Purposeful Social Selling

Kristen Boss

The Podcast for Authentic Social Selling

  • 23 minutes 48 seconds
    228. A Good Funeral

    Kristen knows the weight of closing a chapter. It’s not just an end, but a moment to honor everything that chapter held: the growth, the connections, and the work that shaped not only her journey but the lives of those who shared it.

    This is a bittersweet space to stand in, filled with gratitude for what was and the ache of saying goodbye. Kristen believes in giving each chapter a good funeral, not as a sign of loss but as a celebration of the story it tells. Too often, people shy away from endings, afraid of the uncertainty they bring. They talk themselves out of dreaming bigger or reaching for more, fearing the disappointment of things not going as planned. But Kristen sees it differently.

    This chapter isn’t closing because it failed or faltered. It’s closing to make space for the next one to unfold—a bittersweet goodbye, filled with deep reflection and forward hope.

    Kristen reminds us that goodbyes are part of the process, and each one shapes what comes next. This is not the end of the story, just a shift, a moment to pause, celebrate, and step into what’s waiting on the other side.

    To every listener who tuned in, shared an episode, or found a piece of themselves in these stories—thank you. Your presence has made this chapter unforgettable.

    31 December 2024, 9:00 am
  • 3 minutes 53 seconds
    227. Secrets of Success: An Invitation

    If you’ve ever wondered why some people effortlessly rise to success while others feel stuck and frustrated, this is your moment. On Monday, December 30th, Kristen is hosting the final live training of the year—an event unlike any other.

    Kristen isn’t holding anything back. She’ll share the patterns and practices she’s observed, laying out practical steps to help you get unstuck and move forward. No fluff, no guesswork—just a clear breakdown of what works and why.

    If you’ve ever asked yourself, Why can’t I create the results I want?, this training is for you. It’s completely free, and all you need to do is register.

    End 2024 with a new perspective and a game plan for real progress in your business. This is more than just another training—it’s an opportunity to get the clarity and tools you’ve been looking for.

    Save your spot now and join Kristen on Monday, December 30th. This is your moment to take the first step toward lasting success.

    Register for the Secrets to Success final training here: kristenboss.com/the-final-training

    16 December 2024, 9:00 am
  • 38 minutes 54 seconds
    226. The Pivot: Part 2

    Kristen continues the conversation from last week, pulling back the curtain on her own pivot and exploring why making a change, even when it feels necessary, can be so terrifying. She unpacks why growth often feels like loss, why we cling to the familiar, and how the fear of letting go keeps us stuck in places we’ve outgrown.

    Let’s look at a few highlights:

    • Growth and grief often go hand in hand—letting go of what’s familiar can feel like a loss, even when we know it’s time for something new.
    • We often hold on to what we’ve already invested in, whether it’s a belief, a job, or a relationship, because the fear of abandoning that energy feels overwhelming.
    • The fear of inconsistency or betraying others can make us shrink ourselves to protect the peace, causing us to stay in situations that no longer align with our growth.

    Kristen highlights that the discomfort we feel around growth is often a signal of progress. The fear of pivoting is normal, but it’s also a sign that we’re standing at the edge of something bigger. The real risk isn’t in the change itself, but in staying where we are, avoiding discomfort, and missing out on what’s possible. 

    Pivoting takes courage—and that’s exactly what we need to move forward.


    Follow Kristen on Instagram @thekristenboss 

    If you are ready to learn lead generation and cold market strategies to grow your network marketing business, get on The Social Selling Academy waitlist here: https://www.kristenboss.com/ssa-pod

    18 November 2024, 9:00 am
  • 33 minutes 32 seconds
    225. The Pivot: Part 1

    It’s been a while since Kristen has given an update, and a lot has changed. She’s usually the one sharing stories of client successes and business wins, but today, she’s turning the focus inward. The past year has been a rollercoaster of highs and lows, forcing her to confront burnout, grapple with a loss of identity, and ultimately make a massive pivot.

    Kristen began noticing changes in her business long before she was ready to acknowledge them. She was seeing incredible transformations with her clients—families healing, individuals gaining clarity. It was the kind of impact she had dreamed of making. Yet, she found herself questioning, “Is this enough? What is this doing for my business?”

    What started as a quiet discomfort grew into full-blown burnout—a complete breakdown she never saw coming. For a while, Kristen did what most of us do—she kept going, pretending everything was fine. She didn’t want anyone to see that she was struggling.

     This pivot isn’t just about business; it’s personal. Kristen realized that the burnout, the breakdown, was her body’s way of telling her she was living out of alignment. She started focusing on her mental health, her family, and her own wellbeing. She’s learning to redefine success. 


