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WordPress | Post Status Podcasts

Cory Miller

Post Status Draft, Excerpt, and Comment provide the interviews, news, discussion, and analysis that matter — for WordPress professionals.

  • 40 minutes 56 seconds
    Post Status Happiness Hour | Session Sixteen

    In this episode of the Post Status Happiness Hour, host Michelle Frechette interviews Raquel Manriquez and Carol Stambaugh. They discuss their new venture, Press Conf, a conference focused on the business side of WordPress. Raquel, a former community manager for Elegant Themes, and Carol, co-owner of RadiateU, share their motivations for creating this event. They emphasize the need for a business-centric conference within the WordPress community, contrasting it with the user-focused WordCamps. Press Conf aims to foster deep connections among attendees through a single track of sessions and an intimate setting. The episode highlights their commitment to inclusivity, meaningful networking, and authentic conversations.

    Top Takeaways

    • Press Conf addresses a significant market gap by being the first WordPress conference specifically focused on business aspects, filling an unmet need in the community for business-oriented professional development.
    • The conference prioritizes meaningful engagement through intentional design choices like single-track sessions, no recordings, and an intimate setting - all aimed at fostering authentic discussions and deeper connections among attendees.
    • Careful curation is central to the event's strategy, from thoughtfully selected speakers to a sustainable pricing model, ensuring high-quality content and long-term viability while delivering value to participants.
    • The conference emphasizes building an inclusive community that welcomes both industry veterans and newcomers, focusing on fostering constructive dialogue and relationships within the WordPress business ecosystem.

    Mentioned In The Show:

    🙏 Sponsor: WordPress.com

    Build and manage professional sites with secure managed hosting on WordPress.com. Beautiful themes, built-in SEO, and payment tools, and access to over 50,000 plugins. Everything you need for your business, plus 24/7 support from WordPress experts. 

    🐦 You can follow Post Status and our guests on Twitter:

    The Post Status  podcast is geared toward WordPress professionals, with interviews, news, and deep analysis. 📝

    Browse our archives, and don’t forget to subscribe via iTunes, Google Podcasts, YouTube, Stitcher, Simplecast, or RSS. 🎧

    13 December 2024, 6:00 pm
  • 58 minutes 18 seconds
    Corey and Michelle on Marketing a WordPress Product Live: Season 2 Session 25

    In this episode, Michelle Frechette and Corey Maass discuss their newly developed website, emphasizing its improved design and functionality. They delve into the importance of mobile usability, coherent design, and effective marketing strategies. The conversation also touches on the challenges of reaching their target audience and the significance of language in communication. Additionally, they explore cultural observations about music, generational differences, and personal anecdotes related to advertising. The episode concludes with reflections on the evolution of music curation in retail environments and the impact of commercials on musicians' careers, ending on a light-hearted note with gratitude to their listeners.

    Top Takeaways:

    • Nostalgia and Cultural References as Marketing Tools: Michelle and Corey highlight the power of nostalgia in marketing, referencing Carly Simon’s song in ketchup commercials and Reagan's use of "Born in the USA." These examples demonstrate how emotional and cultural connections can strengthen brand messaging and resonate with audiences.
    • Music as a Branding Opportunity: The idea of creating a theme song for OMGIMG underscores the potential of music to add personality and memorability to the brand. Michelle’s experiment with AI-generated music shows the team’s willingness to explore innovative tools for creative marketing.
    • Swag and Interactive Experiences to Engage Users:Corey’s enthusiasm for branded swag, like T-shirts and creative QR codes, emphasizes the importance of tangible, fun items for user engagement. Adding interactive elements, such as QR codes linking to a custom song, creates a playful and memorable experience.
    • Balancing Creativity with Practicality: While the team enjoys brainstorming playful and imaginative ideas, they remain focused on aligning these concepts with the product’s purpose and audience. This balance ensures OMGIMG maintains professionalism while staying approachable.
    • Consistency Builds Trust and Engagement: The commitment to regular streaming, even while planning breaks around the holidays, reflects a focus on consistent communication with their audience. This approach builds trust and strengthens their connection with users.

