This week we are in conversation with Caroline Redpath, founder of Fleur Provocateur and her daughter Antonia who mostly manages the business and logistical moving parts of the business

 "Fleur Provocateur is a wedding and event florist based on the Somerset, Dorset, Wiltshire border. Specialising in sustainable designs and taking pride with high-quality and fun service. Caroline leads a small team of floral fairies, we love large-scale design with colour and impact. Teamwork is key, we love working with all suppliers and collaborating with couples."

To find out more about Fleur Provocateur and their incredibly beautiful work please head over to
https://fleurprovocateur.co.uk
and go and show them some love on insta at
https://www.instagram.com/fleur_provocateur/

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This week we are in conversation with Lucy Vail of Lucy Vail Floristry

'Lucy is an award-winning luxury floral design studio specialising in weddings, events and installations. Renowned for ‘bringing the outside in’ and their bold use of colour, they can transform any environment into an immersive botanical wonderland. All of their projects are seasonable, sustainable and most are made from solely British grown flowers'

To find out more about Lucy and her beautiful work please head over to
https://lucyvailfloristry.com

and go and show her some love on SM
https://www.instagram.com/lucyvailfloristry/

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Featherstone’s English Flower Co. is a flower farm and florist, growing a wonderful range of British flowers and foliage in a three-acre field in the rolling Hampshire hills, and offering a fullfloristry service, events and workshops from a breath-taking fifteenth century tithe barn.
 
Co-founders Jess Roberts and Katie Stone have brought together a wealth of professional knowledge and years of experience in floriculture to create their dream business, growing handpicked flowers for retail and wholesale from March-December. They are united in their passion for seasonal British flowers, ethical floristry and caring for the environment.
 

Sustainability is at the heart of Featherstone’s English Flower Co. In the field, promoting biodiversity is key, by using no-dig methods and adding composts and mulches to the soil surface.
No pesticides or herbicides, and no heat or peat, are used in production. In the barn, this means only natural, compostable and reusable methods are used for all floristry (not a trace of floral foam!), harnessing methods from the past with a modern twist to create beautiful arrangementswith an organic style.

Featherstone’s English Flower Co. is a member of ‘Flowers from the Farm’ and ‘The Sustainable Wedding Alliance’.

To find out more about Featherstone's English Flower Co please head over to
https://www.featherstoneflowers.co.uk

and show them some love on insta
https://www.instagram.com/featherstoneflowers/
https://www.instagram.com/featherstonewholesale/

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In standard fashion, Jess and Vic have a bit of a chat about how crazy last year was and a few exciting changes happening on the podcast moving forward
Welcome to season 7 flower gang xxx

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This week we chat to Marianne & Camila, founders of Wolves Lane Flower Company who grow & create with their beautiful sustainable blooms in a  40 metre glasshouse in North London
We hear all about their beginnings and what drove them to begin their business successful partnership and how they have grown their wonderful business into what it is today
Such an insightful and inspiring conversation

The VERY exciting news this week is that these lovely ladies have written a book and its available to pre-order RIGHT NOW so we have this lovely chat to coincide with their book launch and find out all about "How to grow the flowers-a sustainable approach to enjoying flowers through the seasons"
We know this is going to be a must have for every book shelf!

Huge thanks to Marianne & Camila, we wish you every success with your new book ladies!

To pre-order your copy please head over to
https://www.amazon.co.uk/dp/1911682016/?tag=pavibook-21

To find out more about Wolves Lane Flower Company please head to
https://www.wolveslaneflowercompany.com

Show them some insta love right here
https://www.instagram.com/wolveslaneflowercompany

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This week we are in conversation with Hazel Gardiner of Hazel Gardiner Design
Hazel is a floral designer, gardener, broadcaster and content creator based in London

We find out about Hazel's beginnings and what drove her into a career in flowers  after a rare cancer diagnosis

Hazel had a very definitive idea of how she wanted her business to look when she first set out, giving an immersive experience to her clients drawing inspiration from fashion, architecture & nature amongst other things
We chat about how you need a business model to evolve and adapt to suit your needs and desires as you move through time

We hear about how it all started for Hazel and how she began to focus in on her signature style when she started to take part in styled shoots, collaborating with other creatives enabling Hazel to find her creative voice

We talk about the importance of building a great team and how by surrounding yourselves with talented freelance talent can elevate your brand

Hazel speaks about the structure of her business and how employing a business coach has helped her streamline her processes & life balance. Helping her to understand the part of the business which are most important to her
Hazel tells us about her team and how by delegating out every day tasks has allowed her more time to work on moving her business forward

We hear about the broadcasting side of Hazels business, her YouTube series speaking with gardeners of English Heritage sites and all about her content creation

We work through absolutely loads in this episode so we know you're going to absolutely love it

Huge thanks to Hazel for being so wonderful xx


To find out more about Hazel and her business please head over to
https://www.hazelgardinerdesign.com/home
Go show her grid some love here
https://www.instagram.com/hazelgardinerdesign/

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This week we are in conversation  with Lauren and Rachel, founders of Sweet Root Village, based in Alexandria, Virginia, USA

