Video Marketing Madness

Video Marketing Madness

Stay updated on the latest trends in online video and YouTube marketing. Video Marketing Madness with Ray the Video Guy and Steve Sleeper. New shows every Thursday

  • 42 minutes 42 seconds
    Inexpensive Small Wireless Microphones for YouTube

    Today, on Video Marketing Madness, Inexpensive Small Wireless Microphones for YouTube Videos, Steve has some updates.

    The Movo WMX 2 is $120.00 and includes 2 mics and 2 transmitters. You can get 1 mic and 1 transmitter for $89.00. Amazon has wireless mics for $79.00 and $10.00, but they have all kinds of brand names, so look around.

    Here are links to two stories Steve talked about:
    Google hiding search data. There is a spreadsheet on keywords that get traffic but don’t show up in Google Ads
    https://searchengineland.com/google-hiding-search-data-advertisers-profiting-446372

    YouTube Studio adds new website visits goal for promotions (but you have to be the channel owner. https://searchengineland.com/youtube-studio-website-visits-goal-446308

    Today’s episode is made possible by Movo! Get great microphones, stands, and lights for your videos at https://raysuggests.com/movo

    12 October 2024, 7:23 pm
  • 38 minutes 11 seconds
    Embedded YouTube Video Case Study

    Today on Video Marketing Madness, Steve shares a case study on how embedding Youtube videos on a client website took it from Google page 2, to page 1.

    Today’s episode is made possible by Movo! Get great microphones, stands, and lights for your videos at https://raysuggests.com/movo

    24 August 2024, 6:46 pm
  • 40 minutes 16 seconds
    How to Green Screen

    Today on Video Marketing Madness – How to Green Screen. Ray is an expert, so listen up!

    Today’s episode is made possible by Movo! Get great microphones, stands, and lights for your videos at https://raysuggests.com/movo

    8 August 2024, 7:51 pm
  • 45 minutes 12 seconds
    The Latest Happenings You Tube & Google

    Today on Video Marketing Madness – The Latest Happenings YouTube & Google. Ray and Steve talk about the news you can use.

    The big story is the Google Maps scam. Hold onto this article if you or one of your clients get hit. It outlines how to fix your GBP https://searchengineland.com/google-maps-pin-scam-threat-444109

    Also, Ray talked about how he’s doing affiliate marketing these days.

    Today’s episode is made possible by Movo! Get great microphones, stands, and lights for your videos at https://raysuggests.com/movo

    25 July 2024, 7:44 pm
  • 46 minutes 32 seconds
    Making Videos with AI

    Today on Video Marketing Madness – Making Videos with AI. Ray and Steve walk through all the tools available.

    ChatGPT will write video titles and scripts
    VidVoicer is good with AI voices
    Sora and lumalabs.ai have AI video generator
    VidChapters uses AI t create YouTube chapters
    Opus Clips and Rocket Clips creates Shorts
    For long videos, Steve has Temi transcribe. It’s AI and timestamps the video

    Updates – Google Business Profile chat and phone history is going away
    Google launches Google TV advertising network https://searchengineland.com/google-tv-network-launch-443106

    Today’s episode is made possible by Movo! Get great microphones, stands, and lights for your videos. Go to https://raysuggests.com/movo

    20 June 2024, 8:01 pm
  • 35 minutes 42 seconds
    YouTube: When to Upload for Max Reach

    Today on Video Marketing Madness – YouTube tells us when to upload video to reach the biggest audience.

    YouTube issues guidance on when to post content for maximum reach https://searchengineland.com/youtube-issues-guidance-on-when-to-post-content-for-maximum-reach-438774

    How To Write ChatGPT Prompts To Get The Best Results https://www.searchenginejournal.com/how-to-write-chatgpt-prompts/479324/

    New YouTube Shorts Ad Opportunities For Brands https://www.searchenginejournal.com/new-youtube-shorts-ad-opportunities-for-brands/514166/

    Google adds 6 new AI features for Performance Max https://searchengineland.com/google-performance-max-new-ai-features-440031

    Exploring Videos on Facebook Just Got Easier https://about.fb.com/news/2024/04/exploring-videos-on-facebook-just-got-easier/

    US Senator says TikTok divestiture deadline could be extended to one year https://www.reuters.com/world/us/us-senator-says-tiktok-divestiture-deadline-could-be-extended-one-year-2024-04-10/

    Google Confirms Links Are Not That Important https://www.searchenginejournal.com/google-needs-very-few-links/514494/

    TikTok to start labeling AI-generated content as technology becomes more universal https://apnews.com/article/tiktok-ai-94c36dae1934920622fc5c54638e3010

    Google: Proximity Not A Factor For Local Service Ads Rankings https://www.searchenginejournal.com/google-proximity-not-a-factor-for-local-service-ads-rankings/516196/

    Google Ads will pause low-activity keywords starting in June https://searchengineland.com/google-ads-will-pause-low-activity-keywords-starting-in-june-440085