    Mentioned In The Show:

    🙏 Sponsor: WordPress.com

    Build and manage professional sites with secure managed hosting on WordPress.com. Beautiful themes, built-in SEO, and payment tools, and access to over 50,000 plugins. Everything you need for your business, plus 24/7 support from WordPress experts. 

    🐦 You can follow Post Status and our guests on Twitter:

    The Post Status  podcast is geared toward WordPress professionals, with interviews, news, and deep analysis. 📝

    Browse our archives, and don’t forget to subscribe via iTunes, Google Podcasts, YouTube, Stitcher, Simplecast, or RSS. 🎧

    6 December 2024, 6:00 pm
  • 43 minutes 36 seconds
    Corey and Michelle on Marketing a WordPress Product Live: Season 2 Session 24

    In this episode, Michelle Frechette and Corey Maass  discuss their ongoing project focused on website and product development. They reflect on their progress, addressing the challenges of balancing time and managing tech debt. The conversation highlights their experiences working with a designer, emphasizing the importance of effective communication and feedback. They also touch on the significance of collaboration, and share personal anecdotes about organizing their workspaces. As they prepare for Black Friday, they discuss promotional strategies and the impact of seasonal changes on their work schedule.

    Top Takeaways:

    • Steady Progress Amid Prioritization Challenges: Both Corey and Michelle recognize the challenges of juggling tasks across IPAWP and OMGIMG. While there’s excitement about big-picture ideas (e.g., Meetups, collective empowerment, SEO experiments), they understand the importance of incremental progress.
    • AI and Designer Collaboration for Website Improvements: Corey utilized AI-generated content alongside a designer’s expertise to rework their website. While the AI helped quickly produce a series of articles for SEO experimentation, a designer was brought in to enhance the visual appeal and user experience. This blend of automation and human creativity reflects a strategic approach to balancing efficiency with quality.
    • Cross-Platform Engagement is Essential: Michelle’s experience with followers migrating to Bluesky reinforces the need to maintain a presence across multiple platforms. Both agree that while Twitter remains valuable for now, having an established Bluesky presence ensures they’re ready if a platform shift occurs.
    • Black Friday and Marketing Planning: Michelle and Corey are focusing on Black Friday and Cyber Monday promotions. Michelle plans to queue social media posts, while Corey wants to analyze current traffic bumps to inform their approach.

    Mentioned In The Show:

    🙏 Sponsor: A2Hosting

    A2 Hosting offers solutions for WordPress and WooCommerce that are both blazing fast and ultra-reliable. WordPress can be used on ANY Web Hosting plan from A2.  You can deploy WordPress easily on Shared, VPS, or Dedicated Hosting plans. A2 also offers Managed WordPress and WooCommerce Hosting. Take a look at a2hosting.com today!

    🐦 You can follow Post Status and our guests on Twitter:

    The Post Status  podcast is geared toward WordPress professionals, with interviews, news, and deep analysis. 📝

    Browse our archives, and don’t forget to subscribe via iTunes, Google Podcasts, YouTube, Stitcher, Simplecast, or RSS. 🎧

     

    22 November 2024, 7:00 pm
  • 28 minutes 45 seconds
    Post Status Happiness Hour | Session Fifteen

    In this episode of the Post Status Happiness Hour, host Michelle Frechette interviews Ryan Logan from Influence WP, a platform aimed at fostering connections within the WordPress community. Ryan shares his background in IT and his transition to WordPress, highlighting Influence WP's focus on partnerships and consumer benefits. The platform offers exclusive deals and a unique "bad actor bounty program" to address industry issues. An unnamed participant contributes by asking questions and providing feedback. The discussion underscores the importance of collaboration, transparency, and community engagement within the WordPress ecosystem, showcasing Ryan's dedication to making a positive impact.

