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For The Long Run

Jonathan Levitt

Exploring the why behind what keeps runners running long, strong, and motivated. The cover photo is my Why: finishing my first 50k, which was a last minute change of plans due to TNF50 cancellation, supported and surrounded by some of the best humans in the trail running world. Logo designed by Vanessa Wolfe Support this podcast: https://podcasters.spotify.com/pod/show/forthelongrun/support

  • 36 minutes 55 seconds
    How to Turn a Setback into Two Steps Forward with Pro Runner Fiona O’Keeffe

    How do you stay motivated after a big setback or injury?


    Fiona O'Keeffe is a professional runner with the PUMA Elite team based in North Carolina. After graduating from Stanford in 2020, she made the move to the East Coast and found success on the roads under the guidance of Alistair and Amy Cragg.


    Listen to hear about:


    - Balancing competition and community

    - Process goals and setbacks as opportunities for growth

    - PUMA’s support and how they value their athletes 

    - Not being afraid to take chances

    - Enjoying the day-to-day aspects of running 

    - Using gratitude for reflection and staying grounded



    Stay connected:

    - Fiona on Instagram: instagram.com/fiona_okeeffe 

    - For The Long Run Podcast on Instagram: instagram.com/forthelrpod

    - Jon Levitt on Instagram: instagram.com/jwlevitt

    - Join the For The Long Run email community: for-the-long-run.beehiiv.com




    This episode is supported by Boulderthon: Our favorite Colorado race event with a variety of distances. Use code FTLR20 for $20 off the marathon or half marathon when you register at www.boulderthon.org.

    17 January 2025, 10:00 am
  • 57 minutes 11 seconds
    Tips for Downhill Running, Process Goals, and Long-Term Running Planning with Coach Ian Sharman

    Get tips from a coach who’s run over 250 marathons and ultras on 5 continents!


    Ian Sharman is the founder of Sharman Ultra Coaching, a team of elite coaches. He got a marathon PR of 2:21 at age 43, and a half marathon PR of 1:03 at age 44. He's won over 50 marathon+ races with at least one win every year for 19 (and counting) consecutive years.


    Ian also holds the fastest time in a trail 100-mile race by a Brit (12h44m), the record for the Grand Slam of Ultrarunning (69h49m), has won the USATF 100-mile trail championship twice and is a four-time Leadville Trail 100 Champion. 


    Listen to hear about:

    • Getting hooked on ultras after a race in the Sahara Desert

    • Ultramarathon strategies to maintain a consistent pace

    • Behind the scenes of focusing on 100 mile races

    • Goal-setting and long-term planning for running

    • Tips for downhill running

    • Outcome vs. process goals


    Stay connected:


    This episode is supported by:

    • PUMA: Get 20% off any PUMA run or train products from shoes to apparel with code FTLR20 at www.puma.com.

    • Tifosi Optics: Fantastic sunglasses for every type of run. Anti-bounce fit, shatterproof, and scratch resistant. Use code FTLR2024 at this link for 15% off your pair.

    • Hyperice: Innovative recovery tools for all types of training. My favorite are the Normatec leg boots and Normatec Go portable calf sleeves. Reach out to me on Instagram for a discount code to use at hyperice.com.

    • Fuel Goods: Get all of your endurance sports nutrition goodies from one place and support an Asheville-based local business. You may even get a free FTLR hat in your custom box! Use code FTLR10.  https://fuelgoods.com/pages/forthelongrun 

    10 January 2025, 10:00 am
  • 38 minutes 50 seconds
    What It Takes to Win Your Country’s First Olympic Medal with Julien Alfred

    This sprinter came from humble beginnings and is now one of the fastest people on Earth.


    Julien Alfred is a Saint Lucian sprinter and PUMA athlete who won the gold medal at the 2024 Summer Olympics 100-meter event, setting a new national record of 10.72s in the final. 


    Her medal was the first-ever Olympic medal for Saint Lucia, and then won a silver in the 200 meters.


