Adam Jaffrey travels the world to interview business leaders, marketing professionals, entrepreneurs and technologists. Subscribe to hear their lessons in Marketing, Advertising, Technology and Entrepreneurship (i.e. MATE). Interview topics include: business, innovation, strategy, digital marketing, online selling, social media and other fascinating topics. Hosted by Adam Jaffrey: Digital Strategist and Entrepreneur. Made with love in Melbourne, Australia.
Steve Sammartino is back for more! In the second half of his chat with Adam, Steve predicts where Planet Earth is headed, (it may scare you) and he also gives some brilliant tips that anybody chasing success can apply in their career & day-to-day life.
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MATE podcast is a show about Marketing, Advertising, Technology and Entrepreneurship. Hosted by Adam Jaffrey: Digital Strategist and Entrepreneur. Made with in Melbourne, Australia.
MATE podcast is a production by branded podcast agency Wavelength Creative.
The post MATE 040 – A futurist’s prediction of civilisation in 300 years, with Steve Sammartino (PART 2) appeared first on MATE podcast.
Steve Sammartino is a charismatic radio host, futurist, author, public speaker, entrepreneur, technology strategist and former advertising strategy director.
Steve talks about his career successes and failures, what lead him to being a speaker, and how he teamed up with a teenager from Romania to build a functioning car made from Lego. This is the first instalment of an entertaining TWO-PART MATE Podcast episode. ENJOY!
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MATE podcast is a show about Marketing, Advertising, Technology and Entrepreneurship. Hosted by Adam Jaffrey: Digital Strategist and Entrepreneur. Made with in Melbourne, Australia.
MATE podcast is a production by branded podcast agency Wavelength Creative.
The post MATE 039 – How to build a life-size LEGO car powered by air, with Steve Sammartino (PART 1) appeared first on MATE podcast.
Tommy McCubbin—advertising Creative Director, dad and podcaster—joins me on MATE to discuss why he thinks advertising sucks, how to avoid the #1 start-up mistake and share his thoughts on podcasting. We jump right into his controversial opinions about the advertising industry and why traditional ads don’t work. Tommy reveals the harsh truth behind why his start-up failed and the warning signs he ignored. And we also talk about exciting new technology, trends in podcasting and how to succeed with side projects.
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MATE podcast is a show about Marketing, Advertising, Technology and Entrepreneurship. Hosted by Adam Jaffrey: Digital Strategist and Entrepreneur. Made with in Melbourne, Australia.
MATE podcast is a production by branded podcast agency Wavelength Creative.
The post MATE 038 – My start-up failed and here’s what I learned, with Tommy McCubbin (REBROADCAST of MATE 008) appeared first on MATE podcast.
Maneesh Sethi is a serial entrepreneur and a serial troublemaker. He’s the founder of Pavlok, a habit-changing wearable wristband which gives you electric shocks. His career is pervaded with shocking (no pun intended!) stories … like the time he bought his own private island; the story of how he wrote a best-selling book at 14 years-old; or when he had a heated argument with billionaire Mark Cuban on Shark Tank. Maneesh has spent time working with some of the all-time best business thinkers, and in this episode of MATE he shares the business advice he personally received from the likes of Tim Ferriss, Seth Godin and Richard Branson.
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MATE podcast is a show about Marketing, Advertising, Technology and Entrepreneurship. Hosted by Adam Jaffrey: Digital Strategist and Entrepreneur. Made with in Melbourne, Australia.
MATE podcast is a production by branded podcast agency Wavelength Creative.
The post MATE 037 – How to break bad habits, buy a private island and argue with billionaires, with Maneesh Sethi (REBROADCAST of MATE 011) appeared first on MATE podcast.
Rory Aronson revolutionised agriculture when he created the coolest invention ever—FarmBot—an AI robot which farms your veggie patch. Seriously, this autonomous robot plants seeds, waters the garden, checks the soil nutrients and kills the weeds. In this episode of MATE, Rory explains how he built this precision agriculture machine and why it’s going to transform the agriculture industry. We also discuss how he hacked the product launch video to go viral and smash the goal on their crowdfunding campaign.
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MATE podcast is a show about Marketing, Advertising, Technology and Entrepreneurship. Hosted by Adam Jaffrey: Digital Strategist and Entrepreneur. Made with in Melbourne, Australia.
MATE podcast is a production by branded podcast agency Wavelength Creative.
The post MATE 036 – How artificial intelligence and robots are revolutionising gardening, with Rory Aronson from FarmBot (REBROADCAST of MATE 014) appeared first on MATE podcast.
Ryan McLeod—designer and developer of Blackbox for iPhone—talks to me via Skype about how and why he came up with this crazy idea for an iPhone puzzle game. We talk about some of the design challenges he encountered while making Blackbox, and explore what life is like as an indie developer (when the hordes of fans come bashing on your door wanting new levels!). Ryan also discusses the principles of good design, and what it’s been like creating an interaction-heavy game without a formal design background. It’s a fascinating and hilarious chat!