    Top Takeaways:

    • About InfluenceWP: InfluenceWP is a platform designed for WordPress users, businesses, and partners to collaborate and share resources. Members can create unlimited listings to showcase deals, services, or projects. The platform aims to foster connections and encourage community growth rather than focusing solely on generating revenue. Additionally, it offers features like viral giveaways and opportunities for cross-promotion among members, making it a valuable tool for collaboration.
    • Membership Details: Membership on InfluenceWP caters to both consumers and partners. Partners can list their offerings, such as deals and resources, while consumers benefit from accessing these opportunities. Notifications about new listings are sent through newsletters, keeping members informed and engaged. Ryan Logan, the founder, emphasizes that members are encouraged to maximize the platform’s features, including interlinking listings for added visibility.
    • Opportunities for Advertisers: InfluenceWP’s newsletter presents a unique opportunity for partners to promote their offerings through paid advertisements. This feature is especially beneficial during sales periods like Black Friday, where deals are abundant. By integrating advertising into the platform’s ecosystem, InfluenceWP provides an additional revenue stream for itself and its members, while also enhancing the visibility of partner contributions.
    • Future Plans: Looking ahead, InfluenceWP aims to expand its offerings through collaborations and community-driven initiatives. Ryan envisions a future where the platform includes projects like user-generated podcasts or sponsored content. These initiatives would allow contributors to share in the success of the platform while bringing fresh ideas to its ecosystem. Ryan is committed to keeping InfluenceWP open to diverse forms of collaboration.

    Mentioned In The Show:

    🙏 Sponsor: A2Hosting

    A2 Hosting offers solutions for WordPress and WooCommerce that are both blazing fast and ultra-reliable. WordPress can be used on ANY Web Hosting plan from A2.  You can deploy WordPress easily on Shared, VPS, or Dedicated Hosting plans. A2 also offers Managed WordPress and WooCommerce Hosting. Take a look at a2hosting.com today!

    🐦 You can follow Post Status and our guests on Twitter:

    The Post Status  podcast is geared toward WordPress professionals, with interviews, news, and deep analysis. 📝

    Browse our archives, and don’t forget to subscribe via iTunes, Google Podcasts, YouTube, Stitcher, Simplecast, or RSS. 🎧

    22 November 2024, 6:00 pm
  • 34 minutes 10 seconds
    Post Status Happiness Hour | Session Fourteen

    In this episode of the Post Status Happiness Hour, host Michelle Frechette interviews Maddy Osman, founder of Blogsmith Content Agency and author of "Writing for Humans and Robots." They discuss the importance of developing a unique brand voice in an era dominated by generative AI. Maddy emphasizes the need for clear style guidelines to maintain consistency, especially for brands producing listicle content. She shares insights on using custom AI models to uphold brand style and the ethical implications of AI in content creation. The episode concludes with Maddy recommending the "Three-Body Problem" series and inviting new clients for 2025.

    Top Takeaways:

    • Establishing a Distinct Brand Voice is Essential for Consistency and Connection: Maddy highlights the importance of defining and refining a brand voice, particularly as businesses integrate AI into their content processes. A well-crafted brand voice ensures that all content, whether generated by humans or AI, feels cohesive and authentic to the audience. It helps in building a recognizable identity, fostering stronger connections with the target audience, and differentiating the brand from competitors. Maddy's agency offers services specifically aimed at helping clients develop and refresh their brand voice, emphasizing its role as a core element of a successful content strategy.
    • Ethical Use of AI in Content Creation: Both Michelle and Maddy emphasize using AI responsibly. They suggest leveraging AI to identify content gaps, reformat existing work, or assist in editing rather than generating original content from scratch. This approach maintains the integrity of the creator’s voice and avoids ethical pitfalls like plagiarism.
    • Repurposing Existing Content: Maddy highlights a practical use case for repurposing content she previously created. By transforming her detailed personal notes into blog posts, she maximizes the value of her prior work, making it accessible to a wider audience while keeping the essence of her original writing.
    • Competitor Analysis for Content Strategy: Michelle points out that analyzing competitors’ content can be a valuable strategy to identify gaps and opportunities for new topics. They agree that while using AI to gather insights is acceptable, directly copying competitor content is unethical.

