Sara Avant Stover is best-selling author, spiritual mentor, and women’s yoga and meditation instructor. She graduated Phi Beta Kappa and summa cum laude from Columbia University’s all-women’s Barnard College.
2024 has been a challenging year for business owners everywhere, with economic shifts and a fast-evolving market forcing us all to adapt. In this episode, I’m getting real about what it takes to thrive amidst these changes. Join me as I break down the four essential shifts that are working right now to help visionary women entrepreneurs rise above the noise and step confidently into 2025.
I’m sharing the strategies to strengthen your impact, build trust in today’s 'trust recession,' and empower your business to stand out. Whether you're feeling overwhelmed by the changing landscape or ready to embrace the opportunities it brings, this episode offers actionable steps to keep you in the game and on track for growth.
Tune in, and let’s navigate this new business terrain together with clarity, courage, and a renewed commitment to your calling.
In this Episode We Explore:
[00:02] Unveiling the Market's Hidden Shifts
[05:15] Cutting Through the Noise: Essential Strategies
[10:30] The Four Shifts Every Woman Entrepreneur Needs
[16:45] Visibility: Your Secret to Standing Out
[22:10] Navigating the Trust Recession
[28:25] Consistency: Building Lasting Connections
[34:50] Helping Clients Decide: The Art of the Serve
[41:05] Embracing Change in a Lagging Economy
[47:30] From Cold Leads to Loyal Customers
[53:55] Leveraging Video Marketing for Maximum Impact
[60:20] Overcoming Self-Doubt on Your Entrepreneurial Journey
[66:45] Preparing for Success in 2025 and Beyond
Resources:
Mentioned in this episode:
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I’m sharing a big shift in my business philosophy—one I never saw coming. If you’ve been around for a while, you know I used to avoid funnels like the plague. They felt salesy, rigid, and completely out of alignment with my more soul-powered approach. But today, I’m here to explain why I’ve done a complete 180 and how embracing a single, clear pathway has transformed my business.
Join me as I dive into:
Whether you’re hesitant about funnels or looking for ways to simplify and grow sustainably, this episode will give you fresh insights and practical tips to consider. Plus, I’ll share a few reflections on why staying open to new ideas—especially the ones we resist—can be the key to more ease, clarity, and expansion in your business.
And, as a special gift, I want to offer you free access to one of my most popular programs, “Getting Out of Your Own Way” (an IFS Daily Parts Meditation Kit to help you cultivate inner wholeness, harmony, and Self-Leadership at the start of each day).
All you have to do is:
1) Leave a review of this podcast.
2) Email a screenshot of your review to [email protected]
It’s as simple as that!
In this Episode We Explore:
[00:02:18] The surprising shift in mindset about a common business strategy.
[00:04:57] Reflecting on the contradictions of personal growth in entrepreneurship.
[00:11:43] The unexpected origins of resistance against a popular business tool.
[00:15:30] Unpacking the true meaning of a “funnel” and its purpose in a business journey.
[00:20:12] The evolution of offerings: from numerous to focused—why less can mean more.
[00:27:00] Discovering a path that feels both authentic and strategic for business growth.
[00:32:45] How turning points can reshape not just your business, but your life’s vision.
[00:39:15] Embracing emotions in business: the correlation between feelings and funnel success.
[00:45:40] Realizing what truly aligns with your soul’s work—what does that look like?
[00:52:10] The power of community and authenticity in growing your business.
[00:59:38] Steps to take for those hesitant about implementing a funnel strategy.
[01:02:00] A call to action that could spark a change in your own business approach.
Resources:
Today I’m getting personal and opening up about the shifts I’m making in my life and work as I begin to navigate perimenopause. From adjusting my diet and workout routines to overhauling my daily rhythms and embracing new self-care practices, I’m learning to honor my body’s call for something new during this time. This transition has required patience, compassion, and a commitment to growth, and I'm excited to invite you into how this journey is evolving for me right now.
Whether you’re navigating perimenopause now, preparing for it, or simply interested in learning more, my hope is that this episode will offer encouragement to honor feminine seasons and cycles in your life and work. Embracing these changes isn’t just about managing symptoms—it’s about stepping into a deeper, more aligned version of ourselves.
