Ethically

02:29 Key Metrics for Clinic Success

05:18 Understanding the Patient Journey

07:07 Leveraging Patient Value Outcomes

10:02 Comparative Analysis of Clinics A and B

17:10 The Importance of Patient Retention

20:31 Optimizing Marketing Strategies

23:14 Training and Accountability for Clinicians

26:08 Conclusion and Call to Action

Additional Resources: 

Free Head Physio Systems 6 Step Checklist: ⁠https://thegotophysio.com/checklist/⁠

Our Flagship ‘Go To’ Therapist Mentorship Program: ⁠https://thegotophysio.com/mentorship/⁠

Our Clinic Owner Business Mentorship Program: ⁠https://thegotophysio.com/business-mentorship/⁠

Happy Progressing Patients Book: ⁠https://thegotophysio.com/book/⁠

For our Latest Updates, Be Sure To Follow Us On Social Media:

Facebook: ⁠www.facebook.com/daveosullivansportsphysio⁠

Instagram: ⁠www.instagram.com/daveosullivanphysio/⁠

LinkedIn: ⁠www.linkedin.com/in/daveosullivanphysio/

Summary

In this episode of the GoToPhysio podcast, Dave O'Sullivan discusses the GoToClinic patient journey, outlining a six-stage framework designed to enhance patient engagement, improve therapy outcomes, and increase referrals. Each stage is critical for ensuring patients progress through their treatment effectively, from initial buy-in to achieving their defined value outcomes. The conversation emphasises the importance of metrics in tracking success and the need for therapists to adapt their approaches based on patient feedback and experiences.

Takeaways

• The GoToClinic framework consists of six essential stages for patient engagement.

• Understanding the difference between inputs and outputs is crucial for a clinic's success.

• Patient buy-in is the most critical factor in the treatment process.

• Therapists must ensure patients feel a difference after the first session.

• Rebooking and aligning rehab plans with patient goals are vital for continued progress.

• Achieving initial milestones within the first three sessions is key to patient retention.

• Patients need to understand that progress continues even after pain relief.

• Exposing patients to challenges builds confidence and enhances their experience.

• Metrics help track patient progress and identify areas for improvement.

• A structured approach can lead to increased referrals and clinic growth.

Sound Bites

"We want a package of care for patients who bought a plan to be 50 per cent."

"These numbers are absolutely critical to your reputation in your clinic."

"Stage one is probably the most important out of all of them."

Chapters

00:00 Introduction to the GoToClinic Patient Journey

02:57 Understanding the Six Stages Framework

05:52 Stage One: Patient Buy-In to Treatment Plan

08:47 Stage Two: Patient Experience in the First Session

11:58 Stage Three: Rebooking and Rehab Alignment

15:14 Stage Four: Achieving Initial Milestones

18:03 Stage Five: Progressing Beyond Pain Relief

20:55 Stage Six: Exposing Patients to Challenges

24:11 Conclusion and Future Insights

Additional Resources: 

Free Head Physio Systems 6 Step Checklist: ⁠https://thegotophysio.com/checklist/⁠

Our Flagship ‘Go To’ Therapist Mentorship Program: ⁠https://thegotophysio.com/mentorship/⁠

Our Clinic Owner Business Mentorship Program: ⁠https://thegotophysio.com/business-mentorship/⁠

Happy Progressing Patients Book: ⁠https://thegotophysio.com/book/⁠

For our Latest Updates, Be Sure To Follow Us On Social Media:

Facebook: ⁠www.facebook.com/daveosullivansportsphysio⁠

Instagram: ⁠www.instagram.com/daveosullivanphysio/⁠

LinkedIn: ⁠www.linkedin.com/in/daveosullivanphysio/

In this episode of the ‘Go-To’ Physio podcast, Dave O'Sullivan discusses the ‘Go-To’ Clinic Head Physio dashboard and the essential metrics for achieving clinical success. He emphasises the importance of understanding and utilising numbers to improve clinic performance, patient outcomes, and profitability. The conversation covers key metrics, the patient journey, and strategies for enhancing clinical excellence while maintaining ethical profits. Dave also highlights the significance of training therapists to leverage these metrics effectively.

Takeaways

• Clinical success involves both clinical excellence and profitability.

