Computer Business Marketing Show

Matthew Rodela

If you own or work in an IT services business, the Computer Business Marketing Show is your weekly dose of interviews and tips on how to get more clients, keep them happy, and grow your revenue.

  • 52 minutes 50 seconds
    CBMS091: How to Come Up with Blog Topics

    On today’s show I’ll be covering 10 ways you can avoid writer's block and come up with topics to use in your blogs posts, social posts, videos, and newsletters. Plus, I’ll give you an update on my marketing apprentice, talk about the security breach of Tech Site Builder, and say goodbye to the live show on Facebook. All that and so much more, coming up right now.

    See omnystudio.com/listener for privacy information.

    29 March 2019, 9:09 pm
  • 51 minutes 48 seconds
    CBMS090: Online Assets That Affect Your Bottom Line

    On today’s show we have Ramey Bell of Tech Reputation to talk about your businesses online assets.  What are they and how can you leverage these assets to grow your business? Plus we’ll talk about the Facebook outage and a service where you can find marketing apprentices to work for you for only $50 a month. All that and so much more, coming up right now.

    See omnystudio.com/listener for privacy information.

    15 March 2019, 8:46 pm
  • 53 minutes 58 seconds
    CBMS089: How to Build a Leads List (and what to do with it)

    On today’s episode Paco and I are going to talk about how to build a list of prospects and what to do with that list once you’ve built it. We’ll cover website lead generation, purchasing lists, cold vs warm leads, and how to reach out to those leads for maximum impact. All that and so much more, coming up right now.

    See omnystudio.com/listener for privacy information.

    1 March 2019, 10:43 pm
  • 48 minutes 28 seconds
    CBMS088: Local Marketing from the Trenches

    On today’s episode we have Nathan Drager of Quantum PC to talk about local marketing from the trenches.  He’ll share with us the secrets to his successful rise from solo consultant to a well-established IT firm in 3 short years. Learn about his philosophy for hiring team members, how content drive his marketing efforts, and what that all has to do with a Chihuahua skeleton!? All that and so much more, coming up right now.

    See omnystudio.com/listener for privacy information.

    15 February 2019, 9:32 pm
  • 46 minutes 38 seconds
    CBMS087: Marketing Grab Bag

    On this episode we jump in to the Computer Business Marketing Facebook page to talk about some of the topics that are on your mind. What are some things you need to keep in mind when establishing a drop-off location for your business? What are some strategies to keep a customer working with you if they're hesitant to commit to a managed service plan? We'll answer all those questions and more....coming up right now!

    See omnystudio.com/listener for privacy information.

    1 February 2019, 10:09 pm
  • 52 minutes 57 seconds
    CBMS086: How to Keep Your Followers Engaged

    On today’s episode Paco and I discuss ways to keep your followers engaged.  What can you do with videos, social media posts, and on your website to make sure your visitors stick around and read all the awesome info you have for them.  Plus we’ll show you how to use an old story-telling technique to produce content that keeps your readers engaged until the very end. All that and so much more coming up right now.

    See omnystudio.com/listener for privacy information.

    18 January 2019, 9:23 pm
  • 52 minutes 22 seconds
    CBMS085: Building Credibility Through Online Articles

    On today’s episode we have Charles Henson of Nashville Computers to talk about how he was able to get featured in publications like Wired.com, Bank Of America, and ChannelPro. We’ll learn why getting featured in places like that is crucial to establishing yourself as the premier expert in your industry, and how you can build your own credibility by leveraging the credibility of other well known people. Plus Paco tells us about a new potentially lucrative referral source and I school Paco on meta tags. All that and so much more coming up right now.

    See omnystudio.com/listener for privacy information.

    11 January 2019, 9:33 pm
  • 50 minutes 49 seconds
    CBMS084: Reliable Word of Mouth Marketing

    On today’s show we have Erica Castner on the show to talk about Word of Mouth Marketing.  She’ll share tips about how to make sure you get consistent referrals and quality clients via word of mouth. After all, it’s the #1 way IT business owners say they get new clients, and we want to make sure we’re making the most of it. Plus Paco and I share our plans for 2019. All that and so much more coming up right now.

    See omnystudio.com/listener for privacy information.

    4 January 2019, 7:42 pm
  • 45 minutes 11 seconds
    CBMS083: Personal Branding

    On today’s episode we talk with Lee Rowley about personal branding.  This guy talks the talk and walks the walk and will show us how he broke through his shyness and fear to build his own personal brand. We’ll also talk about why it’s important to infuse your personality in your business, how it can help you grow your business, and what you can do to get started. All that and so much more coming up right now.

    See omnystudio.com/listener for privacy information.

    28 December 2018, 9:59 pm
  • 58 minutes 21 seconds
    CBMS082: LinkedIN Growth Hacking

    Today on the show we have Joe Apfelbaum the CEO of Ajax Union to drop some knowledge bombs about LinkedIN growth hacking.  Specifically we’ll dig into specific strategies around building a LinkedIN presence that will attract your ideal client. How often should you post and what should you be posting in order to maximize your chances of using LinkedIN to meet your 2019 marketing goals? Plus Paco catches us up on his week and we talk about what we’re up to over the holidays. All that and so much more coming up right now.

    See omnystudio.com/listener for privacy information.

    21 December 2018, 9:50 pm
  • 43 minutes 3 seconds
    CBMS081: Marketing Trends for 2019

    Today on the show we look ahead to what marketing trends you should be keeping an eye on in 2019.  Our guest is Pia Larson of Fingerprint Marketing and she’ll be revealing the opposing sides of marketing and how you can leverage both next year to really give your marketing a boost. Plus we’ll learn which social platforms are going to be the best to be on in the new year and how video will play a vital role in all of it. All that and so much more coming up right now.

    See omnystudio.com/listener for privacy information.

    7 December 2018, 8:00 pm
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