The Best of the Brutal Truth about B2B Sales & Selling - The show focuses on the enterprise Sales Process

Sales Author and Career Salesperson - Brian Burns

  • 29 minutes 8 seconds
    WHY SO FEW SALES REPS ARE MAKING THEIR QUOTA

    Check out https://www.brevitypitch.com/    - HOW AI SOLVES THE SALES PRACTICE PROBLEM

    Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs

    Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU

    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.

    FAQ:

    • 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION
    • OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A.
    • UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE
    • FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED.
    • ALL CONTENT IS VIDEO BASED AND SELF PACED
    • I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP.
    • YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.

     

    Email me additional questions: [email protected]

     

     

    — SAMPLE EMAIL TO EXPENSE THE COURSE

    MGR,

     

    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.

     

    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and

    would like your help in expensing the course.

     

    It would pay for itself if I closed only one new deal of $X value.

     

    Please let me know by Friday if I can move forward with this 1 year course.

     

    Thanks,

    ME

    Here are some student interviews from the courses: 

     

     

    ————————————————————————————————————

    Audible 30 day Free Trial:

    http://www.audibletrial.com/BrutalTruth

     

    22 January 2025, 12:11 pm
  • 45 minutes 1 second
    HOW TO CRUSH YOUR NUMBER EVEN IN THE MOST HARDEST OF MARKETS

    Check out https://www.brevitypitch.com/    - HOW AI SOLVES THE SALES PRACTICE PROBLEM

    Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs

    Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU

    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.

    FAQ:

    • 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION
    • OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A.
    • UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE
    • FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED.
    • ALL CONTENT IS VIDEO BASED AND SELF PACED
    • I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP.
    • YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.

     

    Email me additional questions: [email protected]

     

     

    — SAMPLE EMAIL TO EXPENSE THE COURSE

    MGR,

     

    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.

     

    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and

    would like your help in expensing the course.

     

    It would pay for itself if I closed only one new deal of $X value.

     

    Please let me know by Friday if I can move forward with this 1 year course.

     

    Thanks,

    ME

    Here are some student interviews from the courses: 

     

     

    ————————————————————————————————————

    Audible 30 day Free Trial:

    http://www.audibletrial.com/BrutalTruth

     

    21 January 2025, 10:01 am
  • 30 minutes 49 seconds
    HOW SALES HAS CHANGED AND WHY YOU NEED TO CHANGE WITH IT

    Check out https://www.brevitypitch.com/    - HOW AI SOLVES THE SALES PRACTICE PROBLEM

    Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs

    Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU

    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.

    FAQ:

    • 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION
    • OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A.
    • UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE
    • FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED.
    • ALL CONTENT IS VIDEO BASED AND SELF PACED
    • I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP.
    • YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.

     

    Email me additional questions: [email protected]

     

     

    — SAMPLE EMAIL TO EXPENSE THE COURSE

    MGR,

     

    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.

     

    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and

    would like your help in expensing the course.

     

    It would pay for itself if I closed only one new deal of $X value.

     

    Please let me know by Friday if I can move forward with this 1 year course.

     

    Thanks,

    ME

    Here are some student interviews from the courses:

     

     

    ————————————————————————————————————

    Audible 30 day Free Trial:

    http://www.audibletrial.com/BrutalTruth

     

    15 January 2025, 11:28 am
  • 42 minutes 20 seconds
    4 MORE THINGS I LEARNED IN 2024 THAT WILL HELP YOU SELL MORE

    Check out https://www.brevitypitch.com/    - HOW AI SOLVES THE SALES PRACTICE PROBLEM

    Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs

    Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU

    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.

    FAQ:

    • 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION
    • OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A.
    • UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE
    • FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED.
    • ALL CONTENT IS VIDEO BASED AND SELF PACED
    • I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP.
    • YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.

     

    Email me additional questions: [email protected]

     

     

    — SAMPLE EMAIL TO EXPENSE THE COURSE

    MGR,

     

    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.

