The official podcast of the Vacation Rental Management Association (VRMA). As the only organization representing the entire spectrum of the vacation rental industry, VRMA has an audience of both vacation rental managers and suppliers, large and small. Join us as we discuss vacation rental management trends, hot topics and association initiatives with the industry’s leading minds.
In this episode of the VRMA Arrival podcast, Matthew Gurley, director of sales and partner integrations at Lynnbrook, discusses the growing issue of credit card fraud in the vacation rental industry and the strategies property managers can implement to protect themselves. Gurley explains how fraudsters target vacation rental companies, especially smaller or independent operators with less robust security measures. He shares examples of fraud schemes, including bot attacks that test stolen credit cards and instances where fraudsters book luxury rentals to commit theft or illegal activities.
Gurley emphasizes the importance of two-factor authentication (2FA) as a simple yet effective tool to prevent fraud. He explains Lynnbrook’s post-booking 2FA system, which verifies the identity of guests by matching reservation data with public phone records. This system has significantly reduced fraud without disrupting the guest experience.
He also highlights other protective measures, such as background checks, ID verification, and using automated tools to reduce the risk of fraud. Gurley acknowledges that while AI and other technologies are advancing to catch fraudsters, the criminals themselves are also evolving, using techniques like Photoshop and voice modulators.
The episode provides practical advice for vacation rental managers, stressing the importance of staying vigilant and leveraging available technology to mitigate the risk of fraud.
In this episode, David Angotti, chief evangelist at Guesty, discusses the evolving landscape of the vacation rental industry. He explores the rise of unique, high-end rental properties popularized by Airbnb and how property managers can differentiate themselves by delivering personalized guest experiences. Angotti highlights the importance of leveraging technology, empowering staff, and maintaining a human connection in an industry driven by customer satisfaction. He also emphasizes the need for scalable training processes and strategic use of social media to build lasting relationships with guests. With a focus on blending technology and the human touch, Angotti outlines the future of the vacation rental space.
In this episode of the VRMA Arrival podcast, we delve into the journey and insights of Pierre-Camille Hamana, the founder and CEO of Hospitable. Hospitable is a company dedicated to providing software solutions for property managers and hosts in the short-term rental industry.
In the episode, Hamana shares his background and journey to founding Hospitable. Originally trained as a lawyer, his entry into the property management software space was driven by personal necessity when he started renting out his apartment on Airbnb.
Hospitable began as a solution to automate guest communication and has evolved over eight years to support 15,000 customers, mainly hosts with fewer than seven properties. The company’s core mission is to save time for property managers and hosts, allowing them to focus on enhancing guest experiences and spending time with loved ones.
Hospitable has always prioritized AI, aiming to simplify and automate the complexities of property management. This approach has seen significant advancements over the past two years, enabling more efficient operations for users.
Hospitable Connect is a new feature designed to reduce the perceived risks and complexities of connecting with software for property owners and self-managers. It allows hosts to integrate with OTAs (online travel agencies) like Airbnb and Vrbo without altering their existing experiences. This solution lowers the barrier for hosts to adopt software and enhances their operational efficiency.
The goal of Hospitable Connect is to professionalize the short-term rental industry by making advanced software solutions accessible to all, not just large property management companies. Hamana emphasizes the importance of integration and connectivity, advocating for a more inclusive approach that benefits both small hosts and large operators.
Listeners are invited to try Hospitable’s products for free for two weeks via a special offer at hospitable.com/vrma2024, with a 25% discount for the first three months on any chosen plan.
In the latest episode of the VRMA Arrival Podcast, VRMA publications editor Alexa Schlosser interviews Tommy Ciaccio, head of business development for Avantio in the US and Canada. Ciaccio shares Avantio’s journey from its beginnings in Spain to its expansion into North American markets, highlighting their focus on innovation and local expertise.
Avantio, founded 22 years ago in Spain, successfully entered the US and Canadian markets about four years ago. This growth is attributed to hiring local experts who understand regional nuances and regulations.
Airbnb, Vrbo, and Booking.com are key distribution channels. Avantio works closely with these OTAs to drive initial bookings, then focuses on converting them into direct bookings through optimized websites and a native channel manager.
Ciaccio emphasizes the importance of high-quality photos, accurate descriptions, and a seamless, professional website to build trust with guests. Avantio ensures a consistent and secure booking experience that enhances guest confidence.
With the trend toward shorter lead times, Ciaccio highlights the need for dynamic pricing tools and data insights. Leveraging technology partners helps property managers stay competitive and maximize revenue.
AI and data-driven decision-making are set to play crucial roles in the industry. Avantio continues to evolve, adding features like trust accounting and messaging integrations to meet market demands.
Avantio’s “global but local” approach tailors services to different markets by employing local experts, ensuring relevance and effectiveness in diverse regions.
In this episode of the VRMA Arrival podcast, Shahar Goldboim, co-founder and CEO of Boom, discusses how Boom is revolutionizing the property management industry through AI integration. He explains that Boom supercharges property management systems (PMS) by providing comprehensive solutions that integrate AI for business analytics and operations management. Shahar describes the origin of Boom, stemming from his previous company Design VR, and how the AI revolution prompted the development of Boom's AI solutions.
Goldboim highlights the unique value Boom offers by centralizing fragmented solutions within the industry, thus creating a “center of truth” for property managers. This integration allows for efficient handling of tasks, from guest inquiries to maintenance checks, by providing real-time data visualization and KPI tracking. He emphasizes that AI will not replace human touch but will streamline operations, allowing property managers to focus on enhancing guest experiences. The podcast covers the customization capabilities of Boom’s AI, addressing common misconceptions and concerns about AI implementation, and discusses the future of AI in the property management industry.