    If you’re feeling that pull, that sense that something needs to change, you’re not alone. Kristen’s journey is proof that it’s okay to pivot, to step back, and to realign with what truly matters. Stay tuned for part two. 

    Follow Kristen on Instagram @thekristenboss 

    If you are ready to learn lead generation and cold market strategies to grow your network marketing business, get on The Social Selling Academy waitlist here: https://www.kristenboss.com/ssa-pod

    11 November 2024, 9:00 am
  • 26 minutes 25 seconds
    224. Behind the Scenes: Coaching Conversation

    In the social selling industry, consistency is often the deciding factor between success and struggle. Yet, many sellers find themselves caught in a cycle of reactive habits, only springing into action during a crisis.

    In a recent coaching session with some of her top six and seven-figure earners, Kristen unpacked these challenges and provided actionable insights to help sellers overcome the obstacles to consistency and build a thriving business.

    Let’s look at a few highlights:

    • Kristen highlighted why many sellers struggle to stay consistent, noting the tendency to only take action during a crisis, which creates a cycle of unhealthy momentum.
    • She discussed how both activity and inactivity in this business accumulate over time, with delayed results that make it easy to fall into complacency.
    • The conversation also covered the importance of creating and maintaining momentum, especially during sprints, and how sometimes your team needs that extra push to keep moving forward.

    Consistency in social selling isn't just about reacting when problems show up—it's about creating and maintaining habits that drive ongoing success. Kristen’s coaching session showed that real success comes from being proactive, simplifying your approach, and keeping your team engaged. Ask yourself what success looks like for you right now and align your actions with that vision.


    Discover transformative strategies for network marketers in our exclusive 90-day membership and online course. Join the waitlist now to secure your spot and learn proven methods to acquire new customers and achieve consistent income growth. Join the hub: http://kristenboss.com/thehub-pod


    If you are ready to learn lead generation and cold market strategies, get on The Social Selling Academy waitlist here: https://www.kristenboss.com/ssa-pod


    Join the Content to Conversations 7 Day Challenge for Social Sellers now and learn how to post to your followers to create awareness, curiosity, and desire---which will lead to more conversations. Join today and start immediately. See you there!


    Thanks for listening! Do you have a question about network marketing? Kristen can help! Drop your question here, and she just might answer it live on the podcast: https:/Kristenboss.com/question


    19 August 2024, 10:00 am
  • 19 minutes 20 seconds
    223. Consumer Behavior- Starbucks + Disney

    It’s easy to think that if your sales are down, it must be because people aren’t spending money. But if you look around, the evidence tells a different story. From long lines at Starbucks to packed Disney parks, it’s clear that people are still opening their wallets. The key isn’t that they’re spending less, it’s that they’re spending differently. Consumers are focusing more on emotional fulfillment than ever before.

     

    In this episode, Kristen talks to listeners about the current state of consumer spending and behavior. She explores how people are spending money not out of necessity, but for emotional satisfaction. Kristen will guide you through understanding why consumers are prioritizing emotional fulfillment in their purchases and how you can use these insights to tailor your marketing strategies. 

    Let’s look at a few highlights:

    • People are looking for products and experiences that provide a dopamine boost. Their purchasing habits are driven by a quick emotional high. 
    • Kristen challenges you to analyze your own spending habits over the past month. What did you buy that made you feel good? This self-reflection can provide insights into broader consumer behavior.
    • People aren’t just buying things out of necessity anymore. They’re splurging on stuff that makes them feel good.   
    • Many people would rather find ways to earn more money than cut back on their spending. 
    • To grab your potential customer’s attention, make sure your product or service hits them on an emotional level. Show how it can bring them joy or solve a problem.

    So, despite what you might hear, people are still spending money, but they’re doing it in a way that focuses on how it makes them feel. By understanding these emotional drivers and aligning your marketing strategies accordingly, you can better connect with your audience and see your sales reflect the true state of consumer spending.


    Discover transformative strategies for network marketers in our exclusive 90-day membership and online course. Join the waitlist now to secure your spot and learn proven methods to acquire new customers and achieve consistent income growth. Join the hub: http://kristenboss.com/thehub-pod


    If you are ready to learn lead generation and cold market strategies, get on The Social Selling Academy waitlist here: https://www.kristenboss.com/ssa-pod


    Join the Content to Conversations 7 Day Challenge for Social Sellers now and learn how to post to your followers to create awareness, curiosity, and desire---which will lead to more conversations. Join today and start immediately. See you there!


