Premium Members, click here to access this interview in the premium area

Julia Semak is a professional and super-talented photo retoucher who has her editing processes fine tuned like no other. If you've ever considered the idea of outsourcing the editing and retouching for your business, this interview will place you in the perfect position to find and hire the right person, team, company or Ai solution to suit you.

And if one thing is true about running a successful photography business and growing it effectively… it's that at some point, you will need to outsource to grow.

One of the first and simplest tasks to hand off is post-production… or editing.

That's where today's guest comes in. She is a photo retoucher who works with studio owners who are looking to let go of their editing to free up more time.

I thought it'd be great to get a better perspective from a retoucher's perspective and learn what you can do to make the transition to outsourcing seamless and less stressful.

While chatting with today's guest pre interview, she told me there are things you can do to find the right retoucher for you, how to change your process to increase efficiency by 30% in one day and how to make working with a retoucher so much easier.

We'll discuss all that and more with expert photo editor Julia Semak.

Here's some more of what we covered in the interview:

• Tips from an Expert Retoucher: Julia's insights for finding the right retoucher and easing your transition to outsourcing.
• Tips for Seamless Collaboration with a Retoucher: Tips to enhance efficiency by 30% and simplify collaboration with a retoucher.
• Julia's Journey into Retouching: Julia's journey from a computer programmer to a skilled photo retoucher.
• Overcoming Post-Production Challenges: Challenges photographers face in post-production and techniques for optimal photo presentation.
• Unlocking the Power of the Golden Ratio: The human brain quickly recognizes images in the golden ratio and its relevance to photography.
• Capturing Emotions Through Your Lense: Observations on perceiving loved ones and translating emotion into photography.
• Learning Photography with Love: Personal anecdotes on learning photography through practice and the impact of love on perception.
• Elevating Your Photography Game: Advice on enhancing photos through lighting, colour adjustment, and technical skills.
• Building Bridges with Retouchers: Importance of open communication and detail sharing between photographers and retouchers.
• Time-Saving Techniques Using Lightroom: Utilizing Adobe Lightroom for batch processing to save time.
• Finding Reliable Retouchers: Strategies for finding and selecting reliable retouchers through platforms like Upwork.
• Pricing Strategies – Beginner vs. Pro Photographer: Considerations for pricing differences between beginner and experienced photographers.
• Tools for Flawless Retouching: Techniques and tools for skin retouching to achieve professional results.
• Lightroom and Photoshop Hacks: Utilising Lightroom and Photoshop effectively for photo editing.
• Looking Through Julia's Lens: Julia's unique approach to photography services, focusing on mutual benefits and quality results.
• Enhancing Editing with AI: Integrating AI technology enhances photo editing and increases client satisfaction.

© Laurie Brown

What’s on Offer for Premium Members

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet.

Plus, special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online.

Never ask about the portfolio. The portfolio of a retoucher will not tell you or show you anything. – Julia Semak

Seriously, that's not all.

In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business.

© Birgit Zimmermann

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything from what Julia shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode.

If you are happy with the result in your state right now, it's okay, just use what is good for you. – Julia Semak

If you have any questions I missed or a specific question you’d like to ask Julia or if you want to say thanks for coming on the show, feel free to add them in the comments area below.

NEW MASTERCLASS – Third Party Marketing on steroids with willing and waiting partners

All the details are here: https://learn.photobizx.com/community-fundraising-photography-marketing-strategy-registration/​

Reviews for this class from some of the live attendees…

 

I'm excited but super nervous about using it for newborns! — Boise’s Best Studio Newborn Photographer, Paige McLeod.

 

 

 

 

I'm excited to try this. I've done this sort of thing in the past, but I feel like there were some missing puzzle pieces that Johl and Jacinta have provided in this course! — Laurie Brown, based in Alberta Canada and provides headshots for LinkedIn.

 

 

 

 

Great content, as always. This could be my golden ticket to not relying purely on Facebook Wanted ads. — Jon Mills, dog photographer in West Sussex.

 

 

 

This pushes me out of my comfort zone – but that’s where the growth is, right? Let’s do this! — New Plymouth family photographer, Kadisha Sharma

 

 

 

 

It’s like taking auction donations and putting them on steroids! I love the follow-up steps and how to get it going! — Amanda Shama, who provides Portland Senior Pictures in the USA.

It was great to hear from Johl and Jacinta together at the same time. The training was excellent and so worth the cost. I've used a similar strategy in the past with variable success, and clearly, I was missing some key elements. I'm so excited to start working on this. — Kelowna wedding photographer, Alexander Del Hierro

 

 

© Melissa Alagich

iTunes Reviews and Shout-outs

I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome!

Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show.

If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google, and you can leave some honest feedback and a rating which will help both me and the show, and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them.

Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​

© Ina J Photography

Links to people, places and things mentioned in this episode:

Julia Semak Email

Tony at his Jennifer Lindberg Studio Zoom Reveal on Vimeo

Johl Dunn's Community Fundraising Marketing Strategy

457: Jenn Lindberg – From deep financial trouble to an inspiring photography business

451: Michelle Tricca – How to utilise personal photography projects to grow your business

Michelle Tricca

http://www.michelletricca.com​ http://www.instagram.com/mo_tric 3 minute segment on PBS: https://www.youtube.com/watch?v=ZVrUYFCuGNQ The Face Of Immokalee – 10 minute documentary: https://www.youtube.com/watch?v=889cOcLG2zk The Face Of Immokalee exhibit at The Baker Museum: https://artisnaples.org/baker-museum/exhibitions/2023-24/the-face-of-immokalee Meet the artist – The Face Of Immokalee: https://www.youtube.com/watch?v=NE6KijB1o5k The Face Of Immokalee story by my installer Britten Inc: https://britteninc.com/portfolio/large-format-print-face-of-immokalee

© Victoria Burcusel

Thank you!

Thanks again for listening and for Julia's coming on and sharing her thoughts and ideas for growing a successful and profitable photography business by outsourcing your photo editing and retouching to free up time to focus on other aspects of running your business.

That’s it for me this week; I hope everything is going well for you in life and business!

Thanks, and speak soon
Andrew

© Veronica Sagredo

The post 563: Julia Semak – How to find the best photo retoucher for your photography business appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

Premium Members, click here to access this interview in the premium area

Jessica McGovern of www.jessicamcgovern.co.uk produces THE most stunning dog and horse photography you will see. I mean it; her work is truly breathtaking.

She works with clients both on location and in the studio. On her website, she says that most clients tend to invest between £500 and £3000 in their photographic session and artwork afterwards.

She is based in the UK and is an international multi-award-winning photographer, which is unsurprising if you check out her Instagram feed, let alone her website.

