Business of Photography Podcast

Sprout Studio

The Business of Photography Podcast is your guide through the business of being creative, so you can build a thriving photography business.

  • 26 minutes 37 seconds
    How to be magnetic to new clients and stand out as a photographer

    In episode 489 of the Business of Photography Podcast, Bryan looks into the challenges photographers face in an era of digital ubiquity and share seven essential rules to photographers apart. He also explores how photographers can master the "you" factor and the "photography" factor to showcase their uniqueness.

    You’ll learn about:

    • The changing landscape of the photography business
    • 7 rules you need to follow to stand out as a photographer
    • How to craft your unique identity
    • The importance of creating remarkable work

    Links and resources:

    This podcast is sponsored by Sprout Studio, the first all-in-one business software made by photographers for photographers. Sprout Studio combines studio management software with online galleries, wall portrait sales tools, design proofing, bookkeeping and more!

    Start your free 14-day trial of Sprout Studio today and simplify your photography business, get more done, faster, and give your clients a great experience!

    Join the Sprout Studio community on Facebook to continue the discussions between episodes.

    The post How to be magnetic to new clients and stand out as a photographer appeared first on Sprout Studio.

    5 September 2023, 10:00 am
  • 26 minutes 13 seconds
    The 6 phases of a massively successful campaign launch

    In episode 488 of the Business of Photography Podcast, Bryan guides you through the nuts and bolts of building and launching a successful promotion.

    You’ll learn:

    • How to build a meaningful, timely promotion
    • How to choose the right market
    • How to select and use the appropriate communication channel
    • How to develop monetization strategies that speak to your audience
    • How to plan and execute your promotion using Sprout Studio

    Links and resources:

    This podcast is sponsored by Sprout Studio, the first all-in-one business software made by photographers for photographers. Sprout Studio combines studio management software with online galleries, wall portrait sales tools, design proofing, bookkeeping and more!

    Start your free 14-day trial of Sprout Studio today and simplify your photography business, get more done, faster, and give your clients a great experience!

    Join the Sprout Studio community on Facebook to continue the discussions between episodes.

    The post The 6 phases of a massively successful campaign launch appeared first on Sprout Studio.

    22 August 2023, 10:00 am
  • Mastering the art of promoting your photography and proactive campaign planning

    In episode 487 of the Business of Photography Podcast, you'll dive into mastering the art of promoting your photography and proactive campaign planning. Bryan introduces the Proactive Promotions framework, which consists of six essential steps to help photographers master the art of promoting their photography and create effective marketing campaigns.

    You’ll learn:

    • How to define your goals and target audience
    • How to research and understand your market
    • How to plan your marketing calendar
    • How to implement engaging marketing strategies
    • How to track and analyze your results
    • How to refine and adapt your strategy

    Links and resources:

    This podcast is sponsored by Sprout Studio, the first all-in-one business software made by photographers for photographers. Sprout Studio combines studio management software with online galleries, wall portrait sales tools, design proofing, bookkeeping and more!

    Start your free 14-day trial of Sprout Studio today and simplify your photography business, get more done, faster, and give your clients a great experience!

    Join the Sprout Studio community on Facebook to continue the discussions between episodes.

    The post Mastering the art of promoting your photography and proactive campaign planning appeared first on Sprout Studio.

    15 August 2023, 10:00 am
  • How to Build a Thriving Photography Business With The Power of Data-Driven Insights

    In episode 486 of the Business of Photography Podcast, we'll uncover how to confidently build a successful photography business using data. Join host Bryan Caporicci, as he discusses the three key performance indicators that every photographer should track, along with valuable insights on how to optimize your business strategies for long-term success. Tune in to gain the clarity and actionable insights you need to take your photography business to new heights.

    You’ll learn:

    • The importance of tracking key performance indicators (KPIs)
    • How to focus on the metrics that actually matter and avoid tracking unnecessary numbers
    • The benefits of using tools like Google Analytics and CRM for tracking and analyzing data
    • How to make informed business decisions based on historical data and insights gained from metrics

    Links and resources:

    This podcast is sponsored by Sprout Studio, the first all-in-one business software made by photographers for photographers. Sprout Studio combines studio management software with online galleries, wall portrait sales tools, design proofing, bookkeeping and more!

    Start your free 14-day trial of Sprout Studio today and simplify your photography business, get more done, faster, and give your clients a great experience!

    Join the Sprout Studio community on Facebook to continue the discussions between episodes.

    The post How to Build a Thriving Photography Business With The Power of Data-Driven Insights appeared first on Sprout Studio.

    8 August 2023, 10:00 am
  • No more ghosting – how to follow-up inquiries in your photography business

    In episode 485 of the Business of Photography Podcast, you’ll learn how to map out a series of personalized and timely follow-up actions, photographers can ensure consistent communication with potential clients, increasing the chances of conversion and minimizing missed opportunities. Mapping out the client journey is crucial for photographers to manage inquiries effectively.