And, as a special gift, I want to offer you free access to one of my most popular programs, “Getting Out of Your Own Way” (an IFS Daily Parts Meditation Kit to help you cultivate inner wholeness, harmony, and Self-Leadership at the start of each day).
All you have to do is:
1) Leave a review of this podcast.
2) Email a screenshot of your review to [email protected]
It’s as simple as that!
In this Episode We Explore:
0:00 - 1:25: Introduction - Discussing personal shifts in life and work due to perimenopause.
1:25 - 2:35: Invitation to listeners - Embracing change and exploring womanhood.
4:10 - 5:25: Acknowledging the current context - Upcoming election in the U.S. and self-care reminders.
5:25 - 7:00: Personal journey - Initial perceptions of perimenopause and preparation.
7:00 - 9:30: Discussing health practices - Lifestyle changes and experiences leading to cervical dysplasia.
9:30 - 11:50: Healing journey in Thailand - Traditional medicine and learning about women's health.
11:50 - 14:00: The importance of honoring menstrual cycles - Personal appreciation for cyclical living.
14:00 - 15:25: Transitioning to perimenopause - Initial thoughts and feelings about the changes.
15:25 - 16:40: Shifts in health and energy - Noticing changes and acknowledging perimenopause.
16:40 - 18:15: Context and disclaimers - Not medical advice and personal experiences.
18:15 - 20:00: Discussing book launches - The demanding nature of bringing a book to market.
20:00 - 22:10: Preparing for book launch - Personal retreat and the importance of self-care.
22:10 - 23:30: Reflections on recovery - Needing downtime after a busy period.
23:30 - 25:00: Observations during August - Listening to the body’s needs during time off.
25:00 - 26:45: Dietary experiments - Shifts in eating habits and finding balance.
26:45 - 28:20: Physical activity changes - Introducing Pilates and weight training.
28:20 - 30:00: Reflections on workouts and energy levels - Noticing fatigue and rest needs.
30:00 - 31:50: Realization about perimenopause - Conversations triggering insights.
31:50 - 33:30: Emotional responses - Surprise, anger, and eagerness for knowledge.
33:30 - 35:00: Meeting with naturopath - Testing and evaluation of health.
35:00 - 37:15: Blood tests and health insights - The importance of a comprehensive approach.
37:15 - 39:30: Addressing adrenal health - Connection between stress and health shifts.
39:30 - 41:50: Dietary changes - Importance of protein and meal timing.
41:50 - 43:30: Weight training and muscle health - Addressing body composition.
43:30 - 45:00: Lifestyle shifts - Transitioning to different forms of exercise.
45:00 - 47:15: Maintaining a routine - Importance of walking and gentle movement.
47:15 - 49:00: Napping and pacing - Importance of rest and recovery.
49:00 - 50:30: Supplements and dietary protocols - Continuous adjustments for health.
50:30 - 52:00: Exploring the Bean Protocol - Personal experiences and adjustments.
52:00 - 53:30: Caffeine and alcohol elimination - Effects on health post-45.
53:30 - 55:00: Considering hormone therapy - Weighing options based on health needs.
55:00 - 56:40: Mindfulness and spiritual practices - Emphasis on deeper connection with self.
56:40 - 58:00: Embracing the second half of life - Intentions for future years.
58:00 - 59:40: Presence and awareness - Navigating changes with grace.
59:40 - 1:00:30: Gratitude for community and resources - Importance of shared stories among women.
1:00:30 - 1:01:50: Reflection on aging - Celebrating the privilege of growing older.
Resources:
Mentioned in this episode:
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Today, I’m taking you behind the scenes to share, step-by-step, how I prepare for a photo shoot. From selecting a theme to choosing outfits and setting intentions, I walk you through my personal process to ensure I show up feeling grounded and ready to shine. Whether you’re prepping for your own shoot or simply curious about what goes into making it all happen, this episode is full of practical tips and encouragement to help you feel more confident in front of the camera. Tune in and get ready to step into your next shoot with more ease and grace!
And, as a special gift, I want to offer you free access to one of my most popular programs, “Getting Out of Your Own Way” (an IFS Daily Parts Meditation Kit to help you cultivate inner wholeness, harmony, and Self-Leadership at the start of each day).
All you have to do is:
1) Leave a review of this podcast.
2) Email a screenshot of your review to [email protected]
It’s as simple as that!