She brands herself as Yorkshire’s high-profile dog and horse photographer.

In addition to her photography, she and her husband, Dan, are behind the online and in-person photography training platform That Tog Spot.

In this interview, Jessica shares how she targets high-end, upper-echelon clients in her pet photography business. As always, you can apply what she shares to your photography business, no matter the genre you focus on.

Here's some more of what we covered in the interview:

• Expert Photography Business Insights: Jessica shares insights into her successful photography business and online training platform.
• Work-Life Balance and Diversification: Focus on work-life balance, diversification, and effective marketing strategies.
• Effective Marketing Strategies: Jessica's marketing agency focuses on corporate branding, while her photography business thrives on referrals.
• Boosting Client Spending: Adjusting pricing and sales sessions led to a significant increase in client spending.
• Privileged Clientele and Exclusive Services: High-end clients value privacy and exclusivity in photography services.
• Targeting English Families & Farming Community: Jessica targets wealthy traditional English families and the UK farming community.
• Crafting Profitable Client Areas: Mental mindset and targeting the right client areas are crucial for profitability.
• Strategies for Attracting High-End Clients: Understanding high-end clients' interests, like country pursuits.
• Marketing Tips & Event Value: Proactive marketing approaches and networking are emphasized.
• Rethinking Business Cards for Networking: Using mini brochures instead of business cards is more effective for networking.
• Tailored Sales Strategies: Sales strategies focus on offering multiple wall art pieces and tailored packages.
• Consistency Editing Techniques: Consistent editing techniques in Lightroom and Photoshop are essential.
• Nurturing Business Acumen & Artistry: Balancing business skills with artistic talent is key for success.

What’s on Offer for Premium Members

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet.

Plus, special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online.

I love work. And the reason why is I find it fulfilling. It doesn't feel like work most of the time. I think that's the best place that anybody can end up at. – Jessica McGovern

Seriously, that's not all.

In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything from what Jessica shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode.

I would much rather give out a booklet than a business card. Because a business card is often… just gonna get lost in a drawer somewhere. And it doesn't tell them anything. Whereas a little mini brochure, doesn't have to be massive, is something that feels nice. It's on brand. It looks nice. It's got examples in it. It's got information in. It's got some pricing in if you want it to have pricing in it. – Jessica McGovern

If you have any questions I missed or a specific question you’d like to ask Jessica or if you want to say thanks for coming on the show, feel free to add them in the comments area below.

NEW MASTERCLASS – Third Party Marketing on steroids with willing and waiting partners

Less than 24 hours to go before the live training with Johl and Jacinta on their marketing strategy, which brought in over $200k annually.

All the details are here: https://learn.photobizx.com/community-fundraising-photography-marketing-strategy-registration/​

Don't forget the cost doubles after the live training. 
​And there's a money-back guarantee if this isn't a good fit for you.

I get it too; this may not be right for you.

100% ignore this if you don't need additional photography clients or a marketing strategy that doesn't require paid ads and social media.​

However, if you're looking for a way to partner with schools, sporting clubs, community associations, childcare centres—any group that uses fundraising and is serving your ideal clients—and get your photography vouchers into their hands, this will be perfect.

Especially if your focus is families, kids, pets, newborns, boudoir, etc, (not weddings).

Hopefully, see you tomorrow or in the recording.

iTunes Reviews and Shout-outs

I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome!

Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show.

I'm a believer that I want the client to see the best all the way through. So I want the client to see what they would have on their wall the first time they see their gallery. – Jessica McGovern

If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google, and you can leave some honest feedback and a rating which will help both me and the show, and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them.

Our average client spend jumped due to a change in how I run the sales sessions and how my pricing guide is structured. – Jessica McGovern

Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​

Here's the latest review…

★★★★★  Above and beyond!

Via Apple Podcasts by Bozeman family photographer Bruce Muhlbradt, in the USA on April 16th, 2024.

I’ve been a PhotoBizX premium member for several years now. Every week, Andrew dives in deep and asks the questions of his guests that actually move the needle forward on my business. No fluff, just good, solid information.

With the recent changes to Facebook, I was having some challenges creating a Facebook ad; Andrew didn’t stop at just answering a few questions. He sent a quick video tutorial and even jumped on a quick Zoom call to help me with a few bits that were confusing me.

I can’t recommend this podcast enough; going premium is an absolute no-brainer!!

Thank you so much for all that you do!

Cheers, Bruce.

Links to people, places and things mentioned in this episode:

Jessica McGovern Website

That Tog Spot Website

That Tog Spot on Instagram

That Tog Spot on Facebook

That Tog Spot on YouTube

Johl Dunn's Community Fundraising Marketing Strategy

Boost Your Photography – an interview with Andrew Hellmich on the Camera Shake Podcast and YouTube Chanel

Boost Your Photography on Apple: https://shorturl.at/oyBT0

Boost Your Photography on Spotify: https://shorturl.at/bxJ13

New updates and improvements to Pixellu's SmartSlides App

Thank you!

Thanks again for listening and for Jessica's coming on and sharing her thoughts and ideas for growing a successful and profitable pet photography business by targeting high-end clients in her local area, even if the majority are lower-income earners and attract them to book you for their photography session.

The most successful photography businesses are a business first, art second. You just need to make sure that you're producing work that is good enough. – Jessica McGovern

That’s it for me this week; I hope everything is going well for you in life and business!

Thanks, and speak soon
Andrew

The post 562: Jessica McGovern – How to target and attract high-end photography clients appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

Premium Members, click here to access this interview in the premium area

Andre Toro of www.andretorophotography.com is a US-based, Venezuelan mother of two.

Before photography, she was an electrical engineer with an MBA from MIT. She is a self-proclaimed nerd, math lover, and businesswoman to her core.

Five years ago, she had a life wake-up call following a massive concussion that stopped her for literally months.

She decided that life was too short not to follow her biggest passion, so she quit her corporate job and pursued photography full-time—a hobby she had loved until then.

When she started five years ago in photography, she had zero clients.

In 2023, her revenue was $440K, and she says she's just getting started!

She runs an IPS studio in Lexington, north of Boston, specialising in family portraits and headshots.

In this interview, learn how to evolve your business from zero to huge success by finding your direction and then going all in on the business side to grow and profit quickly.