    Listen to hear about:


    • Julien’s start to running as a child
    • How a professional sprinter trains
    • Not getting complacent, even with multiple Olympic medals
    • The role that faith plays in Julien’s drive
    • Julien’s experience on the PUMA athlete team
    • Being featured on Netflix’s “Sprint”


    Stay connected:



    This episode is supported by:

    • Hyperice: Innovative recovery tools for all types of training. My favorite are the Normatec leg boots and Normatec Go portable calf sleeves. Reach out to me on Instagram for a discount code to use at hyperice.com.
    • Fuel Goods: Get all of your endurance sports nutrition goodies from one place and support an Asheville-based local business. You may even get a free FTLR hat in your custom box! Use code FTLR10.  https://fuelgoods.com/pages/forthelongrun 
    • PUMA: Get 20% off any PUMA run or train products from shoes to apparel with code FTLR20 at www.puma.com.
    • Tifosi Optics: Fantastic sunglasses for every type of run. Anti-bounce fit, shatterproof, and scratch resistant. Use code FTLR2024 at this link for 15% off your pair.
    3 January 2025, 10:00 am
  • 56 minutes 46 seconds
    The Stories Shaping Running Culture with Like The Wind Magazine’s Simon Freeman

    Print media is still alive, and it’s shaping running culture, too.


    Simon Freeman is a runner and co-founder of Like the Wind magazine, an indie running publication telling stories that inspire, motivate and move runners.


    He and his wife Julie also co-founded Freestak, an influencer platform for endurance sports brands which they sold in 2023.


    Simon lives in Switzerland, enjoying the mountain life and building the Like the Wind media business.  


    Listen to hear about:

    • How Simon wove his entrepreneurial background into the endurance sports space
    • The beginnings of Like the Wind and growing a media business
    • Why he chose an ink on paper journal for long-form storytelling
    • Breaking stasis and taking risks in business
    • The challenges of training for a marathon at 50
    • Balancing financial challenges with creative freedom
    • Why storytelling is so important to running culture


    Stay connected:


    This episode is supported by:

    • Tifosi Optics: Fantastic sunglasses for every type of run. Anti-bounce fit, shatterproof, and scratch resistant. Use code FTLR2024 at this link for 15% off your pair.
    • Go Brewing: Grab a few six-packs of the award-winning non-alcoholic beer using code FTLR and get 15% off and free shipping on all orders above $40. My favorites are the sours. Find them at gobrewing.com.
    • PUMA: Get 20% off any PUMA run or train products from shoes to apparel with code FTLR20 at www.puma.com.
    27 December 2024, 10:00 am
  • 54 minutes 4 seconds
    This Athlete’s on a Mission to Simplify Endurance Nutrition: Laura Jorgensen of Fuel Goods

    Laura Jorgensen took a "short" break from her finance job that turned into a seven-year pro cycling career, earning over 50 podiums and a spot on the U.S. National Team.


    Along the way, she and her teammate-turned-cofounder Courteney Lowe built The RunnerBox and The RiderBox into top-ranked subscription boxes.


    In 2024, tired of the sports nutrition industry’s tendency to be overwhelming, uninviting, and, well, stale, Laura and Courteney launched Fuel Goods—an e-commerce marketplace making sports nutrition simple, accessible, and fun.


    Listen to hear about:

    • Why Laura’s college basketball career ended prematurely and how she transitioned to running
    • How the challenges of being a female endurance athlete led to her entrepreneurial journey
    • The origin story of the Fuel Goods RunnerBox
    • Behind the scenes of the FTLR Fuel Goods boxes curated by Jon
    • Balancing personal growth with the desire to achieve


    Stay connected:


    This episode is supported by:

    • PUMA: Get 20% off any PUMA run or train products from shoes to apparel with code FTLR20 at www.puma.com.
    • Fuel Goods: Get all of your endurance sports nutrition goodies from one place and support an Asheville-based local business. You may even get a free FTLR hat in your custom box!  Use code FTLR10: https://fuelgoods.com/pages/forthelongrun 
    • Go Brewing: Grab a few six-packs of the award-winning non-alcoholic beer using code FTLR and get 15% off and free shipping on all orders above $40. My favorites are the sours. Find them at gobrewing.com.


    20 December 2024, 10:00 am
  • 48 minutes 17 seconds
    How to Run For Joy and Not Ego with Writer Raz Rauf of Running Sucks

    Raz says that running sucks, but we should do it anyway.


    Raziq Rauf is an NCTJ-trained journalist (writer) and USATF-certified running coach (runner). 


    Raz interviews interesting people from the running world, and writes about their impact on running culture and the people around them in his weekly newsletter, Running Sucks.