    Mentioned Links

    🙏 Sponsor: WordPress.com

    Build and manage professional sites with secure managed hosting on WordPress.com. Beautiful themes, built-in SEO, and payment tools, and access to over 50,000 plugins. Everything you need for your business, plus 24/7 support from WordPress experts. 

    🐦 You can follow Post Status and our guests on Twitter:

    The Post Status  podcast is geared toward WordPress professionals, with interviews, news, and deep analysis. 📝

    Browse our archives, and don’t forget to subscribe via iTunes, Google Podcasts, YouTube, Stitcher, Simplecast, or RSS. 🎧

    15 November 2024, 6:00 pm
  • 1 hour 55 seconds
    Corey and Michelle on Marketing a WordPress Product Live: Season 2 Session 23

    In this episode, Michelle Frechette and Corey Maass delve into their experiences with product marketing for a WordPress plugin focused on open graph images. They highlight the significance of customer feedback, better onboarding processes, and innovative marketing strategies inspired by Spotify's year-end wrap-up feature. The discussion is peppered with personal anecdotes and humor, creating a light-hearted yet informative atmosphere. They explore ideas like using AI for targeted landing pages, conducting visitor interviews, and improving their website design to better reflect their brand. The episode concludes with a sense of camaraderie and optimism for their ongoing projects.

    Top Takeaways:

    • Focus on the Problem and Solution: Corey emphasized the importance of clearly defining the problem OMGIMG solves. This includes addressing specific pain points, like the "image roulette" problem, where inconsistent images affect branding and engagement. Focusing on the problem in copy helps ensure users immediately see OMGIMG’s relevance to their needs.
    • Strategic Use of AI as a Creative Partner: Corey is using AI as a tool for creating, organizing, and refining content. This iterative approach—from generating headlines to drafting entire plugins—allows him to quickly put ideas on paper, then tweak them. Michelle also mentioned wanting to lean more on AI, which could further help streamline content creation and brainstorming.
    • Customer-Specific Landing Pages: Corey mentioned creating landing pages targeted at specific customer types, like bloggers, to highlight relevant features and value propositions. This strategy makes it easier for users to see exactly how OMGIMG fits their needs and helps make the messaging more personalized and effective.
    • Interactive Feedback with Visitor Interviews: The idea of using visitor interviews and live feedback sessions with WordPress community members (like Cameron and Marcus) was discussed as a way to gather insights on the product in real-time. This feedback could be essential for fine-tuning both the product and its messaging.

    Mentioned In The Show:

    🙏 Sponsor: WordPress.com

    Build and manage professional sites with secure managed hosting on WordPress.com. Beautiful themes, built-in SEO, and payment tools, and access to over 50,000 plugins. Everything you need for your business, plus 24/7 support from WordPress experts. 

    🐦 You can follow Post Status and our guests on Twitter:

    The Post Status  podcast is geared toward WordPress professionals, with interviews, news, and deep analysis. 📝

    Browse our archives, and don’t forget to subscribe via iTunes, Google Podcasts, YouTube, Stitcher, Simplecast, or RSS. 🎧

    8 November 2024, 6:00 pm
  • 51 minutes 4 seconds
    Post Status Happiness Hour | Session Thirteen

    In this episode of the Post Status Happiness Hour, host Michelle Frechette interviews Topher DeRosa, founder of Hero Press, about his journey and the platform's impact on the WordPress community. They discuss HeroPress's origins, challenges, and successes, highlighting its role in amplifying diverse voices through published essays. Topher shares inspiring stories from contributors worldwide and touches on fundraising efforts and the community's support. The episode underscores the importance of inclusivity and the transformative power of sharing personal experiences within the WordPress ecosystem. The conversation concludes with reflections on community events and the significance of connection and support.

