The Smartest Amazon Seller

SmartScout

Learn the inner workings of how to sell like one of the #1 Amazon FBA sellers in the world.

  • 19 minutes 51 seconds
    Episode 279 - Inflation, Awards, and Insights into Amazon's Marketplace with Scott Needham

    Get the latest on Amazon's pricing trends, including an upcoming inflation report.

    Scott compares 1P and 3P sellers and discusses how major brands like Apple dominate the marketplace. Understand how inflation affects Amazon's pricing strategies, particularly for Chinese sellers. Gain insights into the challenges and methodologies used to analyze price trends across millions of products.

    Plus, learn about the prestigious Golden Seller Awards.


    Episode Notes:

    00:15 - About The Smartest Amazon Seller

    02:30 - Golden Seller Awards

    04:20 - Average Price of Selling ASINs

    04:59 - 1P Brands Report

    08:15 - 1P vs 3P

    11:28 - Inflation Prices on Amazon Marketplace

     

    Related Post: ‍How to Search Amazon Storefronts and Sellers

    15 October 2024, 5:01 pm
  • 42 minutes 16 seconds
    Episode 278 - Building a Multi-Million Dollar Amazon Empire with Jeff Needham

    Ever dreamed of building a multi-million dollar Amazon business with your sibling?

    Join us for a special episode where we sit down with my brother and co-founder, Jeff, to uncover the secrets behind our journey from humble beginnings to becoming one of the top Amazon sellers.

    We'll share candid stories about the highs and lows of running a successful e-commerce business for over a decade, including the importance of adaptability in scaling a business, insights on leveraging third-party logistics for growth, and lessons learned from pursuing brand exclusivity deals.

    Whether you're an aspiring entrepreneur or an e-commerce enthusiast, this episode is packed with valuable insights you won't want to miss.

     

    Episode Notes:

    00:10 - Jeff Needham Introduction

    02:15 - Early Days and Initial Insights Into the Amazon Marketplace

    05:00 - Scaling the Business

    06:55 - Realizations and Challenges

    09:50 - Decision to Move Warehouse Operations to Indiana

    12:25 - Optimizing the Business

    15:30 - Exploration of Brand-Direct and Exclusive Selling Models

    16:10 - Lessons Learned from Watching Other Competitors

    17:20 - Brand Direct Challenges

    19:00 - Failed Ventures and Insights

    25:30 - The Reimbursement Service

    26:18 - Operational Innovations

    29:30 - Scott’s Scouting Tool

    30:30 - Issues with Expanding Too Wide

    33:10 - Dealing with Accounting

    34:47 - COVID Stories

    37:45 - Price Gouging

    39:15 - Amazon Inventory Constraints

     

    Related Post: 7 Pro Amazon Listing Optimization Tips to Send Your Sales Soaring

     

    8 October 2024, 1:33 pm
  • 24 minutes 20 seconds
    Episode 277 - The Secrets to Stunning Amazon Product Pages with George Reid

    Join Scott and George Reid from AMZ Design Kit as they explore innovative strategies for creating eye-catching Amazon product pages that convert.

    Discover how George's journey led him to develop a unique tool that curates top-tier design examples, infographics, and A+ content to inspire your creative process.

    Learn how AMZ Design Kit collects and organizes high-performing design elements to fuel your inspiration. Explore practical tips to speed up your design process without sacrificing quality. Understand the significant impact of well-designed pages on conversion rates and advertising effectiveness.

    Tune in to discover how to elevate your Amazon product pages and drive sales.

    Episode Notes:

    00:45 - George Reid Introduction

     

    01:40 - Concept of AMZ Design Kit

     

    02:50 - The Intersection of Advertising and Design

     

    05:25- Role of Design in Conversion Rates

     

    08:25 - Refreshing an ASIN

     

    09:05 - Not Reinventing the Wheel

     

    10:00 - Building a Design System

     

    11:55 - Utilizing the AMZ Design Kit

     

    14:55 - Design Refresh Results

     

    17:30 - The Value of AMZ Design Kit

     

    19:00 - Video Templates

     

    20:40 - Affordability and Accessibility of AMZ Design Kit

     

    LinkedIn: linkedin.com/in/georgereid23

    Email: [email protected]

    Related Post: Advertising Solutions by Amazon: A Closer Look into Amazon Ads

     

    1 October 2024, 3:40 pm
  • 27 minutes 15 seconds
    EPISODE 276 - Maximizing E-commerce Potential with Blaine Davis of Marketplace Pros

    Blaine Davis shares his remarkable journey, mirroring Scott's own path, from early days of reselling to venturing into private labels and ultimately offering industry-leading services.