    17 May 2024, 3:39 pm
  • 26 minutes 32 seconds
    YouTube AI Notification Requirements

    Today on Video Marketing Madness – YouTube AI Notification Requirements. Ray talks about the new information request from YouTube when uploading videos.
    Here’s what YouTube asks when uploading a video and this comes from the YouTube back office:
    “Do any of the following describe your content?
    Makes a real person appear to say or do something they didn’t say or do
    Alters footage of a real event or place
    Generates a realistic-looking scene that didn’t actually occur
    Yes/ No
    “To follow YouTube’s policy, you’re required to tell us if your content is altered or synthetic and seems real. This includes realistic sounds or visuals made with AI or other tools. Selecting “Yes” adds a label to your content. ”
    Today’s episode is made possible by Movo! Get great microphones, stands, and lights for your videos at http://www.rayslinks.com/movo

    18 April 2024, 7:59 pm
  • 21 minutes 40 seconds
    Crazy Google and YouTube Updates!

    Today on Video Marketing Madness, we have Crazy Google and YouTube Updates! You won’t believe what’s going on!!!

    Google just released an algorithm update that many say is the biggest one since Panda in 2010. Websites are getting deindexed, and something seems to be going on with YouTube. Long story short, Google seems to be targeting AI and has a new definition of spam. Listen in as Steve goes into a lot of detail.

    Today’s episode is made possible by Movo! Get great microphones, stands, and lights for your videos at http://www.rayslinks.com/movo

    28 March 2024, 7:45 pm
  • 58 minutes 40 seconds
    How to Run Tik Tok Ads

    Today on Video Marketing Madness – How to Run Tik Tok Ads

    Today’s episode is made possible by Movo! Get great microphones, stands, and lights for your videos at http://www.rayslinks.com/movo

    Here’s a good how to article on running Tik Tok Ads https://sproutsocial.com/insights/tiktok-ads/

    22 February 2024, 11:43 pm
  • 43 minutes 36 seconds
    How to Use YouTube Podcast Feature

    Today on Video Marketing Madness – How to Use YouTube Podcast Feature – We’ll walk you through that and other new stuff.

    Adding a podcast to your Youtube channel – In the YouTube Studio, click on “Create” upper right, click on “New Podcast”, then click on “Submit RSS Feed” and and then follow the prompts.

    Updates:

    Google tests Nearby Events and Deals local search feature https://searchengineland.com/google-nearby-events-deals-local-business-436759

    Google advertisers are confused between support and sales – we asked for clarification https://searchengineland.com/google-ads-support-sales-clarification-436829

    Google rolls out new Performance Max guide and updates several others https://searchengineland.com/google-new-performance-max-guide-update-436703

    75% of top brands fall victim to fraud in Google Search Ads https://searchengineland.com/google-search-ads-brands-fraud-436871

    YouTube advertising: The ultimate guide https://searchengineland.com/youtube-advertising-the-ultimate-guide-436845

    Google tests ‘highly rated’ call out for Local Services ads https://searchengineland.com/google-tests-highly-rated-local-services-ads-436915

    Video Marketing Madness is made possible by Market Capital Lending. They understand finding funding for your business and real estate opportunities is hard work. They find and secure the financing you need without the stress and uncertainty of the loan process. Visit https://marcaplending.com/

    1 February 2024, 9:09 pm
  • 41 minutes 58 seconds
    Updates and Ray’s new GPT Store App for Optimizing Videos
    Today on Video Marketing Madness - Updates and Ray’s new GPT Store App for Optimizing Videos Here are links to the updates: Google Ads support is at an ‘all-time low’ – we asked Google why - https://searchengineland.com/google-ads-reps-customer-service-advertisers-low-436434 Google Ads lays off hundreds of staff amid support crisis - https://searchengineland.com/google-ads-lays-off-staff-support-crisis-436589 Google is shutting down websites made with Business Profiles - https://searchengineland.com/google-shutting-down-websites-business-profiles-436393 YouTube rolls out new Shorts editing tools - https://searchengineland.com/youtube-new-shorts-editing-tools-436509 Microsoft rolls out new AI tool that generates instant banner ads -https://searchengineland.com/microsoft-retail-media-creative-studio-436452 Microsoft launches Copilot Pro for $20 per month per user - https://searchengineland.com/microsoft-launches-copilot-pro-for-20-per-month-per-user-436526 YouTube denies ad blocker crackdown is causing browser slowdowns for Premium users - https://searchengineland.com/youtube-denies-ad-blocker-crackdown-slowdowns-premium-436549 Publish or disconnect episodes from an RSS feed on YouTube - https://support.google.com/youtube/answer/13973017?sjid=5363850725070796513-NA&utm_source=teamyoutube&utm_medium=twitter&linkId=9336641 GPT Store - Create Apps - customized versions of Chat GPT for specific uses. Ray created an app that SEOs YouTube videos. It's Ray's way of optimizing videos. Ray walks us throught it in this YouTube video https://www.youtube.com/watch?v=zcNttPifO-I
    18 January 2024, 8:20 pm
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