How do I make money as a floral designer? How do I attract better clients and get more leads? How do I know if I'm charging enough? How do I know if I'm spending too much on product? These are just some of the big questions leading floral designer and creative entrepreneur Kathleen Drennan helps you solve in the Thrive Podcast #forflorists. In addition to mini marketing classes and business how-to's, each episode touches on a topic relevant to florists and floral designers. Regardless of whether you've been doing this for decades or just a few months, you'll walk away with helpful tips you can use in your business.
Being told "no" is something every florist is going to hear...a lot. So why does it trip us up so much? Listen in to today's episode where I share some powerful, yet simple, strategies for navigating rejection. 🥰
Jack Canfield's book The Success Principles
The Elevate Marketing Program
My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here
The word "selling" alone strikes fear into most introvert's heart. I know it did mine! But selling is simply a skill to be learned, just like so many others every floral designer has mastered along the way. 🥳
The Elevate Marketing Program
My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here
When in comes to Instagram, we florists get to play a different game rather than chasing Likes and Followers. Join me as I share the three foundational posts that every florist needs in their feed.
The Elevate Marketing Program
My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here
You've probably been using Instagram forever but is your strategy right? Join me as I talk through my time-tested approach for making Insta work for your floral business. 🥳
The Elevate Marketing Program
My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here
I’m sharing three simple yet powerful changes you can make this weekend to attract more clients, increase revenue, and build a more profitable business. 🥳
The Elevate Marketing Program
My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here
If you’ve ever wondered whether adding a price list to your website is the right move for your wedding business, you’re not alone. In this week's podcast episode, I’m diving into the advantages and disadvantages of posting pricing on your website, specifically for wedding clients. We’ll discuss how a price list can impact your client inquiries, attract the right customers, and influence your brand perception.
Plus, I’m sharing an incredibly effective sales strategy that’s worked wonders for me and my clients — one that goes beyond a simple price list to truly connect with high-quality clients. Whether you're considering a pricing page or looking for an alternative approach, this episode will give you a clear path forward. 🥰
The Elevate Marketing Program
My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here
Ready to attract luxury wedding clients and elevate your floral business? In this episode, I'm sharing my 3-step plan to position yourself as the 'go-to' florist for high-end weddings. 🥳
The Elevate Marketing Program
My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here
Imagine having complete clarity over your finances, knowing what's coming in and going out, and building consistent, predictable profits. 🤔
The secret? Shift your focus. Most florists believe more clients is the secret sauce to increased profits...but it's actually learning to master your cash flow.
And that's exactly what we're going to dive into in this week's episode. I’ll cover how to spot common “cash flow leaks” in your business and walk you through my exact framework to managing expenses so you can feel more confident in how you approach your cash flow (Hello stress-free money management! ). 🥳
The Elevate Marketing Program
My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here
Wondering if you’re charging enough for your floral designs or feeling hesitant about raising your prices? In this episode, I’m sharing four key steps to help you price with confidence and grow a profitable business. 🤑
We’ll cover how to know your numbers, overcome emotional pricing blocks, shift your perspective on pricing, and be intentional with your strategy. Learn how to charge what you’re worth and build a thriving, high-revenue floral business. Tune in and start pricing for profit today! 🥳
The Elevate Marketing Program
My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here
Turning your passion for flowers into a profitable business is the dream for many florists, but how do you make it a reality? 🤔
In this episode, we’re talking about the steps to transform your floral business from a passion project into a financially strong, sustainable company. I’ll walk you through the key strategies that have helped me and my clients boost profitability, manage finances with confidence, and build a business that doesn’t just survive, but thrives. 🥳
The Elevate Marketing Program
My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here
In this episode, we’re diving deep into how you can win the marketing game as a florist and start attracting dream customers consistently.
If you’re ready to stop chasing low-budget clients and instead bring in high-value, appreciative customers, this is the episode for you! I’ll be sharing my 3-step blueprint to get your business noticed by the right people, increase your sales, and grow your business this year.
Winning Website Roadmap for Florists
I've created a course specifically to help florists build powerful websites. Find it here: Winning Website Roadmap for Florists.
The Elevate Marketing Program
My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here
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