We teach freelancers how to get more clients, waste less time, and build a business that allows them to thrive as a creative.
For two grueling years in my early 20s, I poured my heart into a day job at Gamestop, never missing a day and always showing up on time.
Despite the love from regulars and kudos from my boss, my financial reward after all that hustle? A laughable jump from $5.15/hr to $5.50/hr. That's right, a whole $0.35/hr raise after two years.
Sound painfully familiar? Unfortunately, many of us have been undervalued at some point, struggling to secure that well-deserved raise.
But here's the flip side... when you're self-employed, you call the shots on your "salary".
No more waiting years for a significant raise - freelancers can see substantial income increases in a matter of weeks or months if you play your cards right.
Ready to find out how? Check out this week's episode of the 6 Figure Creative Podcast for a super-tactical and engaging session where we explore four actionable steps to give yourself a raise this year.
For full show notes, visit https://6figurecreative.com/308
For freelancers, subscription pricing is like finding the holy grail. It changes the feast & famine nature of project-based work into a steady, reliable income stream.
Last week, we kicked off this conversation, exploring how freelancers could shift from one-time gigs to recurring revenue models. The topic struck a chord, leading to an influx of interest and discussions.
This week we’re going deeper into why this approach is also notoriously challenging for freelancers, and what you can do to have the best shot of making it work.
Without knowing what you're doing, you might try to move to recurring packages only to find yourself overworked and underpaid.
On top of that, clients are often hesitant to commit to recurring packages, fearing long-term commitments when they're used to paying for specific, one-off tasks.
While the transition might be difficult, the payoff is absolutely worth it. Check out this week's podcast where I dive into 7 Pricing Strategies For Recurring Subscription Freelance Clients.
In this episode you’ll discover:
For full show notes, visit https://6figurecreative.com/307
The life of a freelancer sounds amazing on the surface....
The freedom of being your own boss and setting your own hours. The flexibility of working when you want. For some, even traveling the world as a digital nomad is a possibility.
While that can all be true, the dark side is that there can also be a lot of unpredictability.
What if you could change that? Imagine knowing how much you're going to earn each month and having a clear picture of who you're working for in the coming months.
This isn’t just a nice thought... It's a reality for freelancers offering recurring services - think subscriptions, retainers, or monthly packages.
When you do this, you move from always hunting for the next client to having "automatic clients." This idea comes from turning one-time gigs into ongoing relationships where clients pay regularly for continued services.
Typically, freelancing is a one-and-done deal. You get a project, you do the work, you get paid, and that’s the end of the story. You start each month at zero—no guaranteed money, no clients waiting. It's like hitting the reset button every 30 days, which can make budgeting a nightmare and stability a pipe dream.
But does it have to be this way? Not really. This constant chase for new gigs is a trap many fall into by only taking on one-off projects. There’s a better strategy that can help smooth out the highs and lows: setting up a recurring revenue model.
If you’re tired of the freelance rollercoaster, check out this week's episode of the 6 Figure Creative podcast where I dive into recurring revenue for freelancers.
In this episode you’ll discover:
For full show notes, visit https://6figurecreative.com/306
Navigating life as a creative freelancer is all about balancing what you love doing with what pays the bills.
It's often framed as "selling your soul", but really, it's about making tough choices: do you follow your passion or chase the cash?
For creatives, this dilemma is pretty intense. You've got the classic 'starving artist' on one side. They're rich in satisfaction but often struggle financially.
Then there's the other side - the freelancers who focus mainly on what brings in money. Sure, they might be doing better financially, but at what cost?
This week's episode explores each side in a search for finding a healthy balance between money and passion or the seasons of life that may be the right time to focus on money instead of passion.
Whether you're the classic "starving artist" or the money-focused freelancer, this episode is worth a listen.
In this episode you’ll discover:
For full show notes, visit https://6figurecreative.com/305
Client acquisition is obviously an important part of running a freelance business because it’s how you make sure you keep getting paid every month.
Despite how obvious this is, many freelancers don’t take this seriously enough... and it shows when work dries up and you're back into the dreaded feast-or-famine cycle.
If you worked in a day job that decided to stop paying you for weeks or months at a time, you'd probably do something about it. However, many freelancers never do anything about this in their own business.
They just keep showing up to "work" week after week, month after month, accepting their fate.
If you'd like to be a better "boss" to yourself and actually make sure you get paid every month, this week's episode is all about avoiding some of the most common client acquisition mistakes
If you stop making these mistakes and start taking client acquisition seriously, you’ll have more stability, better projects, and fewer dry spells. What’s not to like about that?
In this episode you’ll discover:
For full show notes, visit https://6figurecreative.com/304
In the final episode of this 4-part series, we're diving into one of the most powerful but often misunderstood methods of standing out from the crowd.
I saved the best for last.
This has been the "secret sauce" behind my all of my successful businesses, from freelancing, to Airbnb, to multiple software companies, and even podcasting.