Here's some more of what we covered in the interview:

• Career Change: From corporate engineer to full-time photographer after a life-altering concussion.
• Business Growth: Starting from zero, Andre grew her photography business to $440,000 in revenue in 2023.
• Taking the Leap: Leaving a high-paying job to pursue photography, supported by her husband.
• Niche and Pricing: Focusing on family portraits and holiday-themed sessions, earning up to $27,000 annually.
• Evolution of Style: Learning from industry experts, Andre's photography evolved from classic to emotive shots.
• Balancing Art and Business: Emphasizing business acumen over artistic talent for success.
• Targeting Ideal Clients: Prioritizing SEO, referrals, and repeat business for a steady client base.
• Marketing Strategies: Networking, referrals, and a business card-less approach at events.
• Profitable Business Model: Maintaining a 56% profit margin and focusing on scalability while delivering quality service.
• Identity Struggles: Overcoming the loss of identity post-career transition through confidence and passion.
• SEO and Marketing: Leveraging SEO strategies and planning podcast appearances for business visibility.
• Studio Management: Efficiently managing workflow and outsourcing editing for increased productivity.
• Photo Studio Efficiency: Showing all photos to clients but delivering only the best for a polished final product.
• Selling Wall Art: Designing custom wall art during in-home consultations for a personalized touch.
• Photo Framing Consultation: Creating custom collages and utilizing PDFs for wall design presentations.
• Enhanced Client Experience: Utilizing PDFs to focus on wall selection, providing a high-end, tailored experience.

What’s on Offer for Premium Members

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet.

Plus, special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online.

Seriously, that's not all.

In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything from what Andre shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode.

If you have any questions I missed or a specific question you’d like to ask Andre or if you want to say thanks for coming on the show, feel free to add them in the comments area below.

NEW MASTERCLASS – Third Party Marketing on steroids with willing and waiting partners

Photography business and mindset coach Johl Dunn has FINALLY agreed to share his marketing strategy around Community Fundraising!

First up… this strategy is 100% NOT reliant on social media. That's right, no Facebook Ads!

And Johl was generating over $200k a year for his studio on this strategy alone!

All the details are here: https://learn.photobizx.com/community-fundraising-photography-marketing-strategy-registration/​

Including testimonials from other photographers, Johl has taught this system.

NOTE: This class is NOT for you if…

• You're not an established business
• You don't do in-person sales
• You're not a portrait photographer
• You struggle to take action

This will be an incredible solution if you're looking to diversify your marketing away from paid ads and SEO.

And the real beauty of this modified Third Party Marketing strategy is your contact will love hearing from you and eager to have your support and help to get in front of their audience!

iTunes Reviews and Shout-outs

I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome!

Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show.

If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google, and you can leave some honest feedback and a rating which will help both me and the show, and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them.

Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​

Links to people, places and things mentioned in this episode:

Andre Toro Website

Andre Toro on Instagram

Andre Toro on Facebook

Alchemy Three

Andre Toro FB Ad Library

Thank you!

Thanks again for listening and to Andre for coming on and sharing how she has created the most amazing photography business so quickly after moving from her corporate job and life.

That’s it for me this week; I hope everything is going well for you in life and business!

Thanks, and speak soon
Andrew

The post 561: Andre Toro – From corporate life to thriving photography business, the fast way. appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

Premium Members, click here to access this interview in the premium area

Mallory Morrison of www.mallorymorrison.com is a US-based underwater portrait photographer, and I have to tell you… her photography is stunning!

I was excited to record this interview because I was introduced to her via Brett Stanley, another incredible underwater photographer, with this message…

Andrew meet Mallory, underwater photography legend!

Mallory started as a dance photographer because of her background as a dancer. However, once she found the freedom offered by the lack of gravity when shooting in water, she was hooked!

Today, her main source of income is from selling fine art underwater prints. Although, she does offer limited luxury underwater portraiture to individuals and couples.

She says one of her biggest regrets in business is undervaluing the sale of her work for so long.

Now, with a demand from collectors she deals with directly, she has taken control of her sales and profits.

In this interview, discover what it takes to build a successful fine art photography business today and why you may need to sacrifice easy profits to stay true to your creative self. Or… take what Mallory shares and use it to attract high-paying underwater photography clients willing to spend big on wall art.

Here's some more of what we covered in the interview:

• Focus on Dance and Underwater Photography: Mallory specializes in capturing dancers and models, seamlessly communicating with subjects underwater using subtle sounds.
• Vision and Shooting Process: Mallory employs natural light and strobes for soft, consistent lighting in underwater dance photography, preferring free diving over scuba certification.
• Artistic Business Growth: Striving to sell art, Mallory faced challenges but generated $80,000 in revenue last year, though she finds balancing artistic and business aspects taxing.
• Balancing Commissions and Artwork: Prioritizing personal art projects, Mallory limits commission portrait sessions and aims for profitable daily print sales.
• Art Pricing and Marketing: Targeting primarily active, fashionable women aged 30-50, Mallory collaborates with Saatchi Art and attends art fairs, ensuring quality prints and transparency in pricing.
• Limited Edition Prints: Mallory signs prints and includes certificates of authenticity, offering limited editions to maintain scarcity and value.
• Custom Framing and AI: By offering custom framing options, Mallory emphasizes customer choice while cautiously exploring AI's role in her art, stressing the importance of transparency.

What’s on Offer for Premium Members

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet.

Plus, special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online.

Seriously, that's not all.

In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything from what Mallory shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode.

If you have any questions I missed or a specific question you’d like to ask Mallory or if you want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome!

Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show.

If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google, and you can leave some honest feedback and a rating which will help both me and the show, and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them.

Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​

Here is the latest review…

★★★★★ Endless Inspiration and Ideas

Via Google by San Diego Dog Photographer Alexis Heisa, in the USA on April 7th, 2024.

I've been listening to Andrew's podcast actively for over a year now (and a premium member for over 6 months) and it's something I look forward to every Tuesday.

It truly doesn't matter what niche you specialize in; there is more than enough information to gain knowledge and endless inspiration and ideas. The diversity of guests, specifically the niches that exist in photography, is very helpful.

I believe you can learn something from everyone if you are open to it, and the Photo Biz X podcast epitomises it.

Links to people, places and things mentioned in this episode:

Mallory Morrison Website

Mallory Morrison on Instagram

Mallory Morrison on Saatchi Art

Episode PBX332: Brett Stanley – How to build a successful underwater portrait photography business

Thank you!

Thanks again for listening and to Mallory for coming on and sharing how she has been able to create the most amazing underwater fine art photography, attract a group of buyers looking for the kind of work she is creating and staying true to her artistic self and saying no to what could be an easier, potentially more profitable road in photography.

That’s it for me this week; I hope everything is going well for you in life and business!