     

    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and

    would like your help in expensing the course.

     

    It would pay for itself if I closed only one new deal of $X value.

     

    Please let me know by Friday if I can move forward with this 1 year course.

     

    Thanks,

    ME

    Here are some student interviews from the courses:

     

     

    ————————————————————————————————————

    Audible 30 day Free Trial:

    http://www.audibletrial.com/BrutalTruth

     

    14 January 2025, 10:30 am
  • 31 minutes 6 seconds
    HOW TO MAKE THIS YEAR YOUR BEST YEAR IN SALES

    Check out https://www.brevitypitch.com/    - HOW AI SOLVES THE SALES PRACTICE PROBLEM

    Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs

    Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU

    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.

    FAQ:

    • 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION
    • OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A.
    • UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE
    • FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED.
    • ALL CONTENT IS VIDEO BASED AND SELF PACED
    • I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP.
    • YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.

     

    Email me additional questions: [email protected]

     

     

    — SAMPLE EMAIL TO EXPENSE THE COURSE

    MGR,

     

    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.

     

    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and

    would like your help in expensing the course.

     

    It would pay for itself if I closed only one new deal of $X value.

     

    Please let me know by Friday if I can move forward with this 1 year course.

     

    Thanks,

    ME

    Here are some student interviews from the courses:

     

     

    ————————————————————————————————————

    Audible 30 day Free Trial:

    http://www.audibletrial.com/BrutalTruth

     

    9 January 2025, 9:30 am
  • 38 minutes 40 seconds
    THE TOP 3 THINGS I LEARNED IN 2024 THAT WILL HELP YOU SELL MORE

    Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs

    Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU

    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.

    FAQ:

    • 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION
    • OFFICE HOURS EVERY OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A.
    • UNLIMITED 1-ON-1’S ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE
    • FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED.
    • ALL CONTENT IS VIDEO BASED AND SELF PACED
    • I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP.
    • YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.

     

    Email me additional questions: [email protected]

     

     

    — SAMPLE EMAIL TO EXPENSE THE COURSE

    MGR,

     

    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.

     

    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and

    would like your help in expensing the course.

     

    It would pay for itself if I closed only one new deal of $X value.

     

    Please let me know by Friday if I can move forward with this 1 year course.

     

    Thanks,

    ME

    Here are some student interviews from the courses:

     

     

    ————————————————————————————————————

    Audible 30 day Free Trial:

    http://www.audibletrial.com/BrutalTruth

     

    6 January 2025, 11:15 am
  • 45 minutes 44 seconds
    HOW TO BUILD THE MINDSET OF A #1 REVENUE PRODUCER IN B2B SALES

    Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs

    Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU

    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.

    FAQ:

    • 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION
    • OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A.
    • UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE
    • FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED.
    • ALL CONTENT IS VIDEO BASED AND SELF PACED
    • I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP.
    • YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.

     

    Email me additional questions: [email protected]

     

     

    — SAMPLE EMAIL TO EXPENSE THE COURSE

    MGR,

     

    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.

     

    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and

    would like your help in expensing the course.

     

    It would pay for itself if I closed only one new deal of $X value.

     

    Please let me know by Friday if I can move forward with this 1 year course.

     

    Thanks,

    ME

    Here are some student interviews from the courses: 

     

     

    ————————————————————————————————————

    Audible 30 day Free Trial:

    http://www.audibletrial.com/BrutalTruth

    2 January 2025, 12:43 pm
  • 45 minutes 51 seconds
    HOW TO BECOME YOUR OWN CHAMPION AND WIN THE LARGE B2B DEALS

    Check out https://www.brevitypitch.com/    - HOW AI SOLVES THE SALES PRACTICE PROBLEM

    Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs

    Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU

    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.

