Join us as we discuss all the things you can do to make your product's users more successful and happy.
Cartoon dogs & the unique speech patterns thereof
This episode is a dance that Robert leads
A tale of Two-Factor (Auth)
Robert has a dandruff problem
Samuel makes you money
MailChimp seems to live their values
Super smooth segue™
A porch, cold ones, the sunset, and Passwords
The ultimate password: pizza, pizza, praying hands, crying, throw a chair
Tell us your password rules!
Samuel puts himself on The Hot Seat™
Public information makes for bad security questions
Robert's wife hacked the cops!
Samuel has a funny story
Robert knows all about living a lie
Saying your crappy password out loud
Nightmare birth city names
Timing you out like a human
Robert uses Seinfeld as a human shield
Let people in for non-critical tasks!
Samuel regrets to inform you we are back.
Jeff Vincent, Head of Customer Success at Wistia, joins us.
5 Star Review! Thanks!
Jeff defines Knowledge Centering
Tips arrive.
Robert nails it. Battleships are sunk.
How can you force people to look at your documentation?
Apparently, we like search.
Jeff delivers a killer way to unlock customer language.
Samuel asks Jeff all the questions.
Samuel sinks a Battleship.
Learning Centers are not Knowledge Centers
Non-controversial Controversy is Instigated
Rage quit your computer
Intense Disagreement, Strife, No Documentation
Documentation as Marketing?
Wistia is awesome.
Resources of the Week:
Teach the support team to fish
What is a whip-around?
Samuel cares about Robert, but Robert is all business
Other people care about us too!
Crushing SERP Dopplegangers vs Living in their shadow
Do we endeavor to make podcast history? (Spoiler: We don't)
Announcing the topic!
The pronunciation of bouillabaisse
Pranks for digital natives
The difference between A/B testing, split testing, and multivariate testing
More bouillabaisse breakdown
A radical shift to the episode format?
What defines a significant split test?
Samuel cautions against boiling the A/B ocean
How you can align A/B testing with your users' success
Things that are like jazz (e.g. this podcast)
The ins & outs of hypotheses
On the segmenting & cohort-ing of test subjects
Robert Graham: The People's Champion
Samuel gets controversial with a "controversial do"
A brief history of the hill climbing metaphor & local maxima
Out comes The Hot Seat™!!
Hilbert: A star is born
Robert advises not to throw the baby out with the bathwater
Samuel questions whether the bathwater even needs to be thrown out in the first place
On measuring and inspiration and the relation thereof
Radical format change: The Tomb of the Unknown Tip!
User Onboarding: the perfect place for A/B suckers
Samuel gets his science tips from children's television
http://mcfunley.com/design-for-continuous-experimentation
https://medium.com/designing-for-results/in-defense-of-the-humble-local-maximum-2e53e61301df
https://medium.com/designing-for-results/dont-blame-the-tool-aadbe3465dc4
http://engineering.indeed.com/blog/2013/05/indeedeng-data-driven-product-design-slides-video/
PBS, Dinosaurs, and a Hypothesis -- https://www.youtube.com/watch?v=r0CGhy6cNJE
##Samuel and Robert trot out their best ideas to make the most of live chat on your site.
Ever want to combine advanced UX chatter with advanced football analysis?
This is your episode.
We know we've missed getting an episode out on time the last couple weeks and we apologize. We went to great lengths to avoid it, but above all we want to offer you guys a quality listen.
Casino Games and Cognitive Biases
Semmelweis's story is tremendously sadder than we thought. Read at your peril.
Thanks, Mr. Mavis.
Vinny Testaverde played some football or something.
Backcasting is key to planning.
Extra Credits on the create contribution of a player to a video game.
Fake Doors and quantitative approaches to feature demand.
Ignite - Lean Startup - Polyvore
Minion Rush was an example of a not so great startup experience (Android).
World of Tanks was an example of a great tutorial and onboarding experience (iPad).
###Notes
Thanks Boston Buyer and P_Schadt
Our first Mailbag question is answered. Thanks Fares Ghandour.
Kathy Sierra spoke a few times at Business of Software.
We have an episode about surveys where we explain Porkchop Downs.
Garrett Dimon's article on understanding cancellations.
Behind the Cloud by Marc Benioff of Salesforce.com.
Brennan Dunn and Planscope.io. Brennan also has a great book Double Your Freelancing Rate.
Your feedback is valuable to us. Should you encounter any bugs, glitches, lack of functionality or other problems, please email us on [email protected] or join Moon.FM Telegram Group where you can talk directly to the dev team who are happy to answer any queries.