Sameer Somal talks with Jason Barnard about building trust in the digital age. Building Digital Trust! Sameer Somal, CEO of Blue Ocean Global Technology, reveals powerful strategies for managing online reputation in today's digital landscape. Drawing from his experience as an expert witness in over 300 cases involving internet presence and defamation, Sameer shares critical insights on building, monitoring, and repairing digital reputations. Learn why proactive brand building is essential in an era where identity exists primarily online, and discover practical approaches to maintaining trust across different search verticals. This is a must-watch episode for leaders looking to protect and enhance their digital presence while creating authentic, lasting impressions online. What you’ll learn from Sameer Somal This episode was recorded live on video January 21st 2025 https://youtube.com/live/E6t7anA_QFY Links to pieces of content relevant to this topic:https://youtu.be/khCFv1J78Vk?si=92lU1XM0RTBqBG7mhttps://canvasrebel.com/meet-sameer-somal/https://www.cshlaw.com/resources/defamation-and-reputation-management-in-the-digital-age/Sameer Somal The event is 100% free: Eventbrite >> Watch on YouTube >> Organized by Kalicube.

Ashish Fernando talks with Jason Barnard about AI innovation in global education. Ashish Fernando, CEO and Founder of iSchoolConnect and EDMO, was the first edtech partner with Google Cloud and created an AI-powered platform that matches students with the right institutions. He is a member of the Forbes Council and speaks on education, AI, international student life, leadership, and future skills. Ashish talks about his journey, from earning a full MBA scholarship to creating an AI-driven platform that supports millions of students in pursuing international education. He also shares valuable insights on securing investments, and the philosophy of prioritizing employee well-being to ensure business success. Having faced the difficulties of applying to US universities, Ashish leveraged his viral YouTube success to launch a mission-driven business. In this episode, he discusses how his perseverance and focus on customer-centric innovation helped him navigate investor skepticism and build a thriving edtech company. What you’ll learn from Ashish Fernando 00:00 Ashish Fernando and Jason Barnard 00:58 Ashish Fernando’s Brand SERP 01:10 What is Missing in Ashish Fernando’s Knowledge Panel? 02:41 What Does Ashish Think About His Own Personal Brand? 02:55 Where Has Ashish’s Focus Been Lately When it Comes to His Personal Brand? 03:47 What is the Inspiration Behind Ashish’s iSchoolConnect, EDMO, and His Career? 03:53 What Inspired Ashish to Pursue an MBA in the US? 04:06 What Challenges Did Ashish Face When Trying to Afford an MBA in the US? 04:42 What Was the Outcome of Ashish’s Efforts After Three Years of Research? 04:50 Where Did Ashish Go After Receiving a Full-Ride Scholarship for His MBA? 04:56 What is the Title of Ashish’s First Video on YouTube? 05:09 Why Did Students Start Reaching Out to Ashish for Advice? 06:38 How Did Ashish Transition so Quickly to Becoming a Leader and Start Looking for Investors? 08:01 How Did Ashish Leverage His First Investor Beyond Just Their Recommendations to Friends? 09:56 What Did Ashish Find About His Team and His Role in Driving the Company After Getting Investors? 12:29 Why Do Profitable Bootstrapped Businesses Get Less Recognition Than Funded Startups? 13:01 What Do Founders Need to Prioritize in Their Businesses? 13:39 Which Industry Was the First to Be Hit When COVID-19 Hit? 15:06 How Can Founders Bootstrap Their Businesses? 17:05 How Did Ashish’s Failures Along the Way Help Him Move Forward? 18:43 How Can Unexpected Product Pivots Lead to Greater Business Opportunities During Crisis? 19:33 How Does Prioritizing Employee Wellbeing Drive Sustainable Business Success? This episode was recorded live on video January 14th 2025 https://youtube.com/live/iJu7gGnsGAI Links to pieces of content relevant to this topic:https://youtu.be/ayI1T5KRwm4?si=UFrUi8WUs8wyX1ykhttps://youtu.be/AiFq3TcvyyQ?si=CbaedyrKCxKx9jXDhttps://youtu.be/JDS2pljhObQ?si=Mb8PnutgZjtheP5VAshish Fernando The event is 100% free: Eventbrite >> Watch on YouTube >> Organized by Kalicube.

