Today’s episode is all about creating an advertising campaign with ChatGPT, with your hosts Chris Bruno and Travis Ketchum. 

We break down:

• How to use ChatGPT to start brainstorming ideas
• Taking those ideas and refining them 
• Getting into the details, and the weeds
• Breaking down the deliverables you need to complete the campaign

We'd love to help our listeners with some free reviews and advice, so feel free to reach out to us, you'll find all the social media links down at the bottom of the description.

This episode is also available on YouTube with a complete video of the ChatGPT process we went through. 

Stuff We Mentioned:

• ChatGPT by OpenAI

We'd love to help our listeners with some free reviews and advice, so feel free to reach out to us, you'll find all the social media links down at the bottom of the description.
 
And here's the link to our Free "Check Out The Tech Stack" Download.

A huge thank you to Social INK & Campaign Refinery for making this podcast possible. 

Please subscribe, rate and review, and find us @AllAboutDigMar on Twitter, Facebook and LinkedIn to share your thoughts.

Today’s episode is all about how to create a marketing avatar, with your hosts Chris Bruno and Travis Ketchum. 

We break down:

• What is a marketing avatar and why are they important?
• Why do you have to focus on people that are going to buy?
• How to be honest with yourself about your business.
• and explaining why a pivot is not a sign of failure.

We'd love to help our listeners with some free reviews and advice, so feel free to reach out to us, you'll find all the social media links down at the bottom of the description.

Stuff We Mentioned:

• How Apple Cannibalized the iPod

We'd love to help our listeners with some free reviews and advice, so feel free to reach out to us, you'll find all the social media links down at the bottom of the description.
 
And here's the link to our Free "Check Out The Tech Stack" Download.

A huge thank you to Social INK & Campaign Refinery for making this podcast possible. 

Please subscribe, rate and review, and find us @AllAboutDigMar on Twitter, Facebook and LinkedIn to share your thoughts.

Today's episode is all about how to scale an agency, with Tyler Narducci from Done For You Agency. Join Travis Ketchum and Tyler as they dive into: 

• Why it’s important to follow your gut
• What is a freelancer? What is a business?
• What are the types of clients that you work with?
• Do you have the systems in place to get growth?

We'd love to help our listeners with some free reviews and advice, so feel free to reach out to us, you'll find all the social media links down at the bottom of the description.
 
 And here's the link to our Free "Check Out The Tech Stack" Download.

A huge thank you to Social INK & Campaign Refinery for making this podcast possible. 

Please subscribe, rate and review, and find us @AllAboutDigMar on Twitter, Facebook and LinkedIn to share your thoughts.

Today's episode is all about how important marketing attribution is for your business. Join Scott Desgrosseilliers, CEO of Wicked Reports, and your Co-Hosts Travis Ketchum and Chris Bruno.

In the episode, we talk about : 

• The importance of attribution and how it's changing.
• The shift from last-click attribution to last-sales attribution.
• How long does your sales cycle look like?
• How do you balance what your clients want vs what they need?

We'd love to help our listeners with some free reviews and advice, so feel free to reach out to us, you'll find all the social media links down at the bottom of the description.

And here's the link to our Free "Check Out The Tech Stack" Download.

A huge thank you to Social INK & Campaign Refinery for making this podcast possible. 

Please subscribe, rate and review, and find us @AllAboutDigMar on Twitter, Facebook and LinkedIn to share your thoughts.

Today's episode is all about how Bailey Proulx has helped his clients sell $100 million in high ticket sales. 

In this episode, Travis and Bailey talk about:  

• The importance of having a gut feeling in business
• What is Cost per Action (CPA)? and what is CTR?
• What do you focus on after the landing page?
• And what’s the sweet spot for testimonials?

We'd love to help our listeners with some free reviews and advice, so feel free to reach out to us, you'll find all the social media links down at the bottom of the description.

And here's the link to our Free "Check Out The Tech Stack" Download.

A huge thank you to Social INK & Campaign Refinery for making this podcast possible. 

Please subscribe, rate and review, and find us @AllAboutDigMar on Twitter, Facebook and LinkedIn to share your thoughts.

Today's episode is all about how you can 7X your lead magnet engagement. If you're currently giving away a free resource as a way to build your mailing list, you need to listen to this episode. 

Your Co-Hosts Chris Bruno and Travis Ketchum talk about the Lead Magnet Multiplier, a brand-new way to increase engagement exponentially. 

In this episode, we cover: 

• What is a lead magnet and how they work
• How you can use the power of scarcity with a digital download
• The exact way Travis increased lead magnet engagement by 7X
• And how you can do this in your business

You can get free access to the Lead Magnet Multiplier training here. 

We also talked about how we'd love to give some free reviews and advice to our listeners, so feel free to reach out to us either, you'll find all the social media links down at the bottom of the description. 

And here's the link to our Free "Check Out The Tech Stack" Download.

A huge thank you to Social INK & Campaign Refinery for making this podcast possible. 

Please subscribe, rate and review, and find us @AllAboutDigMar on Twitter, Facebook and LinkedIn to share your thoughts.