On this episode of the VRMA Arrival podcast, we welcomed Breezeway CEO Jeremy Gall to discuss the state and challenges of the short-term vacation rental market. Breezeway is an operations and guest experience platform serving clients in the vacation rental market.
Gall highlighted the market’s robustness and the challenges property managers face with new homeowners’ unrealistic expectations and shorter booking windows. He emphasized the importance of building trust and maintaining relationships with owners by providing personalized services and leveraging technology. He also shared Breezeway’s plans to enhance its operations tools and the significant impact of AI on the industry. Looking ahead, he predicted trends toward increased service emphasis, professionalization, and the importance of the concierge experience for enhancing guest satisfaction and monetization.
In this episode of the VRMA Arrival podcast, VRMA editor Alexa Schlosser interviews Dave Payette, the founder of 365Villas, discussing his journey in founding the company and the influence of his background in technology. Payette shares his experience transitioning from the tech industry to the vacation rental sector and the challenges he faced as a property manager himself.
Key topics covered include:
Payette also shares his favorite vacation destination, but you’ll have to listen to the episode to hear what it is!
In this VRMA Arrival podcast episode, Sage Nathan of Minoan discusses the concept of systematizing furnishing in the context of short-term vacation rental businesses. Minoan is a tech platform that aims to streamline the furnishing process for vacation rental owners and operators. Sage emphasizes the challenges in the industry, such as using outdated systems like spreadsheets, and highlights the need for a more efficient approach.
Minoan provides a free platform where users can create an account and access a variety of brands they work with, offering discounts and a unique shopping experience. The platform includes a Google Chrome extension for real-time cart building across different brands. Sage explains the importance of transparency in estimated delivery dates and costs, making the process easier for property managers dealing with multiple properties.
The conversation touches on the significance of systematizing furnishing, the challenges faced by vacation rental managers, and the benefits of professionalizing the industry. Sage suggests starting with systematizing linens as a good first step, emphasizing the importance of durability and consistency in providing a better experience for guests.
The discussion also addresses the consulting aspect of Minoan's business, where they engage with vacation rental managers to understand their current practices and offer insights on improvement. Sage highlights the role of technology in the future, envisioning potential integrations with inventory management systems to enhance the overall efficiency of the furnishing process.
The episode concludes with Sage expressing excitement about the evolving and growing vacation rental industry, with Minoan playing a role in helping the industry level up.
Kevin Vozar, the senior director of business development and owner relations at Cabins for You, discusses the importance of estate planning for short-term vacation rental owners in this episode of the podcast.
He shares his journey into the short-term rental market after a career in financial services and emphasizes the necessity of estate planning, highlighting the basic components: a will, a durable family power of attorney, and advanced directives. He stresses the importance of planning to avoid interruptions in property management and potential complications for heirs in case of an owner's incapacitation or passing.
He also touches on various legal documents like trusts and their role in estate planning, urging individuals to seek legal advice to tailor plans to their specific needs. Vozar emphasizes that estate planning isn't costly and suggests resources like Cabins for You's website for educational materials.
He shares personal experiences and recommends open conversations with family about these arrangements, advocating for proactive and regularly reviewed plans to adapt to life changes. Additionally, he mentions creating personal videos to guide surviving spouses in the event of a passing as a thoughtful touch in the estate planning process.
Overall, Kevin's advice underscores the significance of proactive estate planning and its impact on ensuring smooth property management transitions and financial security for families.
Kim Lalande from KEY.co discussed significant updates since their last conversation. The company has experienced substantial growth, expanding its curated home inventory from 700 to over 3,000 properties, aiming to hit 4,000 by year-end. A major announcement was their partnership with Capital One Venture X program, targeting high-end spenders with curated inventory and personalized services, enhancing the overall stay experience.
The conversation touched on the evolving landscape of the vacation rental industry, highlighting the impact of large companies like Capital One entering the vacation rentals space. Kim emphasized the industry’s maturation, paralleling trends in the hotel industry but with a focus on the local and personalized experience offered by property managers.
Technology’s role in elevating the guest experience was a focal point, with AI implementation for content generation and quality maintenance through photo analysis and natural language processing of reviews. The discussion also explored the challenges and opportunities arising from increased industry consolidation, expanding inventory, and the potential for European expansion in the future.
The interview ended on a note of excitement for further industry growth and the role of partnerships like Capital One’s in reshaping the vacation rentals landscape, hinting at potential shifts in consumer behavior with credit card companies gaining influence in the vacation booking space.
Ashley Ching, the founder and CEO of Inhaven, discussed her professional procurement solution for the vacation rental industry in an interview for the VRMA Arrival podcast. Inhaven helps vacation rental owners and property managers standardize the products in their homes and maintain those standards through a tool called Inhaven Keep. Ching shared her background as a mother of four and a frequent traveler, highlighting the issues she faced with inconsistent and misleading descriptions of vacation rentals.
The conversation delved into the challenges property managers and hosts face when sourcing products for vacation rentals, such as durability and communication with housekeeping teams. Inhaven was born out of the need to simplify and streamline the procurement process for the industry.
Ching explained that Inhaven focuses on essential aspects like the sleep experience, dining, and bathing, which are often overlooked but crucial for guests' satisfaction. They aim to help hosts and property managers set standards for these areas.
The interview also touched upon the success stories of both individual hosts and property managers who benefited from Inhaven's services, saving time and improving the guest experience. The conversation highlighted the focus on consistency rather than following short-term trends.
In terms of future developments, Inhaven plans to continue improving its tools and operational benefits to help property managers and hosts maintain standards and save time. The goal is to professionalize and standardize the vacation rental industry, similar to what the hotel industry did in the past.
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