John T. Hewitt talks with Jason Barnard about how to create raving fans for your business. Creating Raving Fans! John T. Hewitt, the founder of Liberty Tax Service and CEO of Loyalty Brands, shares powerful insights on building exceptional customer service and creating loyal brand advocates. Drawing from his 55 years of experience building billion-dollar companies, John reveals why traditional customer satisfaction isn't enough and how to transform customers into raving fans. Learn why personalization matters in customer service and discover practical strategies for measuring and achieving customer delight. This episode shows business leaders how to build sustainable growth through outstanding service and strategic customer engagement. What you’ll learn from John T. Hewitt This episode was recorded live on video January 7th 2025 https://youtube.com/live/fZnaTwCPWoQ Links to pieces of content relevant to this topic: https://www.youtube.com/@loyaltybrandsJohn T. Hewitt The event is 100% free: Eventbrite >> Watch on YouTube >> Organized by Kalicube.

Gui Costin talks with Jason Barnard about helping investment firms thrive. Gui Costin is the Founder and CEO of Dakota, a powerhouse in the investment services industry. Dakota has helped clients raise over $40 billion since its inception in 2006. Gui leads with a singular, profound mission at heart, mentoring and fostering career growth. He is a leader in sales and marketing, and works to help educate investment firms on the processes and procedures they can implement to scale their business. Gui explained the necessity of personal branding with clarity and authority, emphasizing how his own brand serves as the foundation for his business as an investment firm. Gui reveals 5 key strategies on how investment professionals can build a solid future. From the emphasis on professional-quality video content to the importance of consistent communication, responsiveness, proactivity and preparation. Gui also shared his journey to becoming the face of his firm and his eventual acceptance of this role. If you’re an investment professional who wants to transform your market presence through authentic personal branding and strategic client engagement, this is definitely your must-watch episode. What you’ll learn from Gui Costin 00:00 Gui Costin and Jason Barnard 01:24 Gui Costin’s Brand SERP 01:44 What is Google’s New AI Experiment? 01:51 What Does Gui Costin’s Brand SERP Reveal? 02:04 What Does Gui Costin’s Left-Hand Side of His Brand's SERP Show? 02:17 What is the Process That Gui Did Not Know He Had Already Implemented? 02:20 What is the Kalicube Process About? 03:05 Why Does Gui Think That His Personal Brand is the Foundation of His Business as an Investment Firm? 04:23 What Made Gui Change His Mind About Being the Face of His Business? 05:15 Why Does Personal Brand Matter to Any Investment Firm? 06:20 How Can Investment Firms Balance Personal Branding With Effective Succession Planning? 07:24 What Strategies Can Investment Firms Use to Build a Solid Future and Thrive? 07:30 Strategy 1: Video 11:41 Strategy 2: Consistent Communication 13:16 Strategy 3: Always Be Available and Responsive 14:46 Strategy 4: Be Proactive and Anticipatory 14:55 How Can Businesses Proactively Serve Potential Clients? 15:46 How Can Businesses Streamline Client Onboarding? 16:13 How Can Businesses Align Their Client Messaging With AI-Driven Brand Representation? 18:55 Strategy 5: Prepare Strategically and Craft Clear, Retellable Narratives 19:36 What Is the Secret to Client Retention and Keeping Clients on Board After They’ve Signed Up? This episode was recorded live on video December 31st 2024 https://youtube.com/live/I8vZdC6CCvw Links to pieces of content relevant to this topic:Gui Costin The event is 100% free: Eventbrite >> Watch on YouTube >> Organised by Kalicube.