Thanks, and speak soon
Andrew

The post 560: Mallory Morrison – Sacrificing easy profits to build a successful underwater fine art photography business appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

Premium Members, click here to access this interview in the premium area

Karinda Kinsler of www.karindak.com is an accomplished and successful horse photographer based in Texas USA and works with clients around the country. Her sessions range from $650 to $6000 — not including any products or files.

However, equine photography isn't why I reached out for this interview. I was introduced to her by PhotobizX member Kim Kuhlman of Chile Dog Photography when she dropped this line in a recent email exchange…

I’m really excited to let you know that thanks to Karinda’s coaching, I closed a $18K sale yesterday. I still can’t believe it. 6X my highest sale to date. WOW!

Karinda has been in business for over 10 years, starting with weddings before adding newborn sessions. After 5 years, she changed her focus to equine photography and photography business coaching; by all accounts, she's fantastic at both.

In this interview, Karinda shares why you need to change your mindset, pricing and product offerings and treat every photography client like a $20,000 client. Hint, hint… it leads to MUCH larger photography sales for your business.

Here's some more of what we covered in the interview:

• How to achieve an $18,000 sale in equine photography
• How Kirinda transitioned from livestock photography to equine photography and business coaching
• Utilising a virtual assistant for various tasks sourced from a Facebook group
• Why phone calls are better than emails for client communication to establish a personal connection fast
• Focus on understanding client needs and desires before discussing pricing
• Tailoring photography services to each client's unique needs
• How to utilise open-ended questions to understand client values
• Using a tiered pricing model, emphasizing middle packages for larger photography sales
• Specializes in high-end horse portrait photography, with sales reaching $20,000
• Treating every client like they can afford the most expensive options
• Engaging in charity work, raising funds for pediatric cancer through photography
• The importance of offering high-end luxury products for significant sales
• How to implement and use a systematic approach to improve all aspects of your photography business
• How to showcase photography products creatively, including using truck tailgates for presentations
• Why you should be selling albums and folio boxes to increase sales and profit
• Discussing pricing with clients after the photo session to emphasize value
• Why you shouldn't use a traditional price list and instead customise pricing based on your client's needs
• Mindset and adopting a CEO mentality and client experience for success in your photography business

What’s on Offer for Premium Members

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet.

Plus, special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online.

Seriously, that's not all.

In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything from what Karinda shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode.

If you have any questions I missed or a specific question you’d like to ask Karinda or if you want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome!

Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show.

If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google, and you can leave some honest feedback and a rating which will help both me and the show, and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them.

Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​

Here is the latest review…

★★★★★ My business wouldn’t be what it is today without PhotoBizX

Via Google by Eastern Connecticut and Rhode Island newborn and family photographer Dacia Vu, in the USA on March 29th, 2024.

I’ve been listening to Andrew’s podcast since 2017 and have been a premium member for almost as long. The value this podcast provides is unmatched.

Beyond the invaluable information you’ll get from listening, there is also the atmosphere of encouragement, community, and Andrew’s never-ceasing efforts to provide support to his listeners. He goes above and beyond to help fellow photographers and is always ready and willing to offer advice, tips, or just words of encouragement.

I’m so grateful to have found this podcast and community because I know my business wouldn’t be what it is today without it!

Links to people, places and things mentioned in this episode:

https://photobizx.com/karindak — THE UNICORN OF BUSINESS BOOKS FOR PHOTOGRAPHERS

Karinda K Equine Photography Website

Master Your Mind Money

Photography Business Tune Up with Karinda K. Facebook Group

Master Your Mind Money on Instagram

Master Your Mind Money Podcast

The Unicorn Of Business Books For Photographers

Episode 558: Kim Kuhlman – How to leverage high end products for larger photography sales

Thank you!

Thanks again for listening and to Karinda for coming on and sharing how to increase photography sales by incorporating a price list and products that allow clients to spend as much as they want on your photography. Then, get out of your way and treat every client like a $20k client.

That’s it for me this week; I hope everything is going well for you in life and business!

Thanks, and speak soon
Andrew

The post 559: Karinda Kinsler – Why you need to treat every photography client like a $20,000 client appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

Premium Members, click here to access this interview in the premium area

Kim Kulman of www.chiledogphoto.com and I have been exchanging emails since the launch of the recent AI Course with Brianna Shrader.

In the emails, we discussed AI and its implications for the photography business — in particular, SEO, blog post creation, recording client calls over Zoom, and using Otter.ai to create transcripts of the conversations and summarise them.

We also talked about her taking on a new photography business coach, which led to a $18K sale (she still can’t believe it), which was 6X her highest sale to date.

Regarding her business, she's a pet photographer based in Utah, USA.

Kim is also the Founder and CEO of Blue Sky Digital Strategy. This small digital agency specialises in WordPress website design, security, hosting, search engine optimisation, content and email marketing, and social media management for small businesses.

In this interview, Kim shares how she was able to leverage high-end products for larger photography sales after working with her photography business coach, Karinda Kinsler.

Here's some more of what we covered in the interview:

• Kim shares her $18,000 sale success story
• Learn how Kim enlisted the help of a business coach to elevate her business from a mere hobby to a successful income generator
• Kim's remarkable journey to doubling revenue in just two years
• Successful in-person marketing at farmers' markets and silent auctions, resulting in big sales
• Marketing struggles and overcoming introversion, revealing the importance of building relationships and consistent marketing efforts
• Discover how Kim's charitable gesture resulted in a significant boost in sales
• How to leverage high-end products to justify premium pricing
• Mastering pricing, marketing, and balancing artistry with technical skill
• Learn how AI tools revolutionized Kim's editing process, paving the way for stunning imagery and enhanced business operations
• Leveraging AI for client discovery calls in veterinary marketing
• Insights into Kim's client management techniques, from planning sessions to fee structures, giveaways, and identifying luxury markets for business expansion
• Kim's ambitious growth plans and aiming to elevate her client base and revenue to new heights this year.

What’s on Offer for Premium Members

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet.

Plus, special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online.

Seriously, that's not all.

In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything from what Kim shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode.

If you have any questions I missed or a specific question you’d like to ask Kim or if you want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome!

Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show.

If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google, and you can leave some honest feedback and a rating which will help both me and the show, and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them.

Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​

Here are the latest reviews…

★★★★★  Priceless Podcast

Via Google by Homestead, Pensilvania portrait photographer Trevor Yannayon, in the USA on March 4th, 2024.

An absolutely priceless podcast for anyone who wants to level up their success as a photographer, no matter if you are running a side gig or looking to go all-in.

Go premium, and get those goals faster.

★★★★★  I Listen Every Week! 

Via Google by Hondenfotograaf Rotterdam (dog photographer in English ) Kim Jongen in The Netherlands on March 19th, 2024.

