It's once again time for us to talk about the support needed in the micro and small business sector. 

Ian and Tony chatted about the campaigning that ourselves and our friends have been doing this year and The Micro Business Alliance and what that means to YOU.

Many business owners are still struggling financially and mentally. We (you reading this) as a collective can help them💪🏼

Together We are Mighty.

 

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Podcast Sponsors;- Far North Sales & Marketing The Microbiz Alliance Carpeway MrFarrar.com

Entrepreneurs helping to improve communities across South Tyneside are to receive a welcome funding boost.  The Social Enterprise Boost (SEB) Fund will provide grants of up to £10,000 to the borough’s social entrepreneurs!

Delivered by Project North East (PNE), the programme aims to kick-start and accelerate social enterprises in South Tyneside. This will include the provision of finance to those already improving their communities through their work and those with aspirations of following in their footsteps.

 

Hear from;

Melissa Middleton - business support coordinator at PNE provides an overview of the Social boost programme

Lisa Cryer - founder of Jarrow-based BlueJay Wellness CIC talks about her business journey. Delivering yoga, mindfulness and science courses to young people in schools across South Tyneside, BlueJay Wellness has itself received supported from PNE and South Tyneside Council in the past and Lisa believes the Social Boost programme will be key to encouraging more people to set up and grow their own social enterprises.

Judith Wheatley - business adviser from Tedco who also offer free start-up support to would-be entrepreneurs across the borough.

AND a few of our amazing third sector heroes, based here in the borough!

 

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Podcast Sponsors;- Far North Sales & Marketing Carpeway MrFarrar.com

Budding entrepreneur, eloquent linguist, and ever-inquisitive spiritualist.

Marius Capra is a continuously developing tarot reader and astrologer with a mission to clarify the 'languages of the universe' in his business practice, providing transformative answers to the questions of the subconscious for clients around the world. 

 

Ian & Marius discuss...

• Founding a spiritual business
• Finding magick
• An introduction to tarot
• Feeling drawn to certain areas
• Following your path
• The divorce between business and spirituality
• Astrology
• Trusting your intuition
• Stigma within spirituality
• Psychology and spirituality
• Being open to new experiences
• Connecting to the elements
• Marketing for spirituality
• How tarot can help your therapeutic journey
• Connecting with your inner child

Including BONUS live audience tarot readings!

 

SIGN UP FOR MICROBUSINESS UNITE - ONE DAY EVENT!

 

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Podcast Sponsors;- Far North Sales & Marketing Carpeway MrFarrar.com

Alison Gwynn is Chief Executive at North East Screen, Alison is leading the resurgence of the TV and Film industry in the North East.

After an investment of at least £37m, North East Screen (formerly Northern Film + Media), the screen industries development agency for the North-East, launched its new name, brand and programme of events earlier this year.

The agency is now gearing up to meet the challenge of increasing activity by creating new partnerships, rebranding their successful business model, and creating vibrant industry sector communities.

This will enhance and develop the skills that make the North East the place to create excellence in the world of TV and film.

 

Ian & Alison discuss;

• Alison’s background
• Working at 7 stories
• North East Screen
• The creative industry
• Film & TV industry in the North East
• Locations for filming in the North East
• The BBC’s involvement
• TV shows that have been filmed locally
• Upcoming NE shows
• Job opportunities

 

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Podcast Sponsors;- Far North Sales & Marketing Carpeway MrFarrar.com

THROWBACK to Episode 055, Simon - Build a Brand in 30 Days!

Simon was Founder of The Shackleton Design & Manufacturing Company, the menswear, lifestyle and experience brand: producing made-in-Britain products inspired by the Antarctic explorer Ernest Shackleton. Having built the Shackleton brand Simon left it under new management in September 2016.

Simon was selected as a Top 100 Manufacturer 2015 by Manufacturer magazine.

He is a member of the Advisory Boards of Make It British and Made In Britain, a Fellow of the RSA, and a Business Fellow of University of East Anglia.

In 2013 Simon opened Britain's first banjo factory in more than 60 years, and launched The Shackleton Banjo – swiftly followed by Shackleton brand beers, clothing, footwear and accessories.

The Shackleton's launch campaign on the Kickstarter platform was one of the top 2% most successful of worldwide Kickstarter projects since the platform was launched.

Simon was formerly one of the UK’s best known independent brand strategy advisers, and has worked with high profile clients including: Harris Tweed Authority, British Airways, Aviva, Pret A Manger, Norfolk Broads National Park, World Vision and many more.

Simon is author of three branding, marketing and personal-development books.

His first book 'Build A Brand In 30 Days'​ (Capstone) is an Amazon No.1 bestseller in its category and was described as "invaluable"​ by Director magazine.

His second, 'What You Need To Need To Know About Marketing'​ (Capstone) is the essential guide to marketing for non-marketers.

His third book, 'Brand New You'​ (Hay House) was a Daily Mail and Mail on Sunday 'Book of The Week'​.

