Small Biz 101 Podcast

Connie Whitesell - Business Planner, Strategist, Coach

All You Need to Know to Start or Grow Your Small Business!

  • 37 minutes 55 seconds
    Publishing Power: Why Every Solopreneur Should Write a Book - SB031

    In this episode, we’re joined by Donna Kozik, USA Today & Wall Street Journal bestselling author and creator of the "Write a Book in a Weekend" program. Donna also offers publishing services through her Done for You Publishing program, helping aspiring authors bring their books to life with ease.

    During our conversation, Donna shares why every small business owner should consider writing a book, the simplest way to get it done, and the steps to successfully publish and market it on Amazon. Whether you're looking to boost your credibility, connect with customers on a deeper level, or simply share your message with the world, this episode is packed with valuable insights you won’t want to miss.

    About Donna: Donna Kozik is a bestselling author and the mastermind behind the "Write a Book in a Weekend" virtual events, where she guides individuals in crafting concise yet impactful books. Through her Done for You Publishing program, she provides a seamless publishing experience, helping authors navigate the complexities of self-publishing. Her latest venture, "Ask & It Is Written" is a unique journaling and community gathering program that blends prayer, writing, and leadership.

    Donna’s work has empowered countless individuals to share their stories and expertise, making a meaningful impact in the world of authorship and beyond.

    You can get in touch with Donna and learn more through her website: https://www.freebookplanner.com/

    12 September 2024, 2:44 pm
  • 40 minutes 26 seconds
    Video Marketing Mastery: Creating Impactful Content with Jaya Rose - SB030

    In this episode, we’re joined by Jaya Rose, a renowned Speaker and Video Marketing Coach. Jaya's mission is to help individuals make a big impact with their work through the power of video marketing and authentic storytelling. Together, we explored various topics, including how to attract raving fans and paying clients using the power of authenticity on video, honoring your needs as a profitable business practice, and becoming the star of your brand by creating a super niche and movement message.

     

    About Jaya Rose: Jaya Rose is a distinguished Speaker and Video Marketing Coach known for her signature Story-Based Brand Method. She helps clients and students fine-tune their message and get seen online as an expert with her signature Story-Based Brand Method. So they can effectively market their business and attract an audience who knows, loves and trusts them. 

     

    She believes that we are living in an unprecedented time of possibility and that sharing your gifts with the world is not only an opportunity but also a responsibility.

     

    Follow Jaya Online: 

    https://www.tiktok.com/@withjayarose

    https://www.facebook.com/thejayarose

    https://www.instagram.com/thejayarose/

    http://www.youtube.com/c/TheJayaRose

     

     Visit Her Website: https://thejayarose.com/

     

    Freebie & Membership:

    Free Video Marketing Course: https://thejayarose.com/free-course

    Membership: https://thejayarose.com/the-bw

     

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    Learn more about Scattered to Streamlined at: https://scatteredtostreamlined.com/ 

     

    Join our Facebook group and join other small business owners working together to provide the best tips, strategies and value to elevate each other: https://www.facebook.com/groups/streamlinedbusinessstrategies 

     

    18 August 2024, 4:28 pm
  • 30 minutes 38 seconds
    Burnout Be Gone Tips for the Exhausted Solopreneur! - SB029

    In this episode, we were joined by the incredible Daniela Wolfe, an expert in helping stressed and burnt-out professionals. Together, we uncovered the ways you might be setting yourself up for burnout and explored practical strategies to create more work/life balance. Daniela shared her invaluable insights on prioritizing self-care, managing stress, and transforming your daily routine for a healthier, more balanced life.

     

    About Daniela Wolfe:

    Daniela Wolfe is an LMSW with 27 years of experience in self-care, stress management, mindfulness, relationships, parenting, and managing daily chaos. She empowers individuals to prioritize themselves on their to-do lists and learn the strategies to prevent burnout and makeover their daily lives. A working mom of two, Daniela enjoys stand-up paddleboarding, hiking, reading, and traveling when she’s not helping others achieve balance and wellness.