I listen every week to Andrew's podcast and there is sooo much to learn from! Whatever niche you're in, this is the podcast you don't want to miss!

Keep up the good work!

Greetings from The Netherlands,

Kim

Links to people, places and things mentioned in this episode:

Kim Kuhlman Website

Chile Dog Photography on Instagram

Chile Dog Photography on Facebook

Blue Sky Digital Strategy on Facebook

Kim Kuhlman on LinkedIn

Episode 524: Alex Cearns – Photography business rules for success and profit

Episode 136: Bernie Griffiths – A Challenge for You to Book More Portrait Photography Sessions

Episode 448: Megan DiPiero – Go high end with your photography business or get ready to fail

Karinda Kinsler – Master Your Mind & Money

Thank you!

Thanks again for listening, and to Kim for coming on and sharing some of her successes, the details of her big win, and how she is growing her dog photography business by diversifying her marketing, introducing high-end products, and leveraging AI.

That’s it for me this week; I hope everything is going well for you in life and business!

Thanks, and speak soon
Andrew

The post 558: Kim Kuhlman – How to leverage high end products for larger photography sales appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

Premium Members, click here to access this interview in the premium area

Brendan Taylor of www.babyart.studio was first interviewed for episode 502 of the PhotoBizX podcast. In that interview, we focused heavily on a Facebook Live marketing strategy that he is still running today with massive success.

I asked him back to the podcast following a series of messages I received in early January.

He wrote…

Happy New Year Andrew

How would you feel about a new interview with me for your podcast? The haters and heat have died down a lot, and I have some great advice and tips for photographers after we at Baby Art Studios had a record-breaking year in 2023 despite the worldwide economic crisis.

We've had studios in our group making the most money they have ever made, having more bookings than they could handle, and having to hire more staff and bigger premises.

Not to mention coaching other photographers who have seen huge results in your neck of the woods.

Then he shared a screenshot of a message thread with an Aussie-based newborn photographer I know, like and trust.

She wrote…

Finished out 2023 a whole 73% up on last year. Thank you for everything.

My final two sales of the year were today, $3.5k and $1.6k. I needed that after a $200 sale yesterday.

I'm excited to have him back!

In this interview, Brendan shares exactly how he and his team can make incredible lead conversions from their marketing campaigns and how they lead these new clients to what they really want to purchase… wall art for their homes. It turns out that photography business success all comes down to the follow-up process.

Here's some more of what we covered in the interview:

• Discover how Facebook Live marketing boosted the growth of a photography studio by 73% in 2023 despite tough times.
• Learn about expanding a photography business by enhancing customer experiences and journeys.
• Find out how one studio aims to create magical experiences for clients, going beyond just taking great photos.
• Explore sales strategies tailored for photographers, emphasising relationship-building and effective follow-ups.
• Dive into the art of using text messaging to guide clients towards booking photography services and building trust.
• Get insights into client booking processes, pricing strategies, and creating exceptional client experiences.
• Uncover practical business planning and marketing strategies for photographers, including targeting specific clientele.
• Discover the value of free training sessions for photographers and how they can rejuvenate the industry.
• Learn about personal growth journeys, including weight loss transformations, and their impact on business success.

What’s on Offer for Premium Members

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet.

Plus, special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online.

Seriously, that's not all.

In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything from what Brendan shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode.

If you have any questions I missed or a specific question you’d like to ask Brendan or if you want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome!

Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show.

If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google, and you can leave some honest feedback and a rating which will help both me and the show, and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them.

Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​

Links to people, places and things mentioned in this episode:

Baby Art Studios

Baby Art Studios on Instagram

Baby Art Studios on Facebook

Baby Art Studios on TikTok

Episode 502: Brendan Taylor – Facebook lives as a killer lead generator and some hard truths about

The Newborn and Portrait Company on Facebook

Thank you!

Thanks again for listening, and to Brendan for coming back to share his thoughts and ideas on how you can grow a successful and profitable photography business by focusing your energy on the follow-up process and sticking to whatever communication medium your client wants – from DM's to text messages, WhatApp to PM's.

That’s it for me this week; I hope everything is going well for you in life and business!

Thanks, and speak soon
Andrew

The post 557: Brendan Taylor – Photography business success all comes down to the follow up appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

Premium Members, click here to access this interview in the premium area

Johl Dunn of www.johldunn.com is a photography business and mindset coach based in Australia with photographer clients around the world, and he's no stranger to this podcast. Johl has been featured in multiple interviews and delivered training sessions like the Pricing Masterclass.

The catalyst for this interview was following a chat and email with Johl about why some photographers are coachable and others aren't. here's the email Johl sent me…

After coaching so many photographers and talking to many other coaches over the years, why do some photographers get okay results and some get phenomenal results, even though they are given the exact same formula, processes, and mindset strategies?

I have pondered this for a while and have come up with six distinct areas that make the difference. Most do one or more well, but doing all of them makes the biggest difference.

Habit — This significantly impacts results, and my clients get dramatically better results than those who don't—my clients who stick to and implement a powerful morning routine.

The whole reason I preach this and bang on about it is that through specific habits, you get the aggregate benefit of marginal gains over time. They don’t understand that you don’t rise to the level of your goals; you fall to the level of your habits.

James Clear puts it best: ‘The quality of your life depends on the quality of your habits.’

Action — very simply, they take decisive, aligned action. They don’t procrastinate; they take the actions that will get results and don't keep themselves ‘busy’ with bookwork or retouching.

Comfort zone — This ties into action. You get different results when you can push through your comfort zone and take action when it scares you or makes you uncomfortable. To run a successful business, you need to be comfortable being uncomfortable often. The more you do it, the easier it gets and the more powerful the results.

Mindset — This is a broad and almost intangible topic, but to keep it simple, they get in their way and don’t have a growth mindset. They see everything as fixed and look at life as ‘glass half empty’. The beautiful thing is that this can be changed if they are willing to work. Often, my clients come in this way, and through being coachable and open to different personal strategies, they shift their way of thinking.

Follow the Process — Business is all structure and process, and those who invest the time and effort into establishing and implementing solid processes have a replicable strategy for success.

They invest in themselves—This one I find interesting. If you look at nearly all successful business owners, the common denominator is that they have had coaching, attended seminars, and read books—not on photography but on business, mindset, sales strategy, and marketing.

This is where it gets interesting. Why do some who do coaching and have had multiple coaches only get average results or can’t maintain success even though they heavily invest in themselves?

I see that they aren’t coachable, meaning they don’t do the work or are hoping for a magic bullet and don’t adhere to and implement the other aspects I just addressed.