In this Episode We Explore:
1:11 - 2:00: The importance of photo shoots for personal branding and connection with your audience.
2:01 - 3:10: Reflection on past experiences with photo shoots, including a major shoot last fall.
3:11 - 5:00: Explanation of the new "Sorceress" brand and upcoming programs.
5:01 - 6:30: How to prepare for a shoot: selecting the theme, photographer, and timeline.
6:31 - 8:00: Importance of scheduling and contracting hair and makeup artists.
8:01 - 9:30: Choosing a location and wardrobe for the photo shoot.
9:31 - 11:00: The importance of planning the shot list and using props that represent your brand.
11:01 - 12:30: Tips for setting up your space and organizing outfits the night before the shoot.
12:31 - 14:00: Final preparation tips, including meals, snacks, and hydration.
14:01 - 15:00: Inner preparation for the photo shoot, using prayer and intention-setting.
15:01 - 16:00: Post-shoot process, organizing photos, and overcoming self-criticism.
16:01 - 17:30: How to organize and store your photos for future use in marketing and branding.
17:31 - 19:00: Final words of encouragement for listeners preparing for their own photo shoots.
Resources:
Mentioned in this episode:
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Drop into a Sorcery & Strategy session in our yearlong mentorship circle, Sorceress CEO, to hear Sara speak about the key things to put in place in your business to help give you more safety and structure amidst all of life’s ups and downs.
Resources:
Mentioned in this episode:
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If you have some big dreams and goals but are feeling held back from fulfilling your true potential, I have something that really may help.
I’m thrilled to share a special podcast episode today that offers a transparent and thorough look into what it’s like inside Sorceress School, a proven path to awaken your inner power, elevate your business, and embody the divine feminine leader within.
At this intense and pivotal time in history, I want to shine a light on you. On your dreams, on your hopes and desires for your life and work, and on your vision for our shared world.
And I’ll share from the heart about whether Sorceress School may be the right experience for you.
Whether you’re considering joining us, or you’re just a little curious about what it’s all about… or you simply want a different perspective on how to create transformation in your business and life– this episode is for you!
As you tune in, and get a sense for the possibilities that exist for you I invite you to check in with yourself and see whether our upcoming Sorceress School adventure is right for you.
Resources:
Mentioned in this episode:
7 Signs Dynamic Ad
Drop into a Sorcery & Strategy session in our yearlong mentorship circle, Sorceress CEO, to hear Sara support one of our members with sitting down to do the important, needle-moving work. This is for you if you need to find structure and motivation do to the things you KNOW you need to be doing– even when there are a lot of distractions (and little inspiration).
Resources:
Mentioned in this episode:
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As women entrepreneurs, we’re often brilliant at visioning—mapping out our dreams with precision and clarity. Yet, when it comes to implementation, we get stuck. Why? Because perfectionism and procrastination step in, fueled by fear of failure, overwhelm, or judgment.
In this episode, I’ll unpack how these high standards, while valuable, can also hold us back from fully showing up. We’ll explore the power of taking messy action and why this approach is the antidote to perfectionism. If you’ve been delaying a big project—whether it’s writing a book, launching a new offer, or building a website—this is for you. Let’s explore why messy action is still action, and how it can lead you to the breakthroughs you’ve been waiting for.
We’ll explore how you can feel safer being messy in my upcoming, free workshop: The Burnout Cure. Save your seat at programs-saraavantstover.com/workshop.
And, as a special gift, I want to offer you free access to one of my most popular programs, “Getting Out of Your Own Way” (an IFS Daily Parts Meditation Kit to help you cultivate inner wholeness, harmony, and Self-Leadership at the start of each day).
All you have to do is:
1) Leave a review of this podcast.
2) Email a screenshot of your review to [email protected]
It’s as simple as that!
In this Episode We Explore:
00:00 - 00:34 Introduction to the concept of perfectionism and how it leads to procrastination.
00:35 - 01:42: Discussion of messy action and its importance in overcoming perfectionism.
01:43 - 02:55: Relating perfectionism to women entrepreneurs and the difficulty of implementing big visions.
02:56 - 04:25: Update on personal life: wedding dress, workshop announcement, and changing seasons.
04:26 - 05:36: Observations on the current election season and its impact on people's energy levels and stress.
05:37 - 07:05: The common struggle of having big visions but feeling stuck when it comes to implementation.