• Numbers provide insights into performance and opportunities for improvement.

• High performers view numbers as tools for growth, not punishment.

• Lagging indicators help assess past performance and inform future actions.

• Understanding inputs and outputs is crucial for clinic success.

• Key metrics include rebook rates, package conversions, and drop-off percentages.

• Utilisation rates should be monitored to prevent therapist burnout.

• Improving clinical standards can enhance patient lifetime value.

• Marketing spend should be informed by clinic performance metrics.

• Training therapists on numbers can lead to better patient outcomes and clinic growth.

Chapters

00:00 Introduction to Clinical Success Metrics

03:11 Understanding Numbers in Clinical Practice

06:01 Key Metrics for Clinic Performance

12:37 Growth Levers for Clinic Owners

17:22 Opportunities for Growth and Clinical Excellence

Resources: 

Free Head Physio Systems 6 Step Checklist: ⁠https://thegotophysio.com/checklist/⁠

Our Flagship ‘Go To’ Therapist Mentorship Program: ⁠https://thegotophysio.com/mentorship/⁠

Our Clinic Owner Business Mentorship Program: ⁠https://thegotophysio.com/business-mentorship/⁠

Happy Progressing Patients Book: ⁠https://thegotophysio.com/book/⁠

For our Latest Updates, Be Sure To Follow Us On Social Media:

Facebook: ⁠www.facebook.com/daveosullivansportsphysio⁠

Instagram: ⁠www.instagram.com/daveosullivanphysio/⁠

LinkedIn: ⁠www.linkedin.com/in/daveosullivanphysio/

Summary

In this episode of the ‘Go-To’ Physio podcast, Dave O'Sullivan discusses the importance of embracing a patient defined value-based outcomes culture in clinics. He emphasises the need for clinic owners and therapists to understand and prioritise patient expectations and perceived value over internal clinical outcomes. By focusing on how patients define value and ensuring that their expectations are met or exceeded, clinics can foster patient satisfaction, referrals, and overall success which leads to sustainable clinic growth. Dave provides actionable insights for implementing this culture within clinics and encourages reflection on current practices to enhance patient care and clinic management for true sustainable clinic growth and freedom for you as the clinic owner. 

Takeaways

• Embrace a ‘patient defined value-based outcomes’ culture for clinic success.

• Understand patient expectations to improve satisfaction.

• Perceived value is crucial for patient retention.

• Actual value is created when patient expectations are met.

• Raving fans are generated by exceeding patient expectations.

• Focus on patient outcomes rather than just clinical metrics.

• Condition therapists to think in terms of patient value.

• Implement systems to track and measure patient outcomes.

• Reflect on current practices to identify areas for improvement.

• Start building a value-based culture today for long-term benefits.

Chapters

00:00 Introduction to Patient Defined Value-Based Outcomes Culture

02:54 Understanding Patient Expectations and Perceived Value

06:05 Delivering and Exceeding Patient Value

08:57 The Importance of Patient Outcomes

11:45 Implementing a Value-Based Culture in Clinics

15:10 Reflection and Next Steps for Clinic Owners

Summary

In this episode, David O'Sullivan interviews Liz Cummins, a physical therapist and clinic owner of Enhanced Motion, about her journey from starting out in her career to successfully running her own clinic. They discuss the challenges and fears Liz faced when transitioning to full-time private practice, the importance of hiring staff, and how she has defined her success in balancing work and family life. Liz shares valuable insights and lessons learned along the way, emphasising the significance of mindset and adaptability in achieving business growth.

Takeaways

Liz's journey from working part-time to owning a clinic is inspiring.

Overcoming financial fears was a significant hurdle for Liz.

Hiring her first admin was a pivotal moment in her business.

Understanding numbers is crucial for business success.

Defining personal success is essential for work-life balance.

Mindset plays a critical role in achieving goals.

It's important to adapt and learn from mistakes.

Having a mentor can provide valuable guidance.

Taking risks can lead to rewarding outcomes.

Reflecting on progress boosts confidence and motivation.

