This week the team have an update on Brews News to share.

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• Brews News Brewer Database
• Mailbag is brought to you this week by Beer Fans.

The Hottest 100 is the biggest celebration of craft beer nationally each year, but last year's "We Love Good Beer" campaign from Balter was another huge celebration of beer. While an ad for Balter, it was also one of the best category celebrations as well. We wanted to hear from Stirling about what drove it, and what we should be doing to get people talking about good beer.

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With the size and importance that the GABS Hottest 100 occupies in the craft beer scene, we caught of with one of the poll's founders, Steve Jeffares, to hear where it all came and how it got started.

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With competition for a place in the H100 fiercer than ever, we speak with two of the most influential beer in craft beer, Nick Murphy & Katie Greenleaf the Category and Assistant Buying Managers, Craft Beer at First Choice Liquor Market. We talk current beer trends and the impact that they see the Hottest 100 results see for breweries in-store.

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We speak with Billboard Magazine's correspondent for Australia about the JJJ Hottest 100, the countdown that spawned the GABS equivalent. The parallels between two two are striking, from the controversies and debates to the effect they both have on their respective industries.

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Ed Jamieson, who joined us last year to talk about Stone & Wood post-sale, joined us to talk about the beer that topped the very first Hottest 100 poll, Little Creatures Pale Ale. At nearly 25, we were keen to hear what the business' plans are for the venerable craft beer.

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Beer instagrammer Jess Nugent aka TheBoozyMama joined us to look at why people share their love of craft beer to socials, what makes a great instagram post and how she voted...

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Ben shared his thoughts about being the most successful indie brewer over the 16 GABS Hottest 100s, the value of the poll and also the challenges of staying 'hot' in the annual popularity contest.

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Strap in for a long listen. Here's Part 2 of the five hour Hottest 100 Countdown live stream, presented by First Choice Liquor Market.

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Strap in for a long listen. Here's Part 1 of the five hour Hottest 100 Countdown live stream, presented by First Choice Liquor Market.

Leave us a voicemail that we can share on the podcast brewsnews.com.au/get-involved

Please subscribe and leave us a review on Apple Podcasts or your favourite podcasting app. It costs nothing and helps other beer lovers discover the podcast!

This week the team discuss how Wayward and LDC emerge from VA and excitement ahead of the hottest 100 countdown.

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• Wayward and LDC exits VA
• GABS Hottest 100 Live Countdown

Check out the Brewery Pro Podcast.

Our partners

• Rallings Labels and Stickers - Leading provider of high quality Labels, Stickers and Packaging products. Call 1300 852 235.
• Bluestone Yeast - Bluestone yeast has you covered. You can reach out to them at [email protected] or call Derek on (03) 8518 3172 and talk all things yeast.
• Brews News Business Directory - The place to advertise brewing ingredients, equipment, services and and more from Australia and abroad.
• Brews News Brewer Database
• Mailbag is brought to you this week by Beer Fans.