Sponsored Rider Club Podcast

Impact Fuel

Your guide to motorsports sponsorship

  • 10 minutes 49 seconds
    #228 - Farewell Episode
    FAREWELL EPISODE!!! After 3.5 years and 228 episodes with Josh Wiese, the Sponsored Rider Club Podcast is coming to an end. Tune in for some reflections on the past and a glimpse into the future. This live experience is powered by 4 Wheel Parts, but the ENTIRE experience was powered by YOU. Have fun and ride safe.
    18 May 2020, 10:36 pm
  • 11 minutes 1 second
    #227 - If I could sponsor anyone...

    Finally! It is time for ME to answer the question I have been CONSTANTLY asking the guests on the show...

    If I could sponsor anyone in the world, who would I choose and why? Tune in for my answer.

    Who would you sponsor and why?

    This live experience is powered by 4 Wheel Parts.

    29 April 2020, 10:04 am
  • 44 minutes 13 seconds
    #226 - Jeff Vanasdal of Topthepodium.com is back to tell us about his new company, social media bots, and lead generation

    In his 4th guest appearance on the show, Jeff Vanasdal is back to talk about his latest adventures and how you should be thinking about lead generation. We also discuss social media bots and Jeff's latest online magazine.

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    23 April 2020, 7:40 pm
  • 27 minutes 6 seconds
    #225 - iRacing Lessons Learned

    In past episodes, we have discussed the surge in iRacing and eSports, and urged you to consider getting into the mix given the current pandemic.

    Not everyone is ready for the surge, and some racers have learned the hard way. This show is intended to give you some insights into mistakes racers have made and how you can avoid those and properly leverage the exposure iRacing can bring you and your sponsors.

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    16 April 2020, 9:37 am
  • 20 minutes 46 seconds
    #224 - Camren Sorensen talks youth racing and what it means to be sketchy

    In Part 3 of the Sorensen Series, 8 yr. old racer Camren Sorensen of Sorensen Motorsports joins us to talk about the crazy things he does in youth motorsports. He also shares the work he is doing to develop his personal brand, That's Sketchy, and his YouTube channel.

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    10 April 2020, 12:43 am
  • 59 minutes 11 seconds
    #223 - Amanda Sorensen talks competition, multi-discipline sponsorship, and managing distraction

    In Part 2 of the Sorensen series, Amanda Sorensen of Sorensen Motorsports joins us to discuss multiple facets of motorsports marketing. We chat about managing sponsors across racing disciplines, turning negative energy into positive energy, showing your failures, and the importance of competition.

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    3 April 2020, 9:35 am
  • 8 minutes 9 seconds
    #222 - Is it YOUR time for eSports?

    In our 51st live show, Josh Wiese is discussing how the coronavirus has created a new surge in eSports and what that could mean for you.

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    31 March 2020, 2:12 am
  • 12 minutes 49 seconds
    #221 - Utilizing quarantine to improve your sponsorship program

    During the COVID-19 pandemic, the world is changing daily. Many people are in quarantine, looking for opportunities to fill their time. This show discusses 5 tips to help you utilize this coronavirus quarantine time to improve your skills and ultimately your sponsorship program.

    This live experience is powered by 4 Wheel Parts.

    28 March 2020, 12:42 pm
  • 44 minutes 9 seconds
    #220 - Branden Sorensen talks supporting R&D, having a Plan B, and treating your sponsor like it's YOUR business

    Branden Sorensen of Sorensen Motorsports joins us to discuss a variety of motorsports marketing and sponsorship topics. As the youngest professional drift driver and a member of a family devoted to motorsports, we get a ton of info on how to treat your sponsors, supporting development testing, and what it means to have a backup plan.

    Stay tuned for the next two parts of this Sorensen Series where Branden's sister Amanda and his little brother Camren join us as well.

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    26 March 2020, 10:05 am
  • 50 minutes
    #219 - Mia Chapman talks UTV racing, being a Redbull athlete, and why sponsors like desert racing

    Mia Chapman takes you behind the wheel to understand how she has leveraged her racing, networking, and social media skills to become a rising star in the UTV racing world.

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    18 March 2020, 1:34 am
  • 56 minutes 32 seconds
    #218 - Basil Khaja of Midwest Offroad Expeditions talks event planning, photo sharing, and sponsorship connection

    Basil Khaja of Midwest Offroad Expeditions joins us to discuss how he integrates motorsports marketing and sponsorship tactics into his offroading passion. We dive into details around event planning, charity support, communication, and sponsorship connection stories.

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    12 March 2020, 8:55 am
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