     

    Blaine's transition from managing an independent tool truck business online to becoming an Amazon powerhouse is a testament to his entrepreneurial spirit and adaptability. Discover how he navigated the ever-evolving landscape of Amazon and balanced reselling established brands with launching private labels.

     

    Gain valuable insights into the future of e-commerce and the growing importance of collaborative partnerships. Blaine's perspective is invaluable as brands increasingly recognize the need for strong partnerships beyond transactional relationships.

     

    Discover Blaine's challenges and the strategic pivots that led to Marketplace Pros's success. Learn how he adapted to changing market dynamics and transformed his business to offer a comprehensive suite of services.

     

    Episode Notes:

     

    00:15 - Blaine Davis Introduction

     

    02:20 - Getting to Know Blaine

     

    04:12 - Exclusive Partnerships

     

    05:35 - Private Label vs. Reselling

     

    07:40 - Knowing Your Keywords

     

    08:30 - The Automotive Niche

     

    10:50 - Getting Heavy on the SKU

     

    11:40 - Competition and Market Dynamics

     

    16:00 - Launching New Products

     

    16:30 - Fees and Amazon Policies

     

    18:30 - Challenges In Doing Pivots/Transitions

     

    20:35 - What Excites Blaine About the Marketplace?

     

    22:15 - The Rise of New Marketplaces

     

    LinkedIn: https://www.linkedin.com/in/blainejdavis/

    X: @blainedavis

    Website: blainedavis.net

    Email: [email protected]

     

    Related Post: How Product Research Can Upscale Private Label Sellers’ Businesses

    24 September 2024, 12:52 pm
  • 33 minutes 56 seconds
    EPISODE 275 - Advanced Strategies for Amazon Reimbursement with Yoni Mazor

    Are you leaving money on the table when it comes to Amazon reimbursements?

    Join us for an in-depth discussion with Yoni Mazor, the CGO of Getida and a seasoned expert who has been navigating the complexities of Amazon seller reimbursements since 2015.

    In this episode, we'll dive into the essential strategies and industry insights you need to maximize your returns. We'll discuss the evolving landscape of Amazon reimbursement services, including the critical changes to Amazon's upcoming reimbursement policies. Yoni will share proven tactics for ensuring you're not leaving money on the table.

    Don't miss out on this invaluable advice that could significantly impact your bottom line. Tune in to learn how top sellers efficiently audit tens of billions in transactions and why private equity-backed solutions are setting new standards in transparency and compliance.

    Episode Notes:


    00:30 - Yoni Mazor Introduction

     

    02:21 - Getida’s History

     

    07:55 - Scaling Challenges and Innovations

     

    11:35 - Patent Innovation and Document Handling

     

    12:35 - Recent Changes in Amazon’s Policies

     

    17:35 - Logic Behind Amazon Timeframes

     

    21:45 - Leaving Money on the Table

     

    23:45 - The Inconsistencies in Amazon

     

    26:20 - Advertising Click Fraud

     

    28:50 - Getida’s Future


    LinkedIn: linkedin.com/in/yoni-mazor-b204a274

    Website: getida.com/

     

    Related Post: What Is an Amazon Returnless Refund?

    18 September 2024, 9:12 am
  • 26 minutes
    EPISODE 274 - From Supplements to Software: The Evolving Strategies of Mike Danford
    Mike Danford, Growth Optimizer at Adverio, shares his extensive experience, offering invaluable insights into Amazon's competitive landscape.

    Discover how Mike transitioned from a small-scale seller to managing large product catalogs efficiently. Learn about the challenges and opportunities he faced along the way, and gain valuable tips on streamlining operations and optimizing product listings.

    Uncover the power of dynamic pricing strategies and how Mike has used them to maximize profitability. Understand the benefits of adjusting prices in real time based on market trends, competitor activity, and customer demand.

    Explore the potential of machine learning for predictive analytics in e-commerce. Learn how Mike has leveraged data-driven insights to forecast sales, optimize inventory levels, and identify emerging trends.

    Whether you're a seasoned Amazon seller or just starting, this episode offers actionable tips and strategies to help you grow your business and achieve long-term success.

