Merchant Center Unveils First Order Discount & More Digital Marketing News | Episode 361 This week on Marketing O’Clock, first thing’s first, a new discount is live in Google Merchant Center. Instagram is testing trial reels with non-followers, and videos are now being added to assets in Google Ads. Plus, all the digital marketing news you missed this week! Visit us at - https://marketingoclock.com/ 👍 Like, Share, and Comment! If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. 📱 Follow Us on Social Media: Twitter: @MarketingOClock -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 📰 Main News There is a new first order discount in merchant center - 2:37 Instagram is testing trial reels - 4:56 There are now videos that are added to assets - 7:01 🛠️ Cool Tool - 9:42 🔥 Take of the Week - 10:24 ⚡ Lightning Round ⚡ Paid - 13:24 Organic - 20:19 Social - 39:59 ⚙️ Working hard, or Hardly Working - 44:21 🔎 ICYMI - 46:40 🧠 Must Read Marketing Article of the Week - 47:50

New Study on How People Use Google & More Digital Marketing News | Marketing O’Clock Episode 360

Thank You WIX - https://www.wix.com/studio?utm_source=google&utm_medium=cpc&utm_campaign=21462361366%5E163743892319%5Esearch%20-%20wix&experiment_id=wix%20studio%5Ee%5E705492123560%5E&gad_source=1&gbraid=0AAAAADwEfwUMpDXmYdfv91nJFx6ZWddLg&gclid=Cj0KCQiAu8W6BhC-ARIsACEQoDCVNZ6IWRjX-9KvrM65Fo9r3cB-cc38SE8KxeUEs1FTdLn7cixHS4caAi5vEALw_wcB This week on Marketing O’Clock, new insights from SparkToro reveal how users are changing the way they search on Google. Plus, the latest on the November 2024 Core Update, lots of ad tests spotted in the SERPs, & all the digital marketing news you missed this week! Also, we’re still really mad about Page Annotations. Visit us at - https://marketingoclock.com/ 👍 Like, Share, and Comment! If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. 📱 Follow Us on Social Media: Twitter: @MarketingOClock -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 📰 Main News How people use Google - 5:17 🛠️ Cool Tool - 15:52 🔥 Take of the Week - 16:51 ⚡ Lightning Round ⚡ Paid - 18:36 Organic - 26:37 Social - 47:24 ⚙️ Working hard, or Hardly Working - 49:39 🔎 ICYMI - 51:58 🧠 Must Read Marketing Article of the Week - 54:36 🎉 Shootin' The Heck - 57:38

Page Annotation for Google iOS & More Digital Marketing News | Marketing O’Clock Episode 359 This week on Marketing O’Clock, Google turns the wrong page toward Page Annotation for the iOS app. The DOJ is doubling down on selling Chrome after their antitrust win against Google. Plus, Google launches Customer Match lists in GA4 helping marketers find their perfect match with audiences. Visit us at - https://marketingoclock.com/ 👍 Like, Share, and Comment! If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. 📱 Follow Us on Social Media: Twitter: @MarketingOClock -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 📰 Main News The DOJ plans to push for Chrome sale - 1:00 Google has launched customer match for GA4 - 7:32 This might be the worst thing Greg Finn has seen Google do… to publishers - 8:30 🛠️ Cool Tool - 14:03 🔥 Take of the Week - 14:40 ⚡ Lightning Round ⚡ Paid - 16:48 Organic - 26:18 Social - 33:47 ⚙️ Working hard, or Hardly Working - 39:18 🔎 ICYMI - 41:52 🧠 Must Read Marketing Article of the Week - 42:08 🎉 Shootin' The Heck - 44:30