Simon speaks internationally about branding and is frequently rated 'best speaker' at conferences.

He has appeared on CNN, Bloomberg, Sky, Five and BBC (Today, Breakfast, BBC News, Newsnight) as an expert brand commentator.

Ian & Simon discuss:-

• Brand Journeys
• The Four Pillars
  • Authentic
  • Distinctive
  • Compelling emotional story
  • Pursuing excellence
• Kickstarter campaigns

Check out http://simonmiddleton.com/

Rory McKeand leads the team at Technology Services Group as the CEO.

Before his career at TSG, Rory was involved in shaping and transforming organisations in the Healthcare, Education and Technology industries.

He now works with TSG’s team of technology experts to help customers and partners to transform their business and help them to achieve their business goals.

 

Ian & Rory discuss;

• Importance of mentors and mentees
• Company culture
• Leadership
• Working from home
• Flexible working
• Health and wellbeing priorities for employees
• Speaking about failure
• Showing vulnerability as a leader
• Cyber security
• The cloud – is it more secure?
• Artifical Intelligence
• TSG growth/ambition plans for the year

 

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Podcast Sponsors;- Far North Sales & Marketing Carpeway MrFarrar.com

Mike Weedon is a Diploma Level Qualified Independent Financial Adviser, with over 20 years’ experience working in the Financial Services Industry.

Financial planning isn’t just for the mega rich and famous and Mike helps hard-working people confidently arrange their finances.

 

Ian & Mike discuss;

• Mike’s journey into financial advice
• Why was Wealth of Advice set up?
• Opening an office in South Tyneside, at One Trinity Green
• Why open an office in South Shields?
• Are Financial Advisers all the same?
• What’s Ideal client?
• Is now a good time to invest?
• How much do you need to retire?
• Are there different types of pensions?
• What age can I retire from?

 

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Podcast Sponsors;- Wealth of Advice Far North Sales & Marketing Carpeway MrFarrar.com

David Birchall is Technical Director and owner of db Show Control and Automation. The company's solutions are at the core of the world's most demanding multimedia shows, theme park rides, interactive visitor centres and AV installations.

db Show Control's clients include the world's leading theme parks, event production companies, museums, AV Integrators and creative design consultants. Their solutions run 24/7 worldwide. Recent projects and clients include such names as Disneyland Paris, ECA2, Universal Studios (Beijing & Florida), Dubai Parks & Resorts, Warner Bros World Abu Dhabi, Ferrari World Abu Dhabi.

 

Ian & David discuss topics such as;

• Working around the world
• Working with theme parks such as Universal and Disney
• David’s first project
• Working with a team of freelancers with specific expertees
• Founding a business with an engineering background
• R&D and innovation
• David’s favourite projects to work on
• What’s trending at the moments at theme parks
• The impact Covid had on the business

 

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Podcast Sponsors;- Far North Sales & Marketing Carpeway MrFarrar.com

Rob is a hypnotist and Kennedy is a Psychological Mind Reader. They both turned their skills into email marketing and founded The Email Marketing Heroes...   Ian, Rob & Kennedy discuss topics such as;  Turning Feedback into Sales  Modern Email Marketing for your Audience  Dynamic Customer Journeys: Relevance and Segmentation  Their Entrepreneurial Journey as Utterly Unemployable The 3 stages of adding value  

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Podcast Sponsors;- Far North Sales & Marketing Carpeway MrFarrar.com

Kerrie Highcock has worked in the field of autism for 18 years and has recently gained her Masters of Education, in Autism, from the University of Strathclyde, and is currently working on her Doctorate.   She is passionate about elevating the voices of and learning from autistic people.   Before her 13 years (so far) with NEAS, she worked in schools and nurseries with specialist autism provision.   Kerrie is also the author of her first book The Infinite Journey, which outlines her journey working in the field of autism.   Ian & Kerrie discuss;

• What we can do to raise awareness for autism
• Taking an active approach
• What is autism?
• Myths about autism
• Statistics on autism
• Acceptance
• Diagnosis of autism
• Masking
• Making reasonable adjustments
• Challenges autistic people face
• How to support autistic people
• Kerrie’s book – The Infinite Journey 

  North East Autism Society

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Podcast Sponsors;- Far North Sales & Marketing Carpeway MrFarrar.com

With National Apprenticeship Week fast approaching, Ian decided to grab Mischa for a chat around her experience of being an apprentice.

 

Ian & Mischa discuss areas such as;

• Why businesses should take on apprentices
• Different levels of apprenticeships
• Mischa’s progression
• Apprenticeships vs University
• An employers point of view from taking on an apprentice
• Mischa’s experience as an apprentice
• Far North’s growth through having an apprentice
• Having a mentor
• The process of an apprenticeship
• Why an apprenticeship?
• Why Ian decided to take on an apprentice
• Benefits of having a different generation in the team

 

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Podcast Sponsors;- Far North Sales & Marketing Carpeway MrFarrar.com