    Listen to hear about:

    • Solo running and how it mirrors Raz’s solo writing life
    • The benefits of run clubs and how to get it right
    • Why Raz lied to his friends about training for a 5k so he could avoid drinking
    • Finding more joy in training rather than racing
    • Role models making an impact on the running community


    Stay connected:


    This episode is supported by:

    • Fuel Goods: Get all of your endurance sports nutrition goodies from one place and support an Asheville-based local business. You may even get a free FTLR hat in your custom box!  https://fuelgoods.com/pages/forthelongrun 
    • Emich Kia of Denver: Family-owned and reliable dealer for buying or leasing an EV! I test drove the EV6 and it's a game-changer with 300+ mile range, super-fast charging, a sporty feel perfect for driving up into the mountains. Tell Emich Kia of Denver I sent you. 
    • Hyperice: Innovative recovery tools for all types of training. My favorite are the Normatec leg boots and Normatec Go portable calf sleeves. Reach out to me on Instagram for a discount code to use at hyperice.com.
    13 December 2024, 10:00 am
  • 1 hour 1 minute
    Failure Is Not Forever: Marion Jones' Pivot from Scandal to Finding Purpose

    The media often only shows one side of a story where the “fastest woman on the planet” has to return her Olympic medals.


    Marion Jones competed in track and field and became a household name in the early 2000’s, working with major brands and competing in 5 events at the Sydney 2000 Summer Olympics.


    In 2007, Marion confessed that she had lied about taking performance enhancing drugs and was sentenced to six months in jail after a scandal involving over 20 professional athletes.


    Marion used her resolve to make an impressive comeback to competitive sports, publish her book “On The Right Track,” and launch her campaign to help youth make better decisions.


    Listen to hear about:

    • Marion’s early days as an athlete who loved training even more than competing
    • The shift from professional athlete to entrepreneurial coach and the parallels between sport and business
    • Marion’s story of having her Olympic medals taken away due to performance enhancing drugs
    • How Marion decided to take what was a failure and turn it into a way to improve others’ lives
    • Reframing failure and rebranding your life after adversity



    Stay connected:



    PSST! Did you hear the secret giveaway challenge we’re hosting with MadeGood? It’s mentioned in the episode. Good luck!



    This episode is supported by:

    • Hyperice: Innovative recovery tools for all types of training. My favorite are the Normatec leg boots and Normatec Go portable calf sleeves. Reach out to me on Instagram for a discount code to use at hyperice.com.
    • MadeGood: Get better-for-you, organic, and gluten-free snacks that help you fuel your training. Use LongRun15 for 15% off MadeGood on Amazon: https://www.amazon.com/stores/MadeGood/page/D52B1F41-B2AC-4B27-A77F-E83775F7089F 
    • Emich Kia of Denver: Family-owned and reliable dealer for buying or leasing an EV! I test drove the EV6 and it's a game-changer with 300+ mile range, super-fast charging, a sporty feel perfect for driving up into the mountains. Tell Emich Kia of Denver I sent you. 
    • Tifosi Optics: Fantastic sunglasses for every type of run. Anti-bounce fit, shatterproof, and scratch resistant. Use code FTLR2024 at this link for 15% off your pair.
    • Visit Leadville: So you think you know Leadville? Lake County has so much more to offer year-round than just the 100 miler in the summer. If you’re thinking of getting away, highly recommend booking a trip to Leadville to get up into the mountains, eat yummy food, and play outside. Check out more of what Leadville has to offer here!
    6 December 2024, 10:00 am
  • 52 minutes 23 seconds
    How to Improve Your Running Economy and Set Effective Goals with Applied Sport Scientist Jonah Rosner

    You could get an edge on your next running goals by learning a bit about running physiology.


    Jonah Rosner is an applied sport scientist and strength and running coach living in Brooklyn, NY. 


    Jonah spent the past 7 years working with athletes and teams from all major American Professional Team sports, and at 25 was one of the youngest sport scientists in NFL history.

     

    He currently collaborates with Nike to run the Nike Running Performance Lab NYC.


    Listen to hear about:

    • Jonah’s transition as a sport scientist from the NFL to running
    • Why runners need to understand the physiology of running
    • How to increase your running economy
    • Tips for the average marathoner to get faster
    • Building in consistency with progressive mini-goals over time


    Stay connected:



    This episode is supported by:

    • Tifosi Optics: Fantastic sunglasses for every type of run. Anti-bounce fit, shatterproof, and scratch resistant. Use code FTLR2024 at this link for 15% off your pair.
    • Get all of your endurance sports nutrition goodies from one place and support an Asheville-based local business. You may even get a free FTLR hat in your custom box!  https://fuelgoods.com/pages/forthelongrun 


    29 November 2024, 10:00 am
  • 59 minutes 36 seconds
    Eric Hinman on How to Design Perfect Days and Why Consistency Over Time Can Change Your Life

    Feeling stuck and hoping to have more perfect days in 2025? This one’s for you.


