Your guide to motorsports sponsorship
Finally! It is time for ME to answer the question I have been CONSTANTLY asking the guests on the show...
If I could sponsor anyone in the world, who would I choose and why? Tune in for my answer.
Who would you sponsor and why?
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In his 4th guest appearance on the show, Jeff Vanasdal is back to talk about his latest adventures and how you should be thinking about lead generation. We also discuss social media bots and Jeff's latest online magazine.
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In past episodes, we have discussed the surge in iRacing and eSports, and urged you to consider getting into the mix given the current pandemic.
Not everyone is ready for the surge, and some racers have learned the hard way. This show is intended to give you some insights into mistakes racers have made and how you can avoid those and properly leverage the exposure iRacing can bring you and your sponsors.
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In Part 3 of the Sorensen Series, 8 yr. old racer Camren Sorensen of Sorensen Motorsports joins us to talk about the crazy things he does in youth motorsports. He also shares the work he is doing to develop his personal brand, That's Sketchy, and his YouTube channel.
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In Part 2 of the Sorensen series, Amanda Sorensen of Sorensen Motorsports joins us to discuss multiple facets of motorsports marketing. We chat about managing sponsors across racing disciplines, turning negative energy into positive energy, showing your failures, and the importance of competition.
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In our 51st live show, Josh Wiese is discussing how the coronavirus has created a new surge in eSports and what that could mean for you.
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During the COVID-19 pandemic, the world is changing daily. Many people are in quarantine, looking for opportunities to fill their time. This show discusses 5 tips to help you utilize this coronavirus quarantine time to improve your skills and ultimately your sponsorship program.
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Branden Sorensen of Sorensen Motorsports joins us to discuss a variety of motorsports marketing and sponsorship topics. As the youngest professional drift driver and a member of a family devoted to motorsports, we get a ton of info on how to treat your sponsors, supporting development testing, and what it means to have a backup plan.
Stay tuned for the next two parts of this Sorensen Series where Branden's sister Amanda and his little brother Camren join us as well.
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Mia Chapman takes you behind the wheel to understand how she has leveraged her racing, networking, and social media skills to become a rising star in the UTV racing world.
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Basil Khaja of Midwest Offroad Expeditions joins us to discuss how he integrates motorsports marketing and sponsorship tactics into his offroading passion. We dive into details around event planning, charity support, communication, and sponsorship connection stories.
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