     

    You can follow Daniela online and access her many great resources using the links below:

    Daniela Wolfe / Best D Life - Helping You Find the Bliss in Your Busy

    www.bestdlife.com

    LinkedIn - https://www.linkedin.com/bestdlife

    Instagram - https://www.instagram.com/best_d_life

    Facebook - https://www.facebook.com/bestdlife

    email - [email protected]

    Exhausted to Empowered Formula 1:1 coaching - https://www.bestdlife.com/exhausted-to-empowered

    Time Takeover Micro-Course - https://subscribepage.io/nT4QhL

    Freebie - Reclaim Your Time in 10-Minute Blocks Cheatsheet - https://subscribepage.io/KJ4pB1#YEaLohglXNmihwNUypRFvTeNeSiUWDYoa

    Once there you can also take a short quiz to find out how close to burnout you may be. 

     

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    Learn more about Scattered to Streamlined at: https://scatteredtostreamlined.com/ Join our Facebook group and join other small business owners working together to provide the best tips, strategies and value to elevate each other: 

    https://www.facebook.com/groups/streamlinedbusinessstrategies

    9 July 2024, 11:20 pm
  • 43 minutes 55 seconds
    Automation Advantage with Michael Roach - SB028

    In this episode, we're joined by Michael Roach, the founder of Michael Roach Creative and a seasoned expert in marketing and communications.

     

    During our discussion, Michael shares his insights on the transformative power of marketing automation for small businesses. Whether you're a solo entrepreneur or managing a small team, this episode is packed with actionable tips to streamline your marketing efforts and enhance your business's efficiency. Don't miss out on these valuable strategies that can help elevate your marketing to the next level.

     

    About Michael:   Michael Roach is an award-winning marketing and communications professional. His experience with the creative process and visual communications has allowed him to work on numerous creative projects, as well as internationally-awarded film documentaries. Avid, a leading audio/video editing production software company, recognized Michael for his content creation skills and storytelling ability. 

     

    In addition to running his own boutique creative/marketing firm, Michael Roach Creative, he is a past president of the American Marketing Association New York Capital Region chapter. Michael thrives in fast-paced, creative environments and enjoys training and speaking with audiences about marketing, design, business, career development, and technology. One of his goals is to help elevate the marketing profession and grow the business community. Most recently, Michael launched three professional networking groups. They are in the lower, mid, and upper Hudson Valley areas, stretching over 150 miles… from Westchester through Albany.

     

    You can get in touch with Michael by visiting his website: https://michaelroachcreative.com/ 

     

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    Learn more about Scattered to Streamlined at: https://scatteredtostreamlined.com/ 

    Join our Facebook group and join other small business owners working together to provide the best tips, strategies and value to elevate each other: https://www.facebook.com/groups/streamlinedbusinessstrategies 

    13 June 2024, 10:31 pm
  • 46 minutes 24 seconds
    From Surviving to Thriving: Insights from Health Coach Julie Takac - SB027

    In this episode, we’re joined by Julie Takac, a Certified Health Coach and owner of TakAction. Julie’s mission is to empower busy professionals to transform their lives from barely surviving to thriving in their health, home, and work lives.  Together we discussed a variety of topics including how your health can impact your productivity, and some easy changes you can make right now to improve your health each day.

     

    About Julie Takac: Julie Takac is a Certified Health Coach and owner of TakAction. Her mission is to empower busy professionals to transform their lives from barely surviving to thriving in their health, home and work life.  By focusing on developing small healthy habits that develop into big changes over time, clients are equipped with all of the tools they need to improve their health and wellness.  

     

    Julie used to struggle with stress, overwhelm, and overall poor health herself.  By implementing a simple and structured program with the support of a Health Coach, she changed the way she lives, works and parents.  Now she’s passionate about helping others achieve their own wellness goals, whether it’s being more productive, boosting energy, losing weight, reducing and managing stress, or simply feeling better overall.