    Thanks for listening! Do you have a question about network marketing? Kristen can help! Drop your question here, and she just might answer it live on the podcast: https:/Kristenboss.com/question

    5 August 2024, 10:00 am
  • 20 minutes 41 seconds
    222. Mini Series: Paycheck Plateau #3

    The concept of trading time for money is familiar, but it's also limiting. There's only so much time in a day, and if your income is directly tied to your personal efforts, your earning potential is capped. To break through this barrier, you need to think beyond your own hours and start leveraging other resources.

    In today’s episode, Kristen provides practical guidance and the real truth on how to break through the third paycheck plateau. She focuses on increasing your impact in ways that aren’t directly tied to your personal time. One of the most effective strategies for doing this is building a team.

    Let’s look at a few highlights:

    • Kristen discusses how scaling your efforts means increasing your impact in a leveraged and scalable way. This isn't just about working harder; it's about working smarter.
    • It's about more than just adding members. It's about expanding your impact by bringing in people who want to build their own businesses.
    • The truth is, you don't need to be an expert to help someone get their first customer. Leading by example is often enough.
    • Without investing effort into building a team, you’re not fully leveraging your business. By building a team, you’re creating a sustainable and scalable business model.

    You need to get people into your team. You need to leverage this business through building a team. This is the key to breaking through the paycheck plateau and scaling your business to the next level. 

    Discover transformative strategies for network marketers in our exclusive 90-day membership and online course. Join the waitlist now to secure your spot and learn proven methods to acquire new customers and achieve consistent income growth. Join the hub: http://kristenboss.com/thehub-pod

    If you are ready to learn lead generation and cold market strategies, get on The Social Selling Academy wait list here: https://www.kristenboss.com/ssa-pod

    Join the Content to Conversations 7 Day Challenge for Social Sellers now and learn how to post to your followers to create awareness, curiosity, and desire---which will lead to more conversations. Join today and start immediately. See you there!

    Thanks for listening! Do you have a question about network marketing? Kristen can help! Drop your question here, and she just might answer it live on the podcast: https:/Kristenboss.com/question

    29 July 2024, 1:00 pm
  • 43 minutes 36 seconds
    221. State of the Union

    There is a lot happening and shifting within the network marketing space right now. Big changes are leaving people questioning the future of network marketing and their own roles within it. Kristen is here to provide support and clarity about what’s going on in the industry, bringing you this special bonus episode.

     

    In this State of the Union replay, Kristen discusses the changes we’re seeing and offers encouragement and insight. Kristen continues to instill what is possible in this business model, reminding us all that there is still hope for the industry. It's normal to feel vulnerable, to have questions, and to feel a bit unsure of what’s coming next.

    Let’s look at a few highlights:

    • This is hard, and we all feel it. Whenever we see a company change their model to an affiliate model, we ask, "What does this mean for my company?" It's important to remember that network marketing is not going anywhere.
    • Even as companies pivot, your most valuable assets remain intact: your email lists, your personal brand, and the skills you’ve acquired. 
    • Tough seasons are part of any business journey. If you’re losing faith in the network marketing business, now is the time to rebuild your belief. Focus on what’s possible and where the industry is heading.

    Be the person who talks about the future and inspires others with a vision of where we’re going. It’s not about ignoring the challenges but about charging through the storm with determination and resilience. Network marketing offers countless opportunities, even in times of change.

    By focusing on your strengths and staying positive, you can navigate these shifts and come out stronger. Stay hopeful, stay confident, and remember, you have the tools needed to succeed.

    If you are ready to learn lead generation and cold market strategies, get on The Social Selling Academy wait list here: https://www.kristenboss.com/ssa-pod

    Discover transformative strategies for network marketers in our exclusive 90-day membership and online course. Join the waitlist now to secure your spot and learn proven methods to acquire new customers and achieve consistent income growth. Join the Hub Waitlist today. 

    Join the Content to Conversations 7 Day Challenge for Social Sellers now and learn how to post to your followers to create awareness, curiosity, and desire---which will lead to more conversations. Join today and start immediately. See you there!

    Thanks for listening! Do you have a question about network marketing? Kristen can help! Drop your question here, and she just might answer it live on the podcast: https:/Kristenboss.com/question

    24 July 2024, 1:00 pm
  • 27 minutes 4 seconds
    220. Mini Series: Paycheck Plateau #2

    As you grow your business, you'll hit stages where your paycheck seems to plateau. You’ve mastered connecting beyond your inner circle and building a solid warm market. But suddenly, things slow down. Engagement drops, and it feels like you’re spinning your wheels. This is a common frustration that many entrepreneurs face…

    In today’s episode, Kristen dives into what happens when your current audience is tapped out and engagement starts to dwindle. This plateau is a key signal that it’s time for a strategic pivot.