Chapters

00:00 The Journey Begins: From Humble Beginnings to Clinic Owner

04:49 Facing Fears: The Leap into Full-Time Practice

09:57 Building a Team: The Importance of Hiring

15:12 Defining Success: Balancing Work and Life

19:49 Lessons Learned: Advice for Future Clinicians

This episode of the ‘Go-To’ Physio podcast focuses on the six head physio milestones that help solve complex cases and consistently generate reviews and referrals. The head physio systems are crucial for clinic owners to achieve true freedom and protect the reputation of their clinic. The head physio systems are responsible for the profit engine of the clinic, as it is the follow-up income that generates revenue and profits. The episode discusses the importance of understanding patient value, exceeding expectations, and the six stages that patients need to go through to achieve successful outcomes. The conversation focuses on the six stages of the patient journey in a private practice clinic.

Key Takeaways

• The head physio systems are crucial for clinic owners to achieve true freedom and protect the reputation of their clinic.

• Understanding patient value and exceeding expectations are key to generating reviews and referrals.

• Therapists need to have the knowledge, skills, and communication framework to effectively explain the problem, solution, and treatment plan to patients.

• Focusing on patient outcomes and aligning the treatment plan with patient values is essential for success in private practice. The patient journey in a private practice clinic consists of six stages.

• It is important for the patient to buy into the treatment plan and notice progress in the first session.

• Rebooking and turning up for the second session is a key milestone.

• The patient should hit the first three milestones at home or in the real world.

• Even when the patient's pain eases, they should feel there is more progress to be made.

• The ultimate goal is for the patient to be discharged having achieved their definition of success.

Chapters

00:00 Building a ‘Go-To’ Clinic with Head Physio Systems

09:17 Cleaning Up Leaks in the Bucket

19:13 Stage One: Buying into the Treatment Plan

24:49 Stage Two: Noticing Progress in the First Session

27:06 The Value of Mapping the Treatment Plan

29:13 Designing Rehab Exercises for Everyday Life

31:45 Hitting the First Three Milestones

35:25 Continuing to Strive for Progress

Resources: 

Free Head Physio Systems 6 Step Checklist: ⁠https://thegotophysio.com/checklist/⁠

Our Flagship ‘Go To’ Therapist Mentorship Program: ⁠https://thegotophysio.com/mentorship/⁠

Our Clinic Owner Business Mentorship Program: ⁠https://thegotophysio.com/business-mentorship/⁠

Happy Progressing Patients Book: ⁠https://thegotophysio.com/book/⁠

For our Latest Updates, Be Sure To Follow Us On Social Media:

Facebook: ⁠www.facebook.com/daveosullivansportsphysio⁠

Instagram: ⁠www.instagram.com/daveosullivanphysio/⁠

LinkedIn: ⁠www.linkedin.com/in/daveosullivanphysio/

This episode of the ‘Go-To’ Physio podcast focuses on building a ‘Go-To’ Clinic that provides true freedom for clinic owners. The hosts, Dave O'Sullivan and Paddy Mulligan, discuss the importance of having a clear vision, understanding how time is spent, and setting goals. They emphasise the need for numbers, people, and systems to achieve freedom. They  also highlight the significance of the clinic owner mindset and the constant evolution of systems. Overall, the episode provides practical advice and insights for clinic owners looking to achieve balance and success.

Key Takeaways

• Having a clear vision and understanding of success is crucial for building a go-to clinic that provides freedom.

• Analysing how time is spent and setting goals are important steps in achieving true freedom.

• Numbers, people, and systems are key components in creating a successful clinic.

• The clinic owner mindset plays a significant role in making decisions and solving problems.

• Systems should be constantly reviewed and evolved to ensure efficiency and effectiveness.

Chapters

00:00 Introduction: From Burnout to Balance

04:13 Numbers, People, and Systems: The Foundation of a Successful Clinic

07:27 Time Management and Structuring Success

10:31 Delaying Gratification for Sustainable Success

19:06 The Clinic Owner Mindset and Problem Solving

23:36 Constantly Evolving Systems for Efficiency and Effectiveness

Resources: 

Free Head Physio Systems 6 Step Checklist: ⁠https://thegotophysio.com/checklist/⁠

Our Flagship ‘Go To’ Therapist Mentorship Program: ⁠https://thegotophysio.com/mentorship/⁠

Our Clinic Owner Business Mentorship Program: ⁠https://thegotophysio.com/business-mentorship/⁠