They hope to throw money at the problem instead of putting in the work to shift the results they are getting. They often want fast results and aren’t willing to take a long-term view of where they want to go, hence not meeting some of the points above.

To recap, the clients have the discipline to stick with the morning routine and personal habits we set out, get out of their comfort zone, take aligned action, come in with the right mindset and be open to new concepts and ideas. Just trust the process and put in place solid systems and structure.

I am fascinated by human behaviour and psychology. I am constantly refining and tweaking what I do and how I coach to get the best possible results for my clients. It’s what lights me up and brings me so much joy. Seeing clients get results they never dreamed possible or tell me they have never been happier makes it all worthwhile.

In this episode, discover how to unlock your photography business potential and why so many photographers fail.

Here's some more of what we covered in the interview:

• Johl Dunn transitioned from a profitable photography business to coaching, focusing on helping others reach their full potential in the photography industry.
• The success of photographers is often tied to their habits and mindset, with a focus on breaking bad habits and forming productive ones, such as committing to reading for 20 minutes a day for 30 days.
• Emphasizing the importance of morning routines and prioritizing actions that advance business goals, including identifying and completing the three most important tasks each day.
• Overcoming fear and limiting beliefs is crucial for growth, with stories of clients overcoming fear of judgment and rejection through mindset exercises and addressing root fears.
• Business success is also linked to clear processes and the importance of outsourcing to avoid bottlenecks and facilitate growth.
• Investing in oneself through coaching and setting ambitious goals are key strategies for personal and business development.
• Tracking personal and business goals with a diary helps maintain work-life balance and focus on what truly matters.
• Setting non-negotiables for mental health and wellness is vital, ensuring a healthy balance even during busy periods.
• Mindset coaching has profound impacts on both personal life and business success. Stories of improved relationships and mental health lead to better business outcomes.

What’s on Offer for Premium Members

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet.

Plus, special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online.

Seriously, that's not all.

In addition to everything above, you'll get access and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything from what Johl shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode.

If you have any questions I missed or a specific question you’d like to ask Johl or if you want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome!

Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show.

If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google, and you can leave some honest feedback and a rating which will help both me and the show, and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them.

Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​

Links to people, places and things mentioned in this episode:

Johl Dunn Website

Johl Dunn on Instagram

Episode 526: Johl Dunn – Modern day marketing and success for portrait photographers

Episode 330: Johl Dunn – How to create a money making portrait photography business

Thank you!

Thanks again for listening, and to Johl for coming back to share his thoughts and ideas on how you can grow a successful and profitable photography business today.

That’s it for me this week; I hope everything is going well for you in life and business!

Thanks, and speak soon
Andrew

The post 556: Johl Dunn – Unlock Your Photography Business Potential and Stop Failing appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

Premium Members, click here to access this interview in the premium area

Rachelle Steele of www.steelecapture.com is a US Navy veteran and has been an avid amateur photographer for most of her life. She lost her passion for photography in 2005 after the devastating Hurricane Katrina.

In this podcast episode, we dive into Rachelle's journey from Navy veteran to fine art photographer whose life was dramatically reshaped by Hurricane Katrina and its aftermath. In this heartfelt interview, Rachelle opens up about the highs and lows of her military service, the profound impact of documenting historical moments during Katrina, and the complex battle with PTSD that followed her return to civilian life.

Discover how Rachelle's passion for photography became both a challenge and a healing process, leading her to pursue formal training at the Academy of Art University and strive for personal growth amidst the struggles of being a single mother. With a strong spirit, she shares her ambitions to create art while making a living from her photography. She aims to connect people through visual storytelling and cultural exchange during her upcoming expeditions to Peru, Nepal, Egypt, and Mongolia.

Rachelle also gives us a peek into her intricate world of photography, from capturing candid moments with discretion to the meticulous editing process and the strategic networking necessary to get her work recognised. Her dedication to giving back to the communities she photographs and her savvy approach to marketing and distributing her art reveal a multifaceted artist committed to her craft.

Here's some more of what we covered in the interview:

• • Photography PTSD and recovery after Katrina.
    • Rochelle Steele, US Navy veteran and fine art photographer, shares her story of rediscovering passion and earning top honours after Katrina.
  • Navy service, Hurricane Katrina, and documenting historical moments.
    • Rachelle reflects on their time in the Navy, sharing memories of their experiences and the sea's lasting impact on their identity.
    • Rachelle recounts their experience documenting a historical moment in Mississippi during a hurricane, feeling like they “won the lottery” without realizing the impact on themselves.
  • Navy photography experiences and copyright.
    • Rachelle was a naval officer and photographer, capturing images during shore duty with a film camera and a digital camera provided by a friend.
    • Rachelle no longer has access to the photos they captured, wishing they could look back on them now with their current experience and wisdom as a photographer.
  • PTSD and its impact on photography after military service.
    • Rachell struggled with PTSD after returning from deployment and found that photography, which was once a source of joy, became emotionally painful to pursue.
    • Rachelle was gifted a camera in 2010 and began shooting again, but the experience was marked by intense emotional highs and lows, indicating the nature of PTSD.
    • Rachelle shares their experience with PTSD, which has manifested in their photography and daily life, making it difficult to cope with emotions and manage daily tasks.
    • Rachelle emphasizes the importance of acknowledging and addressing PTSD in the veteran community to prevent addiction, domestic issues, and suicide.
  • Photography, creativity, and personal growth.
    • Rachelle fought through mental health struggles to pursue a photography degree and formal training.
    • Rachelle seeks formal training to reach her photography career goals.
  • Photography and finances as a single mother.
    • Rachelle wants to focus on creating art rather than making money through commercial photography.
    • Rachelle aims to get an agent to help manage exhibitions and sales, allowing them to continue their passion for photography and funding their expeditions.
    • Rachelle is a single mother who has been pursuing her dreams in photography despite financial challenges, with the support of her circle.
    • Rachelle has had to make sacrifices, such as living without credit and having a cheaper car, to keep her rent and bills paid and continue to move forward in her career.
  • Adventure, photography, and living passionately.
    • Rachelle plans to create 10-15 world-class images on an upcoming expedition to Peru to connect people through visual storytelling and cultural sharing.
    • Rachelle plans to travel extensively, including Peru, Nepal, Egypt, and Mongolia, prioritizing passion and adventure over stability.
  • Photography, travel, and cultural connections.
    • The artist plans to return to India for a second residency, staying with a Zimbabwean diplomat for improved safety.
    • Rachelle discusses the importance of building local connections to access portraits in a foreign country rather than relying on tourist attractions.
    • Rachelle shares an example of how they formed a connection with a local guide in Nepal, leading to a meaningful and rewarding experience for both parties.
  • Photography, cultural exchange, and giving back.
    • Rachelle prioritizes showing respect and kindness to the people they photograph, often by giving them small amounts of money or other gifts.
    • Rachelle believes that even small acts of kindness can make a big difference in someone's life and that giving back to the communities they visit is important.
    • Rachelle shares their go-to camera and lens for capturing moments on excursions.
    • Rachellekeeps camera gear discreet while travelling to avoid attention.
  • Photography, editing, and marketing.
    • Rachelle avoids disclosing work intentions to customs officials, relying on a tourist visa.
    • Rachelle discusses their editing process, mentioning they do most of the editing themselves and are critical about it.
    • Rachelle is considering sending a Dropbox folder or Google Drive link to an editor from Vogue Italia for their work or sending a sneak peek via email.
  • Photography industry networking and calls for entry.
    • Rachelle shares their strategy for getting their work in front of curators and editors, including creating visual portfolios and databases and submitting to calls for entry despite the cost.
    • Rachelle emphasises the importance of personal connections and networking within the photography industry and notes that rejection is a common experience for photographers.
    • Rachelle discusses the benefits of being part of a photography competition, including the potential for exposure and networking opportunities.
    • Rachelle shares an example of how they were able to leverage a personal connection to land a job for a Moroccan Knights fundraiser, highlighting the importance of building relationships in the industry.
  • Photography, art, and publishing.
    • Rachelle shares their experience of travelling through Morocco on a $1-per-day budget, highlighting the challenges and rewards of the journey.
    • Rachelle shares their experience with Vogue Italia, revealing they don't like work that's already been widely shown.
  • Art printing and distribution. 
    • Rachelle creates limited edition prints, numbered and signed, with certificates for each piece.
    • Rachelle recommends using Hanamule or Museo paper for the highest-quality printing.
    • Rachelle uses a small Epson printer for printing photos on the go, and she trusts Hanson Digital for high-quality prints.
    • Rachelle keeps batteries and chargers close when travelling, ensuring she has enough power for her camera and other devices.
    • Rachelle handouts small, stunning prints to people she meets on her travels, allowing them to visualise her work on their walls or galleries.