This week on Marketing O’Clock, we’re recording from Hero Conf & BrightonSEO in San Diego! Meta has a new point of view for creators, Google has some site reputation abuse updates, and ads are finally spotted in AI overviews. Thank you Adzviser for sponsoring today’s show. Supercharge your marketing analytics with accurate, real-time data. Adzviser - https://adzviser.com/ Visit us at - https://marketingoclock.com/ 👍 Like, Share, and Comment! If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. 📱 Follow Us on Social Media: Twitter: @MarketingOClock -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 📰 Main News Meta views will now be the primary metric on Facebook for reels, videos, posts and stories - 3:55 Ads in AI overviews in the wild - 5:28 Google has updated its site reputation abuse policy - 8:06 🛠️ Cool Tool - 11:15 🔥 Take of the Week - 12:43 ⚡ Lightning Round ⚡ Paid - 13:41 Organic - 24:04 Social - 27:23 ⚙️ Working hard, or Hardly Working - 30:56 🔎 ICYMI - 33:29 🧠 Must Read Marketing Article of the Week - 34:37

Blue Links Under Headlines, & More Digital Marketing News | Marketing O’Clock | Episode 356 This week on Marketing O’Clock, Google tests linked callout assets under headlines. Google rolls out a core update just in time for the holiday season. Plus, Google Ads manager tries to cure(ate) publisher pain points. Visit us at - https://marketingoclock.com/ 👍 Like, Share, and Comment! If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. 📱 Follow Us on Social Media: Twitter: @MarketingOClock -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 📰 Main News Google Ad manager is launching new sell side audience curation capabilities -2:58 Google is testing subheadline links under search and title links - 7:25 November 2024 core update is rolling out - 7:57 🛠️ Cool Tool - 11:25 🔥 Take of the Week - 12:23 ⚡ Lightning Round ⚡ Paid - 14:31 Organic - 23:10 Social - 29:28 ⚙️ Working hard, or Hardly Working - 34:36 🔎 ICYMI - 35:56 🧠 Must Read Marketing Article of the Week - 37:19 🎉 Shootin' The Heck - 40:47

Visit us at - https://marketingoclock.com/ This week on Marketing O’Clock, A New Search Engine Has Entered the ChatGPT, Google Ads loses credit in our book thanks to a partner program promotion change. Plus, Google allegedly gives some unhelpful advice to those hit by the HCU. Thank you Adzviser for sponsoring today’s show. Supercharge your marketing analytics with accurate, real-time data.Adzviser - https://adzviser.com/ 👍 Like, Share, and Comment! If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. 📱 Follow Us on Social Media: Twitter: @MarketingOClock -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 📰 Main News Chat GPT Search - 3:40 Changes to Google partner free ad credit promotions for new clients - 9:03 More NEWS on Outraged Creators at Google summit - 10:25 🛠️ Cool Tool - 21:28 🔥 Take of the Week - 22:03 ⚡ Lightning Round ⚡ Paid - 23:24 Organic - 37:30 Social - 43:48 ⚙️ Working hard, or Hardly Working - 48:14 🔎 ICYMI - 50:31 🧠 Must Read Marketing Article of the Week - 52:56 🎉 Shootin' The Heck - 55:15

This week on Marketing O’Clock, Sitelinks as usual? Google Ads quietly launched a confusing new asset type. Plus, Google ADded lots of revenue in Q3 and Google called off Call Ads. Thank you Wix for sponsoring this week’s show! Wix Studio is the intuitive way for agencies and enterprises to design exceptional sites, with full-stack business solutions, multi-site management and built-in AI. WIX - https://www.wix.com/studio/design?utm_source=Marketing-O Visit us at - https://marketingoclock.com/ 👍 Like, Share, and Comment! If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. 📱 Follow Us on Social Media: Twitter: @MarketingOClock -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 📰 Main News New Google Ads Business Links Asset Type - 4:45 Biggest Ad Revenue Quarter Ever - 8:24 Google is Sunsetting Call Ads - 11:34 🛠️ Cool Tool - 14:26 🔥 Take of the Week - 14:56 ⚡ Lightning Round ⚡ Paid - 16:39 Organic - 34:41 Social - 49:24 ⚙️ Working hard, or Hardly Working - 53:07 🔎 ICYMI - 54:45 🧠 Must Read Marketing Article of the Week - 55:50 🎉 Shootin' The Heck - 57:28