    Top Takeaways

    • Community and Connection at Events: They discuss the importance of events like WordCamp as spaces for learning, networking, and finding belonging. Michelle emphasizes that these gatherings reinforce the idea that the WordPress community is friendly, welcoming, and eager to support each other.
    • Language as a Tool for Inclusion: Topher talks about making HeroPress content available in multiple languages to cater to non-English speakers. He learned that people, even if fluent in English, often prefer reading in their native language, feeling a stronger connection to the content. His approach shows how inclusive language access can make individuals feel valued.
    • Genuine Diversity Efforts: Topher initially counted contributors by gender to ensure balance, but he eventually stopped tracking as inclusivity became natural. This shift demonstrates that diversity efforts, when sustained, can evolve into an ingrained organizational culture.
    • Personal Stories as Inspiration: Michelle highlighted how HeroPress stories provide valuable insights into people’s journeys, which can be inspiring and informative for others, especially when considering hiring or collaborating. These stories create a sense of community by showcasing the resilience and achievements of individuals across different backgrounds.

    Mentioned Links:

    🙏 Sponsor: A2Hosting

    A2 Hosting offers solutions for WordPress and WooCommerce that are both blazing fast and ultra-reliable. WordPress can be used on ANY Web Hosting plan from A2.  You can deploy WordPress easily on Shared, VPS, or Dedicated Hosting plans. A2 also offers Managed WordPress and WooCommerce Hosting. Take a look at a2hosting.com today!

    🐦 You can follow Post Status and our guests on Twitter:

    The Post Status  podcast is geared toward WordPress professionals, with interviews, news, and deep analysis. 📝

    Browse our archives, and don’t forget to subscribe via iTunes, Google Podcasts, YouTube, Stitcher, Simplecast, or RSS. 🎧

    1 November 2024, 5:00 pm
  • 38 minutes 54 seconds
    Post Status Happiness Hour | Session Twelve

    In this episode of the Post Status Happiness Hour, host Michelle Frechette interviews David Johnson, product owner at Solid WP, to discuss the launch of  Backups Next Gen a rebranded version of Backup Buddy. David shares his background and the evolution of WordPress backup solutions, emphasizing the need for modern, cloud-based infrastructure to enhance performance and security. They delve into the features of Backups Next Gen including its user-friendly interface and incremental backup capabilities. The episode also highlights the importance of reliable backups and the supportive WordPress community. Michelle concludes by encouraging listeners to explore Solid WP's offerings.

    Top Takeaways:

    • Backup Solutions and Features: David Johnson gives an in-depth overview of Backups Next Gen, highlighting its ability to perform incremental backups by only saving changed files daily, while backing up the entire database. Users can restore backups with a single click, and they can generate downloadable zip archives for specific moments in time. This makes it easier to choose the right backup and manage storage effectively.
    • Integrated Cloud Storage in Pricing: Backups Next Gen now includes cloud storage in its pricing. Previously, storage was sold separately, but the new pricing structure offers more storage per site as users increase their licenses. This simplified pricing model is designed to offer generous and cost-effective cloud storage.
    • Solid Suite and Black Friday Deals: SolidWP is offering a Black Friday sale for both Backups Next Gen and the Solid Suite, a bundle that includes Solid Security Pro, Solid Central, and the Solid Academy. The Solid Suite offers significant value for WordPress users by bundling multiple tools to enhance security, backups, and site performance.
    • Solid Academy: The Solid Academy, run by Nathan Ingram, offers extensive training resources with live streams and a decade’s worth of courses on topics such as AI email, WordPress plugins, and how to run a successful freelance or agency business. It’s designed for developers and agencies looking to grow and increase their revenue.

    Mentioned Links:

    🙏 Sponsor: WordPress.com

    Build and manage professional sites with secure managed hosting on WordPress.com. Beautiful themes, built-in SEO, and payment tools, and access to over 50,000 plugins. Everything you need for your business, plus 24/7 support from WordPress experts. 