    Episode Notes:

    00:55 - Mike Danford Introduction
    01:30 - Mike’s Journey
    04:05 - From Seller to Agency Founder
    06:18 - Managing Large Catalogs
    08:30 - Techniques for Optimizing Large Product Ranges
    10:10 - Handling C1 and C2 Tier Products
    12:10 - Introduction to Dynamic Pricing Tools
    15:25 - Charm Pricing and Its Benefits
    16:25 - Seller Central Utilities Benefits
    18:30 - Custom-Built Tools and Machine Learning
    20:35 - Integration of AI and Machine Learning
    23:15 - Reflections on Amazon's Future Directions

    Website: Adverio.io

    LinkedIn: linkedin.com/in/danfordmike

    Related Post: How to Use AI for Successful Amazon Selling
    10 September 2024, 9:13 am
  • 36 minutes 45 seconds
    EPISODE 273 - Mastering Data for Amazon Success with Robert Row
    Join Scott and Robert Row, Co-Founder at Bispoke, as they dive into the power of data in revolutionizing the Amazon selling business.

    Robert shares his journey from digital marketing intern to working with top e-commerce brands, and how he leverages data to optimize inventory, advertising strategies, and more.

    Discover the importance of data-driven decision-making in Amazon selling, how to use Amazon Marketing Cloud (AMC) to gain deeper insights into your customers, best practices for inventory management and supply chain optimization, effective advertising strategies for maximizing your return on investment, and practical tips for sellers of all sizes to leverage data analytics.

    Don't miss this opportunity to learn from a seasoned expert and discover how data can help you take your Amazon business to the next level.

    Episode Notes:

    00:50 - Robert Row Introduction
    02:30 - Background of Robert
    05:55 - Robert's Journey from Digital Marketing to E-commerce
    07:30 - Inventory Management and Advertising Adjustments
    08:35 - Advertising Strategy
    09:50 - The Importance of Data
    11:05 - Amazon Marketing Cloud (AMC)
    15:15 - Using AMC for Audience Management
    18:15 - Practical Application of AMC for Improving Ad Efficiency
    22:20 - Practical Tools and Solutions
    26:10 - Streamlining the Process
    27:40 - Importance of Data in Making Informed Decisions
    29:35 - Using SmartScout for Market Share
    32:15 - What is Bispoke?
    33:50 - Lessons Learned from Previous Years

    Email: [email protected]

    LinkedIn: linkedin.com/in/robert-row-b8006517

    Website: https://www.bispoke.io


    Related Post: Finding Amazon Keyword Trends: Unleash the Power of SmartScout
    3 September 2024, 1:33 pm
  • 28 minutes
    EPISODE 272 - Leveraging Google Grants for Amazon Success with Ishan Soni
    Scott Needham sits down with Ishan Soni, the founder of Ad Grants Genie, to discuss innovative strategies for reducing Amazon advertising costs while driving sales.

    Discover how to harness the power of Google's $10,000 monthly grant for nonprofits to generate free traffic and elevate your brand visibility.

    Learn the ins and outs of Google's ad grant program, including eligibility requirements and best practices for maximizing its benefits. Explore the steps in creating a nonprofit that aligns with your brand and effectively leverages the grant to drive Amazon sales.

    Don't miss this opportunity to revolutionize your Amazon selling strategy and unlock new growth opportunities. Tune in now!

    Episode Notes:

    01:25 - Ishan Soni Introduction
    03:20 - Understanding Google Grants Program
    04:35 - Establishing a Nonprofit for Amazon Sellers
    06:00 - Examples of Nonprofits Created by Various Brands
    06:55 - Implementing Google Grants for Amazon Sales
    10:00 - Compliances and Guidelines
    10:55 - Managing Taxes and Reporting for Nonprofits
    13:50 - Granular Execution and Traffic Conversion
    17:15 - What is an Advertorial?
    19:15 - Leveraging the Nonprofit Setup
    21:35 - Tools and Services Offered by Ad Grants Genie
    23:20 - Giving Back Through Nonprofit
    24:10 - Importance of Building Something Beyond Amazon

    Website: https://adgrantsgenie.com/

    Related Post: The Best Financing Loans for Amazon Sellers
    27 August 2024, 10:37 am
  • 19 minutes 35 seconds
    EPISODE 271 - Scale and Connect at AMZ United 2024
    Seasoned Amazon veteran Scott Needham joins forces with the strategic mind of Michael White, Chief Strategy Officer at SmartScout, to discuss the intricacies of scaling your Amazon business. Whether you're just starting out or aiming for the coveted nine-figure sales mark, this episode offers invaluable insights and actionable strategies.

    Discover why resellers continue to dominate the Amazon marketplace and learn how to navigate the complex world of compliance to protect your business.

    Plus, get an exclusive sneak peek into the upcoming AMZ United conference, where you can connect with fellow sellers and gain a competitive edge.