Visit us at - https://marketingoclock.com/ This week on Marketing O’Clock, Google ads gets its (eComm) priorities straight between PMAX & Shopping. Traveling is made easier with new Google travel feel opportunities. Plus, updates on the alleged "man who killed Google" and some big changes over at big G. Thank you Adzviser for sponsoring today’s show! Supercharge your marketing analytics with accurate, real-time data. Start now - https://adzviser.com/ 👍 Like, Share, and Comment! If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. 📱 Follow Us on Social Media: Twitter: @MarketingOClock -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 📰 Main News Updated on PMAX and regular shopping campaigns - 5:07 Google is giving people more opportunities to use travel feeds in search ads- 8:45 Big News Over in Googleland - 1035 🛠️ Cool Tool - 25:33 🔥 Take of the Week - 16:18 ⚡ Lightning Round ⚡ Paid - 17:34 Organic - 27:04 Social - 39:33 ⚙️ Working hard, or Hardly Working - 45:17 🔎 ICYMI - 46:18 WTH - 47:18 🧠 Must Read Marketing Article of the Week - 50:35 🎉 Shootin' The Heck - 53:27

This week on Marketing O’Clock, Google will reCOGSnize gross profit in smart bidding with a new optimization setting. Meta is giving new meaning to “no comment” with a new ad setting. Plus, Google is going on a shopping spree with a fully transformed design. Thank you Adzviser for sponsoring today’s show! Supercharge your marketing analytics with accurate, real-time data. Adzviser - https://adzviser.com/ Visit us at - https://marketingoclock.com/ 👍 Like, Share, and Comment! If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. 📱 Follow Us on Social Media: Twitter: @MarketingOClock -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 📰 Main News Gross Profit Optimization - 4:37 Meta is now testing the ability for businesses to turn off comments on their ads - 9:26 Google Shopping is getting a transformation - 10:38 🛠️ Cool Tool - 14:34 🔥 Take of the Week - 15:05 ⚡ Lightning Round ⚡ Paid - 17:04 Organic - 26:21 Social - 44:49 ⚙️ Working hard, or Hardly Working - 50:35 🔎 ICYMI - 53:02 🧠 Must Read Marketing Article of the Week - 54:29 🎉 Shootin' The Heck - 56:39

Visit us at - https://marketingoclock.com/ This week on Marketing O’Clock. We are AI OverYou, Google. A slew of AI Overview updates were announced last week, including (finally) ads in AI overviews. Plus, breaking up is hard to do but the DOJ has plans to break up Google. And, Google makes its most evil move yet, showing competitor ads above local reviews.

Thank you Adzviser for sponsoring today’s show. Talk to your marketing data intuitively & analyze it affordably with Adzviser. https://adzviser.com/ 👍 Like, Share, and Comment! If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. 📱 Follow Us on Social Media: Twitter: @MarketingOClock -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 📰 Main News AI Updates in Google Land - 4:51 The worst thing Google has ever done - 15:20 Could Google be broken up? - 20:02 🛠️ Cool Tool - 25:07 🔥 Take of the Week - 25:44 ⚡ Lightning Round ⚡ Paid - 28:21 Organic - 35:59 Social - 47:00 ⚙️ Working hard, or Hardly Working - 52:03 🔎 ICYMI - 53:49 🧠 Must Read Marketing Article of the Week - 54:41 🎉 Shootin' The Heck - 57:22

This week on Marketing O’Clock, it should come as no SERPrise that Bing is rolling out AI search results. We tell you everything you need to know about Bing Generative Search Experience. Plus, in a Shopping turn of events, Google is updating the look of Shopping. Tune in to hear Instagram’s new signature sound and all the other news you missed this week!

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Visit us at - https://marketingoclock.com/ 👍 Like, Share, and Comment! If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. 📱 Follow Us on Social Media: Twitter: @MarketingOClock -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 📰 Main News Bing Generative Search Rolls Out - 3:42 Google Shopping Interface has been updated with Expandable Refignments -7:03 🛠️ Cool Tool - 9:06 🔥 Take of the Week - 9:39 ⚡ Lightning Round ⚡ Paid - 12:40 Organic - 24:06 Social - 35:44 ⚙️ Working hard, or Hardly Working - 43:28 🔎 ICYMI - 49:33 🧠 Must Read Marketing Article of the Week - 50:47 🎉 Shootin' The Heck - 53:56