Without this last piece of the puzzle, nothing I've tried would have worked, and I'd likely still be working at Gamestop for minimum wage (missing out on millions of $ in the process)
If you're ready to become absolutely indispensable to your clients, listen to this week's episode to the 6 Figure Creative Podcast.
In this episode you’ll discover:
For full show notes, visit https://6figurecreative.com/303
Want to know the 3 golden rules for winning more clients than your competition?
First off, forget about competing on price. It’s a dead-end street. Instead, focus on adding value in unique ways that don’t undercut your worth. It’s about quality, not the lowest bid.
Second, make sure your stand-out factors are visible from the get-go. Qualities like a "great client experience" or a "cool vibe" are awesome, but they only shine through after you’re hired.
You need something that grabs attention before that stage, something that makes potential clients think, “Yes, THIS is the right person for us,” before they even talk to you.
Third, K.I.S.S. (keep it stupid simple). Focus on one differentiator at a time.
In a sea of sameness, one well-defined trait can be your ticket to standing out. It’s not about being a jack-of-all-trades but a master of one.
Last week, we talked about the ways you can differentiate by brute force, which can be tough and pricey.
This week, let’s get into something more accessible yet equally powerful: building trust and credibility, especially through social proof. It’s about showing, not just telling, that you’re the real deal.
Social proof, like glowing testimonials or endorsements, can be a game-changer. It’s about having others vouch for you, and showing potential clients that you’ve delivered 🤩amazing🤩 work before.
This kind of proof doesn’t need to break the bank but does require effort and intentionality to gather and showcase.
In this episode you’ll discover:
For full show notes, visit https://6figurecreative.com/302
Why should someone hire you vs alllll the other options they have?
If you don't have a good answer to that question yet, it's time to start working on it before the estimated 500 Million freelancers come online by the end of this decade.
This week I broke down 5 "Brute Force Differentiators" you can use to set yourself apart.
If you're trying to find more ways to stand out, this is a great start!
In this episode you’ll discover:
For full show notes, visit https://6figurecreative.com/301
"But they do it for less".
If you've heard lines like that over the past year, get ready to hear it even more over the next 5-10 years.
Why?
Well here's a terrifying stat: There are an estimated 500,000,000 freelancers "coming online" by the end of this decade.
WTF can we do to set ourselves apart from all those people WITHOUT resorting to dropping our rates?
It all comes down to one unsexy word: Differentiation.
Why should someone hire YOU vs alllll the other options they have?
If you don't have a damn good answer for that, you're going to have a bad time...
Stick around for this new series where I'll dive into all the nitty-gritty on how to stand out, earn more, and keep doing what we love for the rest of your life.
In this episode you’ll discover:
For full show notes, visit https://6figurecreative.com/300
If you're an obsessive learner (or ADHD) like me, there's probably a long list of new things you've learned and implemented as a freelancer over the past year.
Maybe you've set up that rock-solid client contract, nailed down an onboarding process that's smooth as butter, or started following those essential tips for staying top-of-mind with clients without driving them or yourself crazy.
Or perhaps you've been working on your project management skills to keep all your ducks in a row or taken a page out of Michael Janda's playbook to become someone people just can't help but like.
And let's not forget about setting those boundaries to keep things professional and sane.
But here's the kicker: doing all these things isn't the end of the road.
It's not about ticking boxes and moving on. The real magic happens when you stop and ask yourself...
That's what keeps the wheel turning and what makes you better month after month, year after year.
Now, when most freelancers wrap up a project, it's usually a quick "thanks and goodbye" deal. Maybe you're a bit more proactive and ask for a referral, but I bet asking for feedback isn't high on your list.
It might be because you don't know you should, or maybe you're just scared of what your clients might say. And hey, that's totally understandable.
But here's the problem: not asking for feedback is a missed opportunity.
Sure, "asking clients for feedback" doesn't sound as flashy as "marketing" or "client acquisition," but by the time we're done here, you'll see it in a new light.
Feedback can be your secret weapon. It's not just about finding out what you're doing right or wrong; it's about showing your clients that you care, and that you're committed to being the best you can be.
So, even though it might seem scary or unexciting, collecting and using feedback can reshape how everything in your business is done.
In this week's episode, I give you specific questions to ask your clients at the end of every single project. THIS will forever change how you spot weak points and make improvements on the most important things.
In this episode you’ll discover:
For full show notes, visit https://6figurecreative.com/299
So you made it to $100,000+ per year... Congrats. Too bad you made so many sacrifices that you're constantly stressed out, you're missing out on time with friends and family, and you resent your business.
The irony is that you became a freelancer because you hated your day job and you wanted to work for yourself. Now, you feel like you have 50 "little bosses", and you hate your life a little bit more with each new client you gain.
If this sounds like you, it may be time to put boundaries into place to get to that sweet spot between hitting your income goals while also enjoying your life and business.
In this week's episode of the 6 Figure Creative Podcast, I give you 6 different boundaries you should have with your clients so you can actually stay happy, healthy, and profitable.
In this episode you’ll discover:
For full show notes, visit https://6figurecreative.com/298
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