    Don't miss this opportunity to level up your Amazon game!

    Episode Notes:

    00:45 - Michael White Introduction
    02:45 - The World of Reselling
    04:20 - AMZ United Year 2
    05:30 - Remembering Last Year's AMZ United Conference
    11:05 - Excitement for This Year's Conference
    12:45 - Dealing with Amazon Account Suspension
    14:10 - Best Compliance Experts
    14:30 - Why Networking is Important

    Related Post: Amazon Suspension: What Is It and How to Avoid It
    20 August 2024, 9:00 am
  • 40 minutes 41 seconds
    EPISODE 270 - Scaling Your Amazon Business with Pattern’s Logistics
    Feeling overwhelmed by Amazon's ever-changing logistics landscape?

    This episode of The Smartest Amazon Seller cuts through the complexity with expert insights from Rob Hahn, Head of Transportation at Pattern. Rob, with his journey from Amazon intern to robotics mastermind, unveils the secrets to optimized fulfillment and boosted sales conversions.

    Discover how Pattern navigates FBA fees and complexities, unlocks the power of zone skipping for faster deliveries, and masters Amazon's intricate network. Learn why Pattern's Marketplace Prep Service is a game-changer for sellers and how they streamline your fulfillment process from labeling to delivery.

    Rob also shares insights on addressing challenges with oversized items, unexpected inventory issues, and the future of FBA policies. Don't miss this episode to gain a competitive edge in the Amazon marketplace.

    Episode Notes:

    00:27 - Rob Hahn Introduction
    02:30 - Rob Hahn’s Background
    07:40 - Transition to Pattern and the role as COO
    09:55 - Differences in Logistics and Transportation in the International Operations
    11:00 - Challenges of Selling Across Different Markets and Languages
    11:40 - Leveraging Amazon's APIs and Handling Warehouse Management Across Regions
    18:32 - Explaining the Roles of Cross-docking and Fulfillment Centers in Amazon's Network
    21:35 - Pattern's Initiative in Marketplace Prep Services
    26:50 - Pattern’s Latest Facilities
    28:30 - Addressing Challenges with Oversized Items
    30:38 - Dealing with Discrepancies
    32:15 - Chinese Sellers
    33:45 - Future of FBA

    Website: Pattern.com
    LinkedIn: linkedin.com/in/rob-hahn-12136736


    Related Post: Is Amazon FBA Worth It? A Quick Look Into Making Money on Amazon
    13 August 2024, 12:49 pm
  • 42 minutes 21 seconds
    EPISODE 269 - Diana Gershman Secrets to Amazon Wholesale Success
    Scott sits down with Diana Gershman, the "Mary Poppins of Amazon FBA." 
    With over 15 years of experience, Diana shares her unique journey from academia to becoming a leading figure in the Amazon selling world.

    This episode delves into the early days of Amazon FBA, the evolution of listing creation, the importance of data-driven decision-making, and strategies for successful wholesale on Amazon. 

    Diana also shares her insights on negotiating with distributors, the origin of the Amazon United conference, and personal anecdotes from her career, including experiences with gender dynamics in male-dominated industries.

    Tune in to gain valuable insights from a true Amazon FBA pioneer and learn how to navigate the ever-changing landscape of e-commerce.

    Episode Notes:

    00:15 - Diana Gershman Introduction
    02:00 - Entering the World of Amazon
    03:55 - The Early Days of Amazon FBA
    05:50 - Building a Listing on Amazon
    07:55 - Transition from Passive Selling to Proactive Account Management
    10:25 - The Impact of Data on Modern Amazon Selling
    11:56 - How Keepa and Other Tools Have Evolved to Assist in Data-driven Selling
    17:42 - The Significance of Forecasting and Its Benefits to Distributors
    18:05 - The benefits of Establishing Relationships with Distributors
    19:40 - The Proliferation of Amazon Sellers Buying from Distributors
    20:22 - Learning from Mistakes and Understanding the Marketplace
    22:20 - The Business of Gender and Industry Domination
    23:26 - The Generational Shift in Business Ownership
    24:30 - The Inception and Realization of AMZ United
    27:38 - Diana Recounts the AMZ United Experience
    37:09 - What Else Does Diana Do?

    LinkedIn: linkedin.com/in/diana-gershman-4a8411b
    Instagram: diana (@diana_in_real_life)

    Related Post:‍ How to Search Amazon Storefronts and Sellers
    6 August 2024, 2:19 pm
  • More Episodes? Get the App
© MoonFM 2024. All rights reserved.