Steven Rothberg talks with Jason Barnard about scaling a million-user career platform. Steven Rothberg is the Founder and Chief Visionary Officer of College Recruiter. He believes that every student and recent graduate deserves to have access to meaningful employment opportunities through efficient, cost-effective recruitment solutions that bridge talented graduates with leading employers. Steven Rothberg shares insights from scaling a job search platform across international markets. He discusses the challenges and opportunities of expanding from North America into Europe, including navigating language barriers, cultural differences, and evolving recruitment pricing models while serving Fortune 1000 companies and government agencies. Discover how his platform evolved from serving hundreds of thousands of US students to reaching millions internationally. Learn practical insights about overcoming localization challenges while maintaining service quality. Get ready for an eye-opening discussion about the complexities of scaling a recruitment platform across international markets. This episode delivers practical insights challenging common assumptions about global growth. What you’ll learn from Steven Rothberg 00:00 Steven Rothberg and Jason Barnard 01:21 Steven Rothberg’s Brand SERP 02:45 What Happens When Google Sees Entities With Identical Names? 04:14 What is College Recruiter job search site? 04:22 What Two Types of Clients Does College Recruiter Serve? 04:38 Where Do the Million Users of College Recruiter Come From? 05:28 When Was College Recruiter Built? 06:04 How Did College Recruiter Transform From a US-Focused Job Board Into a Global Recruitment Platform? 09:26 How Did the Language Barrier Affect College Recruiter’s Global Expansion? 13:18 How Does College Recruiter Evaluate Market Readiness When Expanding Internationally? 15:03 How Do Multilingual Job Platforms Break Language Barriers in Global Recruitment? 15:38 How Do Cultural Differences Shape Business Relationships Across Global Markets? 16:09 How Can US Companies Adapt Recruitment Practices for Success in Foreign Markets? 18:02 How Does College Recruiter Navigate Cultural Nuances? 20:34 What is One of College Recruiter’s Area of Specialization? 20:36 How Do Traditional Job Boards Structure Their Pricing? 20:58 How Do Companies Implement Pay-Per-Click? 21:47 How Will the Shift to Pay-Per-Click Models Influence Recruitment Strategies Globally? 22:04 How Can Companies Balance Market Timing When Introducing Innovative Business Models? 22:29 How Can Businesses Maintain Momentum When Their Innovations Outpace Market Readiness? This episode was recorded live on video December 24th 2024 https://youtube.com/live/0-npL98nL54 Links to pieces of content relevant to this topic:https://gybwp.com/guest/steven-rothberghttps://wrkdefined.com/person/steven-rothberghttps://moneyinc.com/steven-rothberg-shares-the-secret-to-collegerecruiter-coms-business-longevity/Steven Rothberg The event is 100% free: Eventbrite >> Watch on YouTube >> Organised by Kalicube.

Kevin Koym talks with Jason Barnard about impact through innovation. Kevin Koym is the CEO and Founder of Tech Ranch, a venture accelerator for early-stage technology companies. He shares deep insights from his journey supporting over 6,500 entrepreneurs across 42+ countries. Kevin highlights the importance of vision-driven leadership, the role of community support in fostering innovation, and the critical need for durable, cross-cultural collaborations. He also discusses how disruptive innovation can drive positive global change. Discover how strong, lasting networks are incredibly important for entrepreneurs navigating today's fast-changing world. Learn how working together across borders can help solve some of the world's biggest problems. What you’ll learn from Kevin Koym 00:00 Kevin Koym and Jason Barnard 01:03 What Does Kalicube Specialize in? 01:15 Why Can’t Google Categorize Kevin Koym? 02:16 How Long Did Kevin Koym Manage to Move His Google Map Pin? 07:03 What is the Meaning of Innovation According to Kevin Koym? 09:10 Why Do You Need to be Vision-Driven When it Comes to Disruptive Innovation? 10:07 What Kind of People Does Kevin Koym Want to Focus On? 13:41 What is the Relationship Between Innovation and Business? 14:36 Why Do Some People Resist Innovation So Strongly? 14:50 Why Does the Current Focus On Innovation Excite Kevin Koym? 18:03 Why is the Number of Bankruptcies Increasing? 19:46 What is Aikido? 20:08 How Does Kevin Koym Apply His Aikido Experience to His Work? 20:30 Where are the International Projects in Which Kevin Koym is Involved? 22:07 What is “Senpai Kohai” in Aikido? 23:10 What is Kevin Koym’s Perspective on Mentors and Advisors? This episode was recorded live on video December 17th 2024 https://youtube.com/live/Maqod-MULCk Links to pieces of content relevant to this topic:https://youtu.be/V0rZ-C9HpN4?si=NorSQolLGaxRIcU6https://youtu.be/rQgcxO1wfHg?si=T7D6YKeQtO09PziHKevin Koym The event is 100% free: Eventbrite >> Watch on YouTube >> Organised by Kalicube.

Yoni Kozminski talks with Jason Barnard about building elite remote teams for startup success. Yoni Kozminski is a Co-Founder and CEO of MultiplyMii - an expert recruitment for the top 1% of Philippines-based talent and Escala - a boutique process improvement management, specializing in SOPs, organizational strategy, and project management tool integration. Yoni Kozminski shares proven strategies for hiring and managing top global talent. He shares his expertise, specifically focusing on his experiences with Filipino talent, highlighting the cost benefits, high education levels, and motivation of workers in the Philippines. Yoni also highlights the challenges, such as cultural differences and turnover, and provides practical tips for overcoming them. Learn how to maintain team motivation even without physical office spaces and find out why clear expectations and preparation are crucial for remote success. This is a compelling conversation for entrepreneurs ready to expand their global workforce. What you’ll learn from Yoni Kozminski 00:00 Yoni Kozminski and Jason Barnard 01:25 What is Missing When Jason Barnard Searches for Yoni Kozminski’s Name? 01:36 What is a Knowledge Panel? 02:18 What are the Key Benefits of Having a Remote Team?  02:31 What are the Advantages of Hiring Remote Talent, Particularly From the Philippines? 04:28 What are the Disadvantages of Outsourcing to Countries Like the Philippines? 05:26 What are the Major Cultural Differences Yoni Have Noticed Between the UK and the Philippines? 05:50 How Does Yoni Kozminski Describe How Israelis Deal With Conflict and Emotional Expressiveness? 06:16 How Does Yoni Kozminski Describe How Filipinos Deal With Conflict and Emotional Expressiveness? 07:36 What Software is Used by Kalicube as a Virtual Office? 09:41 How Does Yoni Kozminski Deal With Turnover in a Remote Team? 12:24 Why is it Important to Invest Time in Setting Up a Knowledge-Based and Clear Onboarding Process? 12:31 Where Does Yoni Kozminski Store His Documented Processes for Employees to Access During Onboarding? 13:57 When is Outsourcing to Places Like the Philippines, South Africa, or South America Most Valuable? 16:37 How Does Jason Barnard Measure Trust When He Delegates Tasks as an Entrepreneur? 17:17 How Does Yoni Kozminski Maintain Motivation When Working Remotely? 21:55 What is the Best Way to Hire in the Philippines? This episode was recorded live on video December 10th 2024 https://youtube.com/live/B4IFKtUZxCI Links to pieces of content relevant to this topic:Yoni Kozminski The event is 100% free: Eventbrite >> Watch on YouTube >> Organised by Kalicube.

Marilyn Jenkins talks with Jason Barnard about Google Business Profiles for lawyers. Marilyn Jenkins is a seasoned digital growth strategist with a career spanning backto 1998 and the founder of MJ Media Group, LLC, and Law Marketing Zone®. Marilyn Jenkins reveals game-changing strategies for lawyers to boost their digital presence. She underscores the importance of accurately selecting categories, maintaining consistent name, address, and phone number (NAP) details across the web, and leveraging reviews and Q&As to bolster the profile's effectiveness. Learn why consistent updates, strategic reviews, and practitioner listings are crucial for your law firm's success. Get insider tips on leveraging Google's free tools to attract clients, establish credibility, and outrank competitors. Plus, discover how to turn your practice's digital footprint into a powerful client acquisition channel. So if you’re an attorney looking to maximize your online visibility and grow your practice, this is a must-watch episode for you. What you’ll learn from Marilyn Jenkins 00:00 Marilyn Jenkins and Jason Barnard 01:34 What Do ChatGPT and Other Assistive Engines Use to Supplement Their Results? 01:44 What Do Google and Bing Use to Supplement Their Search Results? 02:35 What is the Fundamental Difference Between Google My Business and Google Business Profile? 03:36 How Does Google Business Profile Help Google Understand Who You Are, What You Do and Who You Serve? 03:53 What is the First Way to Show Google What You Do? 04:56 What is the Feature in Google Business Profile Where You Could Do Keyword-Rich Images? 06:10 What is the Right Term to Use Instead of Keywords as Mentioned by Jason Barnard? 07:04 What Does Google Value Most When Ranking Business Profiles Aside from Keywords? 08:00 What Should You Do with Reviews, Whether They’re 1-Star or 5-Star? 10:03 How Can You Use Those Reviews to Your Advantage to Help Google Understand Your Business Even Better? 11:41 How Can You Ask People to Leave Useful Reviews that Will Be Helpful for Both Users and Google? 12:30 What is Next After the Reviews? 14:42 What Other Things Must You Do to Build More “Know, Like, and Trust” on Your Google Business Profile? 16:01 How Important is It That Your Name, Address and Phone Number Are Correct Everywhere Else on the Web? 19:01 Why is It Important to Only Give Manager Access to Your Google Business Profile? This episode was recorded live on video December 3rd 2024 https://youtube.com/live/E02oD9zntXo Links to pieces of content relevant to this topic:https://youtu.be/FWXLAJVGjIUhttps://podcasts.apple.com/us/podcast/how-automate-linkedin-to-land-executive-professional/id1717325062?i=1000642909126Marilyn Jenkins The event is 100% free: Eventbrite >> Watch on YouTube >> Organised by Kalicube.

Jonathan Gillham talks with Jason Barnard about publishers embrace integrity in the era of generative AI. Jonathan Gillham is the Founder and CEO of Originality.ai that provides a complete toolset that helps Website Owners, Content Marketers, Writers and Publishers hit publish with integrity in the world of Generative AI. Jonathan reveals the hidden risks and ethical challenges of AI content creation. He emphasizes the importance of keeping the human in the loop to mitigate risks and maintain authenticity. He discusses the necessity of unique data and insights in content to add value beyond simple text. He also highlights the challenges of setting clear policies within organizations regarding the use of AI. From dangerous mushroom-picking guides to content that puts brands at risk, learn why maintaining the human element is crucial for business success. You will get insider insights on balancing AI efficiency with authenticity, implementing smart content policies, and avoiding Google's AI spam penalties. Plus, you will uncover practical strategies for creating value beyond words in today's AI-driven content landscape. What you’ll learn from Jonathan Gillham 00:00 Jonathan Gillham and Jason Barnard 02:45 What Exactly Does Originality.ai Do? 03:28 What Specific Words Are Commonly Introduced by ChatGPT and Other AI? 03:57 Why Does Jonathan Gillham Think Humans Are Starting to Write Like Machines? 04:54 Why Does Jonathan Gillham Think AI’s Ability to Imitate Humans Can Be an Increasingly Big Problem? 05:49 What Are the Main Problems With AI-Generated Content? 06:10 What Are the Two Critical Additional Problems With AI-Generated Content Based on Jonathan Gillham? 09:04 Why is Fact-Checking Such a Huge Problem for Large Language Models (LLMs)? 10:56 Why is It So Important to Keep Humans Involved in the Process of AI Content Creation? 12:20 What Does It Mean to Go Beyond Words in Content Marketing? 13:49 Why is Simply Feeding an AI With Your Content Not Enough for It to Fully Replicate Your Knowledge? 16:06 What are the Effective Ways to Use Prompts to Give the Bot the Instructions for Content Creation? 17:14 How Can You Distinguish Between Human Writing and Bot-Generated Content? 19:40 How Can A Business Person Ensure Policies for the Use of AI Are Applied Across Their Organization? This episode was recorded live on video November 26th 2024 https://youtube.com/live/3_v7Mz9zwgM Links to pieces of content relevant to this topic:https://originality.ai/Jonathan Gillham The event is 100% free: Eventbrite >> Watch on YouTube >> Organized by Kalicube.

Scott Duffy talks with Jason Barnard about the importance of personal and corporate branding. Scott Duffy is an entrepreneur, keynote speaker, and Founder of AI Mavericks. Previously, he founded Smart Charter, which was acquired by Richard Branson’s Virgin Group and has been recognized as a “Top 10 Speaker” by Entrepreneur.com. Scott shares game-changing insights on controlling your digital narrative and dominating search results. He highlights his challenges of managing an accurate digital identity when changing careers and dealing with Google's unpredictable algorithm changes. Scott also emphasizes his collaboration with Kalicube to restore his online presence showcasing the importance of expert assistance in managing digital profiles. Learn why Google visibility is 10 times more valuable than your website, and how to leverage AI-driven platforms to establish credibility. Discover how Scott rebuilt his online presence from scratch after losing control of his digital footprint, and why a strategic Knowledge Panel is crucial for entrepreneurs. Whether you're pivoting careers or building authority, this episode reveals proven strategies for making your personal brand work harder for your business success. What you’ll learn from Scott Duffy 00:00 Scott Duffy and Jason Barnard 01:44 How Important Is It That You Have Control Over Your Online Narrative? 02:05 What Is the First Thing Potential Clients Usually Do When They Meet Someone New? 02:24 Why Does What Appears in Google Search Results So Important? 03:39 How Does Kalicube Help Google Create Accurate Summaries About a Person or a Business? 05:24 What Online Information About Scott Duffy Has Jason Barnard Helped Organize? 07:38 Why Is It Important to Focus on Building Your Personal Brand? 08:13 Why Do You Need to Build a Strong Foundation on Google? 08:57 What Common Mistakes Do People Make in Terms of Their Personal Brand? 10:41 What Mistake Did Scott Duffy Make When an Agency Called Him, Suggesting He Needed a Wikipedia Panel? 15:00 Where Should You Begin if You Want to Build Your Brand and Credibility Quickly? 15:15 Why Should You Choose Jason and Kalicube to Help Build Your Google Knowledge Panel? 17:02 How Can You Stand Out From the Crowd and Become the First in the Search Result? 19:30 What Challenges Did Scott Duffy Face When Pivoting Between Different Projects? 20:52 What Has Scott Duffy Done to Make Google and AI Focus On What’s Important About Him? 27:05 Why Is It Important to Package Yourself and Provide Google With Clear, Accurate Information of You? This episode was recorded live on video November 19th 2024 https://youtube.com/live/n56VpMb_gOg Links to pieces of content relevant to this topic:Scott Duffy The event is 100% free: Eventbrite >> Watch on YouTube >> Organised by Kalicube.

Bob Gentle talks with Jason Barnard about the personal brand business roadmap. Bob Gentle, is a coach, consultant, speaker, and a top-rated podcaster. With nearly twenty years of experience in digital marketing, he spent most of his time running his own agency - Amplifyme. Bob shares his proven Personal Brand Business Roadmap for combining magnetic leadership presence with effective sales strategies that actually convert and emphasizes the importance of understanding one's unique strengths and how these can be leveraged to create a robust leadership brand. He also outlines the five crucial sections for building a personal and leadership brand. Get ready to transform your personal brand into a powerful leadership brand and discover how to evolve from being "one of many" to becoming "the one among many" through strategic brand positioning and authority building. Stop waiting for success to fall into your lap and learn how to harvest the opportunities you've been cultivating. What you’ll learn from Bob Gentle 00:00 Bob Gentle and Jason Barnard 00:26 What Aspect Did Bob Gentle Help Jason Barnard and Kalicube With? 01:54 Why is Bob Gentle Coaching Jason Barnard Despite Their Theoretical Competition in a Similar Area? 02:17 Why Does Bob Gentle Describe His Role as Similar to a "Ringmaster" for People Who Want to Build Their Personal Brand Online? 05:58 How Many Stages Does the Personal Brand Business Roadmap Have? 06:09 Stage 1: Personal Brand Foundations 07: 20 What Should Come First, Choosing Your Specialty or Building Fame? 09:16 Why is it Important to Know What the “Center” of Your Target Audience Looks Like? 11:18 Stage 2: Authority and Network 13:08 Why Does Jason Barnard Believe Appearing Great on Google and ChatGPT Will Attract People? 16:14 Stage 3: Discoverability 23:45 Stage 4: Products and Services 24:42 Stage 5: Selling and Scale This episode was recorded live on video November 12th 2024 https://youtube.com/live/JBbliyzSseQ Links to pieces of content relevant to this topic:amplifyme.agency/podcasthttps://youtu.be/DMULau_vbRYhttps://youtu.be/aXxrNPD77eQBob Gentle The event is 100% free: Eventbrite >> Watch on YouTube >> Organised by Kalicube.