The concept of image optimization is often talked about with regard to WordPress websites. What about the concept of adaptive images and WebP image format? Let’s explore and understand this mix to make WordPress websites even faster with James Cantoni. 01. Importance of Image optimization Taking a broader view of the WordPress ecosystem, image optimization…

Most geeks start with one type of online business and soon expand into a lot more. Handling multiple types of businesses is not easy and requires a lot of structural vision. A popular answer to deal with overwhelm is minimalism. But for geeks trying to handle a lot of online business verticals, Essentialism can be…

Online branding is easy, make a logo and decide on colors and you’re all set. Really? Well, that’s mistake number one. What are the common mistakes we make while creating online branding for our client business? Angela Merzib is here to share all the good stuff. 01. Branding beyond fancy stuff Let’s make a quick…

Websites are no longer just for good looking online presence – instead, they are like an engine for business conversions and growth. Connecting and communicating with customers are important components of a website. For WordPress websites, there are a lot of ways to implement this like connecting with a third party CRM solution or building…

Now we are building websites way faster than before, thanks to a lot of helpful tools that give us a quick head start in the whole process. However, time still has to be spent on every aspect, be it understanding project requirements, communicating with clients, revisions, and this list goes on. Here is Andre Gagnon…

On WordPress websites, custom fields implementation can have a lot of use cases. How using custom fields can help clients make small website changes easily? Well, Clifton Canady is here sharing how he uses the power of custom fields for building websites in combination with a page builder. 01. Custom Fields Tool I understand, Advanced…

We all strive to finish website projects faster and faster. However, in the real world, there are so many things that slow us down and at times, spending more time on specific web projects. Going beyond the technical chatter, here is Beth Lyles Livingston sharing insights for smoother, faster, and more organized website creation workflow.…

Working online comes with own share of challenges, frustration, failures, learning, and even sweet success. How can one build a mindset to handle this mix of ingredients in online life? Remember, the right mindset helps in doing the right work with the right results. Here is Robert Walsh sharing unfiltered mindset advice for online entrepreneurs.…

Imagine a setup where a visitor automatically signs up for a new website, completes payment, selects a template, and his website is ready for customization without any human intervention. This is possible with Turnkey websites concept on WordPress platform, also called WaaS (Websites as service). Sharing what all is needed for such an automated setup,…

In website building, the design and development take the most effort, time and money. Website copy rarely features prominently in the majority of website builds done by freelancers or small agencies. In reality, website copy is what does the magic converting website visitors into customers. How can agency owners convince website clients about these magical…

Struggles and challenges are part of life, be it offline or online. How can your offline life hardships prepare you better for a digital marketing career in the online world? How can someone dive into online digital marketing with an agency set up to provide client services? What are all tools required to start this…