What’s on Offer for Premium Members

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet.

Plus, special member-only interviews.

I want to live so fantastically and so passionately. I want to the act of living with passion and living hard, I guess you could say, I'm not going to hold back. I refuse to hold back my life, even for a second. That's kind of my driving force. – Rachelle Steele

You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online.

Seriously, that's not all.

In addition to everything above, you'll get access and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything from what Rachelle shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode.

I'll have very small little prints made, even if they're just low quality. That way I can pull it right out of my pocket. And even if they don't understand English and we can't speak, we can speak visually. – Rachelle Steele

If you have any questions I missed or a specific question you’d like to ask Rachelle or if you want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome!

Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show.

I'm only going to shoot when I can already see through my own visualization, in my own eye, trying to align my eye and my heart and my mind. I wish a lot of people would do that more too with their captures. You can feel and see. I can feel and see what I ultimately will want to exhibit. – Rachelle Steele

If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google, and you can leave some honest feedback and a rating which will help both me and the show, and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them.

Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​

Links to people, places and things mentioned in this episode:

Rachelle Steele Website

Rachelle Steele on Instagram

Thank you!

Thanks again for listening, and to Rachelle for dropping her guard, opening up and sharing her story, ambitions and what it's been like to break into the photographic art world.

You're going to run into, a lot of rejection as a photographer and that's just part of the game. It might be 20 ‘No's' but sometimes it might just be that one ‘Yes' that could change your whole world. – Rachelle Steele

That’s it for me this week; I hope everything is going well for you in life and business!

Thanks, and speak soon
Andrew

The post 555: Rachelle Steele – From PTSD to fine art photographer and breaking into the photography art world appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

Premium Members, click here to access this interview in the premium area

Maggie Robinson of www.dinkyfeet.co.uk and www.togacademy.com is a wife and mother of two, originally from Poland and now based in the UK.

She started in newborn photography and developed into a family photographer as her young subjects grew.

She's accumulated many awards, including Newborn Photographer of the Year 2018.

Today, she divides her time between her photography business, Dinky Feet and The Tog Academy, where she specializes in personal coaching and in-person sales training for photographers.

With more than 15 years of experience in business management and entrepreneurship and 7 years in photography training and coaching, IPS is her thing, and she loves seeing photographers worldwide increase their revenue.

In this interview, Maggie shares proof that clients crave special and that location doesn't define success in photography business.

Here's some more of what we covered in the interview:

• Building strong relationships and delivering exceptional client service.
• Challenging the idea that location guarantees business success.
• Creating unique client connections that resonate regardless of market size.
• Standing out in a crowded market by focusing on quality and differentiation.
• Clients are willing to travel for special experiences, not just location.
• Understanding client needs and motivations, regardless of geographic location.
• Tailoring experiences to individual client preferences.
• Overcoming biases about location affecting business success.
• Finding creative solutions for displaying images in small spaces.
• Tailoring product offerings to client preferences and market differences.
• Building long-term relationships with clients based on trust and personalised service.
• Utilising genuine social media engagement with humour and storytelling.
• Leveraging cultural identity and background as a unique selling point.
• Sharing personality and values online to attract like-minded clients.
• Focusing on client happiness and building lasting relationships.
• Transparent pricing and minimum spend to ensure quality work.
• Offering prints over discounts for tangible keepsakes.
• Utilising soft sales techniques and emphasising client comfort.
• Presenting images for impact with early product exposure and framing.
• Targeted vouchers and innovative sales tools for client engagement and growth.

What’s on Offer for Premium Members

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet.

Plus, special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online.

Seriously, that's not all.

In addition to everything above, you'll get access and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything from what Maggie shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode.

If you have any questions I missed or a specific question you’d like to ask Maggie or if you want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome!

Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show.

If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google, and you can leave some honest feedback and a rating which will help both me and the show, and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them.

Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​

 

THIS WEEK — DON'T MISS IT!

Feeling stuck in your ordering sessions? Struggling to close sales with confidence?

Turn your photography purchasing appointments into profitable sales conversations with this Sales Masterclass.

Stop:

• Feeling pressured to push clients to buy
• Wasting time on “maybes” who never materialise
• Losing control of the sales process

Start:

• Confidently guiding clients towards the perfect package
• Boosting sales and maximising profits at every session
• Creating a smooth, organised, stress-free sales experience

This proven system from a 7-figure earner includes:

• Live training with Audra: Ask questions and get expert guidance.
• Lifetime access to the course: Review key strategies at your own pace.
• Talk tracks & scripts: Eliminate sales anxiety with ready-made responses.
• Disqualification techniques: Identify clients who aren't a good fit, saving you time & energy.
• And more!

