Sales Enablement Radio talks with CEOs and authors, Chief Sales Officers, CMOs, VPs of Sales Enablement and Sales Operations as well as salespeople about Sales Enablement. We started Sales Enablement Radio because Sales Enablement continues to be a contested hot topic for companies struggling with the new realities of selling in the B2B space. Marketing and sales departments are confronted with pressure to work as a team while using new software, guided by artificial intelligence, while contending with prospects who demand more information with less personal contact before making a purchase. Hosted by the executives of The Brevet Group, this new program will bring clarity to a topic that seems to mean different things to marketing, sales and C-level managers.
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