    Eric Hinman is a hybrid athlete, 5x Ironman, serial entrepreneur, and brand builder based in Denver.


    Eric believes in the long-term vision of the brands he partners with. His portfolio of angel investments in the wellness space includes companies such as Ten Thousand, HVMN, Beam, Slate, Ice Barrel, The Real Cereal Co, Kane Footwear, MASA Chips and more.


    Listen to hear about:

    • How Eric went from selling insurance door to door to becoming a popular wellness creator

    • How competing in Ironman races changed Eric’s views of success

    • Behind the scenes of investing in brands and start-ups

    • Why you need to figure out your perfect day and shift your environment to make it possible

    • Balancing passions like biking, Crossfit, and running and recovering from it all

    • Eric’s focus on community and shared experiences

    Stay connected:

    This episode is supported by:


    22 November 2024, 10:00 am
  • 49 minutes 43 seconds
    Running Food That’s MadeGood: How People and Passion Blend to Create On-the-Go Fuel with Salma Fotovat

    What if your favorite running snack could also positively change the world?


    Salma Fotovat is a co-founder of Riverside Natural Foods, home to one of our favorite snack brands, MadeGood.


    Salma is passionate about where food comes from and leads the sourcing and impact initiatives at Riverside.


    Running has brought connection, perspective, and gratitude to her life and she strives to inspire others to stay active and prioritize their mental and physical health.




    Listen to hear about:

    • How running came to Salma at one of the hardest points of her life

    • The parallels between endurance sports and entrepreneurship

    • How Salma’s parents encouraged her and her siblings to create the inspiring food brand Riverside and later MadeGood

    • How Salma aims to have a net positive brand for the environment


    Stay connected:



    This episode is supported by:

    • Emich Kia of Denver: Family-owned and reliable dealer for buying or leasing an EV! I test drove the EV6 and it's a game-changer with 300+ mile range, super-fast charging, a sporty feel perfect for driving up into the mountains. Tell Emich Kia of Denver I sent you. 

    • Hyperice: Innovative recovery tools for all types of training. My favorite are the Normatec leg boots and Normatec Go portable calf sleeves. Get 10% off with code LONGRUN10 at hyperice.com.

    • MadeGood: Get better-for-you, organic, and gluten-free snacks that help you fuel your training. Use LongRun15 for 15% off MadeGood on Amazon: https://www.amazon.com/stores/MadeGood/page/D52B1F41-B2AC-4B27-A77F-E83775F7089F 

    • Fuel Goods: Get all of your endurance sports nutrition goodies from one place and support an Asheville-based local business. You may even get a free FTLR hat in your custom box!  https://fuelgoods.com/pages/forthelongrun 

    15 November 2024, 10:00 am
  • 53 minutes 8 seconds
    How to Set Your Next Big, Hairy, Audacious Goal with Team RWB’s Mike “Sully” Sullivan

    What’s the big, scary goal that you’re going to choose for 2025?


    Mike "Sully" Sullivan is a retired Special Forces Colonel with 30 years of service in the U.S. Army, including six combat tours in Afghanistan and leadership roles in elite Special Operations units.


    Sully is the current Chief of Staff of the veteran support group Team Red, White & Blue, the founding member of Team RWB Fayetteville, a career high school math teacher, and father of three children.



    Listen to hear about:

    • Team RWB’s impact on veterans and how running fits in
    • How Sully’s military experience gave him the mental toughness to pursue ultramarathons
    • The interaction of health, community, and behavior change
    • How and why to set big, hairy, audacious physical goals


    Stay connected:


    This episode is supported by:

    • PUMA: Get 20% off any PUMA run or train products from shoes to apparel with code FTLR20 at www.puma.com. 
    • Go Brewing: Grab a few six-packs of the award-winning non-alcoholic beer using code FTLR and get 15% off and free shipping on all orders above $40. My favorites are the sours. Find them at www.gobrewing.com. 
    • Hyperice: Innovative recovery tools for all types of training. My favorite are the Normatec leg boots and Normatec Go portable calf sleeves. Get 10% off with code LONGRUN10 at www.hyperice.com. 
    • MadeGood: Get better-for-you, organic, and gluten-free snacks that help you fuel your training. Use LongRun15 for 15% off MadeGood on Amazon: https://www.amazon.com/stores/MadeGood/page/D52B1F41-B2AC-4B27-A77F-E83775F7089F
    8 November 2024, 10:00 am
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