07:06 - 08:05: Reflection on the quote "easy choices, hard life; hard choices, easy life."
08:06 - 09:32: The challenge of high standards and the importance of allowing imperfection to get started.
09:33 - 11:05: Introduction to the practice of Morning Pages from The Artist's Way and its benefits.
11:06 - 12:32: Discussion of Anne Lamott's concept of the "shitty first draft" and how it helps overcome perfectionism.
12:33 - 14:12: Applying the concept of minimal viable products (MVP) to entrepreneurship and creative work.
14:13 - 15:05: The importance of feedback, both positive and negative, in refining work.
15:06 - 16:44: Sharing personal experiences of failure and learning, emphasizing the importance of these for growth.
16:45 - 18:02: Encouragement to take imperfect action towards one's goals and visions.
18:03 - 19:26: How to manage inner fears and support oneself while pursuing bold moves and bigger goals.
20:43 - 22:25: Final thoughts on the importance of imperfection.
Resources:
Mentioned in this episode:
7 Signs Dynamic Ad
Drop into a Sorcery & Strategy session in our yearlong mentorship circle, Sorceress CEO, to hear Sara share a simple journaling and inquiry practice you can do at the start of your day. This will support you in crafting an aligned business where you lead from your soul– rather than from other parts of you.
Resources:
Mentioned in this episode:
7 Signs Dynamic Ad
In this episode, we dive deep into the unique challenges that highly sensitive, spiritually-attuned women face in the entrepreneurial world. Graced with finely tuned nervous systems, we often feel overwhelmed by the fast pace, constant stimulation, and patriarchal demands of productivity at all costs. Despite having a wealth of training, degrees, and sacred gifts to offer, we encounter friction (inner and outer) when trying to share our work with the world.
I explore how burnout—an issue affecting 42% of female entrepreneurs—can persist even with all the right self-care practices in place. We’ll talk about why traditional self-care often falls short and how something deeper is needed for true transformation. I'll share how we can heal burnout from the inside out, using a fresh approach rooted in feminine wisdom, collective collaboration, and deeper self-care.
Join me as we examine what’s really happening beneath the surface and discuss how we can forge a more sustainable, soul-aligned path forward. If you're ready to break free from burnout and find a new way of working, this episode is for you.
Sign up for my free workshop, The Burnout Cure, happening on Wednesday, October 16, at 2 PM MT. Save your seat at programs-saraavantstover.com/workshop.
In this Episode We Explore:
0:00 - 1:00: Introduction to the challenges faced by highly sensitive women in a fast-paced world.
1:00 - 2:30: Exploration of the internal and external friction experienced when sharing sacred gifts.
2:30 - 4:00: Discussion of the toll of patriarchal tactics and burnout, especially among female entrepreneurs.
4:00 - 5:30: Introduction to the podcast's purpose: deep conversations on spiritual entrepreneurship and personal fulfillment.
5:30 - 7:00: Personal reflection on the challenges of being a highly sensitive person and the overwhelming nature of modern life.
7:00 - 9:00: The conflict between personal gifts and societal demands, leading to burnout.
9:00 - 11:30: Statistics on female entrepreneurs experiencing burnout and a call to acknowledge this reality.
11:30 - 14:00: Discussion on the inadequacy of surface-level self-care and the need for deeper solutions.
14:00 - 16:00: The importance of addressing patriarchal patterns and the need for community support.
16:00 - 18:30: Reflection on personal experiences in business and the toll of striving for success.
18:30 - 21:00: Emphasis on the importance of collaborative efforts in finding a new path forward.
21:00 - 23:30: Invitation to a free workshop on burnout and real self-care strategies for female entrepreneurs.
23:30 - 25:00: Closing thoughts on the necessity of community and shared healing in addressing systemic issues.
25:00: Encouragement to take action and participate in the upcoming workshop, along with a reminder of the unique gifts each individual brings to the world.
Resources:
Mentioned in this episode:
7 Signs Dynamic Ad
Drop into a Sorcery & Strategy session in our yearlong mentorship circle, Sorceress CEO, to hear Sara speak about the importance of helping your parts to feel safe as you try new things, take risks, and put yourself more boldly out into the world as an entrepreneur.
Resources:
Mentioned in this episode:
7 Signs Dynamic Ad
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