The MadTech Podcast

ExchangeWire

ExchangeWire brings you a weekly podcast discussing the top trends in madtech and the latest news stories, with a special guest each week.

  • 2 minutes 11 seconds
    MadTech Daily: WHSmith to Launch Retail Media Ad Network; Netflix Exceeds Ad Revenue Targets
    On today's MadTech Daily: WHSmith to Launch Retail Media Ad Network; Netflix Exceeds Ad Revenue Targets; Users Boycott Meta Platforms 

    23 January 2025, 7:00 am
  • 2 minutes 29 seconds
    MadTech Daily: Trump Signs TikTok Ban Delay and Repeals Executive Order on AI Safety; Social Platforms Sign EU Code of Conduct
    On today's MadTech Daily: Trump Signs TikTok Ban Delay and Repeals Executive Order on AI Safety; Social Platforms Sign EU Code of Conduct; Kantar Media to be Sold

    22 January 2025, 8:57 am
  • 2 minutes 20 seconds
    MadTech Daily: Eight in Ten Ad Buyers Exploring Gen AI; BBC Under Fire over ‘Aggressive’ Promotion Tactics
    On today's MadTech Daily: Eight in Ten Ad Buyers Exploring Gen AI; BBC Under Fire over ‘Aggressive’ Promotion Tactics; Bluesky and X Launch Video Feeds 

    21 January 2025, 7:00 am
  • 2 minutes 24 seconds
    MadTech Daily: TikTok Stops, Then Doesn't.
    On today's MadTech Daily: TikTok's US Ban was Incredibly Brief; Google Refuses to Add Fact Checks in Line with EU Code; IAB Adds CTV and Retail Media to Gold Standard; UK Gov Gives Creative Industries £60m Boost 
    20 January 2025, 7:00 am
  • 41 minutes 7 seconds
    Channel 4’s Charlie Glyn on Netflix vs BBC1, Disney’s Ad Tier Popularity and Meta Terminating DEI Programmes 
    On this MadTech Podcast episode, ExchangeWire head of content John Still is joined by COO Lindsay Rowntree and Charlie Glyn, ad tech leader at Channel 4 Sales, to discuss the latest in ad tech. 

    They look at Netflix’s audience reach overtaking BBC1’s for the first time, the popularity of Disney’s streaming service’s ad tier, and Meta’s decision to terminate its diversity, equity, and inclusion (DEI) programmes. 

    17 January 2025, 11:26 am
  • 1 minute 56 seconds
    MadTech Daily: TikTok Ban Poised to be Delayed; Meta to Fire Thousands of Employees
    On today’s MadTech Daily: TikTok Ban Poised to be Delayed; Meta to Fire Thousands of Employees; Publicis Groupe to Combine Leo Burnett and Publicis Worldwide
    17 January 2025, 7:00 am
  • 1 minute 49 seconds
    MadTech Daily: Latest Ad Tech Acquisitions; Elon Musk Adds Defendants to Lawsuit Against Advertisers
    On today's MadTech Daily: Latest Ad Tech Acquisitions; Elon Musk Adds Defendants to Lawsuit Against Advertisers While US Sues Him over Twitter Stock Purchase

    16 January 2025, 7:00 am
  • 44 minutes 39 seconds
    Data and Tech Maturity in APAC with Vincent Niou, Skeleton Key
    In this MadTech Podcast Special, Vincent Niou of Skeleton Key joins ExchangeWire's John Still to dive into our recent research collaboration, looking at the state of data and tech maturity in APAC. 

    The report is based on a wealth of original quantitative research, gathered through an online survey of 200 brand professionals across four key markets in the Asia-Pacific region: Singapore, Australia, Philippines and Indonesia.

    • Download the report here.

    • More about Skeleton Key here.

    • Further reading here.



    16 January 2025, 2:00 am
  • 2 minutes
    MadTech Daily: CMA Launches Google Search Investigation; TikTok Denies Sale to Elon Musk While Users Migrate to RedNote
    On today's MadTech Daily: CMA Launches Google Search Investigation; TikTok Denies Sale to Elon Musk While Users Migrate to RedNote; Indonesia Plans Social Media Age Restrictions 

    15 January 2025, 7:00 am
  • 1 minute 55 seconds
    MadTech Daily: Meta and Amazon Distance Themselves from DEI; Venu Sports Streaming Cancelled
    On today's MadTech Daily: Meta and Amazon Distance Themselves from DEI; Venu Sports Streaming Venture Discontinued; Apple Begins UK Antitrust Trial

    14 January 2025, 7:00 am
  • 2 minutes 6 seconds
    MadTech Daily: Disney Launches New Ad Tech Tools; TikTok Rolls Out Message Ads in APAC
    On today's MadTech Daily: Disney Launches New Ad Tech Tools; TikTok Rolls Out Message Ads in APAC; Google Tests AI Podcast Feature for News   

    13 January 2025, 7:00 am
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