    FAQ:

    • 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION
    • OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A.
    • UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE
    • FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED.
    • ALL CONTENT IS VIDEO BASED AND SELF PACED
    • I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP.
    • YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.

     

    Email me additional questions: [email protected]

     

     

    — SAMPLE EMAIL TO EXPENSE THE COURSE

    MGR,

     

    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.

     

    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and

    would like your help in expensing the course.

     

    It would pay for itself if I closed only one new deal of $X value.

     

    Please let me know by Friday if I can move forward with this 1 year course.

     

    Thanks,

    ME

    Here are some student interviews from the courses: 

     

     

    ————————————————————————————————————

    Audible 30 day Free Trial:

    http://www.audibletrial.com/BrutalTruth

     

     

    30 December 2024, 12:58 pm
  • 35 minutes 8 seconds
    THE B-PLAYER SALES PROCESS AND WHY IT FAILS IN B2B SALES AND SELLING

    Check out https://www.brevitypitch.com/    - HOW AI SOLVES THE SALES PRACTICE PROBLEM

    Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs

    Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU

    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.

    FAQ:

    • 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION
    • OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A.
    • UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE
    • FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED.
    • ALL CONTENT IS VIDEO BASED AND SELF PACED
    • I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP.
    • YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.

     

    Email me additional questions: [email protected]

     

     

    — SAMPLE EMAIL TO EXPENSE THE COURSE

    MGR,

     

    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.

     

    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and

    would like your help in expensing the course.

     

    It would pay for itself if I closed only one new deal of $X value.

     

    Please let me know by Friday if I can move forward with this 1 year course.

     

    Thanks,

    ME

    Here are some student interviews from the courses: 

     

     

    ————————————————————————————————————

    Audible 30 day Free Trial:

    http://www.audibletrial.com/BrutalTruth

     

     

    26 December 2024, 1:36 pm
  • 42 minutes 25 seconds
    WHAT WORKS FOR THIS GREAT SALESPERSON TO WIN HUGE DEALS

    Check out https://www.brevitypitch.com/    - HOW AI SOLVES THE SALES PRACTICE PROBLEM

    Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs

    Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU

    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.

    FAQ:

    • 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION
    • OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A.
    • UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE
    • FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED.
    • ALL CONTENT IS VIDEO BASED AND SELF PACED
    • I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP.
    • YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.

     

    Email me additional questions: [email protected]

     

     

    — SAMPLE EMAIL TO EXPENSE THE COURSE

    MGR,

     

    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.

     

    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and

    would like your help in expensing the course.

     

    It would pay for itself if I closed only one new deal of $X value.

     

    Please let me know by Friday if I can move forward with this 1 year course.

     

    Thanks,

    ME

    Here are some student interviews from the courses: 

     

     

    ————————————————————————————————————

    Audible 30 day Free Trial:

    http://www.audibletrial.com/BrutalTruth

     

    24 December 2024, 10:30 am
  • 33 minutes 40 seconds
    HOW TO WIN MORE ENTERPRISE DEALS NOW AND ALWAYS

    Check out https://www.brevitypitch.com/    - HOW AI SOLVES THE SALES PRACTICE PROBLEM

    Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs

    Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU

    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.

    FAQ:

    • 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION
    • OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A.
    • UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE
    • FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED.
    • ALL CONTENT IS VIDEO BASED AND SELF PACED
    • I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP.
    • YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.

     

    Email me additional questions: [email protected]

     

     

    — SAMPLE EMAIL TO EXPENSE THE COURSE

    MGR,

     

    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.

     

    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and

    would like your help in expensing the course.

     

    It would pay for itself if I closed only one new deal of $X value.

     

    Please let me know by Friday if I can move forward with this 1 year course.

     

    Thanks,

    ME

    Here are some student interviews from the courses: 

     

     

    ————————————————————————————————————

    Audible 30 day Free Trial:

    http://www.audibletrial.com/BrutalTruth

     

    17 December 2024, 10:30 am
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