Happy Progressing Patients Book: ⁠https://thegotophysio.com/book/⁠

For our Latest Updates, Be Sure To Follow Us On Social Media:

Facebook: ⁠www.facebook.com/daveosullivansportsphysio⁠

Instagram: ⁠www.instagram.com/daveosullivanphysio/⁠

LinkedIn: ⁠www.linkedin.com/in/daveosullivanphysio/

In this episode, Dave and Paddy discuss the importance of creating a clinic culture that attracts and retains top therapists. They emphasise the need to hire based on core values and the importance of good people skills in therapists. They also highlight the six components of culture: company vision, company values, beliefs, communication, accountability, and reward, recognition, and appreciation. The conversation also touches on the role of mentorship and training in attracting therapists, the need for clear expectations and support, and the importance of creating a culture of winning and success.

Key Takeaways

• Hire therapists based on core values and good people skills, not just clinical experience.

• Create a clear vision and communicate it to attract the right therapists.

• Provide mentorship and training opportunities to attract therapists who want to grow and learn.

• Set clear expectations and support therapists in achieving their goals.

• Create a culture of accountability and provide feedback to help therapists improve.

• Recognise and appreciate the achievements of therapists to foster loyalty and retention.

Chapters

00:00 Introduction and the Importance of Culture

02:19 Defining a Go-To Therapist

04:07 Hiring Based on Core Values and People Skills

06:11 Creating a Clear Vision and Values

08:44 Using Core Values as Screening Tools

13:30 Understanding and Meeting the Human Needs of Therapists

17:23 Developing People and Setting Expectations

19:07 Leading by Example and Building Trust

22:40 Accountability and Supporting Therapists

27:13 Recognizing and Appreciating Therapists' Success

31:04 Keeping Therapists Engaged and Motivated

Resources: 

Free Head Physio Systems 6 Step Checklist: ⁠https://thegotophysio.com/checklist/⁠

Our Flagship ‘Go To’ Therapist Mentorship Program: ⁠https://thegotophysio.com/mentorship/⁠

Our Clinic Owner Business Mentorship Program: ⁠https://thegotophysio.com/business-mentorship/⁠

Happy Progressing Patients Book: ⁠https://thegotophysio.com/book/⁠

For our Latest Updates, Be Sure To Follow Us On Social Media:

Facebook: ⁠www.facebook.com/daveosullivansportsphysio⁠

Instagram: ⁠www.instagram.com/daveosullivanphysio/⁠

LinkedIn: ⁠www.linkedin.com/in/daveosullivanphysio/

In this episode Dave O'Sullivan and Paddy Mulligan discuss the signs that indicate it's time to hire your first or next team member in your clinic. They emphasise the importance of knowing your numbers, understanding your gross profit, and having a clear vision for your clinic. They also highlight the need for systems and proper onboarding when bringing on new team members. The episode concludes with a teaser for the next episode, which will focus on creating a clinic culture that attracts and retains top talent.

Key Takeaways

• Know your numbers and understand your gross profit to determine if it's the right time to hire.

• Consider the roles and responsibilities that the new team member will have and how they align with your clinic's vision.

• Implement systems and proper onboarding to set up new team members for success.

• Create a clinic culture that attracts and retains top talent.

Chapters

00:00 Introduction and Overview

01:55 When is it Time to Hire?

09:08 Understanding Your Gross Profit

23:39 The Importance of Systems and Onboarding

27:36 Creating a Clinic Culture that Attracts and Retains Top Talent

Resources: 

Free Head Physio Systems 6 Step Checklist: ⁠https://thegotophysio.com/checklist/⁠

Our Flagship ‘Go To’ Therapist Mentorship Program: ⁠https://thegotophysio.com/mentorship/⁠

Our Clinic Owner Business Mentorship Program: ⁠https://thegotophysio.com/business-mentorship/⁠

Happy Progressing Patients Book: ⁠https://thegotophysio.com/book/⁠

For our Latest Updates, Be Sure To Follow Us On Social Media:

Facebook: ⁠www.facebook.com/daveosullivansportsphysio⁠

Instagram: ⁠www.instagram.com/daveosullivanphysio/⁠

LinkedIn: ⁠www.linkedin.com/in/daveosullivanphysio/