    You’ll learn:

    • The 6 reasons clients ghost you
    • 6 best practices for effective inquiry follow-ups
    • The art of the follow-up
    • Mastering the 5 types of follow-ups for booking more clients
    • How to supercharge your workflow with Sprout Studio and automate your follow-up sequence

    Links and resources:

    This podcast is sponsored by Sprout Studio, the first all-in-one business software made by photographers for photographers. Sprout Studio combines studio management software with online galleries, wall portrait sales tools, design proofing, bookkeeping and more!

    Start your free 14-day trial of Sprout Studio today and simplify your photography business, get more done, faster, and give your clients a great experience!

    Join the Sprout Studio community on Facebook to continue the discussions between episodes.

    The post No more ghosting – how to follow-up inquiries in your photography business appeared first on Sprout Studio.

    1 August 2023, 10:00 am
  • A photographer’s secret weapon – unlock the power of email templates

    In episode 484 of the Business of Photography Podcast, Bryan delves into unlocking the power of email templates, streamlining your client communication, and saving valuable time. Being a successful photographer is 80% business and 20% photography, so streamlining processes is essential for photographers to save time and focus on their passion for photography. 

    You’ll learn:

    • 5 risks in manually composing emails from scratch each time
    • 4 rules to email that enhance client satisfaction and trust
    • How to write templates using the 3 C's framework

    Links and resources:

    This podcast is sponsored by Sprout Studio, the first all-in-one business software made by photographers for photographers. Sprout Studio combines studio management software with online galleries, wall portrait sales tools, design proofing, bookkeeping and more!

    Start your free 14-day trial of Sprout Studio today and simplify your photography business, get more done, faster, and give your clients a great experience!

    Join the Sprout Studio community on Facebook to continue the discussions between episodes.

    The post A photographer’s secret weapon – unlock the power of email templates appeared first on Sprout Studio.

    25 July 2023, 10:00 am
  • 28 minutes 25 seconds
    Photography Business on Autopilot: 14 Immediate Steps to Embrace Automation

    In episode 483 of the Business of Photography Podcast, you’ll learn how to automate certain aspects of your photography business to alleviate the constant struggle between creativity and business. By embracing automation, you can reclaim time and mental energy, allowing you to fully immerse yourself in your artistic pursuits and rediscover the passion that initially drove you to become a photographer.

    You’ll learn:

    • The Momentum Method
    • The 4 benefits of automating your photography business
    • 14 things you can automate in your photography business TODAY!

    Links and resources:

    This podcast is sponsored by Sprout Studio, the first all-in-one business software made by photographers for photographers. Sprout Studio combines studio management software with online galleries, wall portrait sales tools, design proofing, bookkeeping and more!

    Start your free 14-day trial of Sprout Studio today and simplify your photography business, get more done, faster, and give your clients a great experience!

    Join the Sprout Studio community on Facebook to continue the discussions between episodes.

    The post Photography Business on Autopilot: 14 Immediate Steps to Embrace Automation appeared first on Sprout Studio.

    18 July 2023, 10:00 am
  • 37 minutes 5 seconds
    Make Fast Cash as a Photographer with These 6 Easy Strategies

    In episode 482 of the Business of Photography Podcast, you’ll learn how to start creating a strong financial strategy. With the right strategies in place, you can ensure that your business is well-positioned to succeed and thrive even during these trying times.

    You’ll learn:

    • Why unlocking a steady stream of cash flow is vital for photographers
    • The hidden value of existing clients vs. new clients
    • 5 golden rules for captivating clients with promotional messages
    • 6 rapid revenue generation strategies for immediate cash flow

    Links and resources:

    This podcast is sponsored by Sprout Studio, the first all-in-one business software made by photographers for photographers. Sprout Studio combines studio management software with online galleries, wall portrait sales tools, design proofing, bookkeeping and more!

    Start your free 14-day trial of Sprout Studio today and simplify your photography business, get more done, faster, and give your clients a great experience!

    Join the Sprout Studio community on Facebook to continue the discussions between episodes.

    The post Make Fast Cash as a Photographer with These 6 Easy Strategies appeared first on Sprout Studio.

    11 July 2023, 10:00 am
  • 23 minutes 15 seconds
    Unlock the secrets to happy clients: The power of asking for feedback

    In episode 481 of the Business of Photography Podcast, you’ll learn how to get feedback from your clients to improve your photography business. Bryan provides practical insights and strategies to level your business up, built on the foundation of client feedback.