Alex Schlinsky is a renowned authority on lead generation and conversion, and he has helped agencies of all sizes achieve success. In this episode, you'll head about some of the strategies Alex uses to generate leads and close sales.

If you're looking to improve your agency's lead generation and conversion, then you need to listen to this episode! By applying the strategies shared by Alex, you'll be on your way to success!

Today's episode is hosted by Travis Ketchum.

And here's the link to our Free "Check Out The Tech Stack" Download.

A huge thank you to Social INK & Campaign Refinery for making this podcast possible. 

Please subscribe, rate and review, and find us @AllAboutDigMar on Twitter, Facebook, and Instagram to share your thoughts.

In this episode, we take a look at what AI and digital marketing will look like in 2023. We discuss the different applications of AI  digital marketing, and discuss the potential implications of this technology on the future of marketing.

As the boundaries of AI continue to grow, so too does the potential for digital marketing. In this video, we take a look at what AI and digital marketing will look like in 2023 and discuss the potential implications of this technology on the future of marketing. Armed with this knowledge, you'll be able to make informed decisions about the future of your business!

And here's the link to our Free "Check Out The Tech Stack" Download.

A huge thank you to Campaign Refinery for sponsoring this episode. Check out the amazing email marketing automation tool they've created.

Please subscribe, rate and review, and find us @AllAboutDigMar on Twitter, Facebook, and Instagram to share your thoughts.

The All About Digital Marketing Podcast is brought to you by Social INK, a digital marketing consultancy on a mission to put the social back into social media.

In this podcast episode, co-hosts Chris Bruno and Travis Ketchum introduce the revamped show, which will cover different topics related to digital marketing, including educational and video content. The hosts talk about their backgrounds, with Travis sharing his experience building software platforms like Contest Domination and Campaign Refinery. The hosts also discuss the role of AI and generative AI in marketing and other industries. The episode sets the stage for future episodes to come, where listeners can expect to learn about various marketing strategies, tactics, and tools to improve their online results.

And here's the link to our Free "Check Out The Tech Stack" Download.

A huge thank you to Campaign Refinery for sponsoring this episode. Check out the amazing email marketing automation tool they've created.

Please subscribe, rate and review, and find us @AllAboutDigMar on Twitter, Facebook, and Instagram to share your thoughts.

The All About Digital Marketing Podcast is brought to you by Social INK, a digital marketing consultancy putting the social back into social media.

This week's episode is all about Marketing SaaS Companies. I'm joined by Adam O'Leary, co-founder of Trustscout, a video testimonial capture tool originally developed for agency white-label, eCommerce, and SMBs.

Testimonials are so important today, especially when there is so much choice in the market. These are really what sets you aside from the competition. But you shouldn't be afraid of negative reviews. This gives you a chance to understand what problems your customers are facing.

Adam would always try to get on the phone with someone who left a bad review and understand why the person felt that way. This is a great method of understanding their perspective and you talk them through further steps. This also allows you to make improvements from finding out these problems that people are having so you can make sure they don't reoccur.

We go on to speak about the two main aspects of a business being traffic and sales. As business owners, it's easy to get caught up with the tasks that don't move you forward. At the end of the day, there's nothing more important than how many people saw your message and how many people bought into it.

Stay safe and enjoy the episode.

A huge thank you to Campaign Refinery for sponsoring this episode. Check out the amazing email marketing automation tool they've created.

Please subscribe, rate and review, and find us @AllAboutDigMar on Twitter, Facebook, and Instagram to share your thoughts.

The All About Digital Marketing Podcast is brought to you by Social INK, a digital marketing consultancy on a mission to put the social back into social media.

This week's episode is all about how to market e-commerce. I'm joined by Chloë Thomas, Author and host of both the Award-winning eCommerce MasterPlan Podcast and Keep Optimising Podcast. Having been in e-commerce since 2003, Chloë’s speciality is solving e-commerce Marketing Problems.

Stating an e-commerce business has never been easier than it is today. There are multiple systems (Squarespace, Shopify & Wix) that allow you to set up an e-commerce shop in a short period of time. But it's still not as easy as it may seem. There are a lot of things you need to consider in the early stages.

You shouldn't start an e-commerce business for the sake of it. In order to be successful, you have to start up because you have an amazing product idea, are identifying a problem you want to solve, or have a customer group that you will serve. It will be incredibly hard to start if you don't fall into one of these categories.

We go on to speak about the importance of having an initial research stage, as this will help you design your product and brand. Feedback is so important. You need to be getting your product or service informant of people and asking questions such as, would you buy it, their thoughts and cost. These opinions will help when it comes to marketing your brand as you will have a clear strategy.

Stay safe and enjoy the episode.

A huge thank you to Campaign Refinery for sponsoring this episode. Check out the amazing email marketing automation tool they've created.

Please subscribe, rate and review, and find us @AllAboutDigMar on Twitter, Facebook, and Instagram to share your thoughts.

The All About Digital Marketing Podcast is brought to you by Social INK, a digital marketing consultancy on a mission to put the social back into social media.