    🐦 You can follow Post Status and our guests on Twitter:

    The Post Status  podcast is geared toward WordPress professionals, with interviews, news, and deep analysis. 📝

    Browse our archives, and don’t forget to subscribe via iTunes, Google Podcasts, YouTube, Stitcher, Simplecast, or RSS. 🎧

    25 October 2024, 5:00 pm
  • 55 minutes 21 seconds
    Corey and Michelle on Marketing a WordPress Product Live: Season 2 Session 22

    In this episode, Michelle Frechette and Corey Maass engage in a detailed discussion about their latest WordPress plugin development and marketing strategies. They introduce a new plugin designed to take website screenshots and save them to the media library, emphasizing its user-friendly features and accessibility standards. The conversation shifts to marketing plans for Black Friday, reflecting on past sales and contemplating pricing adjustments to create urgency and exclusivity. They also discuss the importance of email campaigns, social media content, and community feedback. The episode blends technical insights with strategic planning, highlighting their collaborative and thoughtful approach to product development and marketing.


    Top Takeaways:

    • Black Friday Co-Marketing Plan: The IPAWP initiative is gearing up for a Black Friday co-marketing campaign where participants will be paired to promote each other’s products. This involves visiting their partner’s website, checking for Black Friday deals, and sharing it via social media, with an easy and light effort on the participants’ part.
    • Engaging and Humorous Marketing Approach: Michelle and Corey are using lighthearted, humorous content in their marketing for OMGIMG, including showcasing a personal photo of Corey with a playful caption about "embarrassing photos" and tying it to the product's purpose. This approach not only captures attention but also makes the marketing relatable and fun for potential users.
    • Open Feedback Loop for OMGIMG: The team is actively seeking feedback from users about the product and its homepage. They are open to ideas and suggestions, highlighting their commitment to continuous improvement and ensuring OMGIMG meets user needs and expectations. This openness encourages user involvement and helps shape the platform's development.
    • Progress on IPAWP's First Version: A developer is working on the first version of the IPAWP co-marketing tool. It will allow businesses to be paired randomly for co-marketing tasks, with the team overseeing pairings to ensure compatibility. The tool will also help track whether participants have completed their marketing assignments.

    Mentioned In The Show:

    🙏 Sponsor: WordPress.com

    Build and manage professional sites with secure managed hosting on WordPress.com. Beautiful themes, built-in SEO, and payment tools, and access to over 50,000 plugins. Everything you need for your business, plus 24/7 support from WordPress experts. 

    🐦 You can follow Post Status and our guests on Twitter:

    The Post Status  podcast is geared toward WordPress professionals, with interviews, news, and deep analysis. 📝

    Browse our archives, and don’t forget to subscribe via iTunes, Google Podcasts, YouTube, Stitcher, Simplecast, or RSS. 🎧

    11 October 2024, 5:00 pm
  • 58 minutes 23 seconds
    Corey and Michelle on Marketing a WordPress Product Live: Season 2 Session 21

    In this episode, Michelle Frechette and Corey Maass reflect on their experiences at WordCamp US, discussing marketing strategies, product development, and the significance of open graph images for online representation. They share anecdotes from the conference, including interactions with attendees and the challenges of presenting. The conversation delves into personal branding, promotional swag, and the importance of effective image generation for social media. They also explore using AI for content creation and strategize for upcoming Black Friday sales. The episode emphasizes the importance of persistence, effective communication, and balancing professional and personal commitments.  

    Top Takeaways:

    • Black Friday Planning: Michelle and Corey are focusing on creating a strategy for a Black Friday sale. This includes discussing potential discounts, such as testing lower pricing or offering a limited lifetime deal to attract more customers. The goal is to use Black Friday as an opportunity to experiment with pricing and boost sales.
    • Product Positioning and Pain Point Clarity: There's a recognition that OMGIMG addresses a pain point many users don't realize they have. The challenge is to effectively communicate the value of the tool—how it can save time and effort—even though it's not seen as a core necessity like security or SEO plugins.
    • Steady Progress and Commitment: Michelle and Corey both emphasize a long-term commitment to the project, even if the progress has felt gradual. You acknowledge that building momentum takes time, and it's important to avoid self-criticism while continuing to push forward.
    • Marketing Efforts and Automation: There’s a desire to step up the marketing efforts, including improving the website, running more ads, automating marketing, and exploring new strategies, such as using creative content like songs or humorous posts on social media to draw attention.
    • Balanced Expectations and Persistence: Corey reflected on not being overly attached to the immediate success of projects, aiming instead to adopt a more measured approach by consistently pushing the product forward without seeing it as all-or-nothing. The goal is to build the flywheel, recognizing that it will take time for sales and growth to self-perpetuate.

