A show for Pilates studio owners and teachers who are ready to grow their business and develop their marketing skills.Your host, Seran Glanfield shares her insight and experience helping hundreds of studios find success in the online space and in brick and mortar studios. Here we discuss all the things that you need to know about the business and marketing in the boutique fitness world. From marketing, sales processes, pricing and referral programs to management, leadership and planning… this is the resource you’ve been waiting for.
In this episode of The Pilates Business Podcast, host Seran Glanfield dives into powerful marketing strategies to wrap up the year on a high note and set up an incredible start for January!
December can be a hectic month, but Seran explains how boutique fitness studio owners can harness this unique time of year to connect with clients, drive engagement, and boost revenue. From festive promotions to special events, this episode is packed with creative, actionable ideas to help you end 2024 strong and keep momentum going into the new year.
If you’re ready to grow your studio’s impact and maximize end-of-year revenue, this episode is your ultimate guide to holiday marketing success!
Key topics covered:
Don’t miss this opportunity to finish the year with impact and set up for a thriving 2025!
Got a question for Seran? Add it here 👉
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The Studio Owner's Guide to MASTERING REELS
📲 Follow Seran on Instagram @seran_spring_three
❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!
🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date
Work with Seran:
🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business
🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business
Join my FREE FB group - and ask me your biz questions!
🤳 Join the Growing A Studio Business Facebook Community
In this episode of the Pilates Business Podcast, host Seran Glanfield interviews Tamara Galinsky, founder of JETSET Pilates, a rapidly growing franchise that has expanded from a single studio in Miami to nearly 80 locations across the country.
Tamara shares her journey from her early career in technology and real estate to discovering her passion for Pilates and building a brand that emphasizes community and experience.
The conversation delves into the challenges of franchising, the importance of location and real estate in the fitness industry, and the strategies that have fueled Jet Set's growth. Tamara also discusses the balance between her entrepreneurial ambitions and family life, offering insights for aspiring fitness entrepreneurs.
Learn more about JETSET Pilates HERE: www.jetsetpilates.com
Or follow on IG here: @jetsetpilates
Got a question for Seran? Add it here 👉
🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive
GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS
📲 Follow Seran on Instagram @seran_spring_three
❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!
🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date
Work with Seran:
🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business
🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business
Join my FREE FB group - and ask me your biz questions!
🤳 Join the Growing A Studio Business Facebook Community
In this episode of The Pilates Business Podcast, host Seran Glanfield dives into a game-changing strategy that can help studio owners increase revenue without relying on big, salesy tactics—micro conversions. These small, often overlooked actions that clients take throughout their journey can create a powerful impact on your business. Seran shares insights on how small tweaks in your client engagement can significantly boost retention and revenue, guiding clients through the process step-by-step.
Tune in to discover:
Whether you're struggling with retention or looking to streamline your business for maximum profit, this episode provides simple, actionable tips to help you grow sustainably!
Got a question for Seran? Add it here 👉
🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive
GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS
📲 Follow Seran on Instagram @seran_spring_three
❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!
🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date
Work with Seran:
🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business
🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business
Join my FREE FB group - and ask me your biz questions!
🤳 Join the Growing A Studio Business Facebook Community
On this episode of The Pilates Business Podcast, host Seran Glanfield dives into the top three reasons why boutique fitness studios struggle with client retention — and they might not be what you expect! Seran explains how simple yet impactful shifts in communication, class quality, and progress tracking can make a huge difference in keeping clients loyal and engaged.
If you're ready to stop churn and build a stronger, more connected community of clients, this episode is a must-listen. Seran also offers practical solutions you can implement right away to boost retention and improve the client experience.
Tune in to learn:
Seran Glanfield has over a decade of experience helping boutique fitness studios thrive, and her insights in this episode will help you elevate your business to the next level!
Got a question for Seran? Add it here 👉
🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive
GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS
📲 Follow Seran on Instagram @seran_spring_three
❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!
🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date
Work with Seran:
🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business
🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business
Join my FREE FB group - and ask me your biz questions!
🤳 Join the Growing A Studio Business Facebook Community
In this episode of The Pilates Business Podcast, host Seran Glanfield shares her all-time favorite business books that have shaped her approach to leadership, marketing, and growth. Whether you're looking for strategies to scale your boutique fitness studio, create a standout brand, or shift your mindset for success, Seran's curated list of must-reads will inspire and guide you. From foundational concepts on business structure to powerful insights on marketing and leadership, these books provide practical takeaways that studio owners can apply today.
Key Takeaways:
Tune in to hear actionable advice on how to apply these lessons to your studio for long-term growth and success.
Got a question for Seran? Add it here 👉
🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive
GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS
📲 Follow Seran on Instagram @seran_spring_three
❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!
🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date
Work with Seran:
🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business
🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business
Join my FREE FB group - and ask me your biz questions!
🤳 Join the Growing A Studio Business Facebook Community
In this episode of The Pilates Business Podcast, host Seran Glanfield welcomes Sue Ellen Brantley, a CPA, fractional CFO, and founder of Healthy Balance Bookkeeping. They dive deep into the importance of understanding the numbers behind your boutique fitness studio to ensure your business's growth and profitability.