     

    Health Evaluation: http://bit.ly/TakActionEval

    [email protected] 518.338.5695 http://Facebook.com/juliehocktakac LinkedIn: https://www.linkedin.com/company/takaction/ 

     

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    Learn more about Scattered to Streamlined at: https://scatteredtostreamlined.com/ 

    Join our Facebook group and join other small business owners working together to provide the best tips, strategies and value to elevate each other:

     

     https://www.facebook.com/groups/streamlinedbusinessstrategies

    14 May 2024, 10:53 pm
  • 33 minutes 11 seconds
    Landing & Leading Impactful Speaking Gigs - SB026

    Joining me is international speaker, author, and consultant Alex Theis.

     

    In this episode, Alex shares his personal journey from introvert to sought-after speaker, offering valuable advice on honing your speaking skills, establishing credibility, and seizing speaking opportunities. From navigating the virtual vs. in-person speaking landscape to leveraging the power of props for impactful presentations, Alex covers it all.

     

     Whether you're a seasoned speaker or just starting out, this discussion is packed with actionable tips and inspiring insights to help you elevate your speaking game

     

    About Alex: Alex is an international speaker, author, consultant, and podcast host. He specializes in helping organizations and individuals reach new levels of growth and success by breaking through their self-imposed limits. His podcast episodes have been downloaded over 5 million times, and he is also a best-selling author of the books Limitless Leadership, Hiking The Timberline Trail, and Surviving Section A on the Pacific Crest Trail.

     

    You can learn more about Alex and check out his own podcast by visiting: https://www.alextheis.com/

     

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    Learn more about Scattered to Streamlined at: https://scatteredtostreamlined.com/ 

    Join our Facebook group and join other small business owners working together to provide the best tips, strategies, and value to elevate each other: https://www.facebook.com/groups/streamlinedbusinessstrategies 

    2 May 2024, 6:46 pm
  • 31 minutes 23 seconds
    Strategic Steps to Marketing Success - SB025

    In this episode, we had the opportunity to speak with Kristi Mitchell, Marketing Strategist and Consultant.

     

    During our discussion, we explored the difficulties business owners face in marketing and how Kristi helps them create a strategy that not only gets results but gets them excited. We'll also dive into a variety of marketing topics including how to market if you don't yet have a ton of contacts, creating a compelling lead magnet, and how to prioritize your marketing list and not get overwhelmed.

     

    About Kristi Michell

    Kristi Mitchell is a Marketing Strategist & Consultant. She believes that the number one reason business owners don't see marketing results is because they lack a strategy. She believes that marketing should never be the thing that holds you back from being successful in your business. Kristi jokes that it's her personal mission to make you love marketing - really though, her goal is to help you get excited about it because it feels good AND gets you the results you want. Kristi brings an MBA, over ten years of corporate marketing experience, and a drive for continual learning to the work she does with her clients. 

     

    If you'd like to get in touch with Kristi, you can contact her by email at: [email protected] or visit her website: https://www.kristimitchell.com/ 

     

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    Learn more about Scattered to Streamlined at: https://scatteredtostreamlined.com/ 

     

    Join our Facebook group and join other small business owners working together to provide the best tips, strategies and value to elevate each other:

     https://www.facebook.com/groups/streamlinedbusinessstrategies 

     

    10 April 2024, 1:00 pm
  • 40 minutes 11 seconds
    Money Moves: Unlocking Business Growth and Financial Freedom - SB024
    As a small business owner, do you ever find yourself thinking or feeling:  
    • You don't have what it takes to make this business work
    • Guilty asking for money or a certain level of payment. You just want to provide your service and not worry about charging.
    • Resistant to raising your rates to match the value you provide
    • You hate selling
    • When you do surpass your financial goals, you don't give yourself credit or celebrate
      Those are just some of the mindsets Christine Mathieu discusses the importance of overcoming on this call.   Curious what Money Type you currently embody? (I loved this archetype discussion!) Take the money type quiz here: https://www.noteadvisor.com/the-money-types-quiz/     Give this a watch, think about your own money mindset and reach out to Christine if you'd like support: [email protected]     As always, if you're looking for streamlined strategic growth in your business, visit my website, https://scatteredtostreamlined.com/ You can download a free copy of my Maximize Your Profits guide right on the home page.
    13 March 2024, 1:00 pm
  • 29 minutes 31 seconds
    Sales Spark: Igniting Success In Your Small Business - SB023

    In this episode, we’re joined by the founder and principal of Integrated Management & Sales Consulting Denise Horan. Denise also launched a national sales platform, Sales Club USA where sales and other professionals can go for resources, events, clubs, guest speakers and more.