Sweet Root Village services include custom floral design for weddings and events, as well as an A La Carte Menu-pre designed collections for clients to buy directly through their website, Brand activation and floral education-Courses, guides, subscriptions and mentorships

We hear about how Sweet Root Village began and how it grew organically into what it is today and how their friendship and partnership in business has been the catalyst in the success of Sweet Root Village

We also hear all about Lauren and Rachel's independent roles and strengths within their business roles and all about the team that make up the village

We speak about the importance of building a business that sits within your lifestyle and family commitments, making room for a good work life balance

We heat about the various facets of what makes up Sweet Root Village as a business

This is such a great episode with lots of value.
Thank you so much to Lauren and Rachel for chatting with us!
x

To find out more about Sweet Root Village please head over to
https://sweetrootvillage.com

To find out more about the education side of Sweet Root village please head to
https://sweetrootvillage.com/education

And please go and show them some love at
https://www.instagram.com/sweetrootvillage/

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This week Jess is in conversation with the wonderful Sarah Statham,  founder of Simply By Arrangment
Sarah is a floral designer,  teacher & grower based in Yorkshire

We have been long anticipating this conversation with Sarah and it certainly didn't disappoint!
Huge thanks to Sarah for such a wonderful chat xxx

To find out more about Sarah and her work, workshops, classes and retreats please head over to
https://simplybyarrangement.co.uk
and if you haven't checked our Sarahs beautiful grid, please go and show her some love
https://www.instagram.com/simplybyarrangement/

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This week we are in conversation with Hannah walker, founder of Bride and Bloom
Hannah is a wedding and event florist based in Worcester

We chat about Hannah's journey into flowers after a successful career in fashion, retraining as a florist at The Covent Garden Academy of Flowers and then re-locating to Worcester

This move then saw her discover her local community of growers & Flowers From The Farm

Hannah uses only British grown flowers in her work now and we discuss the importance of sustainability to her business and what spurred her into the direction of environmentally conscious floristry

We chat about how Hannah built her business, we hear about how Hannah approaches social media and how important it is to have a sound work life balance that ensures she is present for her young children

Thank you so much for chatting with us Hannah!
x



To find out more about Hannah and her business please head on over to
https://brideandbloom.co
Go and show her some love on insta
https://www.instagram.com/bride_and_bloom/

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This week we are in conversation with Fiona Haser Bizony, founder of Electric Daisy Flower Farm

Fiona is a farmer florist, with a sustainable flower farm located in Somerset and an ethical flower shop near Hampstead selling fresh-from-the-farm plants and flowers

We hear about Fiona's passion for adventure and all about her life and travels before she began her journey into flowers
We then speak all about how Fiona's passion for growing began with always sustainability in mind
From just a small patch initially growing cornflowers in the corner of a walled garden to the current growing space that houses all of Electric Daisy Flower Farms's beautiful blooms

We hear about the importance of finding your own voice, delivering 'something that no-one else is doing or that no-one else has thought of'
and here in turn we can highlight Electric Daisy Flower Farm, the one and only flower shop in the Uk, selling British blooms, grown exclusively from their very own flower farm
Fiona's shop opened in 2020 and we hear about the development of her new venture as a shop owner during a pandemic and the lows that this situation brought on

Fiona speaks with us so candidly about the other struggles personally in her life,  as well as the struggles within her business when the world turned itself upside down and all about her plans to thrive this year, going from strength to strength and pushing Electric Daisy Flower Farm to new heights

This episode is so choc full of information and invoice and we can't thank Fiona enough!

"You need to be the most 'me'  that you can be" Fiona Haser Bizony

Thank you so much for your time, you were absolutely wonderful!!! xx

To find out more about Electric Daisy Flower Farm please head over to
https://electricdaisyflowerfarm.co.uk

Please go and show Fiona some love
https://www.instagram.com/electricdaisyflowerfarm/

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Today we are in conversation with Caroline Oleron of Cherfold flowers. Caroline is a wedding and event florist and a purveyor and seller of beautiful things
Carolines beautiful studio is situated in an old coal yard in Hambledon, filled to brim with other creative businesses

We find out about Carolines beginnings and her journey into flowers
Caroline started growing flowers in her garden, selling them at her garden gate and then to local shops until someone asked her to create their wedding flowers and the rest is history!

Caroline mentions that her business has grown really organically, soon moving to full time after taking on a larger volume of weddings

Caroline soon realised that the floristry side of her business was what made her soul shine and she began to make connections with local growers through Flowers From The Farm

We chat about Caroline's obsession for beautiful things and how she began selling vintage finds from a shed in her garden and then this developed into a swoon worthy webshop

Caroline soon moved from her home studio and into her current unit...two weeks before the pandemic hit. Thankfully, her workshop was suitable for light retail and she began to add a more retail side to her business whilst weddings and events were postponed

Caroline now offers pop up shop days, workshops and concentrates on her weddings and events and loves creating strong relationships with her clients so that their connections continue throughout the years

We cover so much more in this ep, so enjoy and huge thanks to Caroline for chatting with us
xx

To find out more about Caroline and her business please head over to
https://www.cherfoldflowers.com
Go and show her some love on insta
https://www.instagram.com/cherfoldflowers/

To find out about local growers in your area please head over to
https://www.flowersfromthefarm.co.uk

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