Brand Yourself

Blair Badenhop

If you’ve ever wondered what it really takes to become a successful entrepreneur in the wellness industry, grab your headphones and start listening. Brand Yourself is a show that gives you a behind the scenes look at what female business owners in the health, mindfulness, and personal growth space have done to build thriving businesses and stand out brands. Hosted by brand strategist, Blair Badenhop, you’ll hear guests reveal the up and down journeys to finding success and how they leveraged who they really are to carve out their spot in the industry. Tune in to discover how “being yourself” is the secret to captivating your audience, effective marketing and branding, and more.

  • 19 minutes 23 seconds
    284: Breaking Free of Old Patterns & Creating the Results You Really Want

    http://www.blairbadenhop.com/284 

    If you’re feeling stuck in any area of your life right now, this episode is for you.

    There is nothing more frustrating than knowing you want something different with your health, career, relationships, or life, but then struggle to take the necessary steps to get you there.

    Desire: To feel more alive and energized in your body. Change: Go to bed earlier.

    Desire: To leave your meh corporate job.

    Change: To make space to find something more aligned.

    Desire: To start a business.

    Change: Stop filling your evenings with Netflix to make it happen.

    Inside, I share 3 steps to initiating real change in your life. Where instead of carrying your goals inside you, you have a roadmap to make progress daily even if it’s bit by bit.

    On a personal note, I also share 3 things that are bringing me joy right now - something I have found super helpful to focus on as we move closer to the presidential election.

    Get ready to take notes!

     

    To submit your question, visit the show notes.

     

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    3 November 2024, 11:00 am
  • 1 hour 8 minutes
    283: Taking Big Leaps & Building Inner Trust with Ana Urban

    Ana Urban is a holistic ADHD coach who’s helped hundreds of ambitious men and women overcome ADHD curses, self-sabotage, and the mental and emotional roadblocks keeping them stuck. She blends brain science, shadow exploration, and practical strategies to help her clients master their minds, manage your time, and create real, lasting change in their lives.

    So, fun fact: Ana has become one of my good friends thanks to my neighbor Michelle and the fact that our daughters go to the same school. When I met her, I was like, “Oh thank goodness, I’ve found a kindred spirit here in the burbs.” Because he’s not only a mama like me but she’s also an entrepreneur in the wellness space.

    It’s been so fun to watch her put herself out here and grow such a successful business specializing in ADHD. In this episode, she shares tons of wisdom, and I can’t wait for you to listen.

    In this episode, we chat about why becoming a mother was the catalyst for exploring entrepreneurship and finding work that lit her up, what is was like to “come out of the closet” with ADHD and how it quickly turned into her specialty as a coach, the key things she did to grow a following of 90,000 on Instagram and launch her super successful membership offer, her biggest content tips for grabbing the attention of your target audience and the kind of content that turns them into paying customers, and so much more!

     

    To learn more about Ana Urban and the resources mentioned in this episode, visit the show notes.

     

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    27 October 2024, 11:00 am
  • 13 minutes 7 seconds
    282: The Clarity Practice that Changed the Trajectory of My Career

    In today’s episode, I dive into one of the biggest reasons anyone feels stuck or unfulfilled at any point in life: a lack of clarity.

    From career + growing a business to relationships and love, a lack of vision about what you really want or what will help you move in the direction of what you want is essential!

    How? Create space to be still and reconnect with who you are, what you want, and what makes you come alive. And then figure out what you want to point yourself towards.

    And I’ve found that the fastest way to bust through the inner muck and murkiness of the mind is this single practice I’m going to share with you today.

    Listen to find out what it is, how it changed my life 10+ years ago, and why I lean into it regularly to this day.

    I also share a free gift, the Tune Into Your Purpose Practice, a 12-minute guided visualization and a series of writing prompts to help you get clear on what our purpose is in this lifetime.

    Get access here: https://blairbadenhop.com/purpose

     

    To submit your question, visit the show notes.

     

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    20 October 2024, 11:00 am
  • 56 minutes 9 seconds
    281: From Self-Abandonment to Self-Trust & It’s Impact on Everything with Terri Cole

    Terri Cole is a licensed psychotherapist, relationship expert, an empowerment coach, and author Boundary Boss and her latest book Too Much. She’s also the host of her top-rated podcast The Terri Cole Show.

    For over 20 years, her approach has combined the best of practical psychology and Eastern mindfulness practices - making complex psychological concepts accessible, and then actionable so that women can achieve true transformation.

    She’s been featured in Cosmopolitan Magazine, Vogue, ABC, The New York Times, Forbes, and more.

    So, this is the second time I’ve had the honor of chatting with Terri Cole on the show. And so much of our conversation this time was centered around something really crucial as we purpose our purpose work: Our relationship to self.

    In this episode, we chat about how she describes her relationship with herself today and the role it has played in her success over the past two decades, her journey to developing this kind of relationship to herself and how she used to struggle with codependency, self-abandonment, and a lack of boundaries, how the unshakable inner trust has empowered her to always stay true to herself and how she wants to deliver her work to the world and not cave to the pressure of publishers or outside advice, her biggest tips for transcending old limiting beliefs, and unhealthy patterns like burnout and people-pleasing as you go after your dreams, and so much more!

     

    To learn more about Terri Cole and the resources mentioned in this episode, visit the show notes.

     

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    13 October 2024, 11:00 am
  • 17 minutes 55 seconds
    280: BTS on Being Mentored by Me Inside Your Wellness Brand

    In today’s episode, I share a deep dive, BTS look inside my business mentorship program, Your Wellness Brand.

    This is an experience I’ve been running since 2017 and have taken over 150 health coaches, fitness experts, mindfulness teachers, holistic interior designers, and more through in order to birth their purpose work into the world.

