STCfit Learning Podcast
STCfit
STCfit head coaches Ben and Jason cover nutrition and training strategies for fat loss, physique development and strength performance.
- 49 minutes 8 secondsEp 290 - The real story of the food industry, ft. Fodbods founder Vanessa
Fodbods founder Vanessa sat down with us to chat all things food product development, marketing, goals and growth.
This week's topics:
1. The beginnings - concept, logistics, capital 6:24
2. Testing, creating & FODMAP-certifying 18:01
3. Selling online? Physical? International? 25:20
4. Who are you selling & marketing to? 28:26
5. Biggest lessons learned so far 46:11
Use discount code BARBELLS15: Fodbods
$10k months free workshop: Access
Take the $10k Scorecard: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
2 March 2025, 9:00 pm - 1 hour 14 minutesEp 289 - Here's our exact marketing campaign
From your offer, to social media content, to emails, to long-form YouTube / podcasts - here's the complete process.
This week's topics:
1. Your offer - Workshop, giveaway, etc 18:22
2. What's your social media plan? 32:21
3. The importance of emails 49:58
4. Should you focus on YouTube? 59:42
5. What a podcast costs, but can do 1:09:03
$10k months free workshop: Access
Take the $10k Scorecard: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
23 February 2025, 9:00 pm - 1 hour 11 minutesEp 288 - Five steps to get online clients
This took us too much time and money to learn - here's how to become a successful online coach.
This week's topics:
1. How A.I. has helped dial in our business 16:16
2. Where PTs miss the mark with niching 29:28
3. The layers of marketing you need 39:15
4. How to be definitive in your message 50:05
5. Outreach is mandatory - here's how 56:01
Register for the free workshop: Access
Take the $10k Scorecard: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
16 February 2025, 9:00 pm - 1 hour 14 minutesEp 287 - Five things holding you back from success
Want to be a successful full-time online coach? Here's the essentials checklist.This week's topics:
0. Why you're scared to take the next step 25:40
1. Mentality 44:19
2. Model 49:00
3. Service 52:56
4. Sales 1:00:33
5. Skills 1:03:40
Take the $10k Scorecard:Access
Become a Standout PT:Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
9 February 2025, 9:00 pm - 1 hour 26 minutesEp 286 - What a $10k per month service looks like
From picking up the phone to weekly sessions - how does your service portray you? This week's topics:
1. From the phone to the gym floor 41:42
2. Goal & timeline = longer retention 51:53
3. Do you offer nutritional guidance? 1:04:41
4. The value of your face-to-face time 1:09:56
5. Your personal image & presentation 1:17:08
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
2 February 2025, 9:00 pm - 1 hour 22 minutesEp 285 - How to thrive for 10+ years in fitness
Celebrating Jess' 10 year milestone, we discussed traits seen in the most successful PTs. This week's topics:
1. Be able to choose to stay in the industry 13:15
2. Emotional highs & lows as a coach 24:27
3. The most important trait as a new PT 34:41
4. Looking past monetary value, for skill 47:36
5. How to attract / build your own team 1:03:56
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
26 January 2025, 9:00 pm - 1 hour 9 minutesEp 284 - Five traits of $10k-month personal trainers
The most consistent habits of highly successful PTs we've worked with - past and present. This week's topics:
1. A routine for relentless consistency 12:44
2. Be client-centric & business-minded 25:00
3. Train yourself to be more adaptable 36:47
4. The truth of branding, marketing & sales 53:18
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
19 January 2025, 9:00 pm - 1 hour 13 minutesEp 283 - Think like this, to make $10k a month in 2025
What's the biggest difference to making $1k weeks vs. $10k months? This week's topics:
1. Define "success" & know your numbers 16:46
2. Don't forget the tools that work 26:02
3. Create a bulletproof vision & mentality 38:30
4. Setting up your week to work for you 54:26
5. What strategies worked for us in 2024? 1:00:58
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
12 January 2025, 9:00 pm - 1 hour 5 minutesEp 282 - Overcoming our business' biggest hurdle
The boys are raring to go. Here's how we've laid out our 2025 - have you thought about yours? This week's topics:
1. Our 2025 personal & business goals 12:30
2. When will we "leave" coaching? 28:10
3. What we struggle with personally 37:33
4. Our biggest business challenge in 2025 48:59
5. Going from $1k weeks to $10k months 58:30
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
5 January 2025, 9:00 pm - 1 hour 4 minutesEp 281 - What a year of feeling "lost" taught us
After rough periods this year, here's how the boys have both backed themselves and leaned on the team. This week's topics:
1. The January churn no one expects 14:52
2. Learning to show up & value your time 19:13
3. How do you know it's time for change? 32:45
4. Backing ourselves as well as the team 44:18
What we're proud of & look forward to 56:45
Get your custom sales presentation: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
22 December 2024, 9:00 pm - 1 hour 17 minutesEp 280 - Why (& how) we're running challenges again
With all our affiliated gyms kicking off, we're turning our attention to running challenges to drive business - Here's how (and why) we're doing it, with none of the guilt/ick. This week's topics:
1. Has UStrong reached its final form? 14:22
2. Why we didn't buy our HQ / gym 31:05
3. What is the goal of your challenge? 45:56
4. Figuring out how your challenge will run 58:50
5. How our message is changing in 2025 1:04:49
Get your custom sales presentation: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
15 December 2024, 9:00 pm - More Episodes? Get the App