    Let’s look at a few highlights:

    • Expanding your reach is crucial, and how many entrepreneurs freeze at this stage.
    • The challenges of engaging a cold market where trust is initially zero, and why warming them up takes time.
    • How social sellers can leverage paid traffic principles for organic success, focusing on content that stops the scroll.
    • Why transitioning to a cold market is essential for expanding your audience and boosting your income.

    This isn’t just about growing your audience—it’s about transforming your approach to engagement and trust-building. Embrace the challenge, master the long game, and keep refining your strategies. The effort you invest today will pay off tomorrow.

    Discover transformative strategies for network marketers in our exclusive 90-day membership and online course. Join the waitlist now to secure your spot and learn proven methods to acquire new customers and achieve consistent income growth. Join the Hub Waitlist today. 

    Join the Content to Conversations 7 Day Challenge for Social Sellers now and learn how to post to your followers to create awareness, curiosity, and desire---which will lead to more conversations. Join today and start immediately. See you there!

    Thanks for listening! Do you have a question about network marketing? Kristen can help! Drop your question here, and she just might answer it live on the podcast: https:/Kristenboss.com/question

    22 July 2024, 1:00 pm
  • 23 minutes
    219. Mini Series: Paycheck Plateau #1
     

    Are you feeling stuck in your network marketing business, watching your income become stagnant despite your hard work? Welcome to the paycheck plateau, a phase every network marketer will face at some point. If you haven't encountered it yet, it's only a matter of time.

    In today’s episode, Kristen talks about how to recognize the warning signs, addresses the first paycheck plateau, and shares strategies for getting back on track.

    Let’s look at a few highlights:

    • The paycheck plateau occurs when your income from network marketing stagnates after an initial period of growth. This is a natural part of the business cycle.
    • Your content should go beyond asking for sales. Focus on how you can serve your audience and add value to their lives. Be deliberate with your content.
    • Expand your network by connecting with people outside your immediate circle.
    • Adapt your marketing strategies to the changing market dynamics. What worked initially may not work now.

    When you’ve exhausted your hot leads and find yourself struggling to maintain momentum, it’s time to shift your approach. Stop relying on the same customers and broaden your audience to expand your customer base. The solution is simple yet powerful: you need to network beyond your immediate comfort zone.

     

    Discover transformative strategies for network marketers in our exclusive 90-day membership and online course. Join the waitlist now to secure your spot and learn proven methods to acquire new customers and achieve consistent income growth. Join the Hub Waitlist today. 

    Join the Content to Conversations 7 Day Challenge for Social Sellers now and learn how to post to your followers to create awareness, curiosity, and desire---which will lead to more conversations. Join today and start immediately. See you there!

    Thanks for listening! Do you have a question about network marketing? Kristen can help! Drop your question here, and she just might answer it live on the podcast: https:/Kristenboss.com/question

    15 July 2024, 1:00 pm
  • 18 minutes 55 seconds
    218. Storms, Seasons, and Commitment

    It’s easy to be fully committed to your business when everything is going smoothly. But what about during the stormy seasons when sales don’t come as easily? How do you stay strong and put in the hard work even when it’s tough?

    The market has changed, and things are not the same as they used to be. Scarcity in the market creates new challenges. This is the time to dig deep and find your grit. Imagine if you could crush it during a hard market—what kind of skills could you develop, and who could you become?

    Let’s look at a few highlights:

    • When the market is tough, it pushes you to think creatively and strategically. You’re forced to hone your skills, sharpen your focus, and develop new strategies to overcome obstacles.
    • What if it’s not going to get easier? This new reality requires resilience and adaptability. Learn to work hard when it's hard.
    • If you’re in a storm, stop waiting for it to pass. Embrace the challenges, commit to your goals, and find ways to thrive.

     

    Remember: change is inevitable in business and it’s not always going to be easy. So, if you’re feeling the weight of these changing times, use it as motivation to redefine your approach and embrace a new normal that sets you up for sustained growth and achievement.

    Discover transformative strategies for network marketers in our exclusive 90-day membership and online course. Join the waitlist now to secure your spot and learn proven methods to acquire new customers and achieve consistent income growth. Join the Hub Waitlist today. 

    Join the Content to Conversations 7 Day Challenge for Social Sellers now and learn how to post to your followers to create awareness, curiosity, and desire---which will lead to more conversations. Join today and start immediately. See you there!

    Thanks for listening! Do you have a question about network marketing? Kristen can help! Drop your question here, and she just might answer it live on the podcast: https:/Kristenboss.com/question

    8 July 2024, 1:00 pm
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