Sue Ellen shares her journey from corporate finance to entrepreneurship, and how her passion for health and wellness drives her mission to help studio owners make more money and expand their impact.
This episode covers everything from common financial mistakes to the best practices for maintaining clean books, all tailored specifically for studio owners.
Tune in to discover how to better manage your finances and set your studio up for success!
Connect with SueEllen HERE: www.healthybalancebookkeeping.com/
Got a question for Seran? Add it here 👉
🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive
GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS
📲 Follow Seran on Instagram @seran_spring_three
❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!
🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date
Work with Seran:
🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business
🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business
Join my FREE FB group - and ask me your biz questions!
🤳 Join the Growing A Studio Business Facebook Community
In this episode of The Pilates Business Podcast, host Seran Glanfield dives into one of the most common challenges for boutique fitness studio owners: letting go of control to gain true growth. Seran shares expert advice on why effective delegation is essential for business expansion and provides actionable steps to help studio owners shift from being the “doer” to the “leader.”
Listeners will learn how to overcome the hesitation around delegation, how to delegate effectively, and how to set their team up for success without micromanaging.
Tune in to learn how to reclaim your time and become the CEO your studio deserves.
Got a question for Seran? Add it here 👉
🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive
GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS
📲 Follow Seran on Instagram @seran_spring_three
❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!
🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date
Work with Seran:
🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business
🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business
Join my FREE FB group - and ask me your biz questions!
🤳 Join the Growing A Studio Business Facebook Community
Boost Your Studio's Revenue with Retail: Insights from Be Half Moon's Andrea
In this episode of The Pilates Business Podcast, host Seran Glanfield chats with Andrea, founder of b,Halfmoon, about how boutique fitness studios can transform empty wall space into a thriving retail section. Andrea shares her journey from launching the beloved bMat to expanding her product line to include functional movement tools, healing crystals, and more.
Whether you're new to retail or looking to refine your current offerings, this episode is packed with tips to help you curate a successful and profitable retail space in your studio.
Tune in to learn how integrating retail can not only boost your revenue but also energize your community.
Connect with b Halfmoon and Andrea here: @bhalfmoon_official
@beingandreamckay
Go to bhalfmoon.com and use coupon: SERAN5 when you order via a wholesale account!
Got a question for Seran? Add it here 👉
🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive
GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS
📲 Follow Seran on Instagram @seran_spring_three
❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!
🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date
Work with Seran:
🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business
🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business
Join my FREE FB group - and ask me your biz questions!
🤳 Join the Growing A Studio Business Facebook Community
In this episode of The Pilates Business Podcast, host Seran Glanfield delves into a powerful, often overlooked factor that can determine the success or failure of your studio: your mindset. Drawing on insights from thought leaders like Dr. Carol Dweck and Simon Sinek, Seran explores the critical difference between a growth mindset and a fixed mindset, and how this difference influences everything from your business decisions to your personal development.
Learn practical strategies for cultivating a growth mindset that will not only help you navigate challenges but will also fuel the long-term growth and success of your studio.
Tune in to discover how small, consistent changes in your thinking can lead to big results in your business.
Got a question for Seran? Add it here 👉
🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive
GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS
📲 Follow Seran on Instagram @seran_spring_three
❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!
🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date
Work with Seran:
🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business
🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business
Join my FREE FB group - and ask me your biz questions!
🤳 Join the Growing A Studio Business Facebook Community
From Movement Lover to Tech Innovator: How Rachael Lea Fishman Built Arketa to Empower Studio Owners
In this episode of The Pilates Business Podcast, host Seran Glanfield chats with Rachel Lea Fishman, the founder of Arketa, a cutting-edge studio management software designed specifically for boutique fitness studios. Rachael Lea shares her inspiring journey from yoga instructor to tech entrepreneur, revealing how her passion for movement and wellness drove her to create a platform that helps studio owners streamline operations, enhance client experiences, and ultimately, grow their businesses.
Tune in to learn how Arketa is transforming the way studios operate, and why having the right tools can make all the difference in your studio's success.
Got a question for Seran? Add it here 👉
🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive
GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS
📲 Follow Seran on Instagram @seran_spring_three
❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!
🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date
Work with Seran:
🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business
🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business
Join my FREE FB group - and ask me your biz questions!
🤳 Join the Growing A Studio Business Facebook Community
In this episode of The Pilates Business Podcast, host Seran Glanfield dives deep into the world of social media and how it can transform your studio’s visibility. As studio owners, we know that having a social media presence is no longer optional—it's essential. But with so many platforms and strategies out there, how do you make sure your efforts actually pay off?
Seran walks you through actionable tips on how to effectively and efficiently use social media to not only attract new clients but also to build lasting relationships that keep them coming back. From choosing the right platforms to creating content that truly resonates, Seran covers it all. Whether you're a social media newbie or looking to refine your strategy, this episode is packed with insights that will help you make your studio the talk of the town, both online and off.
Tune in to discover:
If you’re ready to take your studio’s visibility to the next level, this episode is a must-listen!
Got a question for Seran? Add it here 👉
🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive
GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS
📲 Follow Seran on Instagram @seran_spring_three
❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!
🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date
Work with Seran:
🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business
🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business
Join my FREE FB group - and ask me your biz questions!
🤳 Join the Growing A Studio Business Facebook Community
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