    You’ll learn:

    • The 4 reasons why asking for feedback is so important
    • The best 3 ways to ask for feedback
    • 6 ways you can set yourself (and your clients) up for success with constructive and celebratory feedback
    • A framework (with 6 example questions) for asking specific and open-ended questions

    Links and resources:

    This podcast is sponsored by Sprout Studio, the first all-in-one business software made by photographers for photographers. Sprout Studio combines studio management software with online galleries, wall portrait sales tools, design proofing, bookkeeping and more!

    Start your free 14-day trial of Sprout Studio today and simplify your photography business, get more done, faster, and give your clients a great experience!

    Join the Sprout Studio community on Facebook to continue the discussions between episodes.

    The post Unlock the secrets to happy clients: The power of asking for feedback appeared first on Sprout Studio.

    4 July 2023, 10:00 am
  • 28 minutes 36 seconds
    Photographers who look at AI this way will fail – how to avoid the pitfalls

    Episode 480 of the Business of Photography Podcast, powered by Sprout Studio. Helping you build a thriving business doing what you love.

    Links and resources:

    This podcast is sponsored by Sprout Studio, the first all-in-one business software made by photographers for photographers. Sprout Studio combines studio management software with online galleries, wall portrait sales tools, design proofing, bookkeeping and more!

    Start your free 21-day trial of Sprout Studio today and simplify your photography business, get more done, faster, and give your clients a great experience!

    Join the Business of Photography community on Facebook to continue the discussions between episodes.

    The post Photographers who look at AI this way will fail – how to avoid the pitfalls appeared first on Sprout Studio.

    11 May 2023, 10:00 am
  • Optimize Your Photography Business: Create a Winning Weekly Schedule
    Weekly Planner

    If you're looking for ways to optimize your productivity and build a successful photography business, incorporating a weekly schedule is key.

    Do you often wonder how some photographers seem to be super productive while you struggle to stay on top of your tasks? The good news is that productivity isn't a superpower that some people have and others don't. Decades of research have shown that there are proven ways to boost your productivity and get more done in less time.

    That's where the Winning Week Formula comes in - it's the answer to consistent productivity and success for photographers. Are you ready to win your week with an optimized weekly schedule?

    The Winning Week Formula is simple: O + R + F = WIN!

    1. Create Order
    2. Establish Rhythm
    3. Allow Focus

    By following this formula, photographers will learn how to build a perfect week and make it a repeatable template for every month and year. You'll also learn how to get more done in less time, how to "shut off" work and gain balance between your work life and your personal life.

    The Photographer’s Winning Weekly Schedule

    We like to think of the Winning Week Formula as a pyramid:

    1. Order is the foundation of WHAT you should do
    2. Rhythm determines WHEN you should do it
    3. Focus shows HOW it can be done

    Designing your weekly schedule starts with Order. It is essential to identify the WHAT:

    • what tasks are most important to you?
    • what are your priorities?
    • what are your time-wasters?

    This information forms the foundation of your winning week by providing direction and purpose to your efforts. Once you have a clear understanding of what you need to do, the next step is determining WHEN you need to do it.

    Rhythm involves considering your work schedule, energy levels, and personal routines, to find the WHEN:

    • when do you work best?
    • when are you most focused?
    • when are you more social?

    Finally, Focus is what ties everything together. By combining "what" and "when", you can develop a plan for HOW to make the most of each day and achieve your goals. This requires discipline, dedication, and a steadfast commitment to success.

    It is crucial to follow the Winning Week Formula's sequence of what, when, then how - when planning your weekly schedule or it may be disorganized and ineffective. But don't worry, you're in good hands. We will walk you through each component step-by-step in The Winning Week Formula Workbook.

    In the end, you'll not only have a complete list of all your whats, whens, and hows, but you'll have a winning week tailored to you! Helping you to achieve greater productivity, focus, and success in both your personal and professional life.

    Free resource for photographers to build their winning weekly schedule

    Download the Free Workbook!

    Each chapter of the Winning Week Formula Workbook takes all of these concepts and puts them into motion. Thus, taking the words and then taking the action!

    Because "well done is better than well said" - Benjamin Franklin.

    With each activity section, we will build your weekly schedule from the ground up, paying attention to every detail that matters for your business's success (and your livelihood). And by the end, you will be left with YOUR custom ideal week!

    But – to get the most out of the Winning Week Formula, thoroughly read each chapter. This guide is more than just a string of theories; these are fundamental strategies that will equip you with a new toolbox of knowledge to apply throughout your business.

    Answer honestly! This is to benefit YOU and YOUR business. The more honest you are, the better you will design your winning week.

    So what are you waiting for? Download your FREE copy of the Winning Week Formula and get ready to start winning in your photography business!

    The post Optimize Your Photography Business: Create a Winning Weekly Schedule appeared first on Sprout Studio.

    27 April 2023, 7:04 pm
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