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MATE podcast is a show about Marketing, Advertising, Technology and Entrepreneurship. Hosted by Adam Jaffrey: Digital Strategist and Entrepreneur. Made with in Melbourne, Australia.
MATE podcast is a production by branded podcast agency Wavelength Creative.
The post MATE 035 – The challenges of designing a blockbuster iPhone game, with Ryan McLeod (REBROADCAST of MATE 006) appeared first on MATE podcast.
Daniel Sparkes is a Cannes Gold Lion and D&AD Yellow Pencil award-winning advertising creative, with a flair for side-projects. He’s also a long-time friend of Adam’s and a MATE podcast fan. In this fun and interesting chat, Daniel talks about his passion for creativity, how his personality shapes the way he approaches his work, and the experiences that lead him to where he is today.
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MATE podcast is a show about Marketing, Advertising, Technology and Entrepreneurship. Hosted by Adam Jaffrey: Digital Strategist and Entrepreneur. Made with in Melbourne, Australia.
MATE podcast is a production by branded podcast agency Wavelength Creative.
The post MATE 034 – Making successful advertising campaigns, with award-winning creative Daniel Sparkes appeared first on MATE podcast.
Jon Yeo is an executive speaker coach and the curator of TEDxMelbourne. In this episode of MATE, he gives some powerful tips to delivering an effective public speech, he tells us the key elements to moving TEDx Talk and he tells us what it’s like going to the global TED conference.
Jon Yeo
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MATE podcast is a show about Marketing, Advertising, Technology and Entrepreneurship. Hosted by Adam Jaffrey: Digital Strategist and Entrepreneur. Made with in Melbourne, Australia.
MATE podcast is a production by branded podcast agency Wavelength Creative.
The post MATE 033 – Powerful public speaking tips from TEDxMelbourne curator Jon Yeo appeared first on MATE podcast.
With a newborn baby, Alison Michalk took a crazy leap and started her own business, with the goal of a better “work/life blend”. Alison is the CEO and Founder of Quip, Australia’s leading Community Management provider. She’s also a Founder of Swarm Conference, Australia’s only conference dedicated to online community managers. In this episode of MATE, we talk about why forums are still not dead, how to build and nurture online communities, how Facebook is eating the world (and whether that’s a good thing) and how to manage your business through a crisis. We also dispel the ongoing battle, once and for all: Community Management vs Social Media Management.
Alison Michalk
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MATE podcast is a show about Marketing, Advertising, Technology and Entrepreneurship. Hosted by Adam Jaffrey: Digital Strategist and Entrepreneur. Made with in Melbourne, Australia.
MATE podcast is a production by branded podcast agency Wavelength Creative.
The post MATE 032 – Community Management vs Social Media Management, with Alison Michalk from Quiip appeared first on MATE podcast.
Simon Davenport is one of Australia’s premier marketing professionals, with 12 years’ experience in the field. He’s spent the majority of his career working in senior leadership roles at some of Australia’s most iconic retail brands. During this chat, Simon explains what he’s learned about marketing from working at successful businesses like Officeworks, Kmart and Boost Juice. In 2016, Simon was inducted into the very exclusive The Marketing Academy as one of the industry’s most influential and successful leaders. Simon’s main goal is to inspire and motivate the next generation of marketing leaders, something he absolutely does in this episode of MATE.
Simon Davenport
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MATE podcast is a show about Marketing, Advertising, Technology and Entrepreneurship. Hosted by Adam Jaffrey: Digital Strategist and Entrepreneur. Made with in Melbourne, Australia.
MATE podcast is a production by branded podcast agency Wavelength Creative.
The post MATE 031 – Simon Davenport’s lessons from marketing at Officeworks, Boost Juice and Kmart appeared first on MATE podcast.
Learn how to build a better business and live a happier life, with the two guests on this week’s episode of MATE. Joel Gerschman (business coach) and Howard Finger (businessman) are the authors of a new book called, ‘The Mindful Entrepreneur’. Their book teaches business owners how to grow their business, and build systems and processes to make it successful. Their advice also helps business owners with tips on how to cope with the stress of running a company and deal with unforeseen challenges. Plus, we take a behind-the-scenes look at the process of creating their book.
Joel Gerschman (left) and Howard Finger (right)
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MATE podcast is a show about Marketing, Advertising, Technology and Entrepreneurship. Hosted by Adam Jaffrey: Digital Strategist and Entrepreneur. Made with in Melbourne, Australia.
MATE podcast is a production by branded podcast agency Wavelength Creative.
The post MATE 030 – Joel Gerschman and Howard Finger on building a better business and living a happier life appeared first on MATE podcast.
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