Don't miss your chance to transform your sales conversations and increase revenue.

Guarantee: If unsatisfied, let me know, and you'll get a full refund.

Click here for more info and to register: ​https://learn.photobizx.com/sales-masterclass/​

If you'd like to hear more from Audra before registering, check out her recent PhotoBizX interview here.

Links to people, places and things mentioned in this episode:

TOG Academy Website

TOG Academy Bootcamp

TOG Academy on Instagram

TOG Academy Facebook Group

Dinky Feet Website

Dinky Feet on Facebook

Dinky Feet on Instagram

Thank you!

Thanks again for listening, and thanks to Maggie for sharing her thoughts, ideas, and experience building a super successful photography business in today's tough market, no matter where you're based or who your target clients are.

That’s it for me this week; I hope everything is going well for you in life and business!

Thanks, and speak soon
Andrew

The post 554: Maggie Robinson – Clients Crave Special, Location Doesn’t Define Success in Photography Business appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

Premium Members, click here to access this interview in the premium area

Liz Hansen of www.chicago-boudoir.com and www.milliondollar.studio has a million-dollar boudoir photography studio business.

She says… Having a baby is the hardest thing I’ve ever done; having a business is the second hardest. The third-hardest is growing that business.

Liz has been a professional photographer since 2011 and opened her studio in 2018. She quickly grew it to over a million dollars per year in revenue and believes a big part of her success is focusing on same-day sales sessions for her female clients, who all receive professional hair, makeup and lashes.

She has an all-female staff and has helped other photographers grow their studio businesses quickly and successfully.

In this interview, Liz shares the pathway to building a million-dollar photography business today — from client-attracting targeted marketing to workflow and editing effectively and sales strategies that work.

Here's some more of what we covered in the interview:

• Achieve Million-Dollar Revenue: Implement efficient client workflow and strategic pricing, while streamlining operations through outsourcing tasks.
• Building From the Ground Up: Begin with a solid financial plan and commitment, focusing on luxury experience and scalable growth.
• Overcoming Challenges: Build a portfolio through strategic free sessions and establish reasonable session fees for client investment.
• Remote Work and Staffing: Efficiently hire and manage remote contractors, utilising automation tools for streamlined operations.
• Attracting Clients: Offer unique experiences to target demographics, utilising targeted marketing strategies and partnerships.
• Strategic Demographic Targeting: Targeting older women (35+) with SEO and Google ads, forming partnerships for wider exposure and revenue.
• Personal and Professional Growth: Reflect on a transformative journey and adaptability, sharing insights and experiences to inspire others.
• Marketing Strategies: Use Facebook ads and strategic content creation to maximise sales opportunities with same-day offers.
• Boosting Sales with Timely Offers: Capturing Moments and Increasing Sales with Same-Day Photo Purchases
• Efficient Workflow and Editing: Optimize editing process for quick turnaround, prioritizing client satisfaction and seamless experience.
• Album Creation: Focus on image quality and impactful design, offering personalized albums for enhanced client experience.
• Scaling Success: Provide coaching and mentorship opportunities, implementing proven strategies for rapid revenue growth.
• Sales Strategies and Client Focus: Prioritize client preferences and satisfaction, offering personalized experiences and genuine engagement.

What’s on Offer for Premium Members

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet.

Plus, special member-only interviews.

The number one thing that really helped me go from not being able to pay myself to being able to pay myself was creating a repeatable process in my marketing, my shooting and my selling, so that I knew what would happen and it wasn't just like a mystery everyday when I woke up. – Liz Hansen

You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online.

Seriously, that's not all.

In addition to everything above, you'll get access and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything from what Liz shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business due to what you heard in today's episode.

One of the reasons I did those 40 Free shoots, which was a ton of work for no pay, was to build a little bit of trust online. I got videos of those women saying, ‘Liz was great.' ‘I loved working with her.' ‘She didn't sell me into captivity.' That's what I needed out of those 40 shoots more than money. – Liz Hansen

If you have any questions I missed, a specific question you’d like to ask Liz or if you want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome!

Photographers have to have the systems in place to make this work because you can have all the clients come to you in the world. If you don't know how to get them from A to B, you're going to end up with just a headache and a mess and unhappy clients because you don't have the process to help them through from beginning to end delivery. – Liz Hansen

Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show.

If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google, and you can leave some honest feedback and a rating which will help both me and the show, and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

People are willing to pay luxury prices for boudoir because of what it is. And if you create a good experience, you're selling not just photos and albums, but a moment for someone to feel something and they are willing to pay for that. – Liz Hansen

Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them.

Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​

Feeling stuck in your ordering sessions? Struggling to close sales with confidence?

Turn your photography purchasing appointments into profitable sales conversations with this Sales Masterclass.

Stop:

• Feeling pressured to push clients to buy
• Wasting time on “maybes” who never materialise
• Losing control of the sales process

Start:

• Confidently guiding clients towards the perfect package
• Boosting sales and maximising profits at every session
• Creating a smooth, organised, stress-free sales experience

This proven system from a 7-figure earner includes:

• Live training with Audra: Ask questions and get expert guidance.
• Lifetime access to the course: Review key strategies at your own pace.
• Talk tracks & scripts: Eliminate sales anxiety with ready-made responses.
• Disqualification techniques: Identify clients who aren't a good fit, saving you time & energy.
• And more!

Don't miss your chance to transform your sales conversations and increase revenue.

Guarantee: If unsatisfied, let me know, and you'll get a full refund.

Click here for more info and to register: ​https://learn.photobizx.com/sales-masterclass/​

If you'd like to hear more from Audra before registering, check out her recent PhotoBizX interview here.

Links to people, places and things mentioned in this episode:

Million Dollar Studio Program

Million Dollar Studio Website

Million Dollar Studio on Facebook

Chicago Boudoir Photography Website

Chicago Boudoir on Instagram

Chicago Boudoir on Facebook

Thank you!

Thanks again for listening, and thanks to Liz for sharing her thoughts, ideas, and experience on building a super successful photography business in today's tough market and how to generate million dollar revenues with your photography business.

Sometimes clients will tell you they love something. But you only know if they really love it if they vote with their credit card. What they buy is what they really actually like. It doesn't matter what they say. It doesn't matter what they talk about. What they vote with their credit card means what they actually love. – Liz Hansen

That’s it for me this week; I hope everything is going well for you in life and business!

Thanks, and speak soon
Andrew

The post 553: Liz Hansen – This is the pathway to a million dollar photography business appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.