     

    During our conversation Denise shares with us the importance of sales and marketing along with being active in your community. There are some great sales tips for small business owners that you’re not going to want to miss. 

     

    About Denise:   Denise Horan, the founder and principal of Integrated Management & Sales Consulting, provides solutions to help organizations grow revenues, find new marketing opportunities and develop effective sales and management leaders. She also launched a national sales platform, Sales Club USA where sales and other professionals can go for resources, events, clubs, guest speakers and more. Most recently, Denise has launched her first book, Stories From The Sales Field, a collection of 60+ interviews from great sales performers.  

     

    Denise has been recognized by the YWCA for advancing the empowerment of women, by the Stakeholders as Volunteer of the Year, The Women’s Employment & Resource Center as a pearl of wisdom and empowerment and by The Capital Region Chamber of Commerce as a Women of Excellence.

     

    You can get in touch with Denise by emailing her: [email protected] or [email protected] 

     

    And by visiting her website: https://www.denisehoran.com/ or https://www.salesclubusa.com/ 

     

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    Learn more about Scattered to Streamlined at: https://scatteredtostreamlined.com/ 

    Join our Facebook group and join other small business owners working together to provide the best tips, strategies and value to elevate each other: https://www.facebook.com/groups/streamlinedbusinessstrategies 

    21 February 2024, 10:00 am
  • 36 minutes 37 seconds
    How to Keep Clients Coming Back: Insights from Alex Theis - SB022

    In this special episode of the Small Biz 101 Podcast, we're thrilled to have Alex Theis, a renowned expert in client relationships and business growth, join us to delve into the critical subject of client retention.  Discover how focusing on client retention can be your secret weapon for breaking through revenue plateaus and achieving long-term business success.

     

    About Alex: Alex is an international speaker, author, consultant, and podcast host. He specializes in helping organizations and individuals reach new levels of growth and success by breaking through their self-imposed limits. His innovative sales and retention programs have created well over $100 million in revenue for his clients. His podcast episodes have been downloaded over 5 million times, and he is also a best-selling author of the books Limitless Leadership, Hiking The Timberline Trail, and Surviving Section A on the Pacific Crest Trail.

     

    You can learn more about Alex and check out his own podcast by visiting: https://www.alextheis.com/podcast 

     

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    Learn more about Scattered to Streamlined at: https://scatteredtostreamlined.com/ 

    Join our Facebook group and join other small business owners working together to provide the best tips, strategies, and value to elevate each other: https://www.facebook.com/groups/streamlinedbusinessstrategies 

    17 November 2023, 4:53 pm
  • 33 minutes 29 seconds
    Digital Edge: Meeting New Website Standards For Business Success - SB021

    In this episode we were joined by Brandon Hills, web designer and founder of Good Steward Designs.

     

    Together we discussed the importance of having a professional custom website, along with new accessibility requirements that can both help and protect your business.

     

    About Brandon Hills: Brandon has been involved in web design since he first picked up a book to learn in 2017. Starting his first website design and development business in 2018 he gradually transitioned to become specialized in website accessibility. After finding that many designers and developers were not equipped to correct the accessibility problems found on their clients' websites, he started Good Steward Designs. Now he helps business owners upgrade from their do-it-yourself website to a new professional and fully compliant design.

     

    Get in touch with Brandon: Website: https://www.goodstewarddesigns.com/ Email: [email protected] Phone: 607-235-5708

     

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    Learn more about Scattered to Streamlined at: https://scatteredtostreamlined.com/ 

     

    Join our Facebook group and join other small business owners working together to provide the best tips, strategies and value to elevate each other: https://www.facebook.com/groups/streamlinedbusinessstrategies 

    4 October 2023, 2:36 am
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