Tradeoffs

Patrick Campbell, Hiten Shah, Steven Cerasoli

Patrick Campbell and Hiten Shah break down what people think about popular products on their new video show Tradeoffs. They analyzed 1000s of survey responses to understand how people really feel about some of the biggest products on the market.

  • 42 minutes 39 seconds
    Patrick's secrets about ProfitWell's acquisition

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    This is a ProfitWell Recur production—the first media network dedicated entirely to the SaaS and subscription space.

    17 July 2022, 9:00 am
  • 33 minutes 53 seconds
    How support systems make you a better leader

    In this episode of Tradeoffs, Patrick and Hiten talk about support systems, filtering advice, and when to end relationships.

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    This is a ProfitWell Recur production—the first media network dedicated entirely to the SaaS and subscription space.

    12 December 2021, 10:00 am
  • 46 minutes 6 seconds
    The two areas to focus on for end of year planning

    In this episode of Tradeoffs, Patrick and Hiten talk about sales, eliminating excuses, predicting leaders, and end of year planning.

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    This is a ProfitWell Recur production—the first media network dedicated entirely to the SaaS and subscription space. 

    5 December 2021, 10:00 am
  • 19 minutes 11 seconds
    Revisiting: Microsoft 365's tech debt leads to poor user experience

    This episode of Tradeoffs is a big one.

    Hiten Shah, co-founder of FYI and Product Habits, and ProfitWell's Patrick Campbell are tearing down the two biggest players in office productivity software: G Suite and Microsoft Office 365. With 36 years of experience and more than 180 million active monthly users, Office 365 dominated the market for more than 20 years. Going up against the only major player in the market must have seemed like a formidable task when G Suite came on the scene in 2006, but its native cloud platform is now Office 365’s major competitor.

    This is a ProfitWell Recur production—the first media network dedicated entirely to the SaaS and subscription space. 

    21 November 2021, 10:00 pm
  • 27 minutes 7 seconds
    Why PC said Churn 100,000 times

    In this episode of Tradeoffs, Patrick and Hiten talk about saying Churn a lot, strategic vs tactical churn, and much more.

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    This is a ProfitWell Recur production—the first media network dedicated entirely to the SaaS and subscription space. 

    14 November 2021, 10:00 am
  • 18 minutes 55 seconds
    Revisiting: Spotify, beware consumerized thinking.

    We’re tackling another big name in this week’s episode of Tradeoffs — music and audio content streaming provider Spotify. Hiten and I sit down to talk through Spotify’s successes and think about what they need to do to maintain their leading position in the market. It’s an interesting topic as, until now, Spotify’s maintained a singular focus on music discovery as their core value proposition.

    The Tradeoffs

    • Even though listeners have a myriad of listening choices, 42% of them don’t actually engage with the product every day. Spotify needs to find ways to pull in those users and increase engagement without alienating their core customer base.
    • Freemium acquisition built a huge base of users who are monetized through ads. There are additional revenue opportunities outside of music streaming and discovery that can convert these users but will require Spotify to move away from consumerized thinking.
    • Spotify is known as one of the top curators of music and audio content. Much like Netflix has already done, they’ll need to differentiate their brand with original content as new niche streaming services flood the market. This will require changing how they think about commoditizing their product.

    This is a ProfitWell Recur production—the first media network dedicated entirely to the SaaS and subscription space. 

    7 November 2021, 10:00 am
  • 1 hour 2 minutes
    Beards, MBAs, Product Strategy... and Wedding Bells?

    In this episode of Tradeoffs, Patrick and Hiten talk about beards, MBAs, product strategy, nuptials

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    This is a ProfitWell Recur production—the first media network dedicated entirely to the SaaS and subscription space. 

    31 October 2021, 9:00 am
  • 48 minutes 47 seconds
    The popular product that might have a pricing issue...

    In this episode of Tradeoffs, Patrick and Hiten talk about pricing and packaging missteps, managed transparency, and aligning with value.

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    This is a ProfitWell Recur production—the first media network dedicated entirely to the SaaS and subscription space. 

    24 October 2021, 9:00 am
  • 31 minutes 52 seconds
    The secret to building a reliable product

    In this episode of Tradeoffs, Patrick and Hiten talk about  reliability, events, and more.

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    This is a ProfitWell Recur production—the first media network dedicated entirely to the SaaS and subscription space. 

    10 October 2021, 9:00 am
  • 22 minutes 33 seconds
    Revisiting: Slack's big business could mean bigger issues

    [This episode originally aired September 30th, 2019]

    In this week’s episode of Tradeoffs, Hiten and I take a look at the fastest-growing company in SaaS history, Slack. Growing from a startup to a company with 1,664 employees in just five years, Slack is in a unique position to continue leading the charge in online business communication. But their insane growth may actually be hiding big issues for Slack’s future.

    This is a ProfitWell Recur production—the first media network dedicated entirely to the SaaS and subscription space. 

    3 October 2021, 9:00 am
  • 18 minutes 53 seconds
    Revisiting: The rise, fall, and future of Evernote.

    [This episode originally aired August 19th, 2019]

    This week, we’re investigating a company that've both looked up to in the past — note-taking and organization powerhouse Evernote. They’re an established leader in the market and one of the first movers in the space, but the tradeoffs they’ve made to get there have put the company in dire straits.

    The biggest problem Evernote has is product-market fit. As big as Evernote is, they really don’t have a handle on what their customers actually want. And while a strong freemium acquisition strategy netted them 225M users, they’re not taking advantage of that base at all. As an 11-year-old company, we can assume that they’re battling some pretty strong tech debt issues as well, which really isn’t a good place to be with so many new competitors entering the market.

    How can Evernote get themselves back on top? Take a listen to find out.

    This is a ProfitWell Recur production—the first media network dedicated entirely to the SaaS and subscription space. 

    26 September 2021, 9:00 am
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