Startup Stories - Mixergy

Andrew Warner

Andrew Warner interviews startup entrepreneurs

  • #2293 $2 million / year AI engineering firm
    My friend created an AI engineering firm and every time I see him, he tells me how much his business is growing. So I asked him to tell me all about it in this interview. This is the story of how Tarun Thummala created PressW, the Austin-based AI dev shop.

    Tarun Thummala is the founder and CEO of PressW, an AI engineering firm that builds custom automation systems for real businesses in regulated, document-heavy industries. Instead of selling generic “AI transformation,” Tarun focuses on delivering specific workflow outcomes—often automating 90–95% of manual processes. Today, PressW generates over $2M in annual revenue by combining deep technical execution with a service-first approach to AI.

    Sponsored by

    Zapier

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    12 January 2026, 7:20 pm
  • #2292 AI Automation that makes cold calls
    Yevgeniy Matsay was a real estate broker who hated making cold calls. So he built an AI automation to do it for him. It worked so well that he created an agency that created cold calling automations for other brokers. Today he’s turning his automation service into Rozera, a cold calling SaaS for real estate brokers.

    Yevgeniy Matsay and Aidan Richards are the co-founders of Rezora, an AI-powered outbound calling platform built for real estate brokers. Yevgeniy is a former real estate agent with a background in computer science and cybersecurity, while Aiden leads sales, marketing, and operations. Together, they’re building AI voice agents designed specifically for real sales conversations—not generic chatbots—starting with real estate and expanding to other industries.

    Sponsored by

    Zapier

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    8 January 2026, 10:07 pm
  • #2291 He keeps launching AI businesses
    Over a decade ago, Joe Apfelbaum was on the podcast, telling me how focusing on SEO helped him grow his agency. That was hard for the idea-a-minute founder. Now he’s back. And AI is enabling him to create more businesses. He broke down the 5 types of companies anyone could make

    Joe Apfelbaum is the founder of Ajax Union, a digital marketing agency, and EvyAI, an AI-powered sales and social media assistant used by thousands of businesses worldwide. A longtime Mixergy guest, Joe previously grew Ajax Union into an Inc. 500 company before rebuilding it with AI-first systems after COVID. Today, he focuses on creating scalable AI services, software, and education products that help entrepreneurs grow without growing headcount.

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    30 December 2025, 7:22 pm
  • #2290 He’s building an AI media empire
    On the surface, it looks like Ricardo Vice Santos is selling AI-created books for your kids. But he’s aiming for something much bigger: a world where TV, movies, and every other media will be customized to you, using AI. He’s starting with children’s books because that’s what people will buy and what AI can do well today. This is the story of how he’s building DreamStories and how you can build a similar company.

    Ricardo is the founder of DreamStories, a company creating AI-powered, personalized children’s books tailored to individual families. Previously, he worked in consumer media and was an early team member at Spotify, where he developed a deep understanding of long-tail content and personalization. Drawing on that experience, Ricardo is now building toward a future where books, videos, and even movies are generated uniquely for each person.

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    29 December 2025, 10:12 pm
  • #2289 Building companies using Zapier’s AI automations
    Zapier used to be the software that connected all your other software. But it’s AI has become so powerful that people are using it to build software companies. Founder Wade Foster joined me to talk about and show how they’re building on it.

    Wade Foster is the co-founder and CEO of Zapier, the automation platform used by over 350,000 customers to connect more than 8,000 apps. He started Zapier in 2011 with just $1.2M in seed funding and grew it into a profitable company generating hundreds of millions in revenue. Today, Wade is leading Zapier’s evolution into AI-powered automation and agent-based workflows that help businesses move faster with fewer people.

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    19 December 2025, 6:20 pm
  • #2288 She had people do AI’s work
    Helen Hastings wanted to create better accounting software. To figure out what to build, she had humans do the work. This is the story of how she created Quanta, the accounting software that’s taking on QuickBooks with a more modern human+software approach.

    Helen Hastings is the founder and CEO of Quanta, an AI-powered accounting platform built for modern software and services companies. Before Quanta, she was a software engineer at Affirm, where she specialized in building financial ledgers and systems of record. She’s also worked at Google and NerdWallet, bringing deep fintech and infrastructure experience to one of accounting’s hardest problems.

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    17 December 2025, 10:20 pm
  • #2287 AI made a “no code” founder into a coder
    Ben Tossell used to listen to Mixergy interviews as he hunted for a big idea to launch. Then he nailed it. MakerPad, an educational company for people who wanted to build using no code. It did so well that he sold it for life-changing money. Then he started coding. Because of AI. This is his story.

    Ben Tossell is the founder of Makerpad, the no-code education platform he sold to Zapier. Today he’s the Head of Developer Relations at Factory, where he helps shape the AI coding agent used by developers worldwide. When he’s not working, he’s hanging with his twins.

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    8 December 2025, 6:03 pm
  • #2286 Pepper: AI + people = > $10 million
    Pepper is creating content for clients like Shopify, Adobe and Instacart. We’re talking hundreds of thousands of posts & videos. And this is content that leads to sales. In this interview, founder Anirudh Singla tell us how they do it by using AI and humans.

    Anirudh Singla is the founder and CEO of Pepper, a global content marketing platform that blends AI and human creativity to produce content at scale. What began as his side hustle on Upwork has grown into a company serving Fortune 500s —recently crossing $10M in annual recurring revenue. Pepper now operates across writing, design, video, and localization, helping brands drive measurable growth through AI-powered content systems.

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    17 November 2025, 8:33 pm
  • #2285 AEO: How to make ChatGPT promote you
    Ethan Smith runs Graphite, the SEO & AEO company that helps brands like Webflow show up on Google’s page one and ChatGPT’s first answer. This is how he does it

    Ethan Smith is the founder and CEO of Graphite, a growth and SEO firm that’s now pioneering Answer Engine Optimization—helping brands rank inside AI-generated responses.

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    11 November 2025, 1:57 pm
  • #2284 Why is Morning Brew’s founder selling “AI Transformation”?
    Coming into this interview I wasn’t even sure what “AI Transformation” was, let alone why so many companies pay for it. Here’s the deal: Tenex, the company founded by Alex Lieberman & Arman Hezarkhani, goes into companies hunting for ways to save or making them money using AI. Once they find that, it becomes a no brainer for companies to hire them to build it. But Tenex does more than AI Transformation. They also run a dev shop where their developers use AI to build super fast for clients.

    Alex Lieberman and Arman Hezarkhani are the co-founders of Tenex, a company blending high-performance engineering with AI transformation consulting. Their model aligns incentives around output rather than time, helping enterprises and startups build software faster and integrate AI across people, processes, and tools. Together, they’re building what they call the “McKinsey for AI”—a hybrid of dev shop, consultancy, and innovation lab helping companies thrive in the post-AI era.

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    5 November 2025, 9:08 pm
  • #2283 How Dan Shipper uses AI to build artisanal AI apps
    “Why did you launch yet another voice dictation app?” I asked Dan Shipper, founder of Every. I thought he’d tell me that there was some kind of research that showed people needed another one. Nah. It came down to his team’s taste and personal preference. They just wanted something different. So a single creator on the team built it. AI makes it easier for more people to create apps. So what’s the differentiator? From what I got in this interview — over and over — it’s the creator’s taste.

    Dan Shipper is the founder and CEO of Every, a hybrid media and software company creating AI-powered tools for productivity and creativity. The company publishes one of the most widely read newsletters on technology and builds products like Monologue (AI dictation), Spiral (AI ghostwriting), and Cora (AI email assistant).

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    30 October 2025, 10:22 pm
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