    Mentioned In The Show:

    🙏 Sponsor: A2Hosting

    A2 Hosting offers solutions for WordPress and WooCommerce that are both blazing fast and ultra-reliable. WordPress can be used on ANY Web Hosting plan from A2.  You can deploy WordPress easily on Shared, VPS, or Dedicated Hosting plans. A2 also offers Managed WordPress and WooCommerce Hosting. Take a look at a2hosting.com today!

    🐦 You can follow Post Status and our guests on Twitter:

    The Post Status  podcast is geared toward WordPress professionals, with interviews, news, and deep analysis. 📝

    Browse our archives, and don’t forget to subscribe via iTunes, Google Podcasts, YouTube, Stitcher, Simplecast, or RSS. 🎧

    4 October 2024, 5:00 pm
  • 50 minutes 45 seconds
    Post Status Happiness Hour | Session Eleven

    In this episode of the Post Status Happiness Hour, host Michelle Frechette interviews Robert Abela from Melapress to discuss WordPress security. They emphasize the importance of adopting security best practices, the challenges faced by website administrators, and the critical role of user training in preventing breaches. Robert shares insights from a survey by Mala Press, revealing common security issues and misconceptions. They explore authentication methods like two-factor authentication (2FA) and passkeys, stressing the need for continuous education and awareness. The episode underscores that human error often contributes to vulnerabilities, highlighting the necessity of proactive security measures.

    Top Takeaways:

    • Use Password Managers for Stronger Security: Both emphasize the importance of strong, unique passwords across different platforms. Using a password manager simplifies this  process, generating and securely storing passwords, which helps users avoid the common mistake of reusing passwords across multiple accounts.
    • Auto-Updates Are Essential but Need Careful Implementation: Auto-updates in WordPress, especially for minor updates, are crucial for keeping websites secure. However, using a staging environment to test updates before applying them to a live site is a best practice. It ensures that any potential issues can be resolved without affecting the live site.
    • Backups Are a Must-Have: Regular backups are vital for website security and recovery. Although backups are not always seen as part of security, they play a crucial role in recovering from incidents like hacking or failed updates. Many web hosts offer backup services, making it easy to implement.
    • Outsourcing Security Can Be Beneficial for Non-Technical Users: Businesses without technical expertise (e.g., small shops or bakeries) may benefit from outsourcing website management to agencies. These agencies have experience with hundreds of websites and can handle security updates and maintenance more efficiently, reducing the risk of security breaches.
    • Proactive Security Measures Are Key: The conversation stresses the importance of proactive security practices. Having security solutions, policies, and a recovery plan in place before a security breach occurs is critical. Waiting until after a breach happens can result in higher costs, operational downtime, and damage to reputation.

    Mentioned In The Show:

    🙏 Sponsor: A2Hosting

    A2 Hosting offers solutions for WordPress and WooCommerce that are both blazing fast and ultra-reliable. WordPress can be used on ANY Web Hosting plan from A2.  You can deploy WordPress easily on Shared, VPS, or Dedicated Hosting plans. A2 also offers Managed WordPress and WooCommerce Hosting. Take a look at a2hosting.com today!

    🐦 You can follow Post Status and our guests on Twitter:

    The Post Status  podcast is geared toward WordPress professionals, with interviews, news, and deep analysis. 📝

    Browse our archives, and don’t forget to subscribe via iTunes, Google Podcasts, YouTube, Stitcher, Simplecast, or RSS. 🎧

    4 October 2024, 5:00 pm
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