    If you’re someone who has been curious about this program, this is a rare behind the curtain scoop on what’s included inside the container as well as how it all works.

    You’ll get the best intel about it in under 15 minutes.

    And if you feel called to take the next step to learn more, email me at [email protected] but don’t wait! Because the final cohort of 2024 starts soon!

     

    To submit your question, visit the show notes.

     

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    6 October 2024, 11:00 am
  • 18 minutes 19 seconds
    279: How to Become a Pro at Marketing Your Wellness Business

    If you became a wellness entrepreneur for the impact over the constant need to perform on social media and promote your business in every channel imaginable, you’re not alone!

    It can be a rude awakening when you realize that you have to become really good at marketing to succeed in the wellness world.

    The good news is, with a perspective shift and some key business basics, you can set yourself up to become amazing at sharing the magic of what you do so that it results in an adoring audience and clients.

    In this week’s episode, I share the 5 ingredients you need to become a pro at marketing your wellness business.

    I also give you the scoop on my business mentorship program, Your Wellness Brand, and how this program is the absolute best container to set yourself up for success both intuitively and strategically.

    Visit yourwellnessbrand.com to learn more.

     

    To submit your question, visit the show notes.

     

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    29 September 2024, 11:00 am
  • 19 minutes 38 seconds
    278: 5 Tips to Become a Natural Client Magnet

    If you’re an early-stage or more established entrepreneur who is feeling lost about how to create a steady stream of the right clients, this episode is for you!

    Inside, I share the 5 essential things you need to do to become a natural client magnet. I also talk about how while it’s easy to blame industry “saturation,” the heart of why your pool of potential clients are turning into paying clients is due to two core things.

    Something deep with you. And something practical that you’re not nailing in your message and marketing.

    Be sure to listen to get the full intel! I give you so much gold that you can integrate into your business right away.

    I also touch on my program Your Wellness Brand and the upcoming cohort that starts in October. This is the final group I’ll be running in 2024.

    To learn more, visit yourwellnessbrand.com or email me at [email protected].

     

    To submit your question, visit the show notes.

     

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    22 September 2024, 11:00 am
  • 16 minutes 48 seconds
    277: My Critique of Jenna Kutcher's New Website

    In today’s episode, I’m doing something I’ve never done before…

    Critiquing the new website of a well-known entrepreneur, Jenna Kutcher.

    This is a respectful, yet direct critique about the opportunities I see for Jenna to elevate your new brand.

    While I’ve always loved Jenna’s websites and look to her for a inspiration as fellow creative.

    But this time around, I see a few core mistakes that I think are helpful for all of us to take a look at.

    Especially, for a brand like Jenna’s who so many look up to and might want to emulate.

    I also share:

    • A few personal updates and some fun facts about my daughter (she just turned 5!)
    • A brand new offering that just launched that’s just $97 and I’m having so much fun with already!
    • Some key intel about my business mentorship program, YWB, and the last cohort of 2024
    • And more!

     

    To submit your question, visit the show notes.

     

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    15 September 2024, 11:00 am
  • 57 minutes 29 seconds
    276: Cultivating Genuine Connections in a Digital World with Palak Dave

    Palak Dave is the Founder and CEO of Embiria {experience}, a speaker, investor and author of the newly released book Beautiful Everydays: A Guide to Living in the Here and Now.

    Formerly an award-winning marketer with senior-level positions at companies including the Toronto International Film Festival and Indigo Books and Music Inc., Palak embarked on an entrepreneurial journey in 2017, founding Embiria – a movement and membership community designed to help people slow down and savor life.

    Through Embiria, she inspires a shift away from digital distractions toward embracing in-person experiences, gatherings and the beauty of living life in the present moment.

    With having hosted over 350 curated events, including intimate experiences for brands such as Google, Nespresso and Bumble, Palak champions intentional living, urging you to prioritize real-life experiences and connection over digital noise.

    In this episode, we chat about the moment her inner voice started telling her that she was meant for more and the idea that came to her after lots of self-reflection: which was to bring women together to cultivate friendships and community, how she approached creating unique events and experiences and what played a role in the incredible momentum she built in year one with 50 events, her best tips and techniques for being an amazing host who makes every attendee feel comfortable and seen, AND ensures everyone leaves with a new connection, why she’s so passionate about authentic in-person connection, her thoughts on social media platforms, and what we can all be doing to have a better relationship with these platforms, and so much more!

     

    To learn more about Palak Dave and the resources mentioned in this episode, visit the show notes.

     

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    8 September 2024, 11:00 am
  • 12 minutes 40 seconds
    275: Introducing The Blair Badenhop Show

    I’ve officially let go of Brand Yourself and stepped into this next chapter of my work, and I’m so grateful to have you here.

    In today’s episode, I share:

    • How I feel about this name change and what it’s brought up for me
    • What you can expect from the show going forward
    • The evolved direction and focus of my brand
    • New offers I’ve created to support Purpose Clarity
    • And more!

     

    To submit your question, visit the show notes.

     

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    1 September 2024, 11:00 am
  • 9 minutes 7 seconds
    274: Big News I'm Renaming the Podcast!

    As you probably gathered from the episode title, I’ve got big news!

    I’m retiring the name Brand Yourself and changing it to something new which I share in today’s episode.

    Inside, you’ll hear:

    • The why behind the name change
    • Why it took me forever to land on the new name
    • My vision for the show and how it aligns with my rebrand
    • A crazy story about my akashic records reading in 2022
    • And more!

    I’m so excited for the big reveal in the coming weeks.

    Stay tuned!

     

    To submit your question, visit the show notes.

     

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    11 August 2024, 11:00 am
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