HowSound

Rob Rosenthal/PRX/Transom.org

The Backstory to Great Radio Storytelling, hosted by Rob Rosenthal, for Transom and PRX.

  • 14 minutes 4 seconds
    Revisiting: Hang A Picture In Front of the Microphone

    Susan Stamberg sang her own song at NPR. Her writing and her voice, you could always tell it was Susan behind the mic. She died at the age of 87 in October. In honor of Susan, we present this archive episode of Sound School where she lays out her best practices for reporting on the visual arts. 

    4 November 2025, 3:00 pm
  • 24 minutes 49 seconds
    When Funny Points to Truth

    Neena Pathak produced a very touching story about grieving the death of her father. She says the humor in the story wasn't uncouth. It was how she captured the truth. 

    21 October 2025, 2:00 pm
  • 15 minutes 16 seconds
    Revisiting: Fill Your Notebook with Color Notes

    In this archive episode from 2018, legendary NPR reporter and raconteur John Burnett answers a perplexing question "How to make an immigration story visual when no mics are allowed in the courtroom?" Answer:  Fill your note book with color notes. 

    7 October 2025, 2:00 pm
  • 15 minutes 30 seconds
    Host Sits Down With a Reporter

    "Host sits down with a reporter." That's a good way to describe how Radiolab stories are produced. Same with "two-ways" on NPR. You can hear those approaches everywhere. But, how else can a "host sit down with a reporter?" The Ghost of a Chance podcast from the Minnesota Star Tribune offers a solid example. 

    23 September 2025, 2:00 pm
  • 28 minutes 5 seconds
    Writing Like TV in a Podcast

    Writing like it's a television drama complete with instructions for a camera operator. That's an unusual maneuver for a podcast. One I'd never heard before. Neither had Susan Burton until she wrote that way herself in the latest season of The Retrievals, a production from Serial and The New York Times


    9 September 2025, 2:00 pm
  • 22 minutes 1 second
    Fill Your Pockets With Endings

    NPR's Robert Smith says when he's writing and gets to the end of a story he has empty pockets. He's used all the good stuff and left nothing for the end. To combat that problem, Robert studied endings from some of his favorite reporters and put together a list of categories that broadly describe memorable story endings.


    26 August 2025, 2:00 pm
  • 16 minutes 8 seconds
    Sound Design - Don't Say Rabbit, See Rabbit

    "Don't say rabbit, see rabbit." Write it on a sticky note and post it where you can see it at all times. It's a mantra that will save you from cheesy sound design. 

    12 August 2025, 2:00 pm
  • 33 minutes 10 seconds
    Revisiting: Interviewing Shy People

     A constant piece of advice for producers is "Find a good talker." But what about shy people? Given their reticence, they may not be great talkers but they may have a good story to tell. The question is "How do you help shy people open up?" Erika Lantz and her sister Elin Lantz-Lesser of The Turning podcast have answers. Good ones. 


    29 July 2025, 2:00 pm
  • 30 minutes 13 seconds
    Asking Dad Dicey Questions

    Zach Mack really put it to his father. For "Alternate Realities," a series from NPR's "Embedded" podcast, Zach asked his dad pointed questions about the conspiracy theories he believes in that are driving a wedge into the family. On this episode of Sound School, Zach talks to Sally Herships of Radio Boot Camp about the challenges of asking dicey questions. 

    15 July 2025, 2:00 pm
  • 28 minutes 43 seconds
    Revisiting - Think of a Radio Station (or Podcast) as a Musical Instrument

    "I think of radio stations as musical instruments." That's what Steve Junker, the managing editor at WCAI said to Rob over a couple of drinks one night. Soon after, Rob put Steve in front of a mic and asked him "What the heck are you talking about??" 

    1 July 2025, 2:26 pm
  • 9 minutes 10 seconds
    Writing Makes All the Difference - Beautifully Braiding Scenes, Stand-Ups, and Narration

    It's time for Leila Fadel at NPR to receive another award for her reporting. Last December, her stories from Syria after the fall of Assad were essential listening. And, as Rob notes in this episode of Sound School, her writing was top-